Aha.io is a comprehensive, enterprise-level product management tool offering some of the most advanced capabilities for larger product teams. Even in their basic plan, you have access to powerful product discovery and planning tools that would satisfy mid-sized and large portfolios. Product discovery is where Aha.io excels by offering not only the usual feedback options but also providing tools for B2B-focused orgs out there and even for researchers that otherwise would need to use other software. Product planning and roadmapping could be performed in Aha.io on different levels. With a bit of tuning, both simple and more advanced prioritisation and planning techniques are supported. The results of your work could be easily shared both internally and externally. Perhaps because Aha.io offers so many options their interface might appear clunky and old-fashioned. It might also require a substantial effort to set up the workspace correctly and so it should be done by experienced product ops or a seasoned PM. Finally, there are still not so many PM tools that could support a massive product org and Aha.io probably got the closest to doing it. If you have hundreds of PMs, even more products and strong product ops - Aha.io should be the right kind of tool for you.

1. AHA.IO -
PRODUCT
MANAGENT TOOL
REVIEW
WWW.TEST-N-TELL.COM

2. WWW.TEST-N-TELL.COM
PRODUCT VISION, STRATEGY
AND GOALS
PRODUCT DISCOVERY
PRIORITISATION
PLANNING
PRODUCT DELIVERY
ROADMAP
INTEGRATIONS
SPECIAL SAUCE
THIS REVIEW WILL BE STRUCTURED ACCORDING TO THE
MOST IMPORTANT ACTIVITIES PRODUCT MANAGERS AND
THEIR LEADERS ARE DOING TO CREATE DELIGHTFUL
PRODUCTS AND BRING SUCCESS TO THEIR BUSINESSES.

3. IN AHA.IO YOU CAN START WITH CREATING YOUR PRODUCT VISION - IT'S
PRESENTED ON A GRAPH AND PROVIDES A CLEAR, ENGAGING WAY FOR
YOUR EMPLOYEES AND STAKEHOLDERS TO UNDERSTAND WHERE YOU'RE
GOING. DON'T LIKE THE DEFAULT WAY? NO PROBLEM, YOU CAN CREATE A
LEAN CANVAS, SWOT, 10P MARKETING MATRIX AND MANY MORE. IN
ADDITION, AHA.IO ALSO GIVES YOU HANDY TOOLS TO CREATE PERSONAS
FOR YOUR PRODUCT, POSITIONING DOCUMENTS, LIST YOUR INITIATIVES
AND GOALS. IT EVEN ENABLES YOU TO COLLECT COMPETITORS'
INTELLIGENCE AND HAVE IT AS INPUT FOR YOUR STRATEGIC
PREPARATIONS.
Product vision, strategy and goals

4. AHA.IO ALLOWS YOU TO CREATE BOTH PRIVATE AND PUBLIC FEEDBACK
PORTALS WHERE YOUR CUSTOMERS AND STAKEHOLDERS CAN ADD IDEAS,
PROBLEMS AND ANYTHING THAT COULD BE USEFUL FOR YOU TO SERVE
THEM. MANAGING THE FEEDBACK PORTAL IN AHA.IO VERY SIMPLE AND
INTUITIVE. IT ALLOWS YOU TO BUILD A WORKFLOW AND ENSURE THAT THE
FEEDBACK IS NOT ONLY COLLECTED BUT REGULARLY REVIEWED BY YOUR
PMS AND ACTED UPON. WHILE YOU'RE BUSY DISCOVERING YOUR
REPORTERS AND COLLABORATORS WILL BE KEPT UP TO DATE WITH THE
PROGRESS.
Product discovery

5. AHA.IO HAS JUST THE RIGHT FEATURES FOR THAT ACROSS THE WHOLE
LIFECYCLE. FIRSTLY, IT ALLOWS YOU TO PRIORITISE FEEDBACK AND IDEAS
USING CROWDSOURCING (VOTING) AS WELL AS INTERNAL ASSESSMENT.
LATER, WHEN YOU TURNED IDEAS INTO FEATURES - AHA.IO OFFERS YOU
MULTIPLE PRIORITISATION TECHNIQUES TO SUPPORT YOUR DECISION-
MAKING. PRIORITIES COULD BE ASSIGNED DURING A BRAINSTORMING
SESSION AND NICELY VISUALISED FOR YOUR TEAM AND STAKEHOLDERS TO
SEE.
Prioritisation

6. ONE OF THE MOST USEFUL IS USER STORY MAPPING WHICH SUPPORTS THE
METHOD OF THE SAME NAME. IT'S BETTER TO DO USER STORY MAPPING IN A
WORKSHOP WITH YOUR ENTIRE TEAM. AHA.IO COULD HELP DIGITISE YOUR
MAPS AND COLLABORATE WITH REMOTE TEAMS WHILE DELIVERING THE
WORK.
Planning

7. TRACKING PRODUCT DELIVERY IS NOT AS SIMPLE IN AHA.IO AS IN SOME OF
THE OTHER SIMILAR TOOLS. YES, YOU HAVE A RELEASE GANTT CHART AND
YOUR ROADMAP, HOWEVER, IT'S NOT IMMEDIATELY CLEAR HOW CAN YOU
GET UP-TO-DATE STATUS ON YOUR DELIVERABLES. STILL, WITH SOME
ADDITIONAL WORK FROM PMS, YOU SHOULD BE ABLE TO ADEQUATELY
REPORT THE STATUS OF YOUR DELIVERY IN AHA.IO. IT'S THE ONLY TOOL I
SAW TO DATE THAT OFFERS ROBUST REPORTING CAPABILITIES ALLOWING
YOU TO VISUALISE AND SHARE THE STATUS OF YOUR WORK ITEMS AND
PLANS FOR THE FUTURE.
Product delivery

8. AHA.IO SUPPORTS ALL MAJOR TIMELINE AND COLUMN-BASED ROADMAPS. IT
MEANS YOU CAN VISUALISE YOUR PLANS ANY WAY YOU WANT STARTING
FROM A SIMPLE "NOW, NEXT, LATER" TO AN ELABORATE GANTT WITH ALL
DEPENDENCIES AND CONNECTIONS. DIFFERENT ROADMAP VIEWS COULD BE
SAVED AND SHARED WITH THE RIGHT AUDIENCE BOTH INTERNALLY AND
EXTERNALLY. YOU CAN EVEN SHARE YOUR ROADMAP AS A WEBPAGE
CONNECTED TO YOUR IDEAS PORTAL AND THUS FAR COMPLETE THE CYCLE
OF DISCOVERY - DELIVERY - FEEDBACK.
Roadmap

9. AHA.IO OFFERS INTEGRATIONS WITH ALL THE MAJOR TOOLS USED FOR
DISCOVERY AND DELIVERY. ON THE DISCOVERY SIDE, AHA.IO INTEGRATES
WITH USER VOICE, TRELLO, SLACK, MIRO AND MANY OTHER TOOLS
POPULAR DURING THIS STAGE OF PRODUCT DEVELOPMENT. ON THE
DELIVERY SIDE, THE USUAL DEV TOOLS ARE AVAILABLE SUCH AS JIRA, AZURE
AND GITHUB. ADDITIONALLY, YOU CAN INTEGRATE AHA.IO WITH YOUR
CRM, ANALYTICS SOLUTION AND MUCH MORE.
Integrations

10. "SEGMENTS" WILL HELP YOU TO GROUP YOUR CUSTOMERS BASED ON
SHARED CHARACTERISTICS OR BEHAVIOURS. "ORGANISATIONS" WILL BE
REALLY USEFUL FOR B2B FOLKS WHO NEED TO KNOW THEIR CUSTOMERS
REALLY WELL IN ORDER TO DELIGHT THEM. YOU CAN EVEN GO DEEPER AND
COLLECT INTELLIGENCE ABOUT AN INDIVIDUAL USER. YOU'LL KNOW
ABOUT ALL THE FEEDBACK THIS CUSTOMER PROVIDED, WHAT SEGMENT
THEY BELONG TO AND SO YOU'LL BE ABLE TO PRIORITISE BETTER. FOR
RESEARCHERS, THEY HAVE A FEW MORE COOL CAPABILITIES, SUCH AS
POLLS, EMPATHY SESSIONS AND IN-APP FEEDBACK.
Special sauce

11. WWW.TEST-N-TELL.COM
AHA.IO IS A COMPREHENSIVE, ENTERPRISE-LEVEL
PRODUCT MANAGEMENT TOOL OFFERING SOME OF
THE MOST ADVANCED CAPABILITIES FOR LARGER
PRODUCT TEAMS. EVEN IN THEIR BASIC PLAN, YOU
HAVE ACCESS TO POWERFUL PRODUCT DISCOVERY
AND PLANNING TOOLS THAT WOULD SATISFY MID-
SIZED AND LARGE PORTFOLIOS.
PRODUCT DISCOVERY IS WHERE AHA.IO EXCELS BY
OFFERING NOT ONLY THE USUAL FEEDBACK OPTIONS
BUT ALSO PROVIDING TOOLS FOR B2B-FOCUSED
ORGS OUT THERE AND EVEN FOR RESEARCHERS
THAT OTHERWISE WOULD NEED TO USE OTHER
SOFTWARE.
PERHAPS BECAUSE AHA.IO OFFERS SO MANY
OPTIONS THEIR INTERFACE MIGHT APPEAR CLUNKY
AND OLD-FASHIONED. IT MIGHT ALSO REQUIRE A
SUBSTANTIAL EFFORT TO SET UP THE WORKSPACE
CORRECTLY AND SO IT SHOULD BE DONE BY
EXPERIENCED PRODUCT OPS OR A SEASONED PM.
CONCLUSION

12. WWW.TEST-N-TELL.COM
ENTERPRISE-LEVEL TOOL
CAPABLE OF RUNNING THE
ENTIRE SDLC
ONE-STOP SHOP TO CREATE
AND COMMUNICATE YOUR
PRODUCT VISION AND
STRATEGY
FEATURE-RICH PRODUCT
DISCOVERY MODULE
SIMPLE AND ADVANCED
PRIORITISATION WITH RICH
ROADMAPPING CAPABILITIES
ROBUST REPORTING
PROS CONS
GANTT CHARTS IN 202X?
UI FEELS DATED
REQUIRES EXTENSIVE SETUP
BEFORE USE
DELIVERY TRACKING IS NOT
OBVIOUS

13. CREATE PRODUCTS
CUSTOMERS LOVE
GET IN TOUCH TO DISCUSS
EFFECTIVE PRODUCT OPERATIONS
PREPARED BY DANIIL LANOVYI
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