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Presentation by Laura Wallace, Health Foundation: Anchor institutions and the role of green space at the NHS Forest Conference on Friday 11 October at Alder Hey Children's Hospital.
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Anchor Collaboration Models for Collective Impact - Eric Muschler
1. +
LESSONS FROM
GREATER MSP
www.centralcorridoranchorpartnership.org
UEDA Annual Summit: September 30, 2014
2. Overview
• Background & Context
• Structure & Process
• Goals & Progress to Date
• Lessons and Discussion
3. Background – Regional Context
$1 billion Central Corridor (GREEN LINE)
investment in new LRT Line between MPLS and
ST. Paul.
Center Corridor Funders Collaborative
Corridors of Opportunity
Cedar Riverside Partnership
Living Cities Integration Initiative
4.
5. Environmental Scan (2011)
Anchor Economic & Development Opportunities
9 “Meds”, 7 “Eds”
111,500 students enrolled
32,000 anchor Ed jobs
35,000 anchor Med jobs
$ 2 Billion annual spend
100+ major capital projects
$5B+ capital investment
5
9. Goals & Progress
• Five Original Focus
Areas:
Personnel
Procurement
Last Mile/
Transit
Live-Work
Engaged Scholarship
• Current Focus
Areas:
Personnel
Procurement
Transit/Last
Mile
10. Organized Around Principle
of Shared Value
Benefit for both anchor
institutions and Central Corridor
communities, especially low
income residents
11. Augsburg College
Bethel College
Fairview Health Services/U of M Medical Center
Hamline University
Metropolitan State University
Minneapolis Community & Technical College
Regions Hospital/HealthPartners
St. Paul College
United Hospital/Allina
University of Minnesota
University of St. Catherine
University of St. Thomas
Central Corridor Funders Collaborative
12. Partnership Organization – August
2012
Memorandum of
Understanding
13 Partners
Committed
• Executive Leader
• Senior Staff Work
Groups
• Financial
Contributions
Financial Support
• McKnight
• CCFC
• Partners
13. Goal: Grow more representative local
workforce
Achieve a workforce among anchor institutions
that is more representative of local communities
along the Central Corridor in order to contribute
to better local health outcomes, improved
educational achievement, and increased
household incomes.
14. Indicators of Progress
1. Increase anchor institution employment from
Central Corridor zip codes by 5% (1,545 jobs)
in 5 years
2. Achieve racial diversity goals across all job
categories among Central Corridor anchor
institutions in 5 years
3. Reduce the racial employment gap in the
Central Corridor zip codes by 4% in 5 years
16. Workforce Strategies
Scrubs Camp
Central Corridor Fellows
Incumbent Workers – next up
Live–Work
17. Scrubs Camp
2013-2014 St. Paul
College
Augsburg
Number of Campers 68 128
Students of Color 68% 66%
18. Central Corridor Fellows
• Part time positions for
MCTC and SPC
healthcare students
• Hospitals, clinics, and
long-term care
• Goal of 50 Fellows in 2013
& 200 by end of 2014
• Mentoring seminars
19. Live-Work
• Promoting Central Corridor
residence for anchor
employees
Reduces household (Housing
+ Transportation) costs
Existing program incentives in
place
Home Ownership training
Location-efficient mortgage
exploration
20. Goal: Grow Local Purchasing
Create wealth in communities adjacent to
the Central Corridor by focusing and
aggregating the demand from the Anchor
institutions to local suppliers that employ
and invest in the community.
21. Indicators of Success
• Baseline: $293M in Corridor vendors 2012
• Increase anchor purchasing from Corridor
vendors by 5% ($18M) in 5 years
• Provide cost savings to anchors
23. Procurement Initiatives 2014
• Food – estimated total annual spend $20
million
• Construction/capital projects – MBE
participation goal and minority work hour
goals.
• Manufactured product (branded apparel,
furniture, etc.) -- “grow a business” strategy
24. Goal: Increase anchor employee
and student transit ridership 5% in
5 years
• Kick-off Campaign: 1700 deeply discounted
GO TO cards for opening of Green Line (June
2014) and Start of School year 2014.
• Discount Fare Program – Students
• Metro transit use by employees low (only 10%)
• College Pass - $175 per semester
• U-Pass - $97 per sem.
• Last Mile Connections
• Wayfinding
• Institution Infrastructure
25. Early Learnings & Practice
Presidents Involvement & buy-in
Champions at the “worker” level
“Glue and Grease $” - Centrality of mission
Early wins with an eye toward systems change
Value represented in self-funding
commitments
Shared Resolutions among CEO’s
Building a positive narrative of behaviors,
actions, and outcomes.
Build from actions and strengths
26. Are we on the right track?
• Working?
• Not Working?
• Ideas & Suggestions?
• The End
27.
28. Background - History
Living
Cities
Symposiu
m on
Anchor
Institution
s
McKnight
Funds
Environmental
Scan
“Anchor
Activities and
Plans re: 3 Ps
"Phase 1""
Staff Working
Group
• Corridors of
Opportunity
• CCFC
• McKnight
• Augsburg
• Itasca
• U of M
• Health Partners
Focus on "3 Ps"
• Personnel
• Procurement
• Placemaking
CCAP
Inaugura
l Meeting
Aug 29,
2012
Personnel and
Procurement
Work Groups
Convened to
Explore Viability
of Anchor
Collaboration
Paul Pribbenow,
Mary Brainerd,
Kate Wolford
Host Half Day
Session of
Executive
Leaders of 18
Anchors
Nov 2, 2011
Report
Confirms
Viability &
Recommen
ds Anchor
Partnership
Formation
"Phase II"
Jun 2011 Nov
2011
Mar 2012 Jun 2012 Dec
2013
CCAP
Meeting
Nov 26,
2012
CCAP
Meeting
Apr 2,
2013
CCAP
Meeting
Jul 22,
2013
CCAP
Meeting
Oct 31,
2013
Joint
Meeting
CCAP
&
CCFC
Dec 12,
CCFC Hosts 2013
Anchor Learning
Session
Nov 3, 2011
Composition of the US Economy’s Share of Employment broken out by
Export/Traded Industries 32%
Local Industries 67%
Natural Endowments 1%
Construction - across anchors
Conservatively estimate from the numbers we have received thus far
Explain this map
Explain numbers - 20% of Foreign born or more is the darkest color - up to 5 is the lightest color on the map.
And Introduce next slide - now we are going to take a closer look at employment for the Eds and Meds
In general, unemployment rates for youth are high. In 2010, the unemployment rate for teens (16 to 19) was greater than 20%. For those age 20 to 24, unemployment rates were 9%. These are the highest rates among all age categories.
- Remember the Cedar/Riverside neighborhood also includes high numbers of immigrants, is racially and ethnically diverse, and includes a lot of transitional housing (high number of renters), which could account for higher unemployment.
- Unemployment rates are captures through household surveys where people self-identify their labor force attachment. Essential, students could be mis-estimating their labor force attachment. We might suspect that many college students are looking for part-time employment opportunities. To be counted as unemployed, a person must be available and actively seeking a job.
- Possible over-estimation of unemployment due to low survey participation.