This document outlines the intended audience, technical codes, audio codes, visual codes, reception theory, and uses and gratifications for a documentary called "Benefit Street." The intended audience is ages 16+ of both genders from a range of social economic groups. Technical codes include establishing shots, long shots, and close-ups to show the whole street and individual houses/people. Non-diegetic music is used for opening scenes and introductions. Visual codes depict frustrated and angry expressions through dull and dark colors to convey negativity. The preferred reception is from working people curious about unemployment, while opposed may be those from lower social classes portrayed, and negotiated could be the unemployed portrayed. Uses and gratifications include exploring personal identity

1. Benefit street
By Aiden and Kishan

2. Audience
• Age – 16+
• Gender- male and female
• Social economic grouping

3. Technical codes
• Long shot
High angled shot to overlook the street to
Allows the viewer to the the whole street
• Close up
Show the houses /people.
• Extreme long shot, establishing shot

6. Audio codes
Non diegetic music
• Opening scenes, sets the mood
• Introduction to the documentary

7. Visual codes
• Expression: frustrated, Angry
• Colours: dull and dark colours show negativity
• Mise-en-scene

9. Preferred, opposed, negotiated
ReceptionTheory –lepon
• Preferred: working people, curious of people that are
unemployed
• Opposed: People from the E and D social class that may think
they’re being represented in a poor way.
• Negotiated: Unemployed people because they may disagree
with the way they’re being represented

10. Uses and gratifications
• Personal identity
• Social Integration - widely talked about
• Information – People that are curious about different life
style/ culture/ social class may watch the show

11. v