A survey of 50 CIOs from large Indian enterprises found that: - 48% said Big Data is considered a strategic investment, while another 38% were mostly familiar with Big Data technologies. - 50% were already using or planning to leverage Big Data in the near future, while 36% knew of the technology but were unsure how to use it. - The top concerns about Big Data adoption were the high perceived costs (26%) and difficulty justifying the investment (20%).

1. By Anil Chopra, Group Editor PCQuest and CIOL
A survey to understand CIOs' understanding and plans of using Big Data and
associated technologies. 50 CIOs of large enterprises responded, out of which
48 percent said that Big Data is considered a strategic investment in their
organizations. Another significant chunk either didn’t know enough about the
technology or had the familiarity but didn’t really know how to leverage it
Big Data Usage Survey

2. Big Data has High Potential, but Requires Greater Awareness
Big Data technology is no
longer a mystery. Thirty eight
percent of the large
enterprises CIOs in India are
mostly familiar with it, while
another 18 percent are
completely familiar. Out of
these responses also, a
majority of the CIOs were
from very large organizations
with 1,000+ employees. The
ones that were not familiar
with the technology were
from the relatively smaller
organizations with 500+
employees.

3. Yes, Big Data is Considered a Strategic Investment
When we asked CIOs
whether Big Data was being
considered as a strategic
investment in their
organizations, 48 percent
responded with a “yes”.
Only 28 percent said no,
and another 24 percent
didn’t answer. We got our
reasons when they
answered our next question
on their plans for deploying
Big Data technology.

4. Big Data has High Potential, but Requires Greater Awareness
Fifty percent of the CIOs we
surveyed were either already
using or planning to leverage
Big Data in the near future.
There’s plenty of scope for Big
Data penetration in large
enterprises, because only four
percent of the CIOs said point
blank that they had no plans
of using it in the near future.
The remaining, which is a
whopping 36 percent either
knew the technology but
didn’t know how to leverage it
or they didn’t know enough
about the technology to really
give an answer.

5. Oracle is the Most Familiar Big Data Brand
In this question, respondents
were allowed to tick all the
vendor names they were
aware of, and even mention
other names if they knew
more. Oracle got the highest
votes, followed by EMC and
IBM tied for the second spot.
SAP followed closely followed
by HP. Interestingly, Apache
Hadoop, despite all the
excitement and noise around
it, was not as familiar,
receiving only 8% of the
responses.

6. Big Data is Considered Expensive
Twenty six percent of the
CIOs said deploying Big Data
involves high costs, and
another 20 percent find it
difficult to justify the
investment to their
management. Costs aside,
there’s a strong need to
generate more awareness
about the true value of Big
Data and how it can benefit
an organization. All other
factors come later.

7. Thank You