1) Backspin is an Xbox ping pong tournament organized by TechiesGiveBack.org that will take place on February 26, 2011 at General Assembly in New York City.
2) All proceeds from the tournament will benefit the charity Child's Play, which provides toys and games to children in hospitals.
3) The tournament will feature both a team competition between New York tech startups and an individual competition. Games will be played using the new Kinect system on Xbox.
Case study of MyYearbook.com! A social Site is born!4FingersMedia
MyYearbook.com was founded in 2005 by Dave and Catherine Cook. Catherine was 15 years old at the time and a self declared nerd. She got the idea for My Yearbook by flipping through the pages of her own year. She came up with the idea of creating a social site as a way to connect with members of her high school.
Read the whole story of myyearbook.com here!
Cisco: encouraging a legacy of open innovation in the U.K.Milind Pansare
The British Innovation Gateway (BIG) is a Cisco-led, UK-wide
program that supports technology startups and the upcoming
generation of innovators and entrepreneurs. IN partnership with the U.K. government and launched during the London Olympics, the program has already surfaced 100s of the best startups and SMEs in the U.K.
Want to learn more about crowdfunding?
Designed for startup project leaders who want to leverage crowdfunding, this session examines how to maximize this funding model.
Brian Meece is the CEO of RocketHub, one of the world’s top crowdfunding platforms. RocketHub has observed over 20,000 funding campaigns while helping companies raise millions of dollars globally. In doing so, it has narrowed down the formula for successful crowdfunding. Brian discusses the factors that determine which projects achieve their goals (and which ones don’t).
How to Access Web3 Funding for Your ProjectsTechSoup
Hosted by TechSoup on October 4, 2023.
https://events.techsoup.org/e/mzyrw6/
In this third session in our series, we’ll help Makers understand how to take their impact project from idea to reality. We’ll explore how Makers can use DWeb mechanisms to build their projects like hackathons and accelerators, then look at how to fund their impact projects including grants, venture capital, and initial coin offerings.
When it comes to impact funding, there’s nobody with more experience and expertise than Azeem Khan. As Head of Impact at Gitcoin, he’s raised millions of dollars for thousands of innovative public good projects. He’ll be guiding you through the various tried-and-tested means with which to build and fund your next impact project.
Afterward, you’ll receive a guide with hands-on activity and a takeaway explainer you can share with your organization. You’ll also have access to a live Q&A to clarify any questions you have.
This event is supported by an award from the Filecoin Foundation for the Decentralized Web.
Public Good App House is a project of Caravan Studios, a division of TechSoup.
Less is More.
This Presentation has the Key facts about Kickstarter. Also the Business Model.
Kickstarter is a Massive Global Crowd Funding Platform open to the whole World.
The most effective way to generate funds for your future Campaign.
The hottest place for sprouting Startups.
https://www.kickstarter.com/
View. Learn. Recreate.
Alexander Grover from Restack.AI, a Web3 firmed based in Oslo, Norway and Lviv, Ukraine, discusses how NFTs can be used to increase engagement within existing customer loyalty programs in the retail sector.
The presentation includes
1. Problem Statement
2. Loyalty Programs
3. Web3 Gaming with examples
4. Challenges
5. Architecture
6. Reddit Collectible Avatars
7. Starbucks Odyssey
8. Summary
The problem statement is: “As soon as the campaign is over, the sales drop-off!” - Hans Christian Boehlke CEO at Aldeamo (Bogotá, Columbia).
Web3 Gaming examples include Alien Worlds and The Infungibles.
Marketing Excellence NikeNike hit the ground running in 1962. .docxtienboileau
Marketing Excellence Nike
Nike hit the ground running in 1962. Originally known as Blue Ribbon Sports, the company focused on providing high-quality running shoes designed for athletes by athletes. Founder Philip Knight believed high-tech shoes for runners could be manufactured at competitive prices if imported from abroad. Nike’s commitment to designing innovative footwear for serious athletes helped build a cult following among U.S. consumers.
Nike believed in a “pyramid of influence” where the preferences of a small percentage of top athletes influenced the product and brand choices of others. Nike’s marketing campaigns have always featured accomplished athletes. For example, runner Steve Prefontaine, the company’s first spokesperson, had an irreverent attitude that matched Nike’s spirit.
In 1985, Nike signed up then-rookie guard Michael Jordan as a spokesperson. Jordan was still an up-and-comer, but he personified superior performance. Nike’s bet paid off—the Air Jordan line of basketball shoes flew off the shelves and revenues hit more than $100 million in the first year alone. As one reporter stated, “Few marketers have so reliably been able to identify and sign athletes who transcend their sports to such great effect.”
In 1988, Nike aired the first ads in its $20 million “Just Do It” ad campaign. The campaign, which ultimately featured 12 TV spots in all, subtly challenged a generation of athletic enthusiasts to chase their goals. It was a natural manifestation of Nike’s attitude of self-empowerment through sports.
As Nike began expanding overseas, the company learned that its U.S.-style ads were seen as too aggressive in Europe, Asia, and South America. Nike realized it had to “authenticate” its brand in other countries, so it focused on soccer (called football outside the United States) and became active as a sponsor of youth leagues, local clubs, and national teams. However, for Nike to build authenticity among the soccer audience, consumers had to see professional athletes using its product, especially athletes who won.
Nike’s big break came in 1994 when the Brazilian team (the only national team for which Nike had any real sponsorship) won the World Cup. That victory transformed Nike’s international image from a sneaker company into a brand that represented emotion, allegiance, and identification. Nike’s new alliance with soccer helped propel the brand’s growth internationally. In 2003, overseas revenues surpassed U.S. revenues for the first time, and in 2007, Nike acquired Umbro, a British maker of soccer-related footwear, apparel, and equipment. The acquisition made Nike the sole supplier to more than 100 professional soccer teams around the world and boosted Nike’s international presence and authenticity in soccer. The company sold Umbro in 2012 for $225 million.
In recent years, Nike’s international efforts have been focused on emerging markets. During the 2008 Summer Olympics in Beijing, Nike honed in on China and deve.
PluribusFund presented at the Washington, DC Economic Partnership's (WDCEP) & Small Business Administration's (SBA) Alternative Sources of Funding event held on September 26, 2013. PluribusFund, a new DC-based startup, is a Crowdfunding Portal designed to channel investment in local DC Metro projects that strengthen and enrich our communities.
Sudheer Mechineni, Head of Application Frameworks, Standard Chartered Bank
Discover how Standard Chartered Bank harnessed the power of Neo4j to transform complex data access challenges into a dynamic, scalable graph database solution. This keynote will cover their journey from initial adoption to deploying a fully automated, enterprise-grade causal cluster, highlighting key strategies for modelling organisational changes and ensuring robust disaster recovery. Learn how these innovations have not only enhanced Standard Chartered Bank’s data infrastructure but also positioned them as pioneers in the banking sector’s adoption of graph technology.
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdfPaige Cruz
Monitoring and observability aren’t traditionally found in software curriculums and many of us cobble this knowledge together from whatever vendor or ecosystem we were first introduced to and whatever is a part of your current company’s observability stack.
While the dev and ops silo continues to crumble….many organizations still relegate monitoring & observability as the purview of ops, infra and SRE teams. This is a mistake - achieving a highly observable system requires collaboration up and down the stack.
I, a former op, would like to extend an invitation to all application developers to join the observability party will share these foundational concepts to build on:
Case study of MyYearbook.com! A social Site is born!4FingersMedia
MyYearbook.com was founded in 2005 by Dave and Catherine Cook. Catherine was 15 years old at the time and a self declared nerd. She got the idea for My Yearbook by flipping through the pages of her own year. She came up with the idea of creating a social site as a way to connect with members of her high school.
Read the whole story of myyearbook.com here!
Cisco: encouraging a legacy of open innovation in the U.K.Milind Pansare
The British Innovation Gateway (BIG) is a Cisco-led, UK-wide
program that supports technology startups and the upcoming
generation of innovators and entrepreneurs. IN partnership with the U.K. government and launched during the London Olympics, the program has already surfaced 100s of the best startups and SMEs in the U.K.
Want to learn more about crowdfunding?
Designed for startup project leaders who want to leverage crowdfunding, this session examines how to maximize this funding model.
Brian Meece is the CEO of RocketHub, one of the world’s top crowdfunding platforms. RocketHub has observed over 20,000 funding campaigns while helping companies raise millions of dollars globally. In doing so, it has narrowed down the formula for successful crowdfunding. Brian discusses the factors that determine which projects achieve their goals (and which ones don’t).
How to Access Web3 Funding for Your ProjectsTechSoup
Hosted by TechSoup on October 4, 2023.
https://events.techsoup.org/e/mzyrw6/
In this third session in our series, we’ll help Makers understand how to take their impact project from idea to reality. We’ll explore how Makers can use DWeb mechanisms to build their projects like hackathons and accelerators, then look at how to fund their impact projects including grants, venture capital, and initial coin offerings.
When it comes to impact funding, there’s nobody with more experience and expertise than Azeem Khan. As Head of Impact at Gitcoin, he’s raised millions of dollars for thousands of innovative public good projects. He’ll be guiding you through the various tried-and-tested means with which to build and fund your next impact project.
Afterward, you’ll receive a guide with hands-on activity and a takeaway explainer you can share with your organization. You’ll also have access to a live Q&A to clarify any questions you have.
This event is supported by an award from the Filecoin Foundation for the Decentralized Web.
Public Good App House is a project of Caravan Studios, a division of TechSoup.
Less is More.
This Presentation has the Key facts about Kickstarter. Also the Business Model.
Kickstarter is a Massive Global Crowd Funding Platform open to the whole World.
The most effective way to generate funds for your future Campaign.
The hottest place for sprouting Startups.
https://www.kickstarter.com/
View. Learn. Recreate.
Alexander Grover from Restack.AI, a Web3 firmed based in Oslo, Norway and Lviv, Ukraine, discusses how NFTs can be used to increase engagement within existing customer loyalty programs in the retail sector.
The presentation includes
1. Problem Statement
2. Loyalty Programs
3. Web3 Gaming with examples
4. Challenges
5. Architecture
6. Reddit Collectible Avatars
7. Starbucks Odyssey
8. Summary
The problem statement is: “As soon as the campaign is over, the sales drop-off!” - Hans Christian Boehlke CEO at Aldeamo (Bogotá, Columbia).
Web3 Gaming examples include Alien Worlds and The Infungibles.
Marketing Excellence NikeNike hit the ground running in 1962. .docxtienboileau
Marketing Excellence Nike
Nike hit the ground running in 1962. Originally known as Blue Ribbon Sports, the company focused on providing high-quality running shoes designed for athletes by athletes. Founder Philip Knight believed high-tech shoes for runners could be manufactured at competitive prices if imported from abroad. Nike’s commitment to designing innovative footwear for serious athletes helped build a cult following among U.S. consumers.
Nike believed in a “pyramid of influence” where the preferences of a small percentage of top athletes influenced the product and brand choices of others. Nike’s marketing campaigns have always featured accomplished athletes. For example, runner Steve Prefontaine, the company’s first spokesperson, had an irreverent attitude that matched Nike’s spirit.
In 1985, Nike signed up then-rookie guard Michael Jordan as a spokesperson. Jordan was still an up-and-comer, but he personified superior performance. Nike’s bet paid off—the Air Jordan line of basketball shoes flew off the shelves and revenues hit more than $100 million in the first year alone. As one reporter stated, “Few marketers have so reliably been able to identify and sign athletes who transcend their sports to such great effect.”
In 1988, Nike aired the first ads in its $20 million “Just Do It” ad campaign. The campaign, which ultimately featured 12 TV spots in all, subtly challenged a generation of athletic enthusiasts to chase their goals. It was a natural manifestation of Nike’s attitude of self-empowerment through sports.
As Nike began expanding overseas, the company learned that its U.S.-style ads were seen as too aggressive in Europe, Asia, and South America. Nike realized it had to “authenticate” its brand in other countries, so it focused on soccer (called football outside the United States) and became active as a sponsor of youth leagues, local clubs, and national teams. However, for Nike to build authenticity among the soccer audience, consumers had to see professional athletes using its product, especially athletes who won.
Nike’s big break came in 1994 when the Brazilian team (the only national team for which Nike had any real sponsorship) won the World Cup. That victory transformed Nike’s international image from a sneaker company into a brand that represented emotion, allegiance, and identification. Nike’s new alliance with soccer helped propel the brand’s growth internationally. In 2003, overseas revenues surpassed U.S. revenues for the first time, and in 2007, Nike acquired Umbro, a British maker of soccer-related footwear, apparel, and equipment. The acquisition made Nike the sole supplier to more than 100 professional soccer teams around the world and boosted Nike’s international presence and authenticity in soccer. The company sold Umbro in 2012 for $225 million.
In recent years, Nike’s international efforts have been focused on emerging markets. During the 2008 Summer Olympics in Beijing, Nike honed in on China and deve.
PluribusFund presented at the Washington, DC Economic Partnership's (WDCEP) & Small Business Administration's (SBA) Alternative Sources of Funding event held on September 26, 2013. PluribusFund, a new DC-based startup, is a Crowdfunding Portal designed to channel investment in local DC Metro projects that strengthen and enrich our communities.
Sudheer Mechineni, Head of Application Frameworks, Standard Chartered Bank
Discover how Standard Chartered Bank harnessed the power of Neo4j to transform complex data access challenges into a dynamic, scalable graph database solution. This keynote will cover their journey from initial adoption to deploying a fully automated, enterprise-grade causal cluster, highlighting key strategies for modelling organisational changes and ensuring robust disaster recovery. Learn how these innovations have not only enhanced Standard Chartered Bank’s data infrastructure but also positioned them as pioneers in the banking sector’s adoption of graph technology.
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdfPaige Cruz
Monitoring and observability aren’t traditionally found in software curriculums and many of us cobble this knowledge together from whatever vendor or ecosystem we were first introduced to and whatever is a part of your current company’s observability stack.
While the dev and ops silo continues to crumble….many organizations still relegate monitoring & observability as the purview of ops, infra and SRE teams. This is a mistake - achieving a highly observable system requires collaboration up and down the stack.
I, a former op, would like to extend an invitation to all application developers to join the observability party will share these foundational concepts to build on:
PHP Frameworks: I want to break free (IPC Berlin 2024)Ralf Eggert
In this presentation, we examine the challenges and limitations of relying too heavily on PHP frameworks in web development. We discuss the history of PHP and its frameworks to understand how this dependence has evolved. The focus will be on providing concrete tips and strategies to reduce reliance on these frameworks, based on real-world examples and practical considerations. The goal is to equip developers with the skills and knowledge to create more flexible and future-proof web applications. We'll explore the importance of maintaining autonomy in a rapidly changing tech landscape and how to make informed decisions in PHP development.
This talk is aimed at encouraging a more independent approach to using PHP frameworks, moving towards a more flexible and future-proof approach to PHP development.
Communications Mining Series - Zero to Hero - Session 1DianaGray10
This session provides introduction to UiPath Communication Mining, importance and platform overview. You will acquire a good understand of the phases in Communication Mining as we go over the platform with you. Topics covered:
• Communication Mining Overview
• Why is it important?
• How can it help today’s business and the benefits
• Phases in Communication Mining
• Demo on Platform overview
• Q/A
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
Alt. GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using ...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Pushing the limits of ePRTC: 100ns holdover for 100 daysAdtran
At WSTS 2024, Alon Stern explored the topic of parametric holdover and explained how recent research findings can be implemented in real-world PNT networks to achieve 100 nanoseconds of accuracy for up to 100 days.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
FIDO Alliance Osaka Seminar: Passkeys at Amazon.pdf
Backspin 2011
1. BACKSPIN
A Charity Xbox Ping Pong Tournament for the NY Tech Community
February 26, 2011
2. What is Backspin?
Backspin is an Xbox table tennis tournament
for the New York tech community. All
proceeds from the event will benefit Child’s
Play.
It will host some of the biggest movers and
shakers in the New York startup space and
will involve the perfect combination of fun,
networking, and social responsibility.
Overall, Backspin is a rare opportunity to gain
the attention of top influencers and early
adopters.
2
3. The Details
When: February 26, 2011.
Where: General Assembly – a co-working
space for entrepreneurs, technologists, and
designers.
Structure: Two separate tournament brackets.
Startups will battle it out in a team based
tournament with the goal of being crowned
champions of the NY Tech Community.
Individuals will compete in a singles
tournament.
How: Games will be played on Xbox’s new
Kinect platform.
3
4. The MC’s
The event will be MC’d by Jeff Rubin and Pat Cassels.
Jeff and Pat are the hosts of College Humor’s Bleep Bloop show.
4
5. The Battle of the Startups
The startup competition will be a collection of NYC entrepreneurs, venture capitalists, and
personalities that make the New York tech and new media scenes so interesting.
Some of the companies participating include:
5
6. The All-Star Team
In addition to companies sending
representatives to compete, we will be fielding
an “All-Star Team” with some of the best and
brightest in New York Tech & New Media.
Some of the confirmed members of the All-
Star Team include:
• Adam Ostrow, Editor-In-Chief, Mashable
• Nate Westheimer, Executive Director, NY
Tech Meetup
• Peter Ha, Technology Editor at The Daily
• David Tisch, Executive Director of Techstars
6
7. The Cause
All net proceeds from Backspin will go
towards Child’s Play.
Founded in 2003, Child’s Play is dedicated
towards improving the lives of hospitalized
children by giving them access to toys,
movies, and video games.
Over the past 7 years, they have successfully
raised millions of dollars and helped
thousands of sick children make their difficult
lives a little more fun.
7
8. Xbox Kinect
Kinect is a controller free gaming and
entertainment experience by Microsoft for
the Xbox 360. Kinect enables users to
control and interact with the Xbox 360
without the need to touch a game
controller. Kinect has a natural user
interface using gestures, spoken
commands, or presented objects and
images.
Launched in North America in November
2010, Kinect has been taking the gaming
world by storm.
8
9. The Organizers
Backspin is a joint effort of three people and/or organizations with longstanding ties to the
New York City technology and non-profit communities.
+ Peter Ha +
9
10. TechiesGiveBack.Org
Founded in 2009, TechiesGiveBack.Org is a New York City non-profit dedicated towards
driving social responsibility within the New York tech community.
In the last year alone, our efforts helped to raise $65,000 for CampInteractive, an after school
for inner city youth, and $26,000 for City Harvest.
“TechiesGiveBack is a new mover and shaker in town”
Mark Davis, Investor
“Working with TechiesGiveBack, we raised over $26,000 for
hungry families in NYC and I couldn’t have done it without them.”
Richard Blakeley, Gawker.TV
10
11. Our Track Record – The Webutante Ball
700+ attendees
$26,000+ raised
See more at thewebutanteball.com
11
12. Our Track Record – Foursquare Partnership
TechiesGiveBack + Foursquare + Pepsi = $65,000 raised for CampInteractive
Read about it on Mashable
12
13. Peter Ha
Peter is currently the Technology Editor
for The Daily, the first digital newspaper
built for the iPad. He is the former
Technology editor at Time Magazine and
News Editor at AOL’s CrunchGear.
In 2009, he organized Wiimbledon, a Wii
tennis tournament, in order to raise
money for charity. Thanks to charitable
donations from Virgin America, Best Buy,
and Dyson, he raised over $4,000 for the
Child’s Play charity.
13
14. Internet Week, New York
Since 2008, Internet Week has taken place all
over the city with diverse events in different
locations. The results has been a critical mass
of web-focused events that raises the profile
of NYC’s industry as a whole as well as the
partners who participate.
Internet Week was also a critical supporter of
the 2010 Webutante Ball – a joint event
between TechiesGiveBack and Gawker that
raised over 26k for City Harvest.
14
15. Sponsorship
We are offering three levels of sponsorship for Backspin.
PLATINUM SPONSORSHIP – 1 SPOT
Donate $10,000 and receive:
* Title sponsorship rights * Exclusive naming rights for “Center Court” * Step & repeat branding *
Company logo featured on invitations and website * Logo presence throughout venue * Twitter
and Facebook mentions * Complimentary tournament entry for your company
GOLD SPONSORSHIP – 2 SPOTS
Donate $5,000 and receive:
* Exclusive naming rights for a “Side Court” * Company logo featured on invitations and website *
Twitter and Facebook mentions * Logo presence on screens * Complimentary tournament entry
for your company
SILVER SPONSORSHIP – 3 SPOTS
Donate $2,500 and receive:
Logo presence on screens * Twitter and Facebook mentions * Complimentary tournament entry
for your company
15
16. Who should I contact?
If you’re interested in sponsorship, or just want to talk, feel free to reach out to:
Adam Gillman
646.484.8579
adam.gillman@gmail.com
Simon Kirk
347.266.7083
simonbkirk@gmail.com
16