The document discusses rebranding efforts for a village called Royal Park. It presents four brand scenario concepts - focusing on diversity, global connectivity, a mosaic of different elements coming together, and being globally connected while knowing one's location. Design concepts are then shown for a new logo, color scheme, and applying the branding approach to a school within the village. The goal is to develop a cohesive brand identity for Royal Park that conveys themes of diversity and internationalism.
Retail's 9th Annual BIG Breakfast PresentationsMadeline Kulmar
Welcome to the presentations from Retail's 9th Annual BIG Breakfast presentation - the #1 retail event to kick off another successful year of retailing!
The presentations are from:
- Erica Berchtold, the CEO of THE ICONIC
- Trent Rigby, Director & Head of Strategy at RetailOasis
- Hannon Comazzetto, the CEO & Founder of AirRobe
- Claudia Rossi, Insights Director at Afterpay
- Paul Greenberg, the Chair of NORA
- Steve Kulmar, the CEO & Founder of RetailOasis
Remember to subscribe to our newsletter to claim your spot to our 10th Annual BIG Breakfast for 2024!
https://www.retailoasis.com/newsletter-sign-up
Or to join our BIG Retail Tour to NYC in 2024, email us at enquire@retailoasis.com
Yello Ad is an independent Azerbaijan creative advertising agency. We sincerely believe that every design we create makes this world better and more beautiful.
We are a multi disciplinary graphic design solution provider. We are a full-service design consultancy with a formidable array of skills and foresight. We cater to local market with a commitment to quality and aesthetic design.
Our studio has three core values, CREATIVITY, INNOVATIONand CUSTOMER SATISFACTION.
We have the expertise and extensive experience in dealing with a wide range of client requirements ranging from Logo Design, Branding, Corporate Identity, Web design, User Interface Design, Product Design,Photography and Motion Graphics to Interactive Design Solutions. This has given us the capability to design visually appealing and technically sound design solutions for clients from diverse fields.
We're an international award winning branding and design consulting firm working with clients across the globe. Based out of Mumbai (India), we offer strategic branding and design consultancy with services like naming, brand identity,
Www.pineappleconsulting.biz work porfolioAmeet Mehta
Hi all
here's sharing with you the updated presentation of Pineapple Consulting Design Portfolio.
thanks
Ameet
ameet@pineappleconsulting.biz
+91 961900 3210
Retail's 9th Annual BIG Breakfast PresentationsMadeline Kulmar
Welcome to the presentations from Retail's 9th Annual BIG Breakfast presentation - the #1 retail event to kick off another successful year of retailing!
The presentations are from:
- Erica Berchtold, the CEO of THE ICONIC
- Trent Rigby, Director & Head of Strategy at RetailOasis
- Hannon Comazzetto, the CEO & Founder of AirRobe
- Claudia Rossi, Insights Director at Afterpay
- Paul Greenberg, the Chair of NORA
- Steve Kulmar, the CEO & Founder of RetailOasis
Remember to subscribe to our newsletter to claim your spot to our 10th Annual BIG Breakfast for 2024!
https://www.retailoasis.com/newsletter-sign-up
Or to join our BIG Retail Tour to NYC in 2024, email us at enquire@retailoasis.com
Yello Ad is an independent Azerbaijan creative advertising agency. We sincerely believe that every design we create makes this world better and more beautiful.
We are a multi disciplinary graphic design solution provider. We are a full-service design consultancy with a formidable array of skills and foresight. We cater to local market with a commitment to quality and aesthetic design.
Our studio has three core values, CREATIVITY, INNOVATIONand CUSTOMER SATISFACTION.
We have the expertise and extensive experience in dealing with a wide range of client requirements ranging from Logo Design, Branding, Corporate Identity, Web design, User Interface Design, Product Design,Photography and Motion Graphics to Interactive Design Solutions. This has given us the capability to design visually appealing and technically sound design solutions for clients from diverse fields.
We're an international award winning branding and design consulting firm working with clients across the globe. Based out of Mumbai (India), we offer strategic branding and design consultancy with services like naming, brand identity,
Www.pineappleconsulting.biz work porfolioAmeet Mehta
Hi all
here's sharing with you the updated presentation of Pineapple Consulting Design Portfolio.
thanks
Ameet
ameet@pineappleconsulting.biz
+91 961900 3210
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
2. YOUR BRAND NEW APPEARANCE FWDBrands
CONTENTS
1. PROJECT OVERVIEW
2. BRAND SCENARIOS AND DESIGN CONCEPTS OVERVIEW
3. FINAL BRAND APPEARANCE
3. YOUR BRAND NEW APPEARANCE FWDBrands
CONTENTS
1. PROJECT OVERVIEW
2. BRAND SCENARIOS AND DESIGN CONCEPTS OVERVIEW
3. FINAL BRAND APPEARANCE
4. YOUR BRAND NEW APPEARANCE FWDBrands
PROJECT TASK: REBRAND ROYAL PARK
5. YOUR BRAND NEW APPEARANCE FWDBrands
STRATEGY ONE STRATEGY TWO
DEVELOP
A NEW VILLAGE BRAND
WITH THE RELEVANT
POSITIONING
- REPLACE STONEPAY
- COMMUNICATE
CHANGES FOR THE
BETTER WITH A NEW
MANAGING COMPANY
BRAND
PROJECT TASK: REBRAND ROYAL PARK
6. YOUR BRAND NEW APPEARANCE FWDBrands
STRATEGY ONE STRATEGY TWO
DEVELOP
A NEW VILLAGE BRAND
WITH THE RELEVANT
POSITIONING
- REPLACE STONEPAY
- COMMUNICATE
CHANGES FOR THE
BETTER WITH A NEW
MANAGING COMPANY
BRAND
9. YOUR BRAND NEW APPEARANCE FWDBrands
BAKU INTERNATIONAL VILLAGE
DIVERSITY GLOBAL STATUSPERSONAL INTERNATIONAL
MOSAIK ULDUZ ULUS ONE SKY
Final Refinement
Refinement
Names
Design
Routes
Scenarios
Positioning
10. YOUR BRAND NEW APPEARANCE FWDBrands
BAKU INTERNATIONAL VILLAGE
DIVERSITY GLOBAL STATUSPERSONAL INTERNATIONAL
MOSAIK ULDUZ ULUS ONE SKY
Final Refinement
Refinement
Names
Design
Routes
Scenarios
Positioning
11. YOUR BRAND NEW APPEARANCE FWDBrands
Expats LocalsBAKU INTERNATIONAL VILLAGE
DIVERSITY GLOBAL STATUSPERSONAL INTERNATIONAL
MOSAIK ULDUZ ULUS ONE SKY
Final Refinement
Refinement
Names
Design
Routes
Scenarios
Insight
Positioning
12. YOUR BRAND NEW APPEARANCE FWDBrands
Expats LocalsBAKU INTERNATIONAL VILLAGE
DIVERSITY GLOBAL STATUSPERSONAL INTERNATIONAL
MOSAIK ULDUZ ULUS ONE SKY
Final Refinement
Refinement
Names
Design
Routes
Scenarios
Insight
Positioning
13. YOUR BRAND NEW APPEARANCE FWDBrands
Expats LocalsBAKU INTERNATIONAL VILLAGE
DIVERSITY GLOBAL STATUSPERSONAL INTERNATIONAL
MOSAIK ULDUZ ULUS ONE SKY
Final Refinement
Refinement
Names
Design
Routes
Scenarios
Insight
Positioning
14. YOUR BRAND NEW APPEARANCE FWDBrands
Expats LocalsBAKU INTERNATIONAL VILLAGE
DIVERSITY GLOBAL STATUSPERSONAL INTERNATIONAL
MOSAIK ULDUZ ULUS ONE SKY
Final Refinement
Refinement
Names
Design
Routes
Scenarios
Insight
Positioning
15. YOUR BRAND NEW APPEARANCE FWDBrands
Expats LocalsBAKU INTERNATIONAL VILLAGE
DIVERSITY GLOBAL STATUSPERSONAL INTERNATIONAL
MOSAIK ULDUZ ULUS ONE SKY
Final Refinement
Refinement
Names
Design
Routes
Scenarios
Insight
Positioning
16. YOUR BRAND NEW APPEARANCE FWDBrands
Expats LocalsBAKU INTERNATIONAL VILLAGE
DIVERSITY GLOBAL STATUSPERSONAL INTERNATIONAL
MOSAIK ULDUZ ULUS ONE SKY
Final Refinement
Refinement
Names
Design
Routes
Scenarios
Insight
Positioning
17. YOUR BRAND NEW APPEARANCE FWDBrands
Expats LocalsBAKU INTERNATIONAL VILLAGE
DIVERSITY GLOBAL STATUSPERSONAL INTERNATIONAL
MOSAIK ULDUZ ULUS ONE SKY
Final Refinement
Refinement
Names
Design
Routes
Scenarios
Insight
Positioning
18. YOUR BRAND NEW APPEARANCE FWDBrands
CONTENTS
1. PROJECT OVERVIEW
2. BRAND SCENARIOS AND DESIGN CONCEPTS OVERVIEW
3. FINAL BRAND APPEARANCE
19. Globally connected
Developed
infrastructure:
international school &
nursery, transport
accessibility,
communications
Location: close to Baku,
suburban life-style
near city-center
Smart Living
Smart investment: area is included
in city development plan, subway
station and highway in 5 years
Friendly
Open-minded
World wide scale
Emotional Benefits Rational Benefits
Family oriented
International service
standards
BAKU INTERNATIONAL VILLAGE
BRAND POSITIONING
21. Expats
Usual place to live.
Comfortable and habitual life, feel home
and safe.
Locals
A prestigious place
to live. Self-respect and global connection.
Status.
BAKU INTERNATIONAL VILLAGE
BRAND SCENARIOS
23. Benchmark
International City’s multicultural
population translates into a
multifaceted community where
diversity is no hindrance to harmony,
where being yourself is the best
fashion statement, and where
strangers are merely friends you
BRAND SCENARIO 1
24. LIVING AND WORKING
INTERNATIONALLY WE GET USE
TO CERTAIN STANDARDS
OF SERVICE AND COMMUNICATION
WE FIND EVERYWHERE WE GO
BRAND SCENARIO 1
25. BRAND SCENARIO 1
ME AND MY FAMILY
GET USE TO THE IDEA OF DIVERSITY
WE MEET IN DUBAI, SHANGHAI OR
BAKU
53. WE CAN ILLUSTRATE THAT WE
BELONG TOGETHER WITH A
CONSTELLATION
BRAND SCENARIO 3
54. BRAND SCENARIO 3
WE CAN ILLUSTRATE THAT WE
BELONG TOGETHER WITH A
CONSTELLATION, WHERE EVERY STAR
IS ON A SAME LEVEL
55. LIVING AND WORKING
INTERNATIONALLY WE GET USE
TO CERTAIN STANDARDS
OF SERVICE AND COMMUNICATION
WE FIND EVERYWHERE WE GO
BRAND SCENARIO 3
WE CAN ILLUSTRATE THAT WE
BELONG TOGETHER WITH A
CONSTELLATION, WHERE EVERY STAR
IS ON A SAME LEVEL AND
BAKU IS ONE OF THE STARS
70. YOUR BRAND NEW APPEARANCE FWDBrands
CONTENTS
1. PROJECT OVERVIEW
2. BRAND SCENARIOS AND DESIGN CONCEPTS OVERVIEW
3. FINAL BRAND APPEARANCE
71. YOUR BRAND NEW APPEARANCE FWDBrandsPROBLEMS TO BE SOLVED
FLAGS’ ELEMENTS DISTORTION
NOT A VERY
SOPHISTICATED ORNAMENT
NOT A VERY
SOPHISTICATED FORM
72. YOUR BRAND NEW APPEARANCE FWDBrandsSOLUTION
FROM A FLAG TO SEVERAL FLAG RELATED ELEMENTS AND MORE COMPLEX ALGORITHM
94. YOUR BRAND NEW APPEARANCE FWDBrands
Expats LocalsBAKU INTERNATIONAL VILLAGE
DIVERSITY GLOBAL STATUSPERSONAL INTERNATIONAL
MOSAIK ULDUZ ULUS ONE SKY
Final Refinement
Refinement
Names
Design
Routes
Scenarios
Insight
Positioning
95. YOUR BRAND NEW APPEARANCE FWDBrands
Expats LocalsBAKU INTERNATIONAL VILLAGE
DIVERSITY GLOBAL STATUSPERSONAL INTERNATIONAL
MOSAIK ULDUZ ULUS ONE SKY
Final Refinement
Refinement
Names
Design
Routes
Scenarios
Insight
Positioning
96. YOUR BRAND NEW APPEARANCE FWDBrands
TISA IS ONE OF THE MAIN COMPETITIVE ADVANTAGES OF BAKU
INTERNATIONAL VILLAGE. LET’S INLINE THE SCHOOL BRAND WITH OUR
IDEA OF DIVERSITY ON ONE HAND AND SHOW OUR SOCIAL
RESPONSIBILITY ON ANOTHER.
97. YOUR BRAND NEW APPEARANCE FWDBrands
TO ILLUSTRATE DIVERSITY WE’VE CREATED A MODERN PATTERN
BASED ON TRADITIONAL KUFIC ORNAMENT TECHNIC...
98. YOUR BRAND NEW APPEARANCE FWDBrands
...AND AN IDENTITY WHICH IS VERY FLEXIBLE IN IMPLEMENTATION
BUT STILL VERY POWERFULLY COMMUNICATING
OUR BRAND IDEA