See Your Box, monitoraggio real-time del prodotto di Andrea Buffa durante la giornata Digital Food Days svoltasi il 31 maggio 2014 a Torino nell'ambito del Digital Festival

3. Agricultural
Production
Handling &
Storage
Processing &
Packaging Distribution Consumption
1/3 of food produced for
human consumption is lost
or wasted globally every year
* Source: “Global food losses and food waste” - FAO, 2011
• Cereals
• Roots & Tubers
• Oilseeds &
Pulses
• Fruit &
Vegetables
• Meat
• Fish & Seafood
• Milk
~854 million
tons/yr

4. 2 mln of fresh food pallets
transit in EU alone every year…

5. …but few things can go wrong and
the customer will know it before you!
The icecream
melted!
They stole
my cargo!
It’s late!
Theft Damages
DeteriorationPoisoning

6. Failed logistics
services generates:
Potential repercussions
Product value loss
Waste
Lower brand image
Legal issues
Additional costs
Unsatisfied clients

7. Repercussions are real,
solutions are expensive
Tesco CEO - “Supply chain website for consumer”
Danone - Tracebility!!!
McDonald - Substainability for beef full scale project, $ 1 billion

8. .. today’s technology solutions are not yet capable of
globally monitoring the location and status of goods.
BAR CODE QR CODE RFID
Something has to be done but..
Other available options are:
• Rigid
• Expensive
• Bulky • Have limited power range
• Complex infrastructure
..and:

9. Time to adopt modern technology to
monitor products at all time everywhere
From the
Producer
To the
Customer
Delivery
Monitor sensitive
goods When
Where
What

10. The solution is a service that links
together different technologies…
Composed by: Which allow:
Monitor position &
parameters (e.g. temperature)
Instant alert +
real time monitoring
Data collection +
automatic processes
Tracker + Sensors
World wide
communication
Server structure

11. …and solves the problem in a
simple and easy way
Long battery life
Adaptable
Reusable (eco-friendly)
Credit card size
Most used sensors onboard
Fully customizable
Easy to use
Tailored to your needs
Worldwide coverage
Hardware ServiceHardware Service

12. Nestle $ 1 bn milk scandal
“Catania: autista imprigionato in
cella frigo durante furto”
Prevention through monitoring is
x100 times better then “cure”
• Improved asset management
– Goods
– Infrastructures
– People
• Brand and customer protection
• People safety

13. The cost of monitoring is a minimum
fraction of the value
Granarolo 2,5 Mln $
(blue mozzarella scandal)
Single pallet
$ 10,000
Monthly
Service $ 40

14. info@seeyourbox.com
www.seeyourbox.com