“The intern program in the Americas is a two-way street where both the students and Avnet benefit tremendously. Students get the opportunity to apply and test their knowledge on Avnet business initiatives, and Avnet has the opportunity to engage incredibly talented individuals who bring fresh and unbiased perspectives that help us grow as a company.” — Aaron Dean, Vice President, Global Talent Programs

1. Summer 2019 Internship in Review
August 8, 2019

2. Our Team
2
Luke Elliott
Corporate Strategy
Intern
Yanni Dong
Data Analytics Intern
Arianna Trinidad
Marketing Intern
Josh Varkey
Accounting Intern

3. Marketing Department Experience - Arianna
Supplier Marketing
● Campaign
Marketing
● Integrated
Communications
Customer Marketing
● Lead Generation
● Email Marketing
Pinnacle Media
(Internal Agency)
● Digital Media
● Web
● Creative
● social media

4. Digital Projects - Arianna
● Led Social Media Campaign
+ Organized a team
+ Created content and copy
+ Executed social media strategy
● Created Defense and Aerospace
SharePoint web page with team
● Assisted in creating IP&E Power Video
+ Email Promotion

5. Campaign Projects - Arianna
● Uploaded leads and supported MQL’s transition
into Salesforce
● Coordinated bi-weekly sales slide content for
distribution to regional sales teams
● Supported project managers on supplier
requests for campaigns & Avnet.com
● Assisted with campaign analytics in Adobe
Power BI
+ Optimized reporting for customer
presentations

6. Business Impact - Arianna
● 362 leads in Salesforce that resulted in
1.2 million in sales-opportunity pipeline.
● Intern Day Social Metrics:
○ Twitter: 3.63% Engagement Rate
○ LinkedIn: 7.16% ER
○ Facebook: 10% ER
○ Instagram Stories: 27% viewership
increase

7. Reflection - Arianna
- Professional Development
● Networking
- Executive & Marketing Professional 1:1’s
● Technical Skills
- Software Proficiency
- Data Analysis
● Interpersonal Skills
- Office etiquette (social awareness)
- Manage resources and time
- Personal Development
● Change and Adaptability
● B.O.B v. Awareness

8. Mystery Shopping - Luke
• Gathered market and competitor research in a non-biased method
• Analyzed 8 distributors, including Avnet and Newark
• Analyzed 5 industry leading manufacturers
• Rankings were based on criteria along the customer journey;
• Search, Buy, Wait, Receive, Return
• Identified customer pain points and reasoning driving brand loyalty
• Presented findings in a visual format to 15 executives
8

9. Arrow Certification Program / ArrowPlus - Luke
• Analyzed emerging businesses and strategies within Arrow
• Reviewed Arrow Certification Program and ArrowPlus;
• ACP: Arrow’s version of a start-up end to end ecosystem
• AP: Freelance platform connecting engineers to employers
• Both programs had advantages, processes, and benefits
• Examined submission criteria for project requirements
• Researched interests of partnerships (Indiegogo, Freelancer)
9

10. Ask Avnet - Luke
• Pinpointed and addressed opportunities for Ask Avnet
• Suggested key functionalities to further develop Ask Avnet, including;
• Add frequently asked questions and actions
• Increase feedback availability
• Tailor Ask Avnet according to customer needs
• Performed customer journey mapping and incubated solutions
• Reflection - Being flexible & adaptable will unlock new opportunities
10

11. Business Migration Team Project - Yanni
11
SQL
Server
Azure
Databricks
Azure
Data Lake
Project Scope
• Small-scale individual project
Project Goal
• Building a data pipeline between
SQL to Azure Data Lake
Accomplishments
• Got exposure to Azure Databricks
• Leveraged languages such as SQL,
Scala, and Python

12. Customer Match/Lead Share - Yanni
Data Lake
• PF
• Avnet
Databricks
• Coding
Salesforce
• Automate
results
Marketo
• Identify
leads
Customer Match Lead Share
Project Scope
• Large-scale multiple projects
• Three Regions: NA, EMEA, APAC
Project Goal
• Automate Customer Match process
• Pass leads to Avnet to generate
higher revenue
Accomplishments
• Salesforce automation
• Resolved formatting issues
• Reviewed data quality
• Added additional fields
Stage 1 Stage 2

13. Reflection - Yanni
The remarkable thing is we have
a choice everyday regarding the
attitude we will embrace for that
day. We cannot change our past,
we cannot change the fact that
people will act in a certain way.
We cannot change the inevitable.
The only thing we can do is play
on the one string we have, and
that is our attitude.
Charles R. Swindoll
Self-development
• Technical Skills
o Data Engineering Skills
o Microsoft Azure Cloud Knowledge
• Soft Skills
o Critical Thinking Skills
o Time management Skills
Key Learning
• Never stop learning
• Change is the only constant in life

14. Josh
Accounting Scope
● Internal Controls
● SOX compliance
● Tax
Projects
● UAR
● Fraud Risk Assessment
● Tax Apportionment

15. Reflection
“The positive thinker
sees the invisible, feels
the intangible, and
achieves the
impossible.” –Winston
Churchill
Self-development
• Technical Skills
o Data Visualization
o Increased accounting knowledge
• Soft Skills
o Networking
o Critical thinking
Key Learning
• Diversify your learning
• A positive attitude is key to success

16. Thank you