1. MOOD BOARD.
Customer:
•Age = 15-25 year olds
•Gender = majority male, small
minority being women but who
share an interest in hip-hop
•Religion = no specific religion, Most
probably atheist as the language
used in the songs.
•Potential spending bracket = quite a
large spending bracket as a lot of the
clothes, accessories, gadgets and
lifestyles of this genre are quite
expensive.