The front cover uses various techniques to attract audiences and promote loyalty. It highlights the main features through large images and headlines anchored to stars. Additional side stories and engaging text promote further reading. Placement of key details like price, date and barcode allow easy navigation for potential buyers. Together the visual design and content aim to intrigued readers into purchasing the magazine.

1. Annotations of front covers
Harley Clarke

2. 1
The banner gets audiences to if so, go and purchase sky and virgin, however
The masthead is in lowercase with a slight
these banners can change to cater audiences habits, for example they can
shadow at the back, to show the magazine is
change to e.g. I player and free view, because more people have changed to
organised, it also stands out better than in all
watch things on record, or catch up on iplayer.
capitals.
The magazine is sold in the UK, and nearly
everybody has sky or virgin TV sets, this
implies that they can buy the magazine so
“The UK’s BEST” allows the audience they can use their TV sets to the full potential
to think this is the best magazine to
see TV listings, this would make more
people purchase the magazine . The image and masthead connect, this
implies that the star is equally or bigger than
the magazine, so they both work together
to sell the product.
The “NEW” banner above the text
draws the audiences attention
because it would be something
they haven't seen/ heard about
before. And if this is the only
magazine which caters for this
programme in the future loyalty
between the product and the This is a side feature on the magazine, it
audience will be created. is not as important as the main feature.
However the “PLUS!” is underlined to
There is a rhetorical question in draw the readers attention.
part of the text, intriguing the
audience in to read more and It also allows more people to buy the
more. magazine, due to catering for watchers of
doctor who, but also people who watch
football.
This shows the star anchored onto the “NEW” icon again
This piece of the magazine anchors onto the star of the
showing the audience the show is back on TV and if they want
front cover, telling the audience: what the episode is
more information they would have to buy the magazine. Once
about, who the star is and that its the final episode of the
again if the audience enjoy top gear, and there is allot of
series.
information they like they will keep coming back to buy this
particular magazine. BRAND LOYALTY

3. 2
The masthead is in lowercase however in “fancy” writing
showing this magazine is different to most other soap
ones. Its also in clear white to stand out on the stars face. This is where the date and price is
located, it is placed in an area where if
you pick the magazine up it is clear to
see where it is.
The fabulous magazine slogan is
located under the masterhead, this
creates familiarity with the audience due
to it being on every other copy. The stars face is in eyeliner to the
audience. This connects the
audience to the star and makes
them want to open the magazine
and read more if they like the star
This is the main feature of the
magazine anchoring onto the star and “PLUS” makes the reader think
importantly fitting into the colour their is a lot of content within the
scheme. The headline “facing my magazine, even though it seems
fears” intrigues people to think what the magazine is all about the star,
fears has the star faced and how has the side feature allows the
she dealt with them. audience to have another reason
to buy the product
The pink shade of lipstick is the same to
the colour of the “facing my fears” this Fabulous magazine only show one other feature in
keeps the magazine layout simple only their magazine, in this edition they use a quote to
using 3-4 colours on the whole front attract people to that part of the magazine, and if its a
cover. quote from somebody they know they will be more
likely to pick it up.

4. This part of the front cover shows the
date the magazine informs everyone
3
This is a separate features bar going along the top, it only about. The background of the image is
shows who's going to be in the magazine, where as the also in a snowy area, with the magazine
side features show a quote or part of the interview with the being published in December this could
current star refer to maybe a Christmas episode,
intriguing the reader in even more.
The barcode and price is located on the
These are the side features of this right of the screen, it doesn't link into any
magazine, it gives you an insight on part of the magazine. It is used so that
what will be going on besides the the barcode can be scanned and paid
main feature, if a person has loyalty for by the customers.
created with radio times from
previous magazines they will buy
the magazine just because it has
the master head of radio times.
Their is light coming from the image behind the
star, this draws people attention to wonder
what's going on inside this mysterious police
box.
This is the main star on the front cover, he is anchored on by text but
also by an image which is set behind him, however both look like they
need each other being relatively the same size. The stars eye line is
level to the audiences creating a connection between the star and the
customer.

5. This is the date of the magazine, it only runs for a This is a side feature, however it is just an
4
week, however the front cover let alone gives you an image which is anchored with
impression that a lot is going on inside. “eastenders” this immediately shows the
audience what TV show these two
characters are in, if the audience like this
“TRY ME 49P” intrigues people soap they will tend to just buy the
to read this magazine due to its magazine for this feature due to its little
little price, it is also in a star with price.
gold and yellow colour making it
stand out on the page, it would
be the 2nd thing you see after
seeing the two stars. The star
logo is also anchored onto the
master head
These are tabs going down the right
This is the main headline on hand side of the magazine, they
the magazine, it is in yellow indicate that without flicking through
and red, and with the word the pages looking for a specific date
suspect helps symbolise e.g. Friday, you can just look at the
danger for one of the two stars. colour tab then find it in the magazine.
The two stars are both looking This makes the magazine easy to use
directly at the audience and are and simple.
both stood on a slant, as is the
headline and the sub headline.
This title intrigues people and
would make them buy the
magazine just to see what's
going on.
This is the barcode, it is used so that the
shops can scan the magazine in and sell
the product.
This is another side feature as like the one in
the top right corner, however this one has The website is located at the bottom
text on giving the audience some shocking of the magazine, it allows readers to
information about one of the stars, it go and visit another part of the TV
immediately intrigues the reader to want to easy brand and find out even more
go on and read more of the magazine. information.