This document discusses the challenges of integrating mobile applications with backend systems and proposes an API management solution. It notes that different technologies, devices, development cycles and security issues make mobile integration difficult. A reference architecture is presented using an API gateway to mediate communication between mobile apps and backend systems, providing benefits like security, support for different standards and protection of backend investments. The document argues that not having an API strategy is akin to organizations in the 1990s that lacked websites.