Al-Taif Evaluation Model Product People Promotion Place performance.pptx

CONFIDENTIAL
Al-Taif Evaluation Model
1

5 PS of evaluation
CONFIDENTIAL 2
performance
Sales analysis, in store AVC , sales vs
last month, HD cancelation,
Opportunities .
Place
Organizing and arranging, Daily
cleaning schedule, Availability of
cleaning tools, Maintenance, woqer .
Promotion
Availability of marketing materials,
employee are aware of the offers,
Employees present offers to
customers, Offers sales percentage
.
People
Employees training, environment vibes,
employee schedule, Regular meeting
Product
Commissary quality / employee
feedback , forecasting/ waste,
Doughnuts availability,packaging,
showcase layout,, formula
beverage .
5 PS of
evaluation

CONFIDENTIAL 3
Product
Commissary quality/employee feedback
Ensure the quality of the doughnuts received from the
commissary and follow up on sending feedback to the
commissary regarding the quality of the doughnuts to help
improve their quality and enhance performance levels.
To ensure quality, it is important to establish a quality
control process, relying on employees and listening carefully
to customer complaints. This can include inspecting the
doughnuts upon receipt to check for any defects.
If any problems or discrepancies are identified, it is necessary
to report these findings to the manufacturer.
Feedback should include detailed information about the
quality issues observed, as well as any suggestions or
recommendations for improvement.

CONFIDENTIAL 4
Product
forecasting/ waste
Store managers need to have the ability to forecast sales so
that they can order products appropriately, avoid ordering
excessive quantities, and share the forecasting sheet weekly.
Implementing procedures to monitor and control waste by
reviewing what stores have entered the remainder in their
daily inventory and not hearing that old donuts are being
sold.
Doughnuts availability
the importance of sending the remaining quantities of donuts in
your store about 9 -10 pm. This will enable us to assist you if you
are in need or if you have an excess that can be distributed to
other stores.

CONFIDENTIAL 5
Product
packaging
Check the availability of tools and supplies needed for
packing, such as boxes, bags, and stickers. Which ensures
that the product is delivered to the customer in the best
quality and also ensures that employees are aware of what
this requires

CONFIDENTIAL 6
Product
showcase layout
Verify daily the quality of the donuts displayed in the
showcase through daily pictures of the donuts presented to
the group upon receiving the new donuts, and also ensure
that it adheres to the unified layout for display.

CONFIDENTIAL 7
Product
formula beverage
Make sure each store has an up-to-date copy of the
particular formula book
Review the formula and steps necessary to prepare each
drink periodically with employees.
Make sure they understand the ingredients and the correct
order of items in each drink.
Talk to employees about the importance of standardizing
the taste of drinks across all stores. Explain to them that
consumers expect a consistent, similar beverage experience
wherever they visit and explain that sticking to portions also
helps reduce branch costs by controlling material
consumption.

5 PS of evaluation
CONFIDENTIAL 8
performance
Opportunities .
Place
Promotion
.
People
Product
packaging, showcase layout,,
formula beverage .
5 PS of
evaluation

CONFIDENTIAL 9
performance
Sales Analysis
Analyzing sales data is crucial for evaluating store
performance and identifying areas for improvement. To
conduct a comprehensive sales analysis:
Collect data for the specified period and the equivalent
period from the previous month or year. This should include
information such as sales revenue, units sold, product
categories, and other relevant metrics.
Organize the sales data in a way that allows for easy analysis.
Identify trends such as rush time sales periods, popular
products or services, customer preferences, and any
significant changes compared to the previous period.

CONFIDENTIAL 10
performance
Sales Analysis
Research the market and competitors in your area to gain insights into
the challenges and opportunities.
Based on the analysis, pinpoint the strengths and weaknesses in your
store's sales performance. Determine which areas are performing well
and contributing to profitability, while identifying areas that require
improvement or corrective actions.
Create a plan to address any shortcomings and leverage your strengths.
Set specific goals, outline strategies, and assign responsibilities to drive
improvements in sales performance.
Continuously review and update your sales analysis to monitor progress
and make informed decisions regarding sales strategies and
development efforts.
By conducting a thorough analysis of your sales data, you can gain
valuable insights that will help you make informed decisions to improve
your store's performance and drive growth.

CONFIDENTIAL 11
performance
In-store AVC
In-store AVC is considered the key factor in evaluating your efforts and the efforts of your
team. Based on the analysis of the AVC, you can establish a budget for each employee in your
team. These employees should work towards achieving this budget, and it should be reviewed
every week and adjusted as needed.
By setting sales budgets for the employees, you will have a standardized way to evaluate their
performance and motivate them to achieve sales goals. The size of the budget can be
determined based on historical AVCs and specific goals for increasing sales.
During the weekly budget review, analyze the performance of each shift based on their
achievement of the specified sales goals. The budget can be adjusted if necessary based on the
employees' performance and specific performance criteria.
This approach enables you to incentivize your staff to achieve sales goals and improve the
AVC orders. It also gives you the ability to monitor employee performance and guide them
towards continuous improvement in service quality and increasing the value of orders.

CONFIDENTIAL 12
performance
HD cancelation
Aggregators represent about one-third of the store sales,
and therefore, they carry significant importance not less than
the in-store customers. Canceling orders results in direct loss
and rejection of revenue for the store. Therefore, it is
necessary to ensure that your store appears in the delivery
app and that there is a stable internet connection on the
devices. Regularly reviewing the order list is also important.
Additionally, you need to download the delivery apps on
your phone as a customer. This will allow you the
opportunity to review your store's presence in the app and
check the coverage area. By doing so, you can see how your
store appears to customers and identify any issues that may
arise, taking the necessary actions to correct them.
In general, you should stay connected to the delivery process
and regularly monitor it to ensure its smooth operation, the
safety of orders, and meeting customers' needs correctly.

CONFIDENTIAL 13
performance
Opportunities
our understanding of the available opportunities for
development in your store and identifying areas that can be
improved and developed through store analysis is correct. By
analyzing your store, you can identify which products or
services are top-selling and most profitable.
Additionally, you can use store analysis to monitor sales
trends and future projections. It will help you identify the
most active seasons or periods on which you can focus to
increase sales. Furthermore, analyzing customer data allows
you to understand their behavior and preferences, thereby
improving your marketing and promotional strategies for
your store.

5 PS of evaluation
CONFIDENTIAL 14
performance
Opportunities .
Place
Promotion
.
People
Product
formula beverage .
5 PS of
evaluation

CONFIDENTIAL 15
place
Organizing and arranging
Uniformly organizing the space and storage according to
municipal regulations and operational requirements is
important to maintain order and meet standards.
Organize the warehouse systematically and uniformly. Use a
system for categorizing, packaging, and allocating a specific
location for each item. Ensure that expiration dates are
updated to facilitate the avoidance of product spoilage.
Package products uniformly and using wrapping rolls, with
each roll containing a specific number of units. Conduct daily
inventory checks to assess your needs and avoid ordering
excessive quantities that can lead to clutter in the
warehouse.
Separate packaging from dry items to prevent contamination
or product damage. Store dairy products in a way that
avoids them being in contact with walls to prevent moisture
buildup and mold.

CONFIDENTIAL 16
place
Daily cleaning
Share the cleaning schedule with your team and assign
places that need to be cleaned each day. Clean high-use
areas morning and evening as needed.
The cleanliness of the hatch vents, the ceiling, the hidden
corners, and the air curtains must be observed.
Checking the availability of cleaning tools periodically and
renewing them as needed.
Clean the coffee machine and blender periodically according
to sanitary requirements and maintenance instructions.
Keep the refrigerator organized and clean it regularly, while
washing its rubber.
Create a sheet to record the cleanliness completed on each
task to monitor progress and ensure all parts of the store are
fully covered.

CONFIDENTIAL 17
place
Maintenance
Monitoring and properly documenting maintenance activities is
essential to ensure their effectiveness and smooth operation.
Using a maintenance log sheet is crucial for documenting all work
orders and issues. The log sheet should include information such
as the work order number, problem description, date of opening
the request, and date of closing the request.
You should follow up on work order closures and ensure that any
issues are fixed correctly. In case of any breakdowns that you
cannot fix yourself, you should immediately inform your direct
manager. Explain the problem and its impact on operations, and
propose possible solutions.
Don't overlook small maintenance like Insect killer, air curtains,
etc
by closely monitoring and thoroughly documenting maintenance
activities, you will be able to improve work efficiency, prevent
future problems, and maintain the smooth functioning of the
store.

CONFIDENTIAL 18
place
wooqer
In the end, the process of monitoring comprehensive cleaning
must be done with the wooqer application, as it saves you the
need to search and follow up
It is like a documented daily checklist and It makes the process of
authorizing any employee to perform the task an easy process, as
it includes all the points you need to review your store, and it
covers all the details of cleanliness and maintenance of the
store.....

5 PS of evaluation
CONFIDENTIAL 19
performance
Opportunities .
Place
Promotion
.
People
Product
formula beverage .
5 PS of
evaluation

CONFIDENTIAL 20
Promotion
Availability of marketing materials
Availability of marketing materials
helps achieve the campaign's goals and directly conveys its
message to the customer, clarifying the benefits and value and
making it easy for customers to understand. It also helps grab
customers' attention and attract their interest in what you're
selling.
Therefore, providing promotional materials enhances the
effectiveness of the campaign and increases its chances of success
by increasing customer awareness of the campaign and providing
clear information and appealing visuals of the product.
Additionally, it increases opportunities for audience interaction
and response......

CONFIDENTIAL 21
Promotion
Employees are aware of the offers
The employees’ knowledge of the offers and services provided by
Krispy Kreme is very important, as this employee is responsible for
explaining the campaign to customers and directing them to
purchase it, and we rely heavily on him to make the campaign a
success through his sales skills. Their full knowledge of the
campaign enables them to provide comprehensive information to
customers. They can direct customers to appropriate offers and
provide more detailed information to help them make informed
decisions. So when employees can explain offers and services
understandably and accurately, business success is more likely.
Properly targeting customers may increase sales volume and
achieve campaign goals.

CONFIDENTIAL 22
Promotion
Employees present offers to customers
Employees should take the initiative to present new campaigns to
customers, as customers are often unaware of the existence of
new campaigns. Employees should take responsibility for guiding
customers and informing them about available campaigns.
Employees should possess excellent communication skills to be
able to present these suggestions politely and appropriately. They
should be careful not to pressure customers into making a
purchase but rather offer suggestions in a consultative manner.
In summary, employees should take the initiative to present new
campaigns and offers to customers. They should have excellent
communication skills to provide these suggestions politely and
appropriately, and they should be careful not to pressure
customers into making a purchase.

CONFIDENTIAL 23
Promotion
Offers sales percentage
it’s essential to always measure the impact and success of your
campaign in your store by determining the percentage of sales
generated and the extent to which the desired budget is
achieved. This helps in developing your sales plan and monitoring
the performance of the sellers who are presenting this campaign,
as well as the level of customer awareness of the campaign.
This can be done by comparing sales before, during, and after the
campaign, and comparing them to the specific goals set for the
campaign.
By using this information, you can evaluate the effectiveness of
the campaign and determine whether it meets your objectives
and contributes to the overall sales increase. You may also need
to evaluate the performance of the Casher
Community Verified icon Verified
and their impact on promoting the campaign and increasing
customer awareness of it..

5 PS of evaluation
CONFIDENTIAL 24
performance
Opportunities .
Place
Promotion
.
People
Product
formula beverage .
5 PS of
evaluation

CONFIDENTIAL 25
People
Employees training
Employee training is a direct responsibility of the manager and
requires good documentation and follow-up. Document the steps
and stages of the training and prepare a detailed training plan
that includes front-line skills, beverage training, cleaning front-
line equipment, and resetting it. It is also important to train them
on sales techniques and customer interactions. Document these
steps and keep them in the employee's file for future reference.
The training method should follow the "Tell, Show, Do, feedback"
Monitor the progress of employees during the training period and
evaluate their performance. Provide constructive feedback and
praise when they are on the right track, and offer improvement
guidance when needed. Be sure to consider the varying abilities
of team members and adapt the training accordingly.
Prepare a second line of training and train another employee to
be able to manage the store in your absence. Provide them with
the necessary training and empower them with the authority and

CONFIDENTIAL 26
People
environment vibes
A positive work environment is essential as it helps and influences
employees' performance and behavior, and enables easy
interaction with them. Therefore, it is important to encourage
open and transparent communication between managers,
employees, and colleagues. There should be an environment that
fosters trust and respect among all team members, creates
opportunities for expressing ideas and suggestions, and motivates
employees while increasing job satisfaction. Additionally, it is
crucial to treat all individuals with fairness and equality in the
workplace.

CONFIDENTIAL 27
People
employee schedule
Distribute the shift schedule appropriately to ensure rush hours
and that the morning employee can perform all required tasks
without needing your assistance. They should have the necessary
skills and sufficient training to execute the tasks independently, as
the manager is usually not present at the branch during this time.
Provide opportunities for the development of the evening
employee so that they can become a reliable second line of
support for you.
Be diligent in communicating with all employees during all shifts
and convey any new information to them. It is also important to
listen to the feedback and needs of your employees.
Try to provide flexibility in the work schedule to help
accommodate the workers' circumstances as much as possible.
Additionally, consider swapping shifts among employees to avoid
the interaction being limited to just one employee.

CONFIDENTIAL 28
People
Regular Meeting
It is important to hold regular meetings with employees and
utilize them as a powerful tool for work development and
performance improvement. These meetings provide a good
opportunity to address any operational problems resulting from
misunderstandings or other issues, and they also help create a
positive work environment.
Allowing employees the opportunity to share their ideas and
experiences and benefit from their colleagues' experiences is
crucial. Analyzing team performance, identifying strengths and
weaknesses, and taking measures to improve them are essential
aspects of these meetings.
Discussing the sales process and the reasons behind its success or
shortcomings is also important. Documenting these meetings and
including them in employees' files is necessary. This facilitates
tracking the progress of work and the improvements made, as
well as understanding the development of employees'

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