This document discusses a workshop on history and culture in China. It addresses political sensitivities and implications of China's reemergence on the global stage. It notes the diversity within China and challenges of generalizing about "China." Etiquette guidelines are needed for new generations of Chinese travelers abroad who act as national ambassadors. When doing business in China, one must consider its size, diversity, relationships, language, customs, saving face, and indirect communication styles.
B412 Week 3 Workshop - Chinese History and Culture Part 2
1. School of Business
International Business Regions: China
Week 3 Workshop
History & Culture Part 2
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2. Pearson College London XXXX 2
School of Business
International Business Regions: China
Workshop 2
Face
• Political sensitivities & Business implications
• ‘Gunboat diplomacy’ & Prime Minister David Cameron
to China, November 2012 wearing a poppy –
implications?
• China’s re-emergence on the world stage & overseas
influence: what are the implications?
• Chinese travellers overseas
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3. Pearson College London XXXX 3
School of Business
International Business Regions: China
Workshop 2
Continental in size…
Language & dialect
Cuisine
Culture & customs
…. Can we talk of ‘China’ in such simplistic terms?
4. Pearson College London XXXX 4
School of Business
International Business Regions: China
Workshop 2
Chinese abroad
Etiquette guidelines for the new
generation of Chinese travelling abroad:
the need to be national Ambassadors
5. Pearson College London XXXX 5
School of Business
International Business Regions: China
Workshop 2
Business awareness
What do we need to consider when doing business in
China? Think about :
• Its size & diversity
• Knowing your partners / distributors / clients
• Mandarin & China knowledge
• Body language
• Taboo subjects
• Face
• Entertainment
• Gift giving
• Children
• Understand that the Chinese do not say “No!”
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Editor's Notes
What is ‘face’? Give a definition
Western invaders and Treaty ports & Treaty of Versailles. Humiliation. Barbarians.
Cameron wearing the poppy – as a symbol of the war dead – was preceived by the Chinese as a real affront and generated a nationalist response with bloggers stating that it was a political statement humiliating the Chinese again reminding them of the opium wars. China is VERY sensitive. Know your audience. Choose your topics of conversation carefully. Don’t go for taboo subjects (Taiwan, Xinjiang) until you know someone very well.
What of the Chinese diaspora? (do you know what that means?)
After Sichuan earthquake in 2008 overseas Chinese supported the victims and the relief effort
How does China ‘court’ the world and what are the implications? Think about carrot of trade.
Chinese travellers overseas – article from the Ministry of Tourism about behaviour!
How many provinces are there? 34 including 22 provinces and Special Administrative Regions
How many languages? Main languages include Hokkien, Shanghainese, Mandarin, Cantonese and thousands of dialects
How many ethnic minorities? 55
Can you name different types of cuisine? Sichuanese (spicy hot); Cantonese (DimSum); Hotpot (from Northeast); noodles (from Xinjiang)
When we talk of China can we really stereotype? NO! As historian Rana Mitter, says, “China is a plural noun!”
Personal status, how others perceive you, ‘face’, being an ambassador for the nation – these are all very important for the Chinese.
Being ‘newbies’ on the tourism circuit and faced with a number of tourist blunders overseas, the Beijing government issued a 64-page rulebook aimed at curbing the unruly behaviour of Chinese tourists abroad who have developed an ‘uncivilised’ stereotype. China's Vice Premier Wang Yang said in May 2013 that the tourism louts had 'damaged the image of the Chinese people'. The subsequent Guidelines On Civilised Travel Abroad advises newly globally mobile travellers to keep nose-hair neatly trimmed, avoid using fingers to pick their teeth, avoid slurping noodles from the bowl and refrain from peeing in the swimming pool.
Examples of behaviour villified in the international press:
Chinese tourists in North Korea have been accused of insensitive behaviour, such as throwing sweets at children ‘like they’re feeding ducks’.
May 2013 a 15-year-old from Nanjing sparked an outcry after he carved his name into an ancient relief at a temple in Luxor, Egypt.
In Italy, the guidebook states, it is not favorable to give a handkerchief as a gift. In Germany, Chinese visitors should only snap their fingers if they’re calling for dogs, and not at humans. I
Don’t leave footprints on the toilet seat
Other Do NOT’s
Touch antiques or draw graffiti on heritage structures
Expose the chest or back, or look dirty in public areas
Eat a whole piece of bread in one mouthful or slurp noodles noisily inside an aircraft
Sources: SCMP; Daily Mail Online, Civilised Travel Abroad Guidelines