This document discusses communicating the gospel and Christian mission through alternative media approaches. It suggests that alternative media can be dialogic, participatory, and give voice to marginalized groups. Some examples of alternative media mentioned include posters, pamphlets, audio/video recordings, radio, websites, and community newspapers. The document advocates for alternative media that promotes cultural understanding, social change, and non-profit goals over mass media's profit motives.
Major project report on Tata Motors and its marketing strategies
Bible study on Sunday 2006 September Queens.ppt
1. 1
Great Commission
Jesus came to them and spoke to them,
saying, "All authority has been given to me
in heaven and on earth. Therefore go, and
make disciples of all nations, baptizing
them in the name of the Father and of the
Son and of the Holy Spirit, teaching them
to observe all things that I commanded
you. Behold, I am with you always, even to
the end of the age."
Matthew 28:16ff
2. 2
Matthew’s Context
Manifesto (Otto) Summary (Bornkamm)
Climax (Luck) Culmination (Christensen)
From Jewish Territory to Non Jewish
Territory –Christians post 70 scenario
Johannan Ben Zakkai – Pharisees Leader
at Jamnia – systematizing synagogue
Christians to fulfil the Will of God
3. 3
To Teach
Matthew distinguishes two – Proclaim or
preach to the outsiders and teach to the
disciples
Commandments – obeying the will of the
Father and doing and not simply listening
and speaking
4. 4
Teaching to outsiders??? Where and how
Converting others??? Bringing people to
the Church!! Is it possible?
Contact, Relationship and Understanding
with others
Witnessing and being a Christian and
saying that I am a Christian
5. 5
Jesus said I am the Truth
Jesus is the only Truth?
Can one accept Christ without being
Christian?
Can we bring five new families a year to
our church?
You are called to do God’s Mission in this
world? Are You ready to accept today?
6. 6
People’s Context in Mission
Lay Pastor
Churches’ context - Democratic,
continuity, taking sides…
Context of the people local and national
Global Context
Neo-Liberal values, Economic disparity,
concentration
7. 7
My Audience – Am I Making Sense?
Youth
Children
Adults
Women
Outsider
8. 8
Do we recognize Different Cultural Groups among
our audience? It follows their interest…
High
Low or popular
Mass
folk
Sub
14. 14
Christian Principles of Mission
Mission builds Community
Mission is Prophetic
Mission is Participatory
Mission is dialogic
Mission nourishes culture
Mission is credible
Mission liberates
15. 15
Evangelism
Evagenlion – to announce good news
Evangelism refers to proclaim the gospel
to all not proselytizing.
Conversion is the work of the Holy Spirit –
emotional change from One religion to the
other religion has negative impact on
people of other faiths.
To proclaim, to liberate, to relate people to
God and to others
16. 16
Missio Dei
God’s Mission
Where are you Adam? Caring Communication
Gen 1
Let my People Go! Liberative Communication
Exodus
I am the Lord. You shall not murder! Normative
communication
You are the man! Prophetic Communication
Kings
Will the bones be alive? Restoring
communication Isaiah
17. 17
Communicating God
Listening God –
opposite views
God of silence
Forgiving God
Angry God
Powerful God
Speaking God
Seeing God
Dynamic God
Accepts audience
Breaks the barriers on his own
Use people’s language
Go to the margins
Corrects mistakes
Changes nature for audience
Space for other views
Struggles for relationship
18. 18
Missio Jesus
Incarnation Model (Salt)
Healing Model (Physician)
Preaching Model (Stones)
Demonstration Model (Water)
Transfiguration Model (Light)
Resurrection (Wheat)
Crusification (Wine)
19. 19
Post Jesus
Apostolic model (sent)
Martyrdom model (die)
Social service model (share)
Church model (relate)
Letter model (command)
Spiritual model (fill)
Witness model (live)
30. 30
Media and Mythical statements
‘Christianity is a slow poison which is the
cause of peace and family felling among
the tribals. Christian missionaries have
made use of Government resources for
the purposes of conversions’. – Sandesh
Newspaper
missionaries do forceful conversion in
Gujarat -Gujarat Samachar (a daily
newspaper), Nav Gujarat (a daily),
37. 37
A Muslim man
Begs for his Life
before the Hindu
groups.
Which Truth will set
them free?
An Iraqi Child waiting for doctors to
remove bullets from his head
39. 39
Media, Myth and Ignorance
Huntington’s thesis on Clash of Civilization
Edward Said’s Clash of Ignorance
Ignorance does not refer to ‘not-knowing the other’ rather
means to ‘knowing more or only the negative side of the
other’. It is often articulated by the vested groups and so
can be identified as ‘articulated ignorance’ of the other.
40. 40
Muslim
Refugees
Dead bodies from
the train
Bogie on fire
Post Godhra
hatredness
hum paanch,
hamaare pachhis
(we are five and
we will be twenty
five).
Flash and Clash
47. 47
Alternative
Media and
Ministry
Sharing the
Gospel
Serving
Christian
Community
New Spirituality,
Alternative media
and mission
Ecumenical
Media as
alternative
Interacting with
Communities
Networking
different
Communities
Alternative
Media for
Development
Net as
Alternative
Media
Training Priests
and
Missionaries
Banking the
Knowledge
Alternative - Media
Education as
mission
Alternative
media and
cultural groups
48. 48
ALTERNATIVE
MEDIA and Ministry
Global
to local
Local to
global
Cheap,
available
Effectiveness
Simple,
plain
Easy access
to community
Development and
social change
Democratic,
participatory
Against
mass media
in promoting
culture of
peace,
dialogue
Promote communitarian values
and Individual freedom
Inter-cultural
understanding
Purpose
Reaching the mass
but not for profit
Fair representation of
minorities, disabled,
refugees…
Taking sides
with poor,
labourers in
reporting
Voice of
the
voiceless
Culturally rooted,
community building,
inter religious harmony
Praxis
49. 49
Alternative
media
characteristics
Dialogic, democratic,
communitarian, local,
participation
Voice of
voiceless,
minorities
and others
Cheap, easy
access, non-
profit, simple,
non-
professional
Towards
Social
change,
human
dignity
and
development
Intercultural in nature,
culturally rooted, folk
culture, updated
interactive technology
Alternative
perspectives and
practices
Space for
disabled,
HIV/AIDs
infected,
refugees,
Eunuchs, and
less privileged
people
Promote a
culture of
peace and
harmony
50. 50
Possible Alternative Media are posters,
writings on the wall, loud speakers,
postcards, Christmas cards, cards, flannel
boards, pamphlets, tracts, notices boards,
notices, magazines, newspapers, puppets,
slide projectors, audio cassettes, VCDs,
DVDs, Video cassettes, VCRs, television,
computer, websites, Internet, radio and
special training programs and seminars,
fellowship groups, street theatre; some
types are - Christian education, access to
schools, festival programmes, house-visits,
51. 51
Further Possibilities to explore –
- FM Radio Stations in colleges and
Schools for education and awareness
Narrowcasting, community radio…
- Local Cable Channel space or Cable
Channels
- Running a Newspaper for local
community
- Online broadcasting, webhosting,
networking the members of the church
and sending them clips of songs,
messages and information
54. 54
Programs in Nepal, Bangladesh,
Indoensia and in India –IR
Communicating Networks between
NGOs and Different Religions
Building
Communities
through the
Net