The document discusses the design thinking process, which includes 12 steps: defining the challenge, preparing research, obtaining inspiration, telling stories, seeking meaning, considering opportunities, generating ideas, refining ideas, building prototypes, getting feedback, evaluating learnings, and constructing experiences. It emphasizes principles of empathy, collaboration, and experimentation and encourages exploring new areas and acquiring inspiration.

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2. METODOLOGIA
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INOVAÇÃO

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4. PILARES
empatia
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colaboração
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experimentação

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1. DEFINA O DESAFIO
2. PREPARE A PESQUISA
3. OBTENHA A INSPIRAÇÃO
4. CONTE HISTÓRIA
5. PROCURE SIGNIFICADO
6. OPORTUNIDADES
7. GERE IDEIAS
8. REFINE IDEIAS
9. CONSTRUA PROTÓTIPOS
10. FEEDBACK
11. AVALIE APRENDIZADOS
12. CONSTRUA EXPERIÊNCIAS
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11. VISUALIZAÇÃO
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CONCRETIZAÇÃO