Focused on the intersection of luxury consumer goods, transformation & digital technology. Proven track record of consistent profitable growth through innovation, unique value propositions and cost leveraging resulting in over $4.5 billion in revenue growth. Marriage of Art & Science of Retail, bringing together skills of a classically trained merchant, digital entrepreneur & full P&L general manager. Recognized as a builder of global brands, categories, teams, online communities, partnerships and corporate culture.

1. COMPUTER
DAVID ALTMAN
+1-310-528-5355 www.linkedin.com/in/altmandavid
davidaltmanbrand@gmail.com www.twitter.com/davidaltman
CONSUMER GOODS & RETAIL E-COMMERCE CHIEF EXECUTIVE OFFICER
Strategic Vision • Entrepreneurship • e-Commerce • Growth Initiatives • Culture Shaping
Focused on the intersection of luxury consumer goods, transformation & digital technology. Proven track record
of consistent profitable growth through innovation, unique value propositions and cost leveraging resulting in
over $4.5 billion in revenue growth. Marriage of Art & Science of Retail, bringing together skills of a classically
trained merchant, digital entrepreneur & full P&L general manager. Recognized as a builder of global brands,
categories, teams, online communities, partnerships and corporate culture.
PROFESSIONAL EXPERIENCE
MARKETSHARE ADVISORS LLC 2010-Present
Chief Executive Officer
Leadership & capital solutions leveraging deep operating, private equity & consulting expertise to increase
market-share, build brands and drive shareholder value in a new customer-centric, channel-neutral retail
environment. Focus on creating capability at the enterprise level through investment & innovation in new
media, transparency and connectivity.
· Revenue Growth Strategy: Double-digit revenue growth and internal alignment on common goals for
Consumer Packaged Goods (CPG) brand. Maximized Omni-Channel revenue and profit opportunities,
building overall brand value.
· Strategic Vision: Developed organizational, human capital, merchandising & social media marketing
plans for private equity owned CPG brand looking to expand into e-Commerce market.
· New Business Partnerships: Strategic Advisor to China’s largest Luxury eTailer on bringing Western
brands to China.
· Private Equity: Proprietary deal origination, due diligence and growth plan to acquire 2 privately held
luxury consumer goods brands. Private Equity Sponsor focused on developing operating management
& capital solutions for the Premium & Luxury Consumer Goods & Retail markets.
· Thought Leadership: Recognized expert media source, speaker, and thought leader on
Omni Channel retail. Covered by Forbes, Women’s Wear Daily, The Dallas Morning News and
featured speaker at CosmoProf North America.
LIMITED BRANDS, INC 2005-2009
Senior Vice President, General Manager e-Commerce, Bath & Body Works Direct 2006-2009
Commercialized & led the fastest growing business at Limited Brands. Strategic & operational leader with full
P&L responsibility for global beauty e-Commerce and catalog start-up. Direct reports included vice presidents
of finance, marketing, planning, merchandising, operations, technology & logistics with total team of 45 in a
highly matrixed corporate environment.
· P&L Growth: Achieved profitability in year 1 and grew to $135 million and 16% operating income by
year four.
· Omni-Channel Strategy: 112% lift in Omni-Channel customer base increasing customer satisfaction
levels and revenue by $20 million through development and execution of brand’s 1st Omni Channel
Strategy. Assumed role of Chief Omni-Channel Evangelist & Strategist.
· New Category Development: Launched and built a $10 million Classics™ business in response to top
customer complaint regarding discontinued fragrances; creating a unique value proposition for channel
by offering fragrances no longer available in stores.
· Cost Reduction: 130 basis point reduction in fulfillment and 200 basis point improvement in
technology costs and deferment of $50 million in capital expenditures through re-negotiation of third
party contracts. Reduced fulfillment and technology expenses by $13 million.
· Sales & Marketing Optimization: 17% increase in demand, 40% increase in average unit retail, 32%
increase in product margin and 80% decrease in unit backlog through new marketing & merchandising
strategies to eliminate post-Black Friday fulfillment backlog and drive margin improvement.
· Social Media: Created a platform for community of 6 Million Facebook fans through company’s first
user generated content strategy and multi-platform social media initiatives.
· CRM Digital Marketing Strategy: Built an email database of more than 16 Million addresses;
executed 150 + unique email marketing campaigns per year and launched segmentation strategy.
· Culture & Team Development: Established a customer-centric culture of communication,

2. DAVID ALTMAN
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collaboration & accountability resulting in top tier performance in 2008 Associate Survey with increases
in 9 out of 11 indicators.
LIMITED BRANDS, INC (continued)
Vice President, Merchandising Manager e-Commerce, Victoria’s Secret Direct 2005-2006
Recruited by Limited Brands to lead start-up retail ventures for Victoria’s Secret Direct. Commercialized and
launched the global Beauty initiative in 2005, followed by Accessories in 2006. Developed and executed
merchandising, marketing, catalogue circulation and e-Commerce strategies to achieve scale and market share
penetration as well as integration of nationally recognized brands into the business.
· Start Up Go-To-Market Strategy: Authored Strategic Business Growth Plan and entered marketplace
with pilot programs in less than 6 months for Beauty & Women’s Accessories.
· Vendor Relationship & Supply Chain: Negotiated company’s first sourcing agreements with
nationally recognized beauty and accessories brands, achieving 25% share of business. Key brands
included Clarins, Fekkai, Guess, Gucci, Lucky Brand, NARS, Ugg Australia and Yves Saint Laurent
Beauté.
THE NEIMAN MARCUS GROUP 1993-2004
Vice President, Divisional Merchandising Manager, Neiman Marcus 2004
Charged with re-engineering the $125 Million Home and Epicure division, an underperforming business during
a time of substantial growth for the luxury retail group. Developed new merchandising and marketing strategies
to reposition the division for future growth. Managed team of 9 retail merchandising buying offices.
· ROI Planning: Reduced inventories by $10 Million to eliminate aged product assortment. Created a
Blue Chip Vendor Intensification strategy to drive incremental sales and margin from key vendors:
Anna Weatherly, Daum, Godiva, Jay Strongwater, Steuben and William Yeoward.
· Omni-Channel Strategy: 18% increase in registrations and 25% increase in revenue through re-launch
of Omni Channel online Gift Registry for Neiman Marcus retail stores.
Vice President General Merchandise Manager e-Commerce, Neiman Marcus Direct 2003-2004
Chief merchant, strategic and operations leader for Chef’s Catalog and e-Commerce business. Responsible
for revitalizing a brand with stagnant growth and minimal operating income and integrating the brand into the
balance of the business unit. Managed a team of 12 including 3 retail merchandising buying offices and
operations manager.
· Sales & Marketing Strategy: 11% increase in productivity on 29% fewer catalogue pages circulated
through a revised segmentation strategy and catalogue cadence to increase frequency of contact with
best customers to gain larger share of wallet.
· CRM: Launched Chef’s Catalog online Gift Registry to attract new customers and deepen engagement
with existing ones.
· Omni-Channel Strategy: Focused team on the e-Commerce channel as the key growth driver of the
brand. Achieved highest penetration of e-Commerce to total business in the company.
Vice President, Divisional Merchandising Manager, Neiman Marcus Direct (1999-2003)
Led merchandising teams for Neiman Marcus and Horchow through periods of substantial growth in revenue,
category breadth and complexity with the launch of the e-Commerce business. Retail merchandising categories
included Fine Apparel, Home, Furniture, Rugs and Domestics. Apparel brands included: Giorgio Armani, St.
John, Dolce & Gabbana, Burberry, Roberto Cavalli, Marc Jacobs, Theory and Juicy Couture.
Group Merchandising Buyer, Neiman Marcus (1997-1999)
Merchandising Buyer, Neiman Marcus (1993-1997)
BLOOMINGDALE’S 1989-1992
Merchandising Buyer
Branch Merchandising Manager
Department Manager
EDUCATION
BA, International Relations & Art History
Emory University, Atlanta, GA