An Astronomer’s
guide to outreach
Edward Gomez
What is ‘outreach’?
- National Co-ordinating Centre for Public Engagement
“Public engagement describes the myriad of ways in which the
activity and benefits of higher education and research can be
shared with the public. Engagement is by definition a two-way
process, involving interaction and listening, with the goal of
generating mutual benefit."
Similar Terms
• Public engagement
• EPO (Education & Public Outreach)
• Formal Education
• Informal Education
• Widening Access
Why do it?
Why?
• Timely
• Equality & diversity
• Disseminate research results
• Share enthusiasm & passion for science
What do you want to do?
Is it appropriate for your audience?
Activities
• Talk
• Exhibition / demo
• School workshop
• Blog / print articles
• Poster
• Videos
• Social Media
• Web app
• Podcasts
Who is your audience?
Be aware of…
• Language, jargon & acronyms
• Being unnecessarily complicated/technical
• Assuming everyone can read a graph
What reaction do you
want?
What do you want them
to take away?
Evaluate
Borrow & Russo 2015
arXiv:1510.02017
Where can you get
help or advice?
Outreach in PHYSX
• Head of Outreach
• Outreach team
• Science Made Simple
• Faulkes Telescope Project/Space Made
Simple
Haley Gomez
Edward Gomez, Chris North, Sarah Eve Roberts
Wendy Sadler, Zoë Gamble +
Paul Roche, Fraser Lewis, Mat Allen, Sophie Bartlett,
Emma Wride
www.astro.cf.ac.uk/local/impact/
Opportunities
• STEM live
• Christmas lectures
• Stargazing in Cardiff Museum - Sat 28 Jan
• STARS programme
Sarah Ragan
Sarah Eve Roberts
Examples
telescoper.wordpress.com
spacescoop.org
chromoscope.net
zemogle.uk/allsky/
youtube.com/ukastronut
cosmos-book.github.io
blogs.cardiff.ac.uk/physicsoutreach/
Final Tips
Be enthusiastic
Be creative
Enjoy it

An astronomer's guide to outreach