This report provides a detailed analysis of Apple Inc. (AAPL) stock. It finds the stock to be slightly bullish overall, rating it 6.7 out of 10. Strengths include its large market capitalization, superior risk-adjusted returns, and strong financial ratios. However, the stock is also considered overpriced relative to some valuation metrics. Recent analyst ratings are mixed, with most setting price targets between $150-210.

1. Page 1 of 10 Any information in this report is not , and should not be regarded as investment advice or as a recommendation regarding any particular security or course of
action. We recommend seeking a licensed professional for investment advice.
AAPL:NSD (Apple Inc)
Consumer Electronics | NSD | Common Stock
Values as of 22nd May, 2022
Stock Target Advisor
Detailed Stock Report
Report Date: 23rd May, 2022
Last Close
USD 137.59
Change
+0.00(+0.00%)
Market Cap
USD 2,226.92B
1 Yr Capital Gain
9.69%
1 Yr Dividend Return
0.71%
1 Yr Total
Return
10.40%
Earning Growth (5 yr)
107.24%
Average Target Price
190.04(+38.12% )
Average Analyst
Rating
Strong Buy
Fundamental
Analysis
Slightly Bullish
Our view of the stock is Slightly Bullish with a score of 6.7 out of 10, where 0 is very bearish and 10 very bullish
What to like
High market capitalization
This is one of the largest entities in its sector and is among the top quartile. Such companies tend to be more stable.
Superior risk adjusted returns
This stock has performed well, on a risk adjusted basis, compared to its sector peers(for a hold period of at least 12 months) and is in the top quartile.
Low volatility
The stock’s annual returns have been stable and consistent compared to its sector peers(for a hold period of at least 12 months) and is in the top quartile. Although
stability is good, also keep in mind it can limit returns.
Superior total returns
The stock has outperformed its sector peers on average annual total returns basis in the past 5 years (for a hold period of at least 12 months) and is in the top
quartile.
Superior return on equity
The company management has delivered better return on equity in the most recent 4 quarters than its peers, placing it in the top quartile.
Superior capital utilization
The company management has delivered better return on invested capital in the most recent 4 quarters than its peers, placing it in the top quartile.
Superior return on assets
The company management has delivered better return on assets in the most recent 4 quarters than its peers, placing it in the top quartile.
Positive cash flow
The company had positive total cash flow in the most recent four quarters.
Positive free cash flow
The company had positive total free cash flow in the most recent four quarters.
Superior Dividend Growth
This stock has shown top quartile dividend growth in the previous 5 years compared to its sector
What to not like
Below median dividend returns
The company’s average income yield over the past 5 years has been low compared to its peers. However, it is not a problem if you are not looking for income.
Overpriced compared to book value
The stock is trading high compared to its peers median on a price to book value basis.
Overpriced on cashflow basis
The stock is trading high compared to its peers on a price to cash flow basis. It is priced above the median for its sectors. Proceed with caution if you are considering
to buy.
Highly leveraged
The company is in the bottom half compared to its sector peers on debt to equity and is highly leveraged. However, do check the news and look at its sector and
management statements. Sometimes this is high because the company is trying to grow aggressively.
Overpriced on free cash flow basis
The stock is trading high compared to its peers on a price to free cash flow basis. It is priced above the median for its sectors. Proceed with caution if you are
considering to buy.

2. Page 2 of 10 Any information in this report is not , and should not be regarded as investment advice or as a recommendation regarding any particular security or course of
action. We recommend seeking a licensed professional for investment advice.

3. Page 3 of 10 Any information in this report is not , and should not be regarded as investment advice or as a recommendation regarding any particular security or course of
action. We recommend seeking a licensed professional for investment advice.
AAPL:NSD (Apple Inc)
Consumer Electronics | | Common Stock
Stock Target Advisor
Detailed Stock Report
Report Date: 23rd May, 2022
Adjusted Closing Share Volume
Relative Returns Relative Performance (Total Returns)
Security Capital Gain Dividend Return Total Return
AAPL
Apple Inc
+9.7% +0.7% +10.4%
QQQ
Invesco QQQ Trust Series 1
-11.7% +0.4% -11.3%
Company Overview
Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. It also
sells various related services. In addition, the company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line
of multi-purpose tablets; AirPods Max, an over-ear wireless headphone; and wearables, home, and accessories comprising AirPods, Apple TV,
Apple Watch, Beats products, HomePod, and iPod touch. Further, it provides AppleCare support services; cloud services store services; and
operates various platforms, including the App Store that allow customers to discover and download applications and digital content, such as
books, music, video, games, and podcasts. Additionally, the company offers various services, such as Apple Arcade, a game subscription
service; Apple Music, which offers users a curated listening experience with on-demand radio stations; Apple News+, a subscription news
and magazine service; Apple TV+, which offers exclusive original content; Apple Card, a co-branded credit card; and Apple Pay, a cashless
payment service, as well as licenses its intellectual property. The company serves consumers, and small and mid-sized businesses; and the
education, enterprise, and government markets. It distributes third-party applications for its products through the App Store. The company
also sells its products through its retail and online stores, and direct sales force; and third-party cellular network carriers, wholesalers,
retailers, and resellers. Apple Inc. was incorporated in 1977 and is headquartered in Cupertino, California. Address: One Apple Park Way,
Cupertino, CA, United States, 95014

4. Page 4 of 10 Any information in this report is not , and should not be regarded as investment advice or as a recommendation regarding any particular security or course of
action. We recommend seeking a licensed professional for investment advice.
Company Website
https://www.apple.com
Address
One Apple Park Way, Cupertino, CA, United States, 95014
Fiscal Year End
September
Employees
154000
Technical Indicators
Value Value
Beta 1.19 52 Week High 182.44
Short Ratio 1.21 52 Week Low 122.43
Shorted Shares 103,977,276 200 Day Moving Average 159.58
Shorted Shares Previous Month 103,292,182 50 Day Moving Average 161.84
Shares Held By Insiders 7.00% Short Percentage 1.00%
Shares Held by Institutions 59.58 Dividend Yield 0.67%

5. Page 5 of 10 Any information in this report is not , and should not be regarded as investment advice or as a recommendation regarding any particular security or course of
action. We recommend seeking a licensed professional for investment advice.
AAPL:NSD (Apple Inc)
Consumer Electronics | | Common Stock
Stock Target Advisor
Detailed Stock Report
Report Date: 23rd May, 2022
Market Performance
Market Performance vs. Industry / Classification (Consumer Electronics) Market Performance vs. Exchange (Nasdaq Global Select)
Value Sector Median
Percentile
Rank
Grade Market Median Percentile Rank Grade
YTD
Capital Gain -22.52% -34.9% 88% -20.7% 48%
Dividend Return 0.25% 0.3% 100% 0.9% 15%
Total Return -22.26% -34.9% 88% -20.2% 47%
Trailing 12 Months
Capital Gain 9.69% -47.4% 100% -20.7% 90%
Dividend Return 0.71% 0.7% 100% 2.3% 14%
Total Return 10.40% -47.4% 100% -19.2% 90%
Trailing 5 Years
Capital Gain 257.84% 21.0% 86% 3.9% 92%
Dividend Return 10.15% 10.1% 100% 11.1% 45%
Total Return 267.99% 21.0% 86% 14.5% 92%
Average Annual (5 Year Horizon)
Capital Gain 43.41% 46.6% 38% 2.9% 87%
Dividend Return 1.34% 1.3% 100% 1.8% 38%
Total Return 44.75% 46.6% 38% 4.8% 87%
Risk Return Profile
Volatility (Standard
Deviation)
35.27% 148.9% 100% 32.2% 45%
Risk Adjusted Return 126.89% N/A 100% 21.1% 99%
Market Capitalization 2,226.92B 0.33B 100% 0.33B 100%

6. Page 6 of 10 Any information in this report is not , and should not be regarded as investment advice or as a recommendation regarding any particular security or course of
action. We recommend seeking a licensed professional for investment advice.
Key Financial Ratios
Ratios vs. Industry / Classification (Computer Hardware) Ratios vs. Exchange (Nasdaq Global Select)
Value Sector Median
Percentile
Rank
Grade Market Median Percentile Rank Grade
Market Value
peratio 22.4 22.4 57% 16.0 37%
pbratio 33.0 2.5 13% 1.6 2%
pcfratio 21.4 8.3 25% 0.0 14%
pfcfratio 17.2 11.0 43% 10.1 31%
Management Effectiveness
retequity 149.27% 1.8% 100% 0.8% 99%
retinvcap 51.66% 3.8% 88% -0.4% 96%
retass 21.70% 1.9% 100% 0.2% 99%
debtequityratio 172.94% 18.1% 33% 32.1% 12%
Technical Ratios
yield 0.67% 0.7% 100% 2.6% 10%
sratio 1.21 5.82 88% 3.10 74%
spercent 0.64% 11.7% 100% 2.9% 79%
beta 1.19 1.21 63% 1.09 42%

7. Page 7 of 10 Any information in this report is not , and should not be regarded as investment advice or as a recommendation regarding any particular security or course of
action. We recommend seeking a licensed professional for investment advice.
AAPL:NSD (Apple Inc)
Consumer Electronics | | Common Stock
Stock Target Advisor
Detailed Stock Report
Report Date: 23rd May, 2022
Recent Analyst Ratings
Price Action Rating Action Analyst Rating Price date
Maintains Bank of America Securities Buy USD 215 » USD 200 2022-05-19
Adjusts STA Research Buy USD 185 » USD 160 2022-05-16
Target Lowered by Fundamental Research Buy » Average USD 179 » USD 175 2022-05-07
Target Lowered by Rosenblatt Securities Neutral USD 184 » USD 168 2022-05-02
Reiterated by Goldman Sachs Neutral » Neutral USD 157 2022-05-02
Maintains STA Research Buy USD 185 2022-04-29
Target Lowered by JP Morgan & Company USD 205 » USD 200 2022-04-29
Target Lowered by Morgan Stanley Overweight USD 210 » USD 195 2022-04-29
Target Set by Credit Suisse USD 169 2022-04-29
Target Lowered by Piper Sandler USD 200 » USD 195 2022-04-29
Target Lowered by Deutsche Bank Capital Buy USD 210 » USD 200 2022-04-29
Maintains STA Research Buy USD 185 2022-04-19
Initiated by Rosenblatt Securities Neutral USD 184 2022-04-19
Target Set by Deutsche Bank Capital USD 210 2022-04-08
Initiated by Evercore ISI Buy USD 210 2022-03-25
Maintains STA Research Buy USD 185 2022-03-23
Maintains Barclays Equal-Weight USD 169 » USD 170 2022-03-11
Rates Zacks Investment Research Buy 2022-03-02
Reiterates STA Research Buy USD 185 2022-02-23
Target Set by JP Morgan & Company Overweight USD 210 2022-02-17
Target Raised by Tigress Financial Strong-Buy USD 198 » USD 210 2022-02-15
Maintains Credit Suisse Neutral USD 150 » USD 168 2022-01-31
Maintains Morgan Stanley Overweight USD 200 » USD 210 2022-01-28
Maintains Raymond James Capital Outperform USD 185 » USD 190 2022-01-28
Maintains Deutsche Bank Capital Buy USD 200 » USD 210 2022-01-28

8. Page 8 of 10 Any information in this report is not , and should not be regarded as investment advice or as a recommendation regarding any particular security or course of
action. We recommend seeking a licensed professional for investment advice.
AAPL:NSD (Apple Inc)
Consumer Electronics | | Common Stock
Stock Target Advisor
Detailed Stock Report
Report Date: 23rd May, 2022
Annual Financial (USD)

9. Page 9 of 10 Any information in this report is not , and should not be regarded as investment advice or as a recommendation regarding any particular security or course of
action. We recommend seeking a licensed professional for investment advice.
AAPL:NSD (Apple Inc)
Consumer Electronics | | Common Stock
Stock Target Advisor
Detailed Stock Report
Report Date: 23rd May, 2022
Quarterly Financial (USD)

10. Page 10 of 10 Any information in this report is not , and should not be regarded as investment advice or as a recommendation regarding any particular security or course of
action. We recommend seeking a licensed professional for investment advice.
AAPL:NSD (Apple Inc)
Consumer Electronics | | Common Stock
Stock Target Advisor
Detailed Stock Report
Report Date: 23rd May, 2022
Largest Industry Peers for Consumer Electronics
Symbol Company Name Price(Change) Market Cap
SONO Sonos Inc N/A USD 2.73B
GPRO GoPro Inc N/A USD 1.05B
MWK Aterian, Inc N/A USD 0.72B
VUZI Vuzix Corporation N/A USD 0.36B
UEIC Universal Electronics Inc N/A USD 0.33B
HEAR Turtle Beach Corporation N/A USD 0.29B
VOXX VOXX International Corporation N/A USD 0.17B
KOSS Koss Corporation N/A USD 0.06B
ETFs Containing AAPL
Symbol Company Name Weight Mer Price(Change) Market Cap
QQQ:PA Invesco EQQQ NASDAQ-100 UCITS .. 12.05 % 0.00 % N/A USD 5.41B
VONE Vanguard Russell 1000 Index Fu.. 6.35 % 0.12 % N/A USD 2.56B
DBX2:XETRA Xtrackers MSCI EM Asia Swap UC.. 6.18 % 0.00 % N/A USD 0.28B
DBX2:F Xtrackers - MSCI EM Asia Swap .. 6.18 % 0.00 % N/A USD 0.28B
VTHR Vanguard Russell 3000 Index Fu.. 5.98 % 0.15 % N/A USD 1.10B
VTI Vanguard Index Funds - Vanguar.. 5.94 % 0.03 % N/A USD 1,200.91B
KOKU Xtrackers MSCI Kokusai Equity .. 4.88 % 0.00 % N/A N/A
ZSP.U:CA 3.85 % 0.09 % N/A N/A
SPGM SPDR Portfolio MSCI Global Sto.. 3.79 % 0.00 % N/A N/A
VT Vanguard Total World Stock Ind.. 3.53 % 0.09 % N/A USD 32.76B
The Stock Target Advisor platform run millions of calculations every day on over 30,000 Canadian and American stocks, comparing and
ranking their financial and market performance against their sectors and exchange.
We represent the percentile ranking using the following grading system.
Letter Grade Percentage Letter Grade Percentage Letter Grade Percentage
A+ 97%-100% A 93%-96% A- 90%-92%
B+ 97%-89% B 83%-86% B- 80%-82%
C+ 77%-79% C 73%-76% C- 70%-72%
D+ 67%-69% D 63%-66% D- 60%-62%
F 0%-59%