The document discusses research on memory editing technology and the possibility of replaying past memories. It notes that stored memories exist as physical changes in the brain and recent research is exploring how to edit and improve human memory. One source envisions a future where people can scroll through their memories like photos and perfectly recall everything they've learned. However, it questions whether having perfect memory recall would diminish or enhance what it means to be human. The document also outlines plans for a proposed service called Memoral that would allow users to view old memories and sensory details on demand through a neural interface.

1. Memory Replay Gillian Pitzer
FA102A,
Research and Speculative
Product/Service Development

2. Memory Replay Gillian Pitzer
Assignment One, Research
Neuralink and the Brain’s Magical Future
https://waitbutwhy.com/2017/04/neuralink.html

3. Memory Replay Gillian Pitzer
Assignment One, Research
- The temporal lobe is where a lot of your memory lives
https://film-grab.com/2018/06/03/and-the-fifth-horseman-is-fear/

4. Memory Replay Gillian Pitzer
Assignment One, Research
“The idea that stored memories exist as physical changes
within the brain has—and recent research is cracking open
an array of possibilities for the editing and improvement of
human memory.”
https://www.vice.com/en_us/article/5355ed/memory-editing-technology-will-give-us-perfect-recall-and-let-us-alter-memories-at-will-v24n1

5. Memory Replay Gillian Pitzer
Assignment One, Research
“Imagine being able to scroll through your memories like
your Instagram feed, to perfectly recall everything you've
ever learned, to immediately access every section of your
life history. You would be efficient, insightful, luminous.
Would you be human?”
https://www.vice.com/en_us/article/5355ed/memory-editing-technology-will-give-us-perfect-recall-and-let-us-alter-memories-at-will-v24n1

6. Memory Replay Gillian Pitzer
Memory Recall
- View old memories on demand
- Scent and sound memories included
- All memories are long term

7. Memory Replay Gillian Pitzer
Source for Brand Character Words
Prince Daddy and the Hyena

8. Memory Replay Gillian Pitzer
Naming Process
Selected words:
- Memory
- Temporal
- Neuron
- Dendrite

9. Memory Replay Gillian Pitzer
Naming Process
- Temporeal (Tweaked Temporal)
- Memorite (Dendrite + Memory)
- Memoral (Memory + Temporal)
- Neurolite (Tweaked Neuron)

10. Memory Replay Gillian Pitzer
Final Service Name
Memoral

11. Memory Replay Gillian Pitzer
Brand Character Diagram Sketches

12. Memory Replay Gillian Pitzer
Brand Character Diagram