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New Games,
New Literacies
          Alice J. Robison
    Comparative Media Studies
Massachusetts Institute of Technology
       http://alicerobison.org




                                        1
Justin Hall
 pioneer blogger
    journalist
     student
   media maker
 media consumer
  game designer
                   http://links.net


                                      2
http://bud.com




                 3
http://bud.com

PMOG “adds an element of
score-keeping, gentle
competition, cooperation
and self-reflection through
scorekeeping and game
dynamics added to web-
browsing” (Hall, 2007)




                             3
http://bud.com

PMOG “adds an element of
score-keeping, gentle
competition, cooperation
and self-reflection through
scorekeeping and game
dynamics added to web-
browsing” (Hall, 2007)

It opens our eyes to what
the web really holds, to
expand our grasp of
meaning-making
experiences with the web




                             3
Can we call these
“passively participatory”
         games?




                            4
Can we call these
“passively participatory”
         games?

Seriosity.com: An Outlook plugin
rewards points for email traffic
Packetgarden.com: Allows players
to grow their own gardens
based on their web surfing
Me.dium.com: A Firefox sidebar
that shows live web-copresence
of friends’ web use


                                   4
From NLS comes NML




                     5
From NLS comes NML
“New media literacies” is a term used to expand but not replace our current
concept of media literacy as it is practiced and taught in schools in order to
allow for “participatory culture” practices (Jenkins, 2006).




                                                                                 5
From NLS comes NML
“New media literacies” is a term used to expand but not replace our current
concept of media literacy as it is practiced and taught in schools in order to
allow for “participatory culture” practices (Jenkins, 2006).

The NML framework (Jenkins, et al., 2006) reflects principles of the New
Literacy Studies theories and current cognitive research, including:




                                                                                 5
From NLS comes NML
“New media literacies” is a term used to expand but not replace our current
concept of media literacy as it is practiced and taught in schools in order to
allow for “participatory culture” practices (Jenkins, 2006).

The NML framework (Jenkins, et al., 2006) reflects principles of the New
Literacy Studies theories and current cognitive research, including:

•a focus on collective intelligence,




                                                                                 5
From NLS comes NML
“New media literacies” is a term used to expand but not replace our current
concept of media literacy as it is practiced and taught in schools in order to
allow for “participatory culture” practices (Jenkins, 2006).

The NML framework (Jenkins, et al., 2006) reflects principles of the New
Literacy Studies theories and current cognitive research, including:

•a focus on collective intelligence,
•collaborative problem-solving,




                                                                                 5
From NLS comes NML
“New media literacies” is a term used to expand but not replace our current
concept of media literacy as it is practiced and taught in schools in order to
allow for “participatory culture” practices (Jenkins, 2006).

The NML framework (Jenkins, et al., 2006) reflects principles of the New
Literacy Studies theories and current cognitive research, including:

•a focus on collective intelligence,
•collaborative problem-solving,
•situated learning,




                                                                                 5
From NLS comes NML
“New media literacies” is a term used to expand but not replace our current
concept of media literacy as it is practiced and taught in schools in order to
allow for “participatory culture” practices (Jenkins, 2006).

The NML framework (Jenkins, et al., 2006) reflects principles of the New
Literacy Studies theories and current cognitive research, including:

•a focus on collective intelligence,
•collaborative problem-solving,
•situated learning,
•contextualized meaning-making, and




                                                                                 5
From NLS comes NML
“New media literacies” is a term used to expand but not replace our current
concept of media literacy as it is practiced and taught in schools in order to
allow for “participatory culture” practices (Jenkins, 2006).

The NML framework (Jenkins, et al., 2006) reflects principles of the New
Literacy Studies theories and current cognitive research, including:

•a focus on collective intelligence,
•collaborative problem-solving,
•situated learning,
•contextualized meaning-making, and
•multimodal communication.



                                                                                 5
PMOGs are instantiations
 of New Media Literacies




http://projectnml.org


                           6
PMOGs are instantiations
 of New Media Literacies
                        Hall’s game helps address
                        the “participation gap” by
                        apprenticing players
                        toward more meaningful
                        web use




http://projectnml.org


                                                     6
PMOGs are instantiations
 of New Media Literacies
                        Hall’s game helps address
                        the “participation gap” by
                        apprenticing players
                        toward more meaningful
                        web use

                        PMOG rewards
                        participants for identity
                        play, affiliations,
                        collaborative problem-
                        solving, and circulating
http://projectnml.org   information and data



                                                     6
Where is meaning situated?

In order to keep pace with current research in
learning, literacy, and media studies, the current
media literacy curriculum must expand beyond
   its “strong text” model (Brandt, 1996) and
     toward a treatment of media literacy as
  participation within changing cultural contexts.




                                                     7
What counts as NML?




                      8
What counts as NML?
Play: involves experimenting with
one’s surroundings as problem-solving




                                        8
What counts as NML?
Play: involves experimenting with
one’s surroundings as problem-solving

Performance: involves adopting
alternative identities




                                        8
What counts as NML?
Play: involves experimenting with
one’s surroundings as problem-solving

Performance: involves adopting
alternative identities

Simulation: involves interpreting
and constructing dynamic models




                                        8
What counts as NML?
Play: involves experimenting with
one’s surroundings as problem-solving

Performance: involves adopting
alternative identities

Simulation: involves interpreting
and constructing dynamic models

Appropriation: meaningfully
sampling and remixing media content




                                        8
What counts as NML?
Play: involves experimenting with
one’s surroundings as problem-solving

Performance: involves adopting
alternative identities

Simulation: involves interpreting
and constructing dynamic models

Appropriation: meaningfully
sampling and remixing media content

Multitasking: scanning one’s
environment and shifting focus as
needed




                                        8
What counts as NML?
Play: involves experimenting with
one’s surroundings as problem-solving

Performance: involves adopting
alternative identities

Simulation: involves interpreting
and constructing dynamic models

Appropriation: meaningfully
sampling and remixing media content

Multitasking: scanning one’s
environment and shifting focus as
needed

Distributed cognition: interacting
with tools to expand mental capacities

                                         8
What counts as NML?
Play: involves experimenting with        Collective intelligence: pooling
one’s surroundings as problem-solving    knowledge toward a common goal

Performance: involves adopting
alternative identities

Simulation: involves interpreting
and constructing dynamic models

Appropriation: meaningfully
sampling and remixing media content

Multitasking: scanning one’s
environment and shifting focus as
needed

Distributed cognition: interacting
with tools to expand mental capacities

                                                                            8
What counts as NML?
Play: involves experimenting with        Collective intelligence: pooling
one’s surroundings as problem-solving    knowledge toward a common goal

Performance: involves adopting           Judgment: evaluating the reliability
alternative identities                   and credibility of different sources

Simulation: involves interpreting
and constructing dynamic models

Appropriation: meaningfully
sampling and remixing media content

Multitasking: scanning one’s
environment and shifting focus as
needed

Distributed cognition: interacting
with tools to expand mental capacities

                                                                                8
What counts as NML?
Play: involves experimenting with        Collective intelligence: pooling
one’s surroundings as problem-solving    knowledge toward a common goal

Performance: involves adopting           Judgment: evaluating the reliability
alternative identities                   and credibility of different sources

Simulation: involves interpreting        Transmedia navigation: following
and constructing dynamic models          narratives across multiple modes

Appropriation: meaningfully
sampling and remixing media content

Multitasking: scanning one’s
environment and shifting focus as
needed

Distributed cognition: interacting
with tools to expand mental capacities

                                                                                8
What counts as NML?
Play: involves experimenting with        Collective intelligence: pooling
one’s surroundings as problem-solving    knowledge toward a common goal

Performance: involves adopting           Judgment: evaluating the reliability
alternative identities                   and credibility of different sources

Simulation: involves interpreting        Transmedia navigation: following
and constructing dynamic models          narratives across multiple modes

Appropriation: meaningfully              Networking: searching for,
sampling and remixing media content      synthesizing, and disseminating
                                         information
Multitasking: scanning one’s
environment and shifting focus as
needed

Distributed cognition: interacting
with tools to expand mental capacities

                                                                                8
What counts as NML?
Play: involves experimenting with        Collective intelligence: pooling
one’s surroundings as problem-solving    knowledge toward a common goal

Performance: involves adopting           Judgment: evaluating the reliability
alternative identities                   and credibility of different sources

Simulation: involves interpreting        Transmedia navigation: following
and constructing dynamic models          narratives across multiple modes

Appropriation: meaningfully              Networking: searching for,
sampling and remixing media content      synthesizing, and disseminating
                                         information
Multitasking: scanning one’s
                                         Negotiation: traveling across
environment and shifting focus as
needed                                   communities, discerning perspectives,
                                         norms
Distributed cognition: interacting
with tools to expand mental capacities

                                                                                 8
What counts as NML?
Play: involves experimenting with        Collective intelligence: pooling
one’s surroundings as problem-solving    knowledge toward a common goal

Performance: involves adopting           Judgment: evaluating the reliability
alternative identities                   and credibility of different sources

Simulation: involves interpreting        Transmedia navigation: following
and constructing dynamic models          narratives across multiple modes

Appropriation: meaningfully              Networking: searching for,
sampling and remixing media content      synthesizing, and disseminating
                                         information
Multitasking: scanning one’s
                                         Negotiation: traveling across
environment and shifting focus as
needed                                   communities, discerning perspectives,
                                         norms
Distributed cognition: interacting
with tools to expand mental capacities

                                                                                 8
“Big,” “Street,” and
“Alternate Reality” Games
                     The Beast, 2001(Microsoft,
                     42 Entertainment)

                     Big Urban Game, 2003,
                     NYC (Fortugno, Lantz, &
                     Salen)

                     I Love Bees, 2004 (42
                     Entertainment, Jane
                     McGonigal)

                     Cruel to be Kind, 2006
                     (McGonigal & Bogost)

 www.cruelgame.org   World Without Oil, 2007
                     (McGonigal)

                                                  9
Big Games and ARGs




                     10
Big Games and ARGs
           unfold across multiple
           media platforms and real-
           life spaces




                                       10
Big Games and ARGs
           unfold across multiple
           media platforms and real-
           life spaces
           offer an interactive,
           dispersed narrative
           experience




                                       10
Big Games and ARGs
           unfold across multiple
           media platforms and real-
           life spaces
           offer an interactive,
           dispersed narrative
           experience
           require players to solve
           difficult challenges or
           puzzles in order to progress




                                          10
Big Games and ARGs
           unfold across multiple
           media platforms and real-
           life spaces
           offer an interactive,
           dispersed narrative
           experience
           require players to solve
           difficult challenges or
           puzzles in order to progress
           require formation of
           collaborative communities
           and collective intelligences

                                          10
http://projectnml.org




                        11
12
Designing for NML




                    13
Designing for NML

How do I create meaningful social experiences that
enable learners to participate in media cultures?




                                                     13
Designing for NML

How do I create meaningful social experiences that
enable learners to participate in media cultures?
Where are there opportunities to solve problems
collectively and across multiple spaces and contexts?




                                                        13
Designing for NML

How do I create meaningful social experiences that
enable learners to participate in media cultures?
Where are there opportunities to solve problems
collectively and across multiple spaces and contexts?
How can we help learners practice meaningful
literacy participation beyond the current model of
“consume and decode?”



                                                        13
MIT’s New Media Literacies Project
               Henry Jenkins, P.I.


       Part of the MacArthur Foundation’s
            Digital Learning Initiative

        http://projectnml.org
       http://digitallearning.macfound.org




                                             14

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AERA 2007: Videogames & Literacy Symposium

  • 1. New Games, New Literacies Alice J. Robison Comparative Media Studies Massachusetts Institute of Technology http://alicerobison.org 1
  • 2. Justin Hall pioneer blogger journalist student media maker media consumer game designer http://links.net 2
  • 4. http://bud.com PMOG “adds an element of score-keeping, gentle competition, cooperation and self-reflection through scorekeeping and game dynamics added to web- browsing” (Hall, 2007) 3
  • 5. http://bud.com PMOG “adds an element of score-keeping, gentle competition, cooperation and self-reflection through scorekeeping and game dynamics added to web- browsing” (Hall, 2007) It opens our eyes to what the web really holds, to expand our grasp of meaning-making experiences with the web 3
  • 6. Can we call these “passively participatory” games? 4
  • 7. Can we call these “passively participatory” games? Seriosity.com: An Outlook plugin rewards points for email traffic Packetgarden.com: Allows players to grow their own gardens based on their web surfing Me.dium.com: A Firefox sidebar that shows live web-copresence of friends’ web use 4
  • 9. From NLS comes NML “New media literacies” is a term used to expand but not replace our current concept of media literacy as it is practiced and taught in schools in order to allow for “participatory culture” practices (Jenkins, 2006). 5
  • 10. From NLS comes NML “New media literacies” is a term used to expand but not replace our current concept of media literacy as it is practiced and taught in schools in order to allow for “participatory culture” practices (Jenkins, 2006). The NML framework (Jenkins, et al., 2006) reflects principles of the New Literacy Studies theories and current cognitive research, including: 5
  • 11. From NLS comes NML “New media literacies” is a term used to expand but not replace our current concept of media literacy as it is practiced and taught in schools in order to allow for “participatory culture” practices (Jenkins, 2006). The NML framework (Jenkins, et al., 2006) reflects principles of the New Literacy Studies theories and current cognitive research, including: •a focus on collective intelligence, 5
  • 12. From NLS comes NML “New media literacies” is a term used to expand but not replace our current concept of media literacy as it is practiced and taught in schools in order to allow for “participatory culture” practices (Jenkins, 2006). The NML framework (Jenkins, et al., 2006) reflects principles of the New Literacy Studies theories and current cognitive research, including: •a focus on collective intelligence, •collaborative problem-solving, 5
  • 13. From NLS comes NML “New media literacies” is a term used to expand but not replace our current concept of media literacy as it is practiced and taught in schools in order to allow for “participatory culture” practices (Jenkins, 2006). The NML framework (Jenkins, et al., 2006) reflects principles of the New Literacy Studies theories and current cognitive research, including: •a focus on collective intelligence, •collaborative problem-solving, •situated learning, 5
  • 14. From NLS comes NML “New media literacies” is a term used to expand but not replace our current concept of media literacy as it is practiced and taught in schools in order to allow for “participatory culture” practices (Jenkins, 2006). The NML framework (Jenkins, et al., 2006) reflects principles of the New Literacy Studies theories and current cognitive research, including: •a focus on collective intelligence, •collaborative problem-solving, •situated learning, •contextualized meaning-making, and 5
  • 15. From NLS comes NML “New media literacies” is a term used to expand but not replace our current concept of media literacy as it is practiced and taught in schools in order to allow for “participatory culture” practices (Jenkins, 2006). The NML framework (Jenkins, et al., 2006) reflects principles of the New Literacy Studies theories and current cognitive research, including: •a focus on collective intelligence, •collaborative problem-solving, •situated learning, •contextualized meaning-making, and •multimodal communication. 5
  • 16. PMOGs are instantiations of New Media Literacies http://projectnml.org 6
  • 17. PMOGs are instantiations of New Media Literacies Hall’s game helps address the “participation gap” by apprenticing players toward more meaningful web use http://projectnml.org 6
  • 18. PMOGs are instantiations of New Media Literacies Hall’s game helps address the “participation gap” by apprenticing players toward more meaningful web use PMOG rewards participants for identity play, affiliations, collaborative problem- solving, and circulating http://projectnml.org information and data 6
  • 19. Where is meaning situated? In order to keep pace with current research in learning, literacy, and media studies, the current media literacy curriculum must expand beyond its “strong text” model (Brandt, 1996) and toward a treatment of media literacy as participation within changing cultural contexts. 7
  • 20. What counts as NML? 8
  • 21. What counts as NML? Play: involves experimenting with one’s surroundings as problem-solving 8
  • 22. What counts as NML? Play: involves experimenting with one’s surroundings as problem-solving Performance: involves adopting alternative identities 8
  • 23. What counts as NML? Play: involves experimenting with one’s surroundings as problem-solving Performance: involves adopting alternative identities Simulation: involves interpreting and constructing dynamic models 8
  • 24. What counts as NML? Play: involves experimenting with one’s surroundings as problem-solving Performance: involves adopting alternative identities Simulation: involves interpreting and constructing dynamic models Appropriation: meaningfully sampling and remixing media content 8
  • 25. What counts as NML? Play: involves experimenting with one’s surroundings as problem-solving Performance: involves adopting alternative identities Simulation: involves interpreting and constructing dynamic models Appropriation: meaningfully sampling and remixing media content Multitasking: scanning one’s environment and shifting focus as needed 8
  • 26. What counts as NML? Play: involves experimenting with one’s surroundings as problem-solving Performance: involves adopting alternative identities Simulation: involves interpreting and constructing dynamic models Appropriation: meaningfully sampling and remixing media content Multitasking: scanning one’s environment and shifting focus as needed Distributed cognition: interacting with tools to expand mental capacities 8
  • 27. What counts as NML? Play: involves experimenting with Collective intelligence: pooling one’s surroundings as problem-solving knowledge toward a common goal Performance: involves adopting alternative identities Simulation: involves interpreting and constructing dynamic models Appropriation: meaningfully sampling and remixing media content Multitasking: scanning one’s environment and shifting focus as needed Distributed cognition: interacting with tools to expand mental capacities 8
  • 28. What counts as NML? Play: involves experimenting with Collective intelligence: pooling one’s surroundings as problem-solving knowledge toward a common goal Performance: involves adopting Judgment: evaluating the reliability alternative identities and credibility of different sources Simulation: involves interpreting and constructing dynamic models Appropriation: meaningfully sampling and remixing media content Multitasking: scanning one’s environment and shifting focus as needed Distributed cognition: interacting with tools to expand mental capacities 8
  • 29. What counts as NML? Play: involves experimenting with Collective intelligence: pooling one’s surroundings as problem-solving knowledge toward a common goal Performance: involves adopting Judgment: evaluating the reliability alternative identities and credibility of different sources Simulation: involves interpreting Transmedia navigation: following and constructing dynamic models narratives across multiple modes Appropriation: meaningfully sampling and remixing media content Multitasking: scanning one’s environment and shifting focus as needed Distributed cognition: interacting with tools to expand mental capacities 8
  • 30. What counts as NML? Play: involves experimenting with Collective intelligence: pooling one’s surroundings as problem-solving knowledge toward a common goal Performance: involves adopting Judgment: evaluating the reliability alternative identities and credibility of different sources Simulation: involves interpreting Transmedia navigation: following and constructing dynamic models narratives across multiple modes Appropriation: meaningfully Networking: searching for, sampling and remixing media content synthesizing, and disseminating information Multitasking: scanning one’s environment and shifting focus as needed Distributed cognition: interacting with tools to expand mental capacities 8
  • 31. What counts as NML? Play: involves experimenting with Collective intelligence: pooling one’s surroundings as problem-solving knowledge toward a common goal Performance: involves adopting Judgment: evaluating the reliability alternative identities and credibility of different sources Simulation: involves interpreting Transmedia navigation: following and constructing dynamic models narratives across multiple modes Appropriation: meaningfully Networking: searching for, sampling and remixing media content synthesizing, and disseminating information Multitasking: scanning one’s Negotiation: traveling across environment and shifting focus as needed communities, discerning perspectives, norms Distributed cognition: interacting with tools to expand mental capacities 8
  • 32. What counts as NML? Play: involves experimenting with Collective intelligence: pooling one’s surroundings as problem-solving knowledge toward a common goal Performance: involves adopting Judgment: evaluating the reliability alternative identities and credibility of different sources Simulation: involves interpreting Transmedia navigation: following and constructing dynamic models narratives across multiple modes Appropriation: meaningfully Networking: searching for, sampling and remixing media content synthesizing, and disseminating information Multitasking: scanning one’s Negotiation: traveling across environment and shifting focus as needed communities, discerning perspectives, norms Distributed cognition: interacting with tools to expand mental capacities 8
  • 33. “Big,” “Street,” and “Alternate Reality” Games The Beast, 2001(Microsoft, 42 Entertainment) Big Urban Game, 2003, NYC (Fortugno, Lantz, & Salen) I Love Bees, 2004 (42 Entertainment, Jane McGonigal) Cruel to be Kind, 2006 (McGonigal & Bogost) www.cruelgame.org World Without Oil, 2007 (McGonigal) 9
  • 34. Big Games and ARGs 10
  • 35. Big Games and ARGs unfold across multiple media platforms and real- life spaces 10
  • 36. Big Games and ARGs unfold across multiple media platforms and real- life spaces offer an interactive, dispersed narrative experience 10
  • 37. Big Games and ARGs unfold across multiple media platforms and real- life spaces offer an interactive, dispersed narrative experience require players to solve difficult challenges or puzzles in order to progress 10
  • 38. Big Games and ARGs unfold across multiple media platforms and real- life spaces offer an interactive, dispersed narrative experience require players to solve difficult challenges or puzzles in order to progress require formation of collaborative communities and collective intelligences 10
  • 40. 12
  • 42. Designing for NML How do I create meaningful social experiences that enable learners to participate in media cultures? 13
  • 43. Designing for NML How do I create meaningful social experiences that enable learners to participate in media cultures? Where are there opportunities to solve problems collectively and across multiple spaces and contexts? 13
  • 44. Designing for NML How do I create meaningful social experiences that enable learners to participate in media cultures? Where are there opportunities to solve problems collectively and across multiple spaces and contexts? How can we help learners practice meaningful literacy participation beyond the current model of “consume and decode?” 13
  • 45. MIT’s New Media Literacies Project Henry Jenkins, P.I. Part of the MacArthur Foundation’s Digital Learning Initiative http://projectnml.org http://digitallearning.macfound.org 14