Anurag Arora started Ganpati Facilities, a student housing business in Pune, after graduating from IBS. He recognized an opportunity when the campus moved locations. He secured flats on rent, furnished them as samples, and used students and parents as brand ambassadors. Despite challenges, he persevered through communication, quality service, and being available to students. Eshwar Vikas and Sudeep Sabat created Dosamatic, a machine that automatically makes dosas, after realizing dosas in Delhi could cost over $2. They worked over two years developing their idea despite challenges as engineering students unfamiliar with machines. Their automatic dosa maker is now sold to restaurants nationwide. They continue

1. Book : Arise Awake
Author : Rashmi Bansal
Akshay Nair
Rasbihari Das
Riyakumari Patel
Sajal Shukla
Yameen Patel

2. Feels Like Home
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Anurag Arora
(ICFAI Business School, Pune)
GANPATI FACILITIES

3. Journey
• Born in Patna in a middle class family.
• Scored low in 12th boards and took a drop for IIT.
• Did B.Com at DU.
• Joined IBS Pune for MBA.
• Started Ganpati Facilities with no money.
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4. Entrepreneurial process
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5. Opportunity Recognition And
Idea Generation
• Queries on IBS Pune’s Facebook Page.
• Shifting of campus from Aundh to Hadapsar.
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6. Feasibility Check
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7. Business Model
• Find flats on rent by help of brokers.
• Used the first advance for booking flats and furnishing.
• Shows furnished flats as a sample to convince students and parents.
• Uses his mom to convince the parents.
• Students are the brand ambassadors for upcoming new batch.
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8. Legal and Ethical Considerations
• Got permission from college to set up business.
• Set up a sole proprietorship and opened bank account for the
company.
• He took an undertaking with 12 clauses .
• He didn’t cut off room space for a pinch of more money.
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9. Marketing Strategy
• Communication Style.
• Promising less, delivering more!
• Getting IBS suggest students about Ganpati Facilities.
• His customers (students) are his brand ambassadors.
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10. How can the business grow
• Raise Investment or take home loan.
• Providing hostel facilities to other colleges in Pune.
• Entering corporate sector.
• Providing food facilities.
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11. Entrepreneurial Traits
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12. Risk Taking
• Took a year’s drop.
• Contacted the college admin for starting the hostel business without
any investment.
• There was no hostel sample to show to customers.
• Not sitting in the placements.
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13. Perseverance
• Continued studies after scoring low.
• Survived in the market when there was competition.
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14. Tolerance for ambiguity
• Worked at BPO while studying.
• Student cum Entrepreneur.
• Intervened fights in the hostel.
• Going to railway station at 4am.
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15. Confidence
• Didn’t take up job because he was confident about his
business.
• Started business in 15 days without any investment.
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16. Need for Achievement
• Topped in first year of MBA.
• Dedication to his work by attending late night calls and
solving problems of the customers.
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17. Innovativeness
• Put amenities like TV, fridge, washing machine, curtains etc.
• Recreational trip at his own cost.
• Student Mentoring.
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18. Justification
• “I can take a lower-quality flat and earn a
lot more but I thought if customers are
not satisfied, aage bat nahin banegi.”
• “My primary objective is to help
outstation students get all the required
facilities and support. I am available
almost 24x7 to help them.”
-Anurag Arora
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19. Holy Rava
Masala
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Eshwar Vikas & Sudeep Sabat
(SRM Engineering College, Chennai)
DOSAMATIC

20. Journey
• Eshwar Vikas was born in Vayalpadu in Andhra Pradesh.
• Sudeep Sabat was born in Behrampur, Orissa.
• Both did Electrical Engineering, SRM Engineering College, Chennai.
• Started Mukunda Foods (Dosamatic) .
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21. 10/18/2015 21
Entrepreneurial process

22. Opportunity Recognition And
Idea Generation
• While in Delhi found out that a Dosa can be as expensive as
₹130.
• Could there be a machine that made hot, round, crisp, tasty
dosas? The crazy idea struck up Eshwar.
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23. Feasibility Check
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24. Business Model
• Welding and cutting is outsourced.
• Assembly is completely done in-house.
• Selling machines to restaurants and take away outlets.
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25. Build a team
• Initially they were 3 people working on the machine.
• 15 employees in a single year.
• 4 people sales team and all other in manufacturing.
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26. Marketing Strategy
• Personally visiting restaurants for selling the machine.
• Created a website for selling the machine.
• Setting up service centers with ITI diploma-holders in different cities.
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27. How can the business grow
• Working on small size Dosa machine for house hold uses.
• Setting up more service centers across the country.
• Dreams that every house which has a microwave oven should have a
dosa machine.
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28. Entrepreneurial Traits
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29. Risk Taking
• Jumped on Coromandel Exp. to Bhubaneshwar without a reservation.
• Approached an officer at a mining company without a permission
letter from college.
• Bunked the classes and gave proxy attendance.
• Not sitting in placement.
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30. Perseverance
• Working on the automatic Dosa maker for more than 2 years.
• Tried hard to get information about mining in Orissa.
• Didn’t give up on failure of the demo of machine at the conference.
• Travelling for internship and workplace around 50kms away everyday
after college hours.
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31. Tolerance for ambiguity
• Being an Electrical Engineering students, did not know much about
machines.
• Worked in a situation with 14 hours of power and water cuts.
• Speaking about the machine even after its failing at the conference.
• Traveling very long distances without proper transportation facilities.
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32. Confidence
• Didn’t sit in interview because they were confident about the
business.
• Worked with machines despite being from an Electrical Engineering
background.
• Presented the machine for second time in Indian Angel Network
conference.
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33. Need for Achievement
• Joined the E-cell as soon as they joined college.
• Dedication to work by travelling long distances late night.
• Talked to different shop keepers daily to know about parts of
a machine.
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34. Innovativeness
Made world’s first table top Dosa
making machine.
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35. Justification
• “The dosa machine was a totally new
concept, so we had to keep imagining and
doing it. Always changing and tweaking
things.”
• “I was not a mechanical engineer or a
designer. I did not know how to run a
company but I had to do this somehow…
no matter what, I had to do it.”
-Eshwar Vikas
Sudeep Sabat
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36. 10/18/2015 36https://www.youtube.com/watch?v=3sFu7wF_VCU

37. Thank You!
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