2. What is a campaign?
• Definition: Work in an organized and active way towards a goal.
• It is the vehicle by which we deliver our most effective change.
• The Union lives or dies on its capacity to campaign effectively for its
membership.
3. What are the Key Objectives
Of a Campaign
• Determine priority issues for resolution
• Communicate effectively with members and management about
those issues of concern
• Identify key stakeholders and involve them in resolving these issues
• Develop and implement a campaign plan to resolve these issues
effectively
4. Local Campaigning Stromlo High
• Successful Campaign to deliver New IT Provision
• Overview of the Campaign
• Long term effects on the Sub Branch
5. Local Campaigning Arawang Primary
• Ongoing Campaign on Class Sizes
• Overview of the Campaign
• Long term effects on the Sub Branch
6. Local Campaigning Dickson College
• Temperatures in Class Rooms
• Overview of the Campaign
• Long term effects on the Sub Branch
8. More Detailed Campaign Training.
• Local Campaign Skills Courses Winter 2014
• Opportunity for much greater insight into campaign managment
• Call for activists to get involved