This document discusses the analysis of a horror film poster and horror magazine cover. It examines various design elements of the poster for the film "Insidious", including the director's background in supernatural horror films, the subtle central image, and the metaphorical subtitle suggesting a journey. It also analyzes aspects of a horror magazine cover like the attention-grabbing main image corresponding to the cover line, the "Toxic" masthead clearly labeling it as a horror publication, and placement of the barcode in front of a small frightening image.