This document provides information on a proposed event management business called AMB Consultant. It includes sections on group members, mission, vision, business description, products/services, marketing plan, market analysis, SWOT analysis, marketing mix, distribution channels, pricing strategy, target market, operational plan, projected profit/loss statements, balance sheets, and cash flow statements for the years 2015-2017. The business aims to distinguish itself in event management through outstanding customer service and innovative events.