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Image of masked           The main image is the five main characters, with the most
                           man and knife are         important character taking center place forward of the
                           key aspects of horror     other four. They are all dressed in school uniform to show
                           film iconography          that they are students, which gives an idea as to what the
                                                     film will be about. Behind them is a blue tinted image of a
                                                     large knife which takes up most of the poster, and behind
                                                     that a masked face, who is obviously the killer. The knife
                                                     is the one used by the killer, and it is popular that the
                                    Scene shots      killer’s weapon is in the poster as it gives an idea as to
                                    flying towards   what the film is about. Masks of some sort is also
                                    the viewers      conventional of horror films, as it leaves doubt as to who
                                    suggests the     the killer is.
                                    film features
                                    technology        Below the knife and killer is a longshot showing the killer
                                    quite heavily.   holding a flashlight. This gives the impression that The
                                                     killer is searching or hunting someone down. This is
                                                     conventional in horror films, where the killer often hunts
                                                     people down. Surrounding these three images are scene
                                                     shots that look to be flying towards the viewer. This
                                                     makes it more eye catching and gives the impression that
                                                     the film has a lot of depth to it.




The main characters are
wearing school uniforms,
which suggests this is a
teen based film.
Below the image of the main characters is the
                                                      word “Believe” with the letters “LIE” in focus
                                                      and the other letters blurred. This gives the
                                                      impression that lying is a key part in the film,
                                                      but a lie that everyone believes, which is a
                                                      reference to the title “Cry Wolf ”. Lying is a
                                   The blue hue       relatively conventional theme of horror films.
                                   gives the          Above that is the title, which is written in san-
                                   impression         serif and uses a underscore between the two
                                   technology         words. This gives the impression that the film
                                   features heavily   features technology quite heavily, and this
                                   in the film.       follows the theme of the rest of the poster.
                                                      The words are in white, which connote
                                                      innocence and purity, and the word “Believe”
                                                      suggests that innocent people have believed a
                                                      lie and are going to get hurt, which is a
                                                      convention of horror films. The main piece of
                                                      the poster is in a blue hue. This could suggest
                                                      technology features in the film, as t is
                                                      associated with blue. It connotes trust,
                                                      wisdom and loyalty. This is in direct
                                                      contradiction to the film and could be why it
                                                      was used.

The letters “LIE” in focus to
represent the lie present in the
film, which is a convention of
horror films.

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Analysis of Ancillary Poster

  • 1. Image of masked The main image is the five main characters, with the most man and knife are important character taking center place forward of the key aspects of horror other four. They are all dressed in school uniform to show film iconography that they are students, which gives an idea as to what the film will be about. Behind them is a blue tinted image of a large knife which takes up most of the poster, and behind that a masked face, who is obviously the killer. The knife is the one used by the killer, and it is popular that the Scene shots killer’s weapon is in the poster as it gives an idea as to flying towards what the film is about. Masks of some sort is also the viewers conventional of horror films, as it leaves doubt as to who suggests the the killer is. film features technology Below the knife and killer is a longshot showing the killer quite heavily. holding a flashlight. This gives the impression that The killer is searching or hunting someone down. This is conventional in horror films, where the killer often hunts people down. Surrounding these three images are scene shots that look to be flying towards the viewer. This makes it more eye catching and gives the impression that the film has a lot of depth to it. The main characters are wearing school uniforms, which suggests this is a teen based film.
  • 2. Below the image of the main characters is the word “Believe” with the letters “LIE” in focus and the other letters blurred. This gives the impression that lying is a key part in the film, but a lie that everyone believes, which is a reference to the title “Cry Wolf ”. Lying is a The blue hue relatively conventional theme of horror films. gives the Above that is the title, which is written in san- impression serif and uses a underscore between the two technology words. This gives the impression that the film features heavily features technology quite heavily, and this in the film. follows the theme of the rest of the poster. The words are in white, which connote innocence and purity, and the word “Believe” suggests that innocent people have believed a lie and are going to get hurt, which is a convention of horror films. The main piece of the poster is in a blue hue. This could suggest technology features in the film, as t is associated with blue. It connotes trust, wisdom and loyalty. This is in direct contradiction to the film and could be why it was used. The letters “LIE” in focus to represent the lie present in the film, which is a convention of horror films.