This document contains research and work by Gillian Pitzer on developing a service called Memoral for memory replay. It includes research on memory storage in the brain, competitor analysis of Neuralink and other memory technology companies, naming and branding exercises to develop the Memoral name and logo, social media setup on Facebook and Instagram, webpage wireframes, and a linked prototype of the Memoral website. The document shows the iterative process of concept development, research, branding, and virtual prototyping for a proposed service that would allow users to replay past memories.