SlideShare a Scribd company logo
Space for artistes to collide and find
new paths of collaboration - across
space, time and art forms
What we do
Our challenge
• With the technological revolution, entertainment,
hospitality and education industries are faced with the
challenge of engaging ‘forever connected’ audiences
who have little recall or engagement with the
traditional way the arts have been presented.
The bane of live entertainment:
The smartphone
The result
Hard-to-engage, distracted audiences
The response
• Art Collide is responding through:
– Presenting immersive performances with engaging
content that bring together visual and performing arts
in a cohesive manner
– Involving more than one of the senses – live music
coming together with projections, live painting (on
easels and projected), dance, art installations, live
glass painting, theatre and cinematic interventions
– Encouraging interactivity by inviting audiences to
create alongside ‘charge leaders’
Value proposition
• Breaking the traditional mould of how
performing and visual arts are presented
• Compelling collaborations across the arts that
engage audiences and build lasting recall
• Curated experiences that break the boundaries
between the arts
• Strong relationships with the artist community by
delivering value over the past 5 years
• Wide audience engagement across various types
of venues – from the street to pubs to art shows
to fashion outlets
Engagement platforms
• Art Collide performances and productions – across F&B
outlets, art shows, fashion outlets and unconventional
venues including urban streets
• Art Collide YouTube channel – immortalising and
chronicling independent art and music performances
over the past four years
• Art Collide photography brand – propagating art and
music happenings in and around Delhi
• Art Collide on Facebook/Twitter – engaging online
audiences with the latest and groundbreaking news
and happenings in all the arts
Our body of work (partial list)
• The Kuru series – spawned from a graphic novel,
collaborative performances with several genres of music,
projections, dance, live painting, art installations, art
displays – Delhi and Bangalore
• Make Art Not War – audience interactivity in performance
art
• Art Factory – art curation using unconventional, inclusive
spaces and displays
• Artists Alliance for Uttarakhand – performance art for a
cause with the street as our medium
• MAD Blues Night – music, art, design (a collaboration with
Red Earth)
• Winter Love – music intervention for a fashion collection
Other contributions
• Anantara: The Art Collide Experience – engaging visuals for
acoustic rock band performances
• When A Woman Speaks, Listen – local/media support for
French projection installation and documentary project on
women’s empowerment that was also part of Fete de la
Photo, March ’14
• Videography support for One Billion Rising concert event in
Dharamsala organised by ‘Vagina Monologues’ author Eve
Ensler
• Continuing video documentation project on the evolution
of the independent music scene in India
• Media advisory and support to various independent artists
such as Tritha Sinha and Kapil Chetri
Some of our projects
The Kuru Series
The Kuru Circus and
Orchestra performances
involve video art,
projections, live painting,
dance and live music from
various genres across venues
in Bangalore and Delhi. The
ensemble has had up to 25+
musicians/artists in various
productions.
Art Collide is also involved in
the production of the graphic
novel, The Kuru Chronicles
Artists Alliance for Uttarakhand
Art Collide responded to the
devastating floods in Uttarakhand
by mobilising the forces of artists
and musicians from across Delhi
and organising:
•Busking: street concerts to rally
people around the cause and
donate food, goods and money
•Concerts: 60+ artists played pro
bono at two concerts. Bar owners
donated 40% of proceeds to the
cause
•IMPACT: Raised Rs 2 lakh+goods
and media awareness for the
cause in one crucial week
Make Art Not War
• We created an event series
with high audience
interactivity as people
were invited to create
alongside ‘charge-leading’
artists, painters and
musicians with fabulous
results
• 16 musicians – 7 painters –
60+ art works - two light
artists – a massive art
installation – days full of
art, music and design
Anantara: The Art Collide Experience
Adding an engaging visual layer to Anantara’s evocative
performances with VJ loops, cinema and animation
Art Collide - Who We Are

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Art Collide - Who We Are

  • 1. Space for artistes to collide and find new paths of collaboration - across space, time and art forms
  • 3. Our challenge • With the technological revolution, entertainment, hospitality and education industries are faced with the challenge of engaging ‘forever connected’ audiences who have little recall or engagement with the traditional way the arts have been presented. The bane of live entertainment: The smartphone The result Hard-to-engage, distracted audiences
  • 4. The response • Art Collide is responding through: – Presenting immersive performances with engaging content that bring together visual and performing arts in a cohesive manner – Involving more than one of the senses – live music coming together with projections, live painting (on easels and projected), dance, art installations, live glass painting, theatre and cinematic interventions – Encouraging interactivity by inviting audiences to create alongside ‘charge leaders’
  • 5. Value proposition • Breaking the traditional mould of how performing and visual arts are presented • Compelling collaborations across the arts that engage audiences and build lasting recall • Curated experiences that break the boundaries between the arts • Strong relationships with the artist community by delivering value over the past 5 years • Wide audience engagement across various types of venues – from the street to pubs to art shows to fashion outlets
  • 6. Engagement platforms • Art Collide performances and productions – across F&B outlets, art shows, fashion outlets and unconventional venues including urban streets • Art Collide YouTube channel – immortalising and chronicling independent art and music performances over the past four years • Art Collide photography brand – propagating art and music happenings in and around Delhi • Art Collide on Facebook/Twitter – engaging online audiences with the latest and groundbreaking news and happenings in all the arts
  • 7. Our body of work (partial list) • The Kuru series – spawned from a graphic novel, collaborative performances with several genres of music, projections, dance, live painting, art installations, art displays – Delhi and Bangalore • Make Art Not War – audience interactivity in performance art • Art Factory – art curation using unconventional, inclusive spaces and displays • Artists Alliance for Uttarakhand – performance art for a cause with the street as our medium • MAD Blues Night – music, art, design (a collaboration with Red Earth) • Winter Love – music intervention for a fashion collection
  • 8. Other contributions • Anantara: The Art Collide Experience – engaging visuals for acoustic rock band performances • When A Woman Speaks, Listen – local/media support for French projection installation and documentary project on women’s empowerment that was also part of Fete de la Photo, March ’14 • Videography support for One Billion Rising concert event in Dharamsala organised by ‘Vagina Monologues’ author Eve Ensler • Continuing video documentation project on the evolution of the independent music scene in India • Media advisory and support to various independent artists such as Tritha Sinha and Kapil Chetri
  • 9. Some of our projects
  • 10. The Kuru Series The Kuru Circus and Orchestra performances involve video art, projections, live painting, dance and live music from various genres across venues in Bangalore and Delhi. The ensemble has had up to 25+ musicians/artists in various productions. Art Collide is also involved in the production of the graphic novel, The Kuru Chronicles
  • 11. Artists Alliance for Uttarakhand Art Collide responded to the devastating floods in Uttarakhand by mobilising the forces of artists and musicians from across Delhi and organising: •Busking: street concerts to rally people around the cause and donate food, goods and money •Concerts: 60+ artists played pro bono at two concerts. Bar owners donated 40% of proceeds to the cause •IMPACT: Raised Rs 2 lakh+goods and media awareness for the cause in one crucial week
  • 12. Make Art Not War • We created an event series with high audience interactivity as people were invited to create alongside ‘charge-leading’ artists, painters and musicians with fabulous results • 16 musicians – 7 painters – 60+ art works - two light artists – a massive art installation – days full of art, music and design
  • 13. Anantara: The Art Collide Experience Adding an engaging visual layer to Anantara’s evocative performances with VJ loops, cinema and animation