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After Orientation: Making Room
for a Novice UX Designer
Megan Schwarz
My perspective
BA in education and MSI in HCI

Ann Arbor, Michigan
UXA at advertising agency

@megan_schwarz

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
I am a novice.

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Hire me.

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
It’s hard being a novice

Perception of
Expertise

After Orientation: Making Room for a Novice UX Designer

Experience

@megan_schwarz
It seems like there’s a lot to learn
Prototyping

Interaction Design

User Research User Centered Design
Presenting

Omnigraffle

Analytics

Visual Design
JQuery
HTML
Photoshop

5 + years

Advanced Degree

Graphic Design
After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
How can I get the experience I need to be
successful?

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
It’s hard finding the right person
Timelines are tight
Budgets are tighter
Need someone now who needs little training

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
They’ll never find me.

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
How can I find someone to jump right in?

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Love me.

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Value of a novice
Excitement
Fresh perspective
Idealistic of how process “should be”

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
What should a novice know?
Three types of UX knowledge:
1. What
2. How
3. Why

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
1. What

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
2. How

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
3. Why
Deeper understanding of the what and the how
Knowledge of what applies and when
Able to apply knowledge in new contexts

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
What does a novice need to learn?

Novice Knowledge Structure

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
What does a novice need to learn?

Expert Knowledge Structure

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
What does a novice need to learn?

Expert Knowledge Structure

New information

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Aw yeah.

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
“Learning is a process that leads to change, occurs
as a result of experience and increases the potential
for improved performances and future learning.”

Ambrose, et al., How Learning Works
After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
And just when you think you’ve got it…

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
The UX learning curve never plateaus.

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Supporting learning for a novice supports
learning for the entire team.

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Some places to start
Mentor

Observe
Feedback

Collaborate
Share

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Mentor

Observe
Feedback

Collaborate
Share

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Mentor: Benefit to the novice
Go-to person
Increases learning
Supports scaffolding

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Zone of proximal development

What I can do already
What I can do
with guidance
What I can’t do yet

Vygotsky
After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Mentor: Benefit to the team
Supports relationship building within team
Creates opportunity for mentor to reflect on projects
Effective mentor must break down component skills

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Stages in development

Unconscious
Incompetence

Conscious
Incompetence

Novice

Conscious
Competence

Unconscious
Competence

Expert

Ambrose, et al., How Learning Works
After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Mentor: My experience
Assigned one highly experienced mentor
Built close relationship
Consistently met to get feedback

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Mentor: Taking it further
Assign mentors with varied perspective
Voice known strengths of mentors to novice
Ask mentors to create a concept map

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Concept map sample

Novak and Cañas, The Theory Underlying Concept Maps and How to Construct and Use Them

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Mentor

Observe
Feedback

Collaborate
Share

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Observe: Benefit to the novice
Exposure to varied projects
View team dynamics
Learn from others
Transfer

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Transfer in new contexts

Past
Experiences

Near

After Orientation: Making Room for a Novice UX Designer

Far

@megan_schwarz
Observe: Benefit to the team
Creates opportunity for entire team to self-reflect
Insight into how all team members work
Enhance team member’s confidence

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Observe: My experience
Was invited to meetings as non-participator
Met beforehand to brief on project details
Debriefed after meetings to ask questions

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Observe: Taking it further
Observe different activities and phases
Share insights with the entire team
Allow novice to observe before assigning a mentor
Observe individuals in related departments

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Mentor

Observe
Feedback

Collaborate
Share

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Feedback: Benefit to the novice
Essential for improvement
Regular and informal
Measurable goals

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Setting measurable goals

Be industry
leaders in UX

Organizational Goal

UX Directional
Goals

Evangelize UX
in organization

Prioritize
thought
leadership

UX Measurable
Goals

Teach one UX
workshop in
organization

Give one talk
outside
organization

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Feedback: Benefit to the team
Enhances learning opportunities for entire team
Measurable goals set expectations
Improvement efforts visible to organization

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Feedback: My experience
Encouraged to ask for feedback on deliverables
No formal process for formative feedback
Process in place for annual reviews

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Feedback: Taking it further
Give regular feedback to all team members
Ask team members to conduct self-reflections
Involve team in making measurable goals a priority
Encourage team members to share failures

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Mentor

Observe
Feedback

Collaborate
Share

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Collaborate: Benefit to the novice
Guidance
Expert intervention
Cognitive load reduced

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Cognitive Load
High

Low
Cognitive
Load

Low

High

Expertise

Task Complexity

High
Cognitive
Load

Low
After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Collaborate: Benefit to the team
Lessen workload for individual team members
Two heads are better than one
Creates a united UX front on project teams

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Collaborate: My experience
Partnered with mentor on a large complex project
Were both equally invested in the project
Sat together to sketch and wireframe
Made decisions together with equal input

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Collaborate: Taking it further
Identify roles to project team
Focus tasks on growth opportunities
Pair all team members with varying perspectives

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Mentor

Observe
Feedback

Collaborate
Share

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Share: Benefit to the novice
Integrated into team
Learn about projects
Common ground

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Share: Benefit to the team
Open channel for accessing group knowledge
Create unified team and establish best practices
Best time to positively influence team culture

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Share: My experience
Weekly team meetings to share work
Discussed industry and organizational trends
Planned UX related team activities
Occasional team outings

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Share: Taking it further
Invite other groups to join meetings
Visit other group’s team meetings
Plan activities around setting up best practices

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Bring food!

Next time
bring cookies.

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Bonus Benefits
More hiring options opened up
Build reputation as a great place to work
Attract passionate and talented people

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Steps taken to support novice learning will
positively impact the entire team.

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Just don’t forget…

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
“I think there's just one kind of folks. Folks.”

Harper Lee, To Kill a Mockingbird

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Your turn.

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Take a few minutes to discuss.
Think about when you were a novice.
How well did you feel supported?
What could have been done differently?
From where you stand now, how do you think a novice
could best be supported?

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz
Thank you!
Please share what you’ve discussed
OR
Are there any questions?

After Orientation: Making Room for a Novice UX Designer

@megan_schwarz

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After Orientation: Making Room for Novice UX Designers

  • 1. After Orientation: Making Room for a Novice UX Designer Megan Schwarz
  • 2. My perspective BA in education and MSI in HCI Ann Arbor, Michigan UXA at advertising agency @megan_schwarz After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 3. I am a novice. After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 4. Hire me. After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 5. It’s hard being a novice Perception of Expertise After Orientation: Making Room for a Novice UX Designer Experience @megan_schwarz
  • 6. It seems like there’s a lot to learn Prototyping Interaction Design User Research User Centered Design Presenting Omnigraffle Analytics Visual Design JQuery HTML Photoshop 5 + years Advanced Degree Graphic Design After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 7. After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 8. How can I get the experience I need to be successful? After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 9. It’s hard finding the right person Timelines are tight Budgets are tighter Need someone now who needs little training After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 10. They’ll never find me. After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 11. How can I find someone to jump right in? After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 12. Love me. After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 13. Value of a novice Excitement Fresh perspective Idealistic of how process “should be” After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 14. What should a novice know? Three types of UX knowledge: 1. What 2. How 3. Why After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 15. 1. What After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 16. 2. How After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 17. 3. Why Deeper understanding of the what and the how Knowledge of what applies and when Able to apply knowledge in new contexts After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 18. What does a novice need to learn? Novice Knowledge Structure After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 19. What does a novice need to learn? Expert Knowledge Structure After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 20. What does a novice need to learn? Expert Knowledge Structure New information After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 21. Aw yeah. After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 22. “Learning is a process that leads to change, occurs as a result of experience and increases the potential for improved performances and future learning.” Ambrose, et al., How Learning Works After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 23. And just when you think you’ve got it… After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 24. After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 25. The UX learning curve never plateaus. After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 26. Supporting learning for a novice supports learning for the entire team. After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 27. Some places to start Mentor Observe Feedback Collaborate Share After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 28. Mentor Observe Feedback Collaborate Share After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 29. Mentor: Benefit to the novice Go-to person Increases learning Supports scaffolding After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 30. Zone of proximal development What I can do already What I can do with guidance What I can’t do yet Vygotsky After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 31. Mentor: Benefit to the team Supports relationship building within team Creates opportunity for mentor to reflect on projects Effective mentor must break down component skills After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 32. Stages in development Unconscious Incompetence Conscious Incompetence Novice Conscious Competence Unconscious Competence Expert Ambrose, et al., How Learning Works After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 33. Mentor: My experience Assigned one highly experienced mentor Built close relationship Consistently met to get feedback After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 34. Mentor: Taking it further Assign mentors with varied perspective Voice known strengths of mentors to novice Ask mentors to create a concept map After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 35. Concept map sample Novak and Cañas, The Theory Underlying Concept Maps and How to Construct and Use Them After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 36. Mentor Observe Feedback Collaborate Share After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 37. Observe: Benefit to the novice Exposure to varied projects View team dynamics Learn from others Transfer After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 38. Transfer in new contexts Past Experiences Near After Orientation: Making Room for a Novice UX Designer Far @megan_schwarz
  • 39. Observe: Benefit to the team Creates opportunity for entire team to self-reflect Insight into how all team members work Enhance team member’s confidence After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 40. Observe: My experience Was invited to meetings as non-participator Met beforehand to brief on project details Debriefed after meetings to ask questions After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 41. Observe: Taking it further Observe different activities and phases Share insights with the entire team Allow novice to observe before assigning a mentor Observe individuals in related departments After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 42. Mentor Observe Feedback Collaborate Share After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 43. Feedback: Benefit to the novice Essential for improvement Regular and informal Measurable goals After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 44. Setting measurable goals Be industry leaders in UX Organizational Goal UX Directional Goals Evangelize UX in organization Prioritize thought leadership UX Measurable Goals Teach one UX workshop in organization Give one talk outside organization After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 45. Feedback: Benefit to the team Enhances learning opportunities for entire team Measurable goals set expectations Improvement efforts visible to organization After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 46. Feedback: My experience Encouraged to ask for feedback on deliverables No formal process for formative feedback Process in place for annual reviews After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 47. Feedback: Taking it further Give regular feedback to all team members Ask team members to conduct self-reflections Involve team in making measurable goals a priority Encourage team members to share failures After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 48. Mentor Observe Feedback Collaborate Share After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 49. Collaborate: Benefit to the novice Guidance Expert intervention Cognitive load reduced After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 51. Collaborate: Benefit to the team Lessen workload for individual team members Two heads are better than one Creates a united UX front on project teams After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 52. Collaborate: My experience Partnered with mentor on a large complex project Were both equally invested in the project Sat together to sketch and wireframe Made decisions together with equal input After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 53. Collaborate: Taking it further Identify roles to project team Focus tasks on growth opportunities Pair all team members with varying perspectives After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 54. Mentor Observe Feedback Collaborate Share After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 55. Share: Benefit to the novice Integrated into team Learn about projects Common ground After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 56. Share: Benefit to the team Open channel for accessing group knowledge Create unified team and establish best practices Best time to positively influence team culture After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 57. Share: My experience Weekly team meetings to share work Discussed industry and organizational trends Planned UX related team activities Occasional team outings After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 58. Share: Taking it further Invite other groups to join meetings Visit other group’s team meetings Plan activities around setting up best practices After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 59. Bring food! Next time bring cookies. After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 60. Bonus Benefits More hiring options opened up Build reputation as a great place to work Attract passionate and talented people After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 61. Steps taken to support novice learning will positively impact the entire team. After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 62. Just don’t forget… After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 63. “I think there's just one kind of folks. Folks.” Harper Lee, To Kill a Mockingbird After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 64. Your turn. After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 65. Take a few minutes to discuss. Think about when you were a novice. How well did you feel supported? What could have been done differently? From where you stand now, how do you think a novice could best be supported? After Orientation: Making Room for a Novice UX Designer @megan_schwarz
  • 66. Thank you! Please share what you’ve discussed OR Are there any questions? After Orientation: Making Room for a Novice UX Designer @megan_schwarz