A critical assessment on CSR of Grameenphone. By providing comprehensive financial services, empowering the poor to realise their potential and break out of the vicious cycle of poverty.Strengths
First hand experience
Pioneer of effective services
Customer friendliness
Weaknesses
Domestic violence against women
Pressure from loan partners
Distribution of the loan
2. Team 7
Team Members
Jannatul Maua Nisha 2019-1-10-042
Shadman Sakib Mahir 2019-1-10-235
Mahfujur Rahman 2019-1-10-256
Md. Salim Jahid 2018-2-10-108
Saif Uddin Mahmood 2018-2-10-026
3. Initiated by
Professor
Muhammad
Yunus
With an aim to
helping the poor
people with
Microfinance
A global leader in
Social Business
Awarded with
Nobel Peace Prize
2006
Established in
1976
4. Mission
By providing comprehensive financial services,
empowering the poor to realise their potential and
break out of the vicious cycle of poverty.
6. SWOT Analysis of Grameen Bank
Strengths
• First hand experience
• Pioneer of effective services
• Customer friendliness
Weaknesses
• Domestic violence against women
• Pressure from loan partners
• Distribution of the loan
Opportunities
• Other sectors for expansion
• Consultation for clients
Threats
• Government policies and mandates
• Interest rates of competitors
7. BCG Analysis of Grameen Bank
Star
• Financial service units
• Has potential future growth
Cash Cow
• Supplier management services
• International food businesses
• Have higher market share and bulk amount
revenue
• Market is declining
Question Mark
• Local food and Confectionary SBUs
• Has less market share
• Wise to use market penetration strategy
Dog
• Plastic bags, Synthetic fibbers, Artificial flavour
foods
• Continuous loss on operation
8. Corporate Social Responsibility Of Grameen Bank
• Grameen Bank Scholarship programme: Grameen bank provide
scholarship to the children of poor to make sure that the children of the
poor stay in school.
• Education loan : It is a loan for higher education. Under this programmed
gram men bank provide 1000 taka as a education loan.
• Approaches for village phone programmed :Borrowers are financed with
money to buy a phone for themselves and become the phone ledy in
villages.
• Approaches for struggling members programmed: This program allows
beggars to have a loan of 500 BDT.
• Help to crate job : Grameen bank gives different type of loan to create job.
• Help to made house : Poor people can fulfil their dream by house loan
program.
9. Financial Assessment of Grameen Bank CSR
CSR Sectors 2014 2015 2016 2017 2018
GB
Scholarships
347.09 391 15 449.4 478.55 520.75
Village
phone
program
2713.9 2720 2729.33 2907.11 3141.36
Struggling
members
program
173.68 175.69 178.33 179.33 180.64
10. Recommendation
• Expanding its service into health and education
• Open a training department for training clients on running a business
• Stop further investment on products and invest on their services