The document discusses a health hackathon event at MIT aimed at bringing together entrepreneurs, engineers, designers and healthcare professionals to rapidly develop solutions to problems in healthcare. It provides examples of companies that originated from previous hackathons. The keynote speaker Atul Gawande fields questions about barriers to clinical innovation and how to build communities around identifying unmet needs and scaling hackathon solutions. The goal is to inspire cross-disciplinary collaboration and an entrepreneurial approach to solving major healthcare problems through design thinking and rapid prototyping.
We held a half-day workshop on the philosophy, process and tools to convene healthcare hackathons to uncover and rapidly validate unmet needs in healthcare.
Presentations from the first VIT-MIT-MGH Healthcare Hackathon. Healthcare and Medical Design Thinking to help scale medicine and spur innovations that can impact healthcare in India, China & emerging healthcare systems.
Presentation at Harvard Medical School and CIMIT (Center for Integration of Medicine & Innovative Technology) on Techniques for Inventing, Funding, Developing & Commercializing High Impact Clinical Innovations
We held a half-day workshop on the philosophy, process and tools to convene healthcare hackathons to uncover and rapidly validate unmet needs in healthcare.
Presentations from the first VIT-MIT-MGH Healthcare Hackathon. Healthcare and Medical Design Thinking to help scale medicine and spur innovations that can impact healthcare in India, China & emerging healthcare systems.
Presentation at Harvard Medical School and CIMIT (Center for Integration of Medicine & Innovative Technology) on Techniques for Inventing, Funding, Developing & Commercializing High Impact Clinical Innovations
Human clinical data is the critical proof for new medical treatments. The current pharma, venture capital and NIH funding environments make it more important than ever for capital efficient clinical trial design and funding. Here are some best practices in mapping new treatments to clinical applications to accelerate clinical trial data.
Overview of the Challenges & Opportunities within Healthcare Information Technology amid the 2009 Healthcare Reforms. Cost savings, business models and medical technology and software solutions are described.
ACCELERATE DATA: Traditional medicine and physicians cannot scale to deliver high-quality healthcare. New technologies and models of care are key enablers to drive better health outcomes at lower cost. The proof will be in the data, but traditional research and clinical testing yield painfully slow results. Medical knowledge comes from carefully accelerating Data -- traditionally pre-clinical and human experimental data -- either to prove or disprove whether new technologies, medicines, processes or incentives are actually superior. Today, researchers and patients can capture, aggregate and communicate new types of data, yielding faster insights and patient impact.
HACK HEALTHCARE: Medicine needs more Hackers -- clever engineers and designers to re-architect healthcare systems and invent new technologies. Some areas of healthcare are not hackable and must prove experiments down a traditional plodding path. However, health professionals and engineers can accelerate medical innovation across many diseases by applying techniques from high technology to healthcare. Borrowing philosophies from Silicon Valley and MIT for rapid product design, lean startup methodologies, workflow re-engineering, novel data collection, big data analysis, and info publishing can accelerate data generation.
Pokud značku pojímáme ve správném kontextu a ne jen jako grafickou zkratku vyjádřenou v logu, je dobrá značka pro veřejnou instituci stejně důležitá jako pro privátní firmu. Zaslouží si stejnou pozornost a péči.
Ondřej Rudolf: Dobrá značka pro veřejnou službuLibdesign
/ Prezentováno na konferenci Libdesign 2015.
Jestliže tvoříme nové nebo nově designované služby, budeme potřebovat je smysluplně prezentovat. Jako každý produkt i veřejná služba si zaslouží dobrou značku. Jak vytvořit moderní komunikaci v regulovaném prostředí, kdy zřizovatel není skutečným vlastníkem a zákazník neplatí penězi? Co potřebuje veřejná organizace vědět a umět předtím, než se pustí do brandingu? Na základě reálných zkušeností ze státní, akademické a veřejné sféry projdeme podstatu tvorby funkční značky, přípravu procesů, argumentaci se zřizovatelem, specifika výběru dodavatele a další speciality této disciplíny.
libdesign.cz/konference/speakers/ondrej-rudolf/
Up 80 % of Startups fail. One of the top reasons for it is ignoring the customers leading to a bad user experience.
This talk illuminates what a good user experience consists of, why it is customer service and product quality, and how startups can design for it.
#CustomerCentricity, #UserExperience, #UX, #CustomerExperience,#CX, #MinimumViableProduct, #MVP
(Added) Value Proposition (english) #WirVsVirusBenno Lœwenberg
Many products and services fail miserably, because of not solving a customer problem. What makes an offering appealing, is a perceivable (added) value for the user.
The (added) value proposition is an information about the value, a product or service offers after purchase, during it's use.
This talk illustrates, how to make sure that an offering is solving an actual customers' problem and how to make this feature perceivable to customers: by using a solid value proposition.
A quick presentation to introduce two concepts:
1. the idea generation workshop (using the A4 Technique and StoryCubes)
2. the value proposition canvas
Delivering Value through UX (english) #UNinnovation #WFPinnovationBenno Lœwenberg
Up 80 % of Startups fail. One of the top reasons for it is ignoring the customers leading to a bad user experience.
This talk illuminates what a good user experience consists of, why it is customer service and product quality, and how startups can design for it.
#CustomerCentricity, #UserExperience, #UX, #CustomerExperience,#CX, #MinimumViableProduct, #MVP
Human clinical data is the critical proof for new medical treatments. The current pharma, venture capital and NIH funding environments make it more important than ever for capital efficient clinical trial design and funding. Here are some best practices in mapping new treatments to clinical applications to accelerate clinical trial data.
Overview of the Challenges & Opportunities within Healthcare Information Technology amid the 2009 Healthcare Reforms. Cost savings, business models and medical technology and software solutions are described.
ACCELERATE DATA: Traditional medicine and physicians cannot scale to deliver high-quality healthcare. New technologies and models of care are key enablers to drive better health outcomes at lower cost. The proof will be in the data, but traditional research and clinical testing yield painfully slow results. Medical knowledge comes from carefully accelerating Data -- traditionally pre-clinical and human experimental data -- either to prove or disprove whether new technologies, medicines, processes or incentives are actually superior. Today, researchers and patients can capture, aggregate and communicate new types of data, yielding faster insights and patient impact.
HACK HEALTHCARE: Medicine needs more Hackers -- clever engineers and designers to re-architect healthcare systems and invent new technologies. Some areas of healthcare are not hackable and must prove experiments down a traditional plodding path. However, health professionals and engineers can accelerate medical innovation across many diseases by applying techniques from high technology to healthcare. Borrowing philosophies from Silicon Valley and MIT for rapid product design, lean startup methodologies, workflow re-engineering, novel data collection, big data analysis, and info publishing can accelerate data generation.
Pokud značku pojímáme ve správném kontextu a ne jen jako grafickou zkratku vyjádřenou v logu, je dobrá značka pro veřejnou instituci stejně důležitá jako pro privátní firmu. Zaslouží si stejnou pozornost a péči.
Ondřej Rudolf: Dobrá značka pro veřejnou službuLibdesign
/ Prezentováno na konferenci Libdesign 2015.
Jestliže tvoříme nové nebo nově designované služby, budeme potřebovat je smysluplně prezentovat. Jako každý produkt i veřejná služba si zaslouží dobrou značku. Jak vytvořit moderní komunikaci v regulovaném prostředí, kdy zřizovatel není skutečným vlastníkem a zákazník neplatí penězi? Co potřebuje veřejná organizace vědět a umět předtím, než se pustí do brandingu? Na základě reálných zkušeností ze státní, akademické a veřejné sféry projdeme podstatu tvorby funkční značky, přípravu procesů, argumentaci se zřizovatelem, specifika výběru dodavatele a další speciality této disciplíny.
libdesign.cz/konference/speakers/ondrej-rudolf/
Up 80 % of Startups fail. One of the top reasons for it is ignoring the customers leading to a bad user experience.
This talk illuminates what a good user experience consists of, why it is customer service and product quality, and how startups can design for it.
#CustomerCentricity, #UserExperience, #UX, #CustomerExperience,#CX, #MinimumViableProduct, #MVP
(Added) Value Proposition (english) #WirVsVirusBenno Lœwenberg
Many products and services fail miserably, because of not solving a customer problem. What makes an offering appealing, is a perceivable (added) value for the user.
The (added) value proposition is an information about the value, a product or service offers after purchase, during it's use.
This talk illustrates, how to make sure that an offering is solving an actual customers' problem and how to make this feature perceivable to customers: by using a solid value proposition.
A quick presentation to introduce two concepts:
1. the idea generation workshop (using the A4 Technique and StoryCubes)
2. the value proposition canvas
Delivering Value through UX (english) #UNinnovation #WFPinnovationBenno Lœwenberg
Up 80 % of Startups fail. One of the top reasons for it is ignoring the customers leading to a bad user experience.
This talk illuminates what a good user experience consists of, why it is customer service and product quality, and how startups can design for it.
#CustomerCentricity, #UserExperience, #UX, #CustomerExperience,#CX, #MinimumViableProduct, #MVP
5 day #Designsprint: Our product discovery dojo for a start-up in ViennaJens Otto Lange
Case Story about the Product Discovery Dojo - a 5 day design sprint Jens Otto Lange and Stefan Haas run for a start-up in Vienna, Austria, in January 2015, to co-design a compelling vision. Dojo attendees practiced how to apply Design Thinking and the Value Proposition Canvas to match strategy with team and product.
A project of www.podojo.com by http://www.haaslab.net and http://www.jensottolange.de
(Added) Value Proposition (deutsch) #WirVsVirusBenno Lœwenberg
Viele Produkte und Services scheitern krachend, da sie kein Kundenproblem lösen. Was ein Produkt oder eine Dienstleistung attraktiv macht, ist ein erkennbarer (Mehr)Wert für den Anwender.
Das (Mehr)Wertangebot oder Nutzenversprechen ist die Information über jenen Nutzen, den ein Produkt oder Service nach dem Kauf während des Gebrauchs bietet.
Dieser Vortrag zeigt, wie man sicher stellt dass ein Angebot ein tatsächliches Kundenproblem löst und man diese Eigenschaft für potentielle Kunden wahrnehmbar machen kann: mittels einer soliden Value Proposition.
UX for Startups (english) #UnitedNations #WorldFoodProgrammeBenno Lœwenberg
Up 80 % of Startups fail. One of the top reasons for it is ignoring the customers leading to a bad user experience.
This talk illuminates what a good user experience consists of, why it is customer service and product quality, and how startups can design for it.
#CustomerCentricity, #UserExperience, #UX, #CustomerExperience,#CX, #MinimumViableProduct, #MVP
Up 80 % of Startups fail. One of the top reasons for it is ignoring the customers leading to a bad user experience.
This talk illuminates what a good user experience consists of, why it is customer service and product quality, and how startups can design for it.
#CustomerCentricity, #UserExperience, #UX, #CustomerExperience,#CX, #MinimumViableProduct, #MVP
Bis zu 80 % aller Startups und Produkte scheitern. Einer der Hauptgründe dafür ist das Ignorieren der Kunden, was zu schlechten Nutzererlebnissen führt.
Dieser Vortrag beleuchtet woraus gute User Experience besteht, warum jene zugleich Kundenservice und Produktqualität ist und wie man dafür gestalten kann.
#CustomerCentricity, #UserExperience, #UX, #CustomerExperience, #CX, #MinimumViableProduct, #MVP, #Kundensicht, #Nutzerbrille
(Added) Value Proposition (english) #learningCXBenno Lœwenberg
Many products and services fail miserably, because of not solving a customer problem. What makes an offering appealing, is a perceivable (added) value for the user.
The (added) value proposition is an information about the value, a product or service offers after purchase, during it's use.
This talk illustrates, how to make sure that an offering is solving an actual customers' problem and how to make this feature perceivable to customers: by using a solid value proposition.
Human-Centered Design for Startups (english) #GoogleLaunchpad #StartupWiseGuysBenno Lœwenberg
The majority of startups and projects fails. Ignoring the users is one of the top reasons for it. Which leads to offerings that do not serve an actual need or provide a bad user experience – at best.
This talk sheds a light on human-centered design and methods to apply that mindset to solve real peoples' problems in meaningful ways.
Similar to Ariadne gawande healthcare_innovation_020614 (20)
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This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
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Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
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• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
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Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
3. H@CKING MEDICINE
!
NOW IS THE BEST TIME IN
THE HISTORY OF THE WORLD
TO BE A
HEALTHCARE ENTREPRENEUR
FRESH EYES
TO SOLVE BIGGEST PROBLEMS
AMID REFORM + GLOBALIZATION
WITH
17. The Value Proposition Canvas
Designed for:
On:
Designed by:
Day
Iteration:
Month
Year
No.
Do they…
Which savings would make your customer happy?
Create savings that make your customer happy?
Do something customers are looking for?
(e.g. in terms of time, money and effort, …)
(e.g. good design, guarantees, specific or more features, …)
(e.g. in terms of time, money and effort, …)
Produce outcomes your customer expects or that go
beyond their expectations?
Fulfill something customers are dreaming about?
What outcomes does your customer expect and what
would go beyond his/her expectations?
(e.g. better quality level, more of something, less of something, …)
Copy or outperform current solutions that delight your
customer?
(e.g. regarding specific features, performance, quality, …)
Make your customer’s job or life easier?
(e.g. flatter learning curve, usability, accessibility, more services, lower
cost of ownership, …)
Create positive social consequences that your
customer desires?
(e.g. help big achievements, produce big reliefs, …)
(e.g. quality level, more of something, less of something, …)
Produce positive outcomes matching your customers
success and failure criteria?
How do current solutions delight your customer?
(e.g. better performance, lower cost, …)
(e.g. specific features, performance, quality, …)
Help make adoption easier?
Rank each gain according to its relevance to
your customer.
Is it substantial or is it insignificant?
For each gain indicate how often it occurs.
What would make your customer’s job or life easier?
(e.g. flatter learning curve, more services, lower cost of ownership, …)
(e.g. lower cost, less investments, lower risk, better quality,
performance, design, …)
What positive social consequences does your
customer desire?
Rank each gain your products and services create according to its relevance to your
customer. Is it substantial or insignificant? For each gain indicate how often it occurs.
(e.g. makes them look good, increase in power, status, …)
What are customers looking for?
(e.g. makes them look good, produces an increase in power, status, …)
(e.g. good design, guarantees, specific or more features, …)
Gain Creators
Describe how your products and services create customer gains.
How do they create benefits your customer expects, desires or would be surprised
by, including functional utility, social gains, positive emotions, and cost savings?
Products & Services
List all the products and services your value proposition is built around.
Gains
Describe the benefits your customer expects, desires or would be surprised by.
This includes functional utility, social gains, positive emotions, and cost savings.
What do customers dream about?
(e.g. big achievements, big reliefs, …)
How does your customer measure success and failure?
(e.g. performance, cost, …)
What would increase the likelihood of adopting a solution?
(e.g. lower cost, less investments, lower risk, better quality, performance,
design, …)
Which products and services do you offer that help your customer get either a
functional, social, or emotional job done, or help him/her satisfy basic needs?
Customer Job(s)
Describe what a specific customer segment is trying to get done. It could be the tasks
they are trying to perform and complete, the problems they are trying to solve, or the
needs they are trying to satisfy.
What functional jobs are you helping your customer get done?
Which ancillary products and services help your customer perform the roles of:
(e.g. perform or complete a specific task, solve a specific problem, …)
Buyer
(e.g. products and services that help customers compare offers,
decide, buy, take delivery of a product or service, …)
(e.g. trying to look good, gain power or status, …)
Co-creator
What emotional jobs are you helping your customer get done?
What social jobs are you helping your customer get done?
(e.g. products and services that help customers co-design
solutions, otherwise contribute value to the solution, …)
(e.g. esthetics, feel good, security, …)
What basic needs are you helping your customer satisfy?
Transferrer
(e.g. communication, sex, …)
(e.g. products and services that help customers dispose of
a product, transfer it to others, or resell, …)
Products and services may either by tangible (e.g. manufactured goods, face-toface customer service), digital/virtual (e.g. downloads, online recommendations),
intangible (e.g. copyrights, quality assurance), or financial (e.g. investment funds,
financing services).
Pain Relievers
Describe how your products and services alleviate customer pains. How do they
eliminate or reduce negative emotions, undesired costs and situations, and risks
your customer experiences or could experience before, during, and after getting
the job done?
Rank all products and services according to their importance to your customer.
Are they crucial or trivial to your customer?
Pains
Describe negative emotions, undesired costs and situations, and risks that your
customer experiences or could experience before, during, and after getting the
job done.
Besides trying to get a core job done, your customer performs ancillary jobs in different roles. Describe the jobs your customer is trying to get done as:
What does your customer find too costly?
(e.g. takes a lot of time, costs too much money, requires substantial efforts, …)
What makes your customer feel bad?
(e.g. frustrations, annoyances, things that give them a headache, …)
How are current solutions underperforming for
your customer?
(e.g. lack of features, performance, malfunctioning, …)
Do they…
What are the main difficulties and challenges
your customer encounters?
Produce savings?
Eliminate risks your customers fear?
(e.g. in terms of time, money, or efforts, …)
(e.g. financial, social, technical risks, or what could go awfully wrong, …)
Make your customers feel better?
Help your customers better sleep at night?
(e.g. kills frustrations, annoyances, things that give them a headache, …)
(e.g. by helping with big issues, diminishing concerns, or eliminating worries, …)
Fix underperforming solutions?
Limit or eradicate common mistakes customers make?
(e.g. new features, better performance, better quality, …)
(e.g. usage mistakes, …)
What risks does your customer fear?
Put an end to difficulties and challenges your
customers encounter?
Get rid of barriers that are keeping your customer
from adopting solutions?
(e.g. make things easier, helping them get done, eliminate resistance, …)
(e.g. lower or no upfront investment costs, flatter learning curve, less
resistance to change, …)
Buyer (e.g. trying to look good, gain power or status, …)
Co-creator (e.g. esthetics, feel good, security, …)
Transferrer (e.g. products and services that help customers dispose
of a product, transfer it to others, or resell, …)
Rank each job according to its significance to your customer. Is it
crucial or is it trivial? For each job indicate how often it occurs.
Outline in which specific context a job
is done, because that may impose
constraints or limitations.
(e.g. big issues, concerns, worries, …)
(e.g. understanding how things work, difficulties getting things done,
resistance, …)
(e.g. while driving, outside, …)
What negative social consequences does your
customer encounter or fear?
(e.g. loss of face, power, trust, or status, …)
Wipe out negative social consequences your
customers encounter or fear?
(e.g. loss of face, power, trust, or status, …)
(e.g. financial, social, technical risks, or what could go awfully wrong, …)
What’s keeping your customer awake at night?
What common mistakes does your customer make?
(e.g. usage mistakes, …)
Rank each pain your products and services kill according to their intensity
for your customer. Is it very intense or very light?
What barriers are keeping your customer from
adopting solutions?
For each pain indicate how often it occurs. Risks your customer experiences or
could experience before, during, and after getting the job done?
Value Proposition
Rank each pain according to the intensity it
represents for your customer.
Is it very intense or is it very light.?
For each pain indicate how often it occurs.
(e.g. upfront investment costs, learning curve, resistance to change, …)
Customer Segment
Create one for each Customer Segment in your Business Model
www.businessmodelgeneration.com
Use in Conjunction with the Business Model Canvas
Copyright of Business Model Foundry GmbH
BUSINESSMODELGENERATION.COM
18. H@CKMED BIZ MODEL
SIMPLE MAP OF WHO USES, PRESCRIBES, PAYS, DISTRIBUTES
USER
ACTIVATION
RETENTION
REVENUE!
WHO PAYS?
DECIDER!
DISTRIBUTOR
PRESCRIBER
25. DEVICE PLUG + PLAY
INTEGRATED CLINICAL ENVIRONMENT
MDPNP.ORG
26. HEALTH HACKATHON
!
DIVERSE AUDIENCE
HUGE PROBLEMS
PITCH PITCH PITCH
TEAM SELF ASSEMBLY
DESIGN THINKING
EXPERTS AS MENTORS
!
MAP PLAYERS + INCENTIVES + MODELS
TEST + OBSERVE + INVALIDATE + PIVOT
FIND EXISTING EFFICACY EVIDENCE
DE-SKILL DX/RX
SEE ONE > DO ONE > TEACH ONE
27. LET’S GET H@CKING!
NEXT HACKATHON
MIT MEDIA LAB MARCH 14-16, 2014
HACKINGMEDICINE.MIT.EDU
!
GAWANDE QUESTIONS:
!
BIGGEST BARRIERS TO CLINICAL INNOVATION + PILOTS INSIDE HEALTH INSTITUTIONS?
HOW TO BUILD OPEN DATABASE OF LARGEST UNMET NEEDS?
BEST WAYS TO MARSHALL + SCALE ONLINE COMMUNITY OF CLINICAL HACKERS?
!
!
ZEN CHU
ZENVEN@MIT.EDU @ACCELMED