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Avoiding Blogging Burnout
Sheila Scarborough
Tourism Currents
Out of Altitude, Out of Ideas?
3 Reasons for Burnout
Actually burned out.
Like, really fried.
Just need to get it together
with better content planning.
Working too hard. Re-use
stuff you’ve already made!
@SheilaS
@TourismCurrents
Actual
Burnout
“Tiny steps allow
action to slip
through the cracks
in your anxiety.”
Martha Beck
@SheilaS
@TourismCurrents
Better
Content
Planning
“Inspiration is a
daily habit; rarely
a stroke of genius”
Joe Vargo
Director, Interactive Marketing
Experience Columbus, Ohio
#tourismchat September 2017
Get Your
Goat!
Archives:
Work
You’ve
Already
Done
Evergreen
and
Seasonal
@SheilaS
@TourismCurrents
Every long
comment, or email
to answer a
question, is a
potential blog post.
@SheilaS
@TourismCurrents
Beat Burnout
Take an actual break, &
take care of yourself.
Detailed content planning
opens up possibilities.
Use/re-use stuff you’ve
already made. @SheilaS
@TourismCurrents
Get those
monkeys in your
head under
control
Photo Credits
All photos my own, except …
• Skydiving (courtesy Andrew
Neild at Flickr Creative
Commons)
• Lava Through the Vog
(courtesy Kelly at Flickr CC)
@SheilaS
@TourismCurrents
Thank you!
Sheila
Scarborough
Tourism
Currents
@SheilaS
@TourismCurrents

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Avoiding Blogging Burnout