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Storytelling: A New Brand Imperative
1. Storytelling: A New Brand Imperative
High Point Market Seminar Series
With the average consumer faced with over 3,500
marketing messages each day, winning brands
stand out through Storytelling.
Using the Indian proverb Tell me a fact and I’ll learn.
Tell me the truth and I’ll believe, but tell me a story
and it will live in my heart forever as a jumping off
point, we will uncover what storytelling is, why it’s
vital in today’s world, who’s winning and
best practices to put to work today!
DATE:
Sunday, October 18
TIME:
10:00 - 11:00 a.m.
LOCATION:
NAHFA Retailer Resource Center, First Floor
Plaza Suites, Seminar Room
222 South Main Street
High Point, NC 27260
David
Altman
Chief
Execu4ve
Officer
MarketShare
Advisors
Interna4onal
davidaltman@marketshareadvisors.com