Ankila Mahajan is seeking a career opportunity in digital marketing. She has over 3 years of experience handling clients like Delhi International Airport and Delhi Duty Free. Her responsibilities include managing paid search campaigns, social media marketing, SEO, analytics and content creation. Some of her achievements include helping to revamp websites for Delhi Airport and Duty Free. She holds an MBA and certification in digital marketing.

1. Ankila Mahajan
Mobile. +91-9953875051
Email: anks.ankila@gmail.com
Linkedin Profile: https://in.linkedin.com/in/ankila-mahajan-3a1b586b
OBJECTIVE
• To achieve excellence in Digital Marketing through continuous learning and innovative
work. Looking for a long term career in an organization which encourages creativity,
innovation and provides opportunity for mutual growth
PROFESSIONAL EXPERIENCE
Company Profile:
Coredigital (Associate) (Feb 2015- Till Date)
On client side handling Delhi International Airport Ltd. , Delhi Duty Free, GMR energy website
Project Co-ordination:
Participated in all major projects and brought the team together which includes the SEO, Daily traffic
reports, latest & content updates on website.
Job profile:
• Responsible for reach out new possibilities in the industry
• Meeting clients to gather their requirements.
• Working closely with Designers and Developers to create digital assets (Ad Banners and Landing
pages) to run the marketing campaigns.
• Online industry research & implementation for Brand Awareness
• Analyze visitor behavior on website, through advanced segments, visitor flow graph, and suggest
accordingly to improve leads.
• Use Google Analytics tool to assess the performance of all the digital campaigns
• Prepare case studies for client approach.
• Improve the possibilities of visitor reach in website
• Create & maintain Paid Campaigns in Search, Social Networks
• Strategy preparation for search and paid campaigns
• Filtering and reporting traffic and conversions
• Compare previous user behavior and suggest to improve conversions
SKILLS
Skills: Digital Marketing:
• Search Engine Marketing (S.E.M)/Pay-Per-Click (P.P.C).
• Social Media Marketing (Facebook,Instagram, Twitter,Youtube )

2. • Search Engine Optimization (Off page & On Page SEO).
• Email Marketing
• Web Analytics
• Inbound Marketing
• Basic Knowledge of HTML.
Digital Marketing Projects:
1. Write Blogs for Digital Vidya and maintaining personal blog: - (Digital Vidya is one of
India's largest digital marketing training companies. The company trains Microsoft's and
Google's partners in India, and also partners with the Indian government in support of the
Vskills certification and testing program
Responsible For:
• Analysis and researching of the topic for writing the blog.
• Keyword analysis and matter for the blog
• https://everydayhomebeauty.wordpress.com/
2. Google Adwords Campaign for Online Indian Terrain:
Responsible For:
• Understanding the requirement of campaign like goal, Audience, Market, Timings,
Budget, bidding Strategy.
• Search the keywords using Google Keyword Planner.
• Group the keywords into Different Adgroups.
• Create Targeted Ad copies for each ad groups.
3. Creating SEO/Keywords for Delhi Airport Website
Responsible For:
• Analyzing the Quarterly traffic report and getting the website status
• Searching important keywords used by other international airports
ACHIEVEMENTS
Helped in Delhi Airport and Delhi Duty Free website revamp

3. • Refined the tonality of the website.
• Shared ideas with the team for better navigation and user friendly interface.
• Researched and added new features on to the existing site making it more
informative.
• Improvised on the site map by personally visiting the Terminals.
• Added more keywords for a better SEO.
• Worked with the technical team to flush out glitches on the live feeds for arrival and
departure of flights.
• Played a major pivoting role for the launch of the new website in September 2016.
ACADAMIC PROFILE
Period Degree, Institution, Location
2016 Certified Digital Marketing Master Course from Digital Vidya
2006 – 2008 MBA (Majors: Human Resource, Marketing)
Indian Institute of Planning &Management (IIPM), Delhi
2003 – 2006 Bachelors of Computers Application (BCA).GGSIPU, Delhi
2001 – 2002 12th std, CBSE, Lancer’s Convent, Delhi
2000 - 2001 10th std, CBSE, Lancer’s Convent, Delhi
Extracurricular
Activities
• Have taken part in various cultural events like Dance competitions, Group
songs.
• Like Travelling and Dancing.
• NEP (National Economic Planning) “Is USA a threat to global stability?”
Presented at IIPM, New Delhi (Academic)
Declaration:
I hereby declared that the above written particulars are best of my knowledge and belief, and the
certificates will be submitted as and when required.
Place : New Delhi Signature
Date : 11/11/2016 (Ankila Mahajan)
Permanent address:- 14/70 A West Punjabi Bagh New Delhi 110026
Date of Birth July 15, 1985
Martial Status Married
Father’s Name K.L Mahajan