The document discusses how attitude is like an iceberg, with only 10% visible above the surface and 90% below. It applies this analogy to human beings, where knowledge and skills are visible, while values, motives and beliefs are unseen below the surface. It emphasizes that attitude reveals one's self-esteem, self-acceptance and self-affirmation. When these three are aligned, one has an attitude that serves them well. The document ends by ranking different factors of life, with attitude scoring the highest at 100.

1. it’s all about the ATTITUDE

2. HOW MUCH DO YOU SEE OF AN
THE ICEBERG
ICEBERG?

3. THE ICEBERG ONLY 10%
OF AN
ICEBERG IS
VISIBLE.
THE
REMAINING
90% IS
BELOW SEA
LEVEL.

4. THE ICEBERG
10 %
VISIBLE
ABOVE SEA LEVEL
SEA LEVEL
INVISIBLE
BELOW SEA LEVEL
90 %

5. THE ICEBERG THE ICEBERG
PHENOMENA IS ALSO
APPLICABLE ON HUMAN
BEINGS.

6. THE ICEBERG
KNOWLEDGE
&
KNOWN SKILLS
TO OTHERS
SEA LEVEL
UNKNOWN
TO OTHERS
ATTITUDE

7. THE ICEBERG
KNOWN
TO OTHERS BEHAVIOR
SEA LEVEL
UNKNOWN
TO OTHERS
VALUES – STANDARDS – JUDGMENTS
ATTITUDE
MOTIVES – ETHICS - BELIEFS

8. Our attitude says a lot about your self-
esteem, self-acceptance and self-
affirmation.
More than it says anything about
others!
Your attitude tells the world about
your self-esteem, self-acceptance and
self-affirmation.

9. Self-esteem is judgment of self-worth,
resulting in peace (or lack thereof) with
self and others! It presents as the
presence or absence of enthusiasm
and sense of purpose.

10. S o m e t h in g w e w e r e
w it h h o ld in g m a d e u s
weak.
U n t il w e f o u n d t h a t it
w a s o u r s e lv e s .
R obe rt Fros t

11. Self-acceptance is reconciliation with
self refusing to be in an adversarial
relationship with self.

12. You never c onquer t he
mount ai n.
You onl y c onquer
your s el f .
J i m W t aker
hi

13. Self-affirmation is saying YES
to yourself!

14. It is not the strongest of the
species who survive,
nor the most intelligent,
but the one most
responsive to change.
Charles Darwin

15. When these three are congruent and
aligned,
Self-esteem
Self-acceptance
Self-affirmation
you have an attitude that serves you
well! And it shows.

16. THE ICEBERG
KNOWN
TO OTHERS BEHAVIOR
SEA LEVEL
UNKNOWN
TO OTHERS
VALUES – STANDARDS – JUDGMENTS
ATTITUDE
MOTIVES – ETHICS - BELIEFS

17. What type of person are you?
Whether a glass if half-full or half-empty, depends on
the attitude of the person looking at it.

18. WHAT MAKESletter of the alphabet has a
Each YOUR LIFE100% ?
value equal to its numeric sequence
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26
S K I L L S
19 11 9 12 12 19 = 82
K N O W L E D G E
11 14 15 23 12 5 4 7 5 = 96
H A R D W O R K
8 1 18 4 23 15 18 11 = 98
A T T I T U D E
1 20 20 9 20 21 4 5 = 100