The document proposes creating an online and mobile registry platform called ATAP Registry to address frustrations with existing gift registries. It would allow users to create consolidated registries across major retailers, scan barcodes to add items, track purchases, and generate thank you notes. This one-stop-shop approach aims to revolutionize the $21 billion US registry market. The founders believe adequate funding can help ATAP Registry develop superior apps and websites to surpass competitors by delivering essential registry functions with improved branding and advertising.