SlideShare a Scribd company logo
Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Big Data too Slow?
Sprinkle in some NoSQL
Perry Krug, Architect – Office of the CTO
1
2Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Customers spend
more time
interacting than
transacting…
Customers expect exceptional digital
experiences
Feature-rich Quick Anywhere AnytimePersonalized
4Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Who is using Couchbase ?
E-Commerce Travel Gaming
Financial
Svcs.
Digital MediaCommunications
3 of the Top 10
eCommerce
Companies
3 of the Top 3
GDS
Companies
6 of the Top 10
Broadcast
Companies
6 of the Top 10
Online Casino
Gaming Companies
3 of the Top 3
Credit Reporting
Companies
Industrial IoT
2 of the Top 2
IoT
Platforms
3 Fortune 500
Healthcare
Companies
Digital Health
6Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
The Big Data Umbrella
9Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Lambda Architecture
New Data
Stream
Data Lake
Process
Stream
Batch Layer
Serving/Presentation Layer
Stream Layer
Ingestion Layer
New Data
Stream
New Data
Stream
New Data
Stream
Merged
ViewMerge
Partial
Aggregate
Partial
Aggregate
Partial
Aggregate
BATCH VIEWS
REAL-TIME VIEWS
Real-Time Data
Precompute
Views
(Map Reduce)Batch Recompute
Real-Time Increment
Incremental
Views
Lambda Architecture with Couchbase
Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
What is Couchbase
11Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
The Couchbase Data Platform
12Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Couchbase: Full Stack Data Management
Embedded JSON database with CRUD
query and search.
Web gateway for synchronization and
data integration.
Highly scalable, highly available, high
performance NoSQL database server.
Built-in enterprise level security throughout the entire stack includes user authentication, user and role based data access control
(RBAC), secure transport (TLS), and 256-bit AES full database encryption.
Couchbase Lite Sync Gateway Couchbase Server
EMBEDDED DATABASE SYNCHRONIZATION DATABASE SERVER
SECURITY
CLIENT WEB TIER DATABASEinternet intranet
13Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Core Principles Driving Evolution
– True auto sharding
– JSON-based flexible data model
– Memory-first Architecture
– Asynchronous everything
– Scale workloads independently
Managed
Cache
Key-Value
Store
Document
Database Mobile
N1QL
Query
Full Text
Search
Eventing Analytics
15Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Couchbase: The Power of a Flexible JSON Schema
Store data in multiple ways:
• Denormalized single document
• Normalized with references
• Add new values when needed
• Support for binary values
Access Data in multiple ways:
• Direct Key-Value
• SQL querying
• Full-Text Search
• MPP for large, ad-hoc access
16Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Scale & Availability with Couchbase
§ Scale on demand with automatic
partitioning and rebalancing
§ Build always-available apps with
memory-to-memory replication and
automatic failover
§ Simplify development with topology
aware clients and direct communication
17Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Cross Data Center Replication (XDCR)
Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Reference Architectures
23Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Customer 360 with Couchbase
Customer 360
Downstream Systems
BI / Data LakeEDW
...
Data Sources
Data Warehouse
Online Store
Clickstream
Mainframe
CRM
ERP
Recommendation
EngineSocial Media
Customer Data
Combined | Personalized | Augmented
Real-time
Recommendations
Interaction History
User Profiles Session Activity
COUCHBASE DATA
PLATFORM
Internal
Applications
Client
Services
Revenue
Optimization
Customer
Experiences
.com Page
In-Store
Loyalty
Program
Post Sale
Care
UsersCall Center /
Support
Microservices
Order History
Notes
Profile
Login
24Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Reference Architectures: Caching
User
Requests
Cache Misses/Writes
Slow DB
Application
Layer
Couchbase
Reads/Writes
25Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Reference Architectures: Streaming/Consolidated Data Store
Event BusData Sources Ingestion / Enrichment
Couchbase Cluster
…
Couchbase Cluster
…
Data Stores
Applications
26Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Reference Architectures: Multi Data Center
28Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Reference Architectures: Data Integration and Mobile Routing
Batch
Loader
Mobile Apps
Couchbase Cluster
…
Backend DBs
Sync Gateways
Web Apps
Change
Listener
Direct
REST
COUCHBASE
LITE
29Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Microservices
30Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Built for Containerized Microservices:
Autonomous Operator for Kubernetes
31Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Architecture: Autonomous Operator for Kubernetes
Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Couchbase and Big Data
in the Real World
33Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Ad Targeting at AOL:
34Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Reporting and E-wallet @ Paypal
35Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
LiveEngage Dashboard at LivePerson
36Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
Next Steps
Learn More: https://www.couchbase.com/bigdata
Free Online Training: https://www.couchbase.com/training
Download: https://www.couchbase.com/downloads
Contact Us: info@couchbase.com
Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved.
THANK YOU

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  • 2. 2Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. Customers spend more time interacting than transacting…
  • 3. Customers expect exceptional digital experiences Feature-rich Quick Anywhere AnytimePersonalized
  • 4. 4Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. Who is using Couchbase ? E-Commerce Travel Gaming Financial Svcs. Digital MediaCommunications 3 of the Top 10 eCommerce Companies 3 of the Top 3 GDS Companies 6 of the Top 10 Broadcast Companies 6 of the Top 10 Online Casino Gaming Companies 3 of the Top 3 Credit Reporting Companies Industrial IoT 2 of the Top 2 IoT Platforms 3 Fortune 500 Healthcare Companies Digital Health
  • 5. 6Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. The Big Data Umbrella
  • 6. 9Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. Lambda Architecture New Data Stream Data Lake Process Stream Batch Layer Serving/Presentation Layer Stream Layer Ingestion Layer New Data Stream New Data Stream New Data Stream Merged ViewMerge Partial Aggregate Partial Aggregate Partial Aggregate BATCH VIEWS REAL-TIME VIEWS Real-Time Data Precompute Views (Map Reduce)Batch Recompute Real-Time Increment Incremental Views Lambda Architecture with Couchbase
  • 7. Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. What is Couchbase
  • 8. 11Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. The Couchbase Data Platform
  • 9. 12Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. Couchbase: Full Stack Data Management Embedded JSON database with CRUD query and search. Web gateway for synchronization and data integration. Highly scalable, highly available, high performance NoSQL database server. Built-in enterprise level security throughout the entire stack includes user authentication, user and role based data access control (RBAC), secure transport (TLS), and 256-bit AES full database encryption. Couchbase Lite Sync Gateway Couchbase Server EMBEDDED DATABASE SYNCHRONIZATION DATABASE SERVER SECURITY CLIENT WEB TIER DATABASEinternet intranet
  • 10. 13Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. Core Principles Driving Evolution – True auto sharding – JSON-based flexible data model – Memory-first Architecture – Asynchronous everything – Scale workloads independently Managed Cache Key-Value Store Document Database Mobile N1QL Query Full Text Search Eventing Analytics
  • 11. 15Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. Couchbase: The Power of a Flexible JSON Schema Store data in multiple ways: • Denormalized single document • Normalized with references • Add new values when needed • Support for binary values Access Data in multiple ways: • Direct Key-Value • SQL querying • Full-Text Search • MPP for large, ad-hoc access
  • 12. 16Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. Scale & Availability with Couchbase § Scale on demand with automatic partitioning and rebalancing § Build always-available apps with memory-to-memory replication and automatic failover § Simplify development with topology aware clients and direct communication
  • 13. 17Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. Cross Data Center Replication (XDCR)
  • 14. Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. Reference Architectures
  • 15. 23Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. Customer 360 with Couchbase Customer 360 Downstream Systems BI / Data LakeEDW ... Data Sources Data Warehouse Online Store Clickstream Mainframe CRM ERP Recommendation EngineSocial Media Customer Data Combined | Personalized | Augmented Real-time Recommendations Interaction History User Profiles Session Activity COUCHBASE DATA PLATFORM Internal Applications Client Services Revenue Optimization Customer Experiences .com Page In-Store Loyalty Program Post Sale Care UsersCall Center / Support Microservices Order History Notes Profile Login
  • 16. 24Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. Reference Architectures: Caching User Requests Cache Misses/Writes Slow DB Application Layer Couchbase Reads/Writes
  • 17. 25Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. Reference Architectures: Streaming/Consolidated Data Store Event BusData Sources Ingestion / Enrichment Couchbase Cluster … Couchbase Cluster … Data Stores Applications
  • 18. 26Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. Reference Architectures: Multi Data Center
  • 19. 28Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. Reference Architectures: Data Integration and Mobile Routing Batch Loader Mobile Apps Couchbase Cluster … Backend DBs Sync Gateways Web Apps Change Listener Direct REST COUCHBASE LITE
  • 20. 29Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. Microservices
  • 21. 30Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. Built for Containerized Microservices: Autonomous Operator for Kubernetes
  • 22. 31Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. Architecture: Autonomous Operator for Kubernetes
  • 23. Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. Couchbase and Big Data in the Real World
  • 24. 33Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. Ad Targeting at AOL:
  • 25. 34Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. Reporting and E-wallet @ Paypal
  • 26. 35Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. LiveEngage Dashboard at LivePerson
  • 27. 36Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. Next Steps Learn More: https://www.couchbase.com/bigdata Free Online Training: https://www.couchbase.com/training Download: https://www.couchbase.com/downloads Contact Us: info@couchbase.com
  • 28. Confidential and Proprietary. Do not distribute without Couchbase consent. © Couchbase 2018. All rights reserved. THANK YOU