Warner Bros. Records uses Drupal to manage over 93 websites for its artists. They launch a new site on average every week. To do this efficiently, they use Apache virtual hosts and symbolic links to share code between sites. Key parts of their approach include using mod_vhost_alias for dynamic virtual hosts without editing configs, symlinking Drupal cores and modules to allow easy updating, and storing shared files, modules and themes in a central location to be reused across sites. This allows them to launch sites rapidly while keeping maintenance and upgrades straightforward.