BEAMING LITE CORPORATE PRESENTATION
 Ref.   Main Section                  Dated     Sub Sections

 C01    Introduction                  06 2012   Vision & Mission, Values, Management

 C02    LED Products                  06 2012   Premium Range, Value Range

 C03    Commercial LED Lighting       06 2012   Panels, Bulbs, Down Lighters, Spot Lights

 C04    Outdoor LED Lighting          06 2012   Street Lights, Area Lights, Bay Lights

 C05    Premium Technologies          06 2012   Screw & Lock Design, Optics

 C06    Projects Showcase             08 2012   Commercial, Outdoor, Industrial


Version Two
Corporate Presentation, August 2012
Introduction – Vision & Mission

VISION

To become the preferred supplier in India’s Energy Efficiency Drive, across our various areas of
involvement, through the development and offering of superior value, high quality products and engineering
services.


 MISSION

To become a key partner with all our stakeholders, by way of ensuring that:
Our product offering consists of the best product & engineering cost effective solutions for all of our
customers’ needs.
Our approach to dealing with customers is underpinned by a strong service orientation that is focused on
meeting their needs in a courteous, personalized and above all professional manner.
Our suppliers are our long term partners for whom we want to deliver more value by rediscovering their
processes across all applicable segments.
Our products are competitively priced & aggressively marketed whilst guaranteeing that the highest
standards of after sales & trouble shooting support are always maintained.
Our internal systems & procedures are streamlined towards delivering our promise of exceptional service.
Our maintenance of strict cost controls by means of ensuring budgeting and cost effective business
financing methods.




                                                                                                             2
Introduction – Values

 VALUES

We believe that we will achieve all of these desired business results through being true to our core “Values”
which are synonymous to with our goal to achieve our vision and they are:



                                Hard work & Commitment.

                       Recognition, Performance & Rewards.

                            Dependability & Accountability.

             Openness, Personal Honesty, Integrity & Loyalty.

                                  Innovation & Creativity.

                  Personal Humility, Unity & Mutual Respect.


                                                                                                                3
Introduction – Management

 ABOUT US

During the years 2007-2011, the founders travelled extensively in search of good energy efficient LED
lighting as they felt that it is the one of the technologies which will drive the future of lighting in India. The
founders prioritized various LED component and contract manufacturing partners based on practicality and
technical supremacy.

As a part of our management strategy of having a pre-cursor firm in this industry, on 5th of May 2011, one
of the Founders established a low investment proprietorship firm under the name “Beyond Lite” with its
operations cased out of Hyderabad, Andhra Pradesh. All the founders were involved in various aspects of
the firm. After One year of getting overwhelming response for the various LED products under the firm
name, the founders setup BEAMING LITE Private Limited in New Delhi to focus on embarking on a vision to
take part in India’s energy efficiency drive with a nationwide presence.


 MANAGEMENT

The founders combined total diversified business turnover exceeds USD 15 million as on 31st March 2012.
We had identified a technologically advanced design based on a Globally Patented “Screw & Lock” Design
with 3D Thermal Management. This design is patented by BrightLite Systems, Singapore. We also identified
an advanced optics design, again globally patented by Zhihai Lighting AG, Germany which enhanced the
pole spacing without compromising on average illumination for outdoor lighting. At present we have a sales
pipeline exceeding USD 2 million for the year 2012-13.



                                                                                                                     4
LED Products – Outline



  At Beaming Lite, we believe in true and realistic
  LED replacements for inefficient lighting.

  Whether it be for commercial, industrial or
  residential applications, you will always be able
  to save with Beaming Lite.

  Beaming Lite aims to bring clarity to the rapidly
  expanding LED lighting market by adopting a
  unique approach. We offer a one to one service
  helping to empower you with all the information
  you need to make informed product decisions
  and achieve the best results. Our quality does
  not stop with our products, we stand by our
  claims and offer warranties to ensure that you
  have peace of mind for many years to come


                                                5
LED Products – Strategy



   Inline with our strategy, Beaming Lite offers both
   a Premium Range and a Value Range LED
   Lighting products.

   This range differentiation provides the customer
   the flexibility of making of LED transition as per
   their choice.

   Beaming Lite provides independent DIALUX
   Simulation for all its products.

   Beaming Lite also provides complete Top-Level
   Financial Analysis to the customer on the LED
   transition which includes the following.
   1) Discounted Payback
   2) NPV Outflow Analysis


                                                  6
LED Products – Customer Procurement


                                           Myth                          Reality
Asking for a certain wattage   Same wattage of LED             The difference in lighting
of LED products?               produce the same lighting       output in the same wattages
                               output                          of LED varies upto 40%
Looking at Lumens provided     Lumens provided by LED is       The light trapped due to
by Manufacturer                right                           fixture is not taken into
                                                               account - “Actual Lumens”
                                                               vide test report
LED transition                 Requires complete existing      Products which allow for
                               fixture change                  retrofitting available
LED Quality                    Difficult to assess without 2   Easy to assess with
                               year trials                     independent testing reports
Indian Climate Very Hot for    The ambient temperature of      Reality tests have proven
Outdoor LED                    India unsuitable for LED        otherwise
                               lighting

                                                                                             7
LED Products – Ranges


                                        Premium                    Value
LED Chips                   Cree / Osram / Citizen     Epistar / Bridgelux
Luminaire Lumens            >= 90 Lumens / Watt        >=80 Lumens / Watt
LED Driver                  Patented, Meanwell         Meanwell, Normal
LED Optics                  Patented                   Normal
LED modules                 Hand Removable, Normal     Normal
Free Replacement            >=3 years                  1 year to 3 years
Guarantee Period
Certifications              CE, ROHS, IES LM-79 / 80   CE, ROHS
Discounted Payback Period   2-3 years                  1-3 years
Lumen Depreciation 90%      >= 50,000 Hrs              >= 30,000 Hrs


                                                                             8
Beaming Lite – Panels




                        9
Beaming Lite – Bulbs & Bars & Strips




                                       10
Beaming Lite – Spot Light & Down Light




                                         11
Beaming Lite – Outdoor – Street Lights




                                         12
Beaming Lite – Outdoor – Area Lights




                                       13
Beaming Lite – Industrial – Bay Lights




                                         14
Premium Technologies – Screw & Lock Design

 Screw & Lock Design

The Ultra-BrightLite™ LED Light Source is an innovative designed which uses a combination of high power
LED technology, metal housing, secondary optics and a smart compact built-in power supply to provide an
all-in-one solution. With this light engine, it will give the lighting product designer a very low cost, reliable &
complete LED solutions where it helps to shorten the product development cycle and time to market for a
new lighting product design




                                                                                                                      15
Premium Technologies – Screw & Lock Design

 3D – Heat Management




                                                16
Premium Technologies – Premium Optics

 Premium Optics

The Optics for street lighting is essential as LED street lights are quite costly. Hence to reduce CAPEX has
been BEAMING LITE’s motto. Hence we have provided premium optics for greater pole spacing.




                                                                                                               17
Projects Showcase – SOMA Group




                                 18
Projects Showcase – NSL




                          19
Projects Showcase – Infotech @ NSL




                                     20
Projects Showcase – Infotech @ NSL




                                     21
Projects Showcase – Cafeteria @ NSL




                                      22
Projects Showcase – L&T Highways




                                   23
Projects Showcase – Gangavaram Ports




                                       24
Projects Showcase – METRO




                            25
26

Beaminglite Pvt ltd .

  • 1.
    BEAMING LITE CORPORATEPRESENTATION Ref. Main Section Dated Sub Sections C01 Introduction 06 2012 Vision & Mission, Values, Management C02 LED Products 06 2012 Premium Range, Value Range C03 Commercial LED Lighting 06 2012 Panels, Bulbs, Down Lighters, Spot Lights C04 Outdoor LED Lighting 06 2012 Street Lights, Area Lights, Bay Lights C05 Premium Technologies 06 2012 Screw & Lock Design, Optics C06 Projects Showcase 08 2012 Commercial, Outdoor, Industrial Version Two Corporate Presentation, August 2012
  • 2.
    Introduction – Vision& Mission VISION To become the preferred supplier in India’s Energy Efficiency Drive, across our various areas of involvement, through the development and offering of superior value, high quality products and engineering services.  MISSION To become a key partner with all our stakeholders, by way of ensuring that: Our product offering consists of the best product & engineering cost effective solutions for all of our customers’ needs. Our approach to dealing with customers is underpinned by a strong service orientation that is focused on meeting their needs in a courteous, personalized and above all professional manner. Our suppliers are our long term partners for whom we want to deliver more value by rediscovering their processes across all applicable segments. Our products are competitively priced & aggressively marketed whilst guaranteeing that the highest standards of after sales & trouble shooting support are always maintained. Our internal systems & procedures are streamlined towards delivering our promise of exceptional service. Our maintenance of strict cost controls by means of ensuring budgeting and cost effective business financing methods. 2
  • 3.
    Introduction – Values VALUES We believe that we will achieve all of these desired business results through being true to our core “Values” which are synonymous to with our goal to achieve our vision and they are: Hard work & Commitment. Recognition, Performance & Rewards. Dependability & Accountability. Openness, Personal Honesty, Integrity & Loyalty. Innovation & Creativity. Personal Humility, Unity & Mutual Respect. 3
  • 4.
    Introduction – Management ABOUT US During the years 2007-2011, the founders travelled extensively in search of good energy efficient LED lighting as they felt that it is the one of the technologies which will drive the future of lighting in India. The founders prioritized various LED component and contract manufacturing partners based on practicality and technical supremacy. As a part of our management strategy of having a pre-cursor firm in this industry, on 5th of May 2011, one of the Founders established a low investment proprietorship firm under the name “Beyond Lite” with its operations cased out of Hyderabad, Andhra Pradesh. All the founders were involved in various aspects of the firm. After One year of getting overwhelming response for the various LED products under the firm name, the founders setup BEAMING LITE Private Limited in New Delhi to focus on embarking on a vision to take part in India’s energy efficiency drive with a nationwide presence.  MANAGEMENT The founders combined total diversified business turnover exceeds USD 15 million as on 31st March 2012. We had identified a technologically advanced design based on a Globally Patented “Screw & Lock” Design with 3D Thermal Management. This design is patented by BrightLite Systems, Singapore. We also identified an advanced optics design, again globally patented by Zhihai Lighting AG, Germany which enhanced the pole spacing without compromising on average illumination for outdoor lighting. At present we have a sales pipeline exceeding USD 2 million for the year 2012-13. 4
  • 5.
    LED Products –Outline At Beaming Lite, we believe in true and realistic LED replacements for inefficient lighting. Whether it be for commercial, industrial or residential applications, you will always be able to save with Beaming Lite. Beaming Lite aims to bring clarity to the rapidly expanding LED lighting market by adopting a unique approach. We offer a one to one service helping to empower you with all the information you need to make informed product decisions and achieve the best results. Our quality does not stop with our products, we stand by our claims and offer warranties to ensure that you have peace of mind for many years to come 5
  • 6.
    LED Products –Strategy Inline with our strategy, Beaming Lite offers both a Premium Range and a Value Range LED Lighting products. This range differentiation provides the customer the flexibility of making of LED transition as per their choice. Beaming Lite provides independent DIALUX Simulation for all its products. Beaming Lite also provides complete Top-Level Financial Analysis to the customer on the LED transition which includes the following. 1) Discounted Payback 2) NPV Outflow Analysis 6
  • 7.
    LED Products –Customer Procurement Myth Reality Asking for a certain wattage Same wattage of LED The difference in lighting of LED products? produce the same lighting output in the same wattages output of LED varies upto 40% Looking at Lumens provided Lumens provided by LED is The light trapped due to by Manufacturer right fixture is not taken into account - “Actual Lumens” vide test report LED transition Requires complete existing Products which allow for fixture change retrofitting available LED Quality Difficult to assess without 2 Easy to assess with year trials independent testing reports Indian Climate Very Hot for The ambient temperature of Reality tests have proven Outdoor LED India unsuitable for LED otherwise lighting 7
  • 8.
    LED Products –Ranges Premium Value LED Chips Cree / Osram / Citizen Epistar / Bridgelux Luminaire Lumens >= 90 Lumens / Watt >=80 Lumens / Watt LED Driver Patented, Meanwell Meanwell, Normal LED Optics Patented Normal LED modules Hand Removable, Normal Normal Free Replacement >=3 years 1 year to 3 years Guarantee Period Certifications CE, ROHS, IES LM-79 / 80 CE, ROHS Discounted Payback Period 2-3 years 1-3 years Lumen Depreciation 90% >= 50,000 Hrs >= 30,000 Hrs 8
  • 9.
  • 10.
    Beaming Lite –Bulbs & Bars & Strips 10
  • 11.
    Beaming Lite –Spot Light & Down Light 11
  • 12.
    Beaming Lite –Outdoor – Street Lights 12
  • 13.
    Beaming Lite –Outdoor – Area Lights 13
  • 14.
    Beaming Lite –Industrial – Bay Lights 14
  • 15.
    Premium Technologies –Screw & Lock Design  Screw & Lock Design The Ultra-BrightLite™ LED Light Source is an innovative designed which uses a combination of high power LED technology, metal housing, secondary optics and a smart compact built-in power supply to provide an all-in-one solution. With this light engine, it will give the lighting product designer a very low cost, reliable & complete LED solutions where it helps to shorten the product development cycle and time to market for a new lighting product design 15
  • 16.
    Premium Technologies –Screw & Lock Design  3D – Heat Management 16
  • 17.
    Premium Technologies –Premium Optics  Premium Optics The Optics for street lighting is essential as LED street lights are quite costly. Hence to reduce CAPEX has been BEAMING LITE’s motto. Hence we have provided premium optics for greater pole spacing. 17
  • 18.
    Projects Showcase –SOMA Group 18
  • 19.
  • 20.
    Projects Showcase –Infotech @ NSL 20
  • 21.
    Projects Showcase –Infotech @ NSL 21
  • 22.
    Projects Showcase –Cafeteria @ NSL 22
  • 23.
    Projects Showcase –L&T Highways 23
  • 24.
    Projects Showcase –Gangavaram Ports 24
  • 25.
  • 26.