Advocacy Gap - Big Picture
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The document discusses the advocacy gap between activists and members of Congress. It finds that while activists think meetings with elected officials are very effective, they rarely do this or take other high-impact actions like calling officials. Instead, activists tend to focus on low-impact activities like online petitions and social media. The gap is more about taking action, not about education or access to officials. It suggests advocacy groups invest in making high-impact activities easier for activists to do.
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Advocacy Gap - Big Picture
- 1. The Advocacy Gap: What Congress Really Does With All Those Emails
- 2. Not much.
- 3. [ ] Advocacy Advocacy GAP Congressional policy process, decision-making
- 5. 75% of online traffic Single message SOPA NO Imminent legislation
- 9. Advocacy is like health care. Think ahead.
- 10. constituent visits constituent stories constituent calls mass emails Twitter/FB DC media district visibility district media postcards DC visibility
- 11. WHAT ACTIVISTS DO: Regularly Never Email through an org Sign an online petition Email an elected FB or Twitter Call an elected Meet with an elected Town hall Write a letter-to-the-editor Rally or protest
- 12. WHAT ACTIVISTS THINK IS EFFECTIVE: Very Effective Not Effective Don't Know Meet with an elected Call an elected Email an elected Email through an org Town hall Rally or protest Sign an online petition FB or Twitter Write a letter-to-the-editor
- 13. MAYBE IT’S LIKE DIET AND EXERCISE? Effective Regularly Meet with an elected Call an elected Email an elected Email through an org Sign an online petition FB or Twitter
- 14. The advocacy gap is a chasm.
- 15. But not located where we thought it might be.
- 16. Hill: Meet with us Activists: Meetings are effective ... but we don’t do them.
- 17. Gap is action, not education or access.
- 18. So what?
- 19. List building through 1 low-impact activities is just list building. It’s not advocacy.
- 20. Heavily invested in making 2 low-impact activities easy.
- 21. Invest in making FTW high-impact activities easier for activists.
- 22. 3 Reorient out of DC.
- 23. The relationship 4 between voters and leaders hasn’t changed.
- 24. We just forgot it in the big list arms race.
- 25. 5 This is good news.