The trailer establishes the narrative of the film through voiceovers and quick action shots. It introduces the Sweeney as rogue London cops who break rules to get results. Fast editing and increasing music build excitement for the film's violence and momentum. Intertitles provide just enough information to interest audiences in the release timing and reinforce that the Sweeney uphold the law through unconventional means. Mis-en-scene, like the use of baseball bats, further depicts the group as rebelling against normal police protocols.