ArabNet 2010 Cairo WorkshopOmar SoudodiGM of Souq.com Egypt
Every innovation starts with a dream
The internet today
Factors of production   Entrepreneurship  Land=Technology    Capital  Labor=Management team
Entrepreneur,  is a French English word meaning "one who undertakes an endeavor". Entrepreneurs assemble resources including activity innovations, finance and business acumen in an effort to transform innovations into economic goodsResources Innovation Finance  Business Acumen Transform it into a business
Innovation
Innovation
Product DefinitionDegrees of digitization:The Product (Service)Partial  Electronic product areasPure Electronic productDelivery AgentVirtual ProductThe ProcessElectronic ProductTraditional Product or serviceVirtual ProcessPhysical productElectronic ProcessPhysical ProcessVirtual PlayerPhysical AgentElectronic Agent
Product AnalysisSocial Media Implementations Analysis Stage & Information Architecture Design Criteria for an electronic interface  NavigationEasy for visitors to find their way around your applicationConsistency The look & feel consistent from page to page? Performance 	How long does it take for page to appear? Appearance  Is the site aesthetically pleasing? Quality Assurance	Does the site algorithm work properly? Interactivity 	Does the applicationencourage the user to play continue? Security 		Does the customer feel safe while using the application? Privacy 		Is customer information protected? Scalability 		Will the application increased usage will be supported by 		the initial infrastructure and is it upgradeable? WorkflowStartfinishBusiness Process EngineeringProcess ArchitectureCustomized for variousUsers and marketsBusinessPartnerEmployeesVendor/SupplierConsumerTarget B Target A
Business Acumen
Business Acumen-DefinedIs a concept pertaining to a person's knowledge and ability to make profitable business decisions. Research: Market Behavior
 Consumer Behavior
 Trends in that particular sector Putting the business plan together:  Executive Summery (wait until the end to draft it)
 Finalize table of contents  Business Plan tips  Don’t use business Jargon
 Don’t be trite; keep repeating yourself
 Keep some information back so you have something to talk about when you meet potential investors
 Preempt by incorporating all the challenges and weaknesses of your model and tell investors your plans about tackling those challenges
 Develop an elevator pitch  (two minutes or less) you never know when you will meet the right investor and how much time you have to pitch the idea to
 Develop a dynamic timeline and keep updating it
 Keep business plan short and sweet no one has time to read a 100 page document Financials
Financials  Financial Modeling  www.docstoc.com (Validated assumptions)

ArabNet 2010 Pre-Conference Workshop in Cairo

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    ArabNet 2010 CairoWorkshopOmar SoudodiGM of Souq.com Egypt
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    Factors of production Entrepreneurship Land=Technology Capital Labor=Management team
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    Entrepreneur, isa French English word meaning "one who undertakes an endeavor". Entrepreneurs assemble resources including activity innovations, finance and business acumen in an effort to transform innovations into economic goodsResources Innovation Finance Business Acumen Transform it into a business
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    Product DefinitionDegrees ofdigitization:The Product (Service)Partial Electronic product areasPure Electronic productDelivery AgentVirtual ProductThe ProcessElectronic ProductTraditional Product or serviceVirtual ProcessPhysical productElectronic ProcessPhysical ProcessVirtual PlayerPhysical AgentElectronic Agent
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    Product AnalysisSocial MediaImplementations Analysis Stage & Information Architecture Design Criteria for an electronic interface NavigationEasy for visitors to find their way around your applicationConsistency The look & feel consistent from page to page? Performance How long does it take for page to appear? Appearance Is the site aesthetically pleasing? Quality Assurance Does the site algorithm work properly? Interactivity Does the applicationencourage the user to play continue? Security Does the customer feel safe while using the application? Privacy Is customer information protected? Scalability Will the application increased usage will be supported by the initial infrastructure and is it upgradeable? WorkflowStartfinishBusiness Process EngineeringProcess ArchitectureCustomized for variousUsers and marketsBusinessPartnerEmployeesVendor/SupplierConsumerTarget B Target A
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    Business Acumen-DefinedIs aconcept pertaining to a person's knowledge and ability to make profitable business decisions. Research: Market Behavior
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    Trends inthat particular sector Putting the business plan together: Executive Summery (wait until the end to draft it)
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    Finalize tableof contents Business Plan tips Don’t use business Jargon
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    Don’t betrite; keep repeating yourself
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    Keep someinformation back so you have something to talk about when you meet potential investors
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    Preempt byincorporating all the challenges and weaknesses of your model and tell investors your plans about tackling those challenges
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    Develop anelevator pitch (two minutes or less) you never know when you will meet the right investor and how much time you have to pitch the idea to
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    Develop adynamic timeline and keep updating it
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    Keep businessplan short and sweet no one has time to read a 100 page document Financials
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    Financials FinancialModeling www.docstoc.com (Validated assumptions)
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    Evaluate youridea if possible : Discounted cash flow or benchmark (if any)
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    Traction (survey targetaudience) How to talk to investors know your numbers-trust me they will quiz you
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    Don’t takeit personal they will punch wholes in your plan and numbers “its their job”
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    Success ratiois less than 1%
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    Manage yourexpectations but don’t give the store away Resources
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    Management Team Investors invest in people not paper or ideas
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    Competency Matrixand gather your team accordingly
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    Level ofinvolvement Advisory board Identify various professionals in different areas of your business to help you while your putting the business plan together
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    Can makeintroductions to key individuals in your sector
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    Name associationgives your business plan weight Putting it together
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    You are goingto feel every emotion possible
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    Putting it togetherBusiness Model Business Plan Research Executive Summery
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    Five yearsprojections (Ac & Cash)
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    Product architectureFinancials Management team Investor relations
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