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Bln april 2022.pptx
1. We serve you better !
Sales Monthly Report
April 2022
Harimurti Dewi
2. PT. Biogen Scientific Proprietary Information
Content
Sales Performance Up Date
Promotion Activity
Competitor Activity
Market Issue’s
Forecast YTD April 2022
Support needed
3. PT. Biogen Scientific Proprietary Information
Sales Performance ( by value )
ACTUAL TARGET
INSYA(LUARPULAU) 2.536.573.821 8.750.000.000 29 35.000.000.000 7
EGA(JATIMI) 2.079.020.878 4.000.000.000 52 16.000.000.000 12,9
DWI(JATIMII) 695.921.280 3.250.000.000 21 13.000.000.000 5
ANTO(JATIMIII) 532.433.160 2.750.000.000 19 11.000.000.000 4,8
HASRI(MAKASSAR) 2.260.801.785 674.205.675 3.750.000.000 18 15.000.000.000 4,4
TOTAL 6.499.617.192 6.518.154.814 22.500.000.000 29 90.000.000.000 7,3
PERF % TO
TARGET
2022
SALES NAME (AREA)
ACTUAL YTD
Maret 2021
YTD Maret2022
% ACH % GR TARGET 2022
5. PT. Biogen Scientific Proprietary Information
Sales Performance ( pending order )
CUSTOMER PRODUCT VALUE REASON
RSUD dr SOETOMO BD Consumable 725.000.000 INDENT
RSUD dr SOETOMO LBS Consumable 900.000.000 INDENT
RS Saiful Anwar DM750 Plan 128.508.000 INDENT
RSI Genteng BWI TP1020 284.087.100 INDENT
RSI Genteng BWI Mikrotom 2125 RTS 124.488.000 INDENT
RSI Genteng BWI Arcadia H 155.963.500 INDENT
RS TIMUR BHP LEICA 650.000.000 INDENT
BKP JUANDA AGDIA 83.584.665 INDENT
3.051.631.265
TOTAL
6. PT. Biogen Scientific Proprietary Information
Sales performance (TOP 10 Customer’s)
NO INSTITUTION TRANSACTION REMARK
1 dr Fitri, RSUD dr Soetomo 3.600.000.000
2 RSUD dr SOETOMO 2.000.000.000
3 RSUD Aloe Saboe 864.123.700
4 RSUD HAJI SURABAYA 864.123.700
5 LAB KLINIK KF MAKASSAR 588.844.530
6 RSI GENTENG BWI 564.538.700
7 LAB KLINIK CITO SURABAYA 442.460.000
8 RSUD SAIFUL ANWAR 422.200.000
9 INNOLAB 311.360.000
10
NUSANTARA PRIMA
MEDICALINDO
144.000.000
7. PT. Biogen Scientific Proprietary Information
5 BIGGEST WIN
NO INSTITUTION PRODUCT VALUE REMARK
1 dr Fitri RSUD dr Soetomo BD Consumable 3.600.000.000 KONTRAK BARU
2 RSUD dr Soetomo Antibody Novocastra 2.000.000.000 KONTRAK BARU
3 RS HAJI SURABAYA BONDMAX 864.123.700
4 RSUD ALOE SABOE BONDMAX 864.123.700
5 RSI GENTENG BWI
LBS ALAT (TP 1020,
MIKROTOM 2125RTS,
ARCADIA h)
564.538.000
6 RSUD SAIFUL ANWAR
LMS (DM750 PLAN,
DM 750
FLUORESCENS, ICC
50)
422.200.000
8. PT. Biogen Scientific Proprietary Information
5 BIGGEST LOST
NO INSTITUTION PRODUCT VALUE REMARK
1 LABKESDA SURABAYA B200 1.850.000.000 BELUM MASUK E-KAT
2 RSUD Sorong 1 SET ALAT PA 1.3 M
Pergantian direktur,
perubahan kebijakan
3 RSUD BDH 1 SET ALAT PA 1.2 M
Pihak dr SpPA lebih
nyaman dg Thermo karena
after sales service nya
bagus & cepat
4 RS DAYA KOTA MAKASSAR 1 SET ALAT PA 1.3 M Spec yang masuk Thermo
5 RSUP KANDAU
MBIOCOV &
REAGEN EKSTRAKSI
4 M PENGALIHAN ANGGARAN
9. PT. Biogen Scientific Proprietary Information
Promotion Activity
INSTITUTION ACTIVITY STAKEHOLDER Initiate by
RSUD Jombang
Presentasi Tissu
Processor,
Autostainer
dr PA, Team analis Team Sales
RSUD dr SOETOMO
Offering Workshop
IHC
dr SpPA, analis Lab PA
Team Sales,
Team Produk
IAPI Sulsel Presentasi IHC IAPI SULSEL
Team Sales,
Team Produk,
KOL Speaker
RSUD PATUH PATUT
PATJU LOBAR
Presentasi 1 set alat
PA
TEAM RS
Team Sales,
Team produk,
Subdist
RSUD KOTA
MATARAM NTB
Presentasi 1 set alat
PA
TEAM RS
Team Sales,
Team produk,
Subdist
FK UNRAM
Presentation
Flowcytometer
dr Rizki, Team RS
Team Sales,
Team BD
RSSA Offering RTD IHC dr SpPA, analis Lab PA
Team Sales,
Team Produk
RSUP Leimena Presentasi Bondmax Team RS
Team Sales,
Team Produk
10. PT. Biogen Scientific Proprietary Information
Competitor Activity
INSTITUTION COMPETITOR ACTIVITY
RSUD Bangil Dartmon
Presentasi ke RS, harga
special price (setengah nya
Bondmax)
RSUD TRENGGALEK SAKURA
Presentasi ke RS, harga
special price
RSUD GRESIK THERMO
Penawaran dengan support
ke Management
RS JEMBER KLINIK DAAN
Offering Lower Price
50.000/tes
UNHAS THERMO Penawaran Item PA
BIOLOGI UB OLIMPUS
Kerjasama dengan pihak
Dekanat memberikan
pelatihan /training
RS SAIFUL ANWAR THERMO
Presentasi TP1020,
Mikroskop F2F, Mikrotom
11. PT. Biogen Scientific Proprietary Information
Market Issue’s
• Permintaan reagen PCR dan ekstraksi sudah mulai turun
• Permintaan alat PA sudah mulai jalan
• BHP Leica GAP STOCK Terutama Item yang Fast Moving
● Permintaan reagen untuk RT-PCR non covid
12. PT. Biogen Scientific Proprietary Information
Forecast YTD April 2022
INSYA (LUARPULAU) 2.300.000.000 2.536.573.821 4.836.573.821 11.666.666.667 41
EGA (JATIM I) 3.500.000.000 2.079.020.878 5.579.020.878 5.333.333.333 105
DWI(JATIM II) 800.000.000 695.921.280 1.495.921.280 4.333.333.333 35
ANTO (JATIM III) 750.000.000 532.433.160 1.282.433.160 3.666.666.667 35
HASRI(MAKASSAR/SULSEL) 1.500.000.000 674.205.675 2.174.205.675 5.000.000.000 43
TOTAL TI MUR 8.850.000.000 6.518.154.814 15.368.154.814 30.000.000.000 51
% ACH
SALES NAME (AREA)
FORECAST APRIL
2022
TARGET YTD
APRIL
SALES YTD
MARET 2022
TOTAL YTD
APRIL 2022
13. PT. Biogen Scientific Proprietary Information
Support Needed
Ketersediaan stock
Support sponsorship
Refresh training
Program promo / special campaign
