Last month Adobe announced the Digital Economy Project (DEP), which aims to use the power of big data to provide insights on everything from online inflation to job search. This month the DEP released updated economic data for the month of March and also expanded the Digital Price Index (DPI) to include several new categories, including Appliances, Toys, and Furniture.
The latest report from Adobe Digital Insights (ADI) focuses on the digitization of Education websites, including K-12 and post-secondary schools. Key insights include year-round interest in education, especially for post-secondary schools and shifts in summer spending budgets as the Back-to-School timeframe approaches.
Adobe Digital Index: Europe's Best Of The BestAdobe
Adobe Digital Index's “Best Of The Best” research compares the average performance of companies in five industry sectors across website metrics such as stickiness, consumption, and conversion rates, with the average performance of companies in the top quintile, giving marketers a set of benchmarks for their own performance.
For the first time, Adobe released online sales and pricing data for TVs, computers and groceries in the U.K. Prices across categories declined and online sales for durable goods like computers and TVs dropped sharply year over year (YoY). While demand in both categories was up in May and June YoY - 33.0 and 28.0 percent respectively - growth in July slowed to 16.0 percent and turned negative in August with a 10.0 percent YoY decrease in sales likely due to Brexit and other factors driving uncertainty in Europe. Demand in the U.S. in the same categories saw strong growth in July and August with 33.7 and 30.2 percent respectively.
Adobe Digital Price Index Reports Signs of Deflation in U.S. EconomyAdobe
Adobe’s April report for consumer goods prices shows month-over-month (MoM) deflation between 0.2 and 2.4 percent for all categories Adobe is currently tracking with the exception of hotel prices, which increased by 1.6 percent. Between March 2015 and March 2016 prices for TVs, computers, flights, appliances, toys, furniture, bedding, and sporting goods dropped between 2.2 and 19.8 percent. In comparison, the U.S. Bureau of Labor Statistics’ Consumer Price Index (CPI) reported between 1.1 and 16.6 percent price deflation for the same categories and time period. For sporting goods, the DPI showed three times more deflation than the CPI between March 2015 and March 2016 (4.7 versus 1.3 percent). The drop in airfares (0.9 percent MoM; 4.6 percent between April 2015 and April 2016) reveals that savings from lower jet fuel costs are getting passed on to consumers.
Online retailers see huge growth through smartphones, but consumer spending behavior on mobile devices could lead companies to miss out on some revenue growth. Learn the consequences in Adobe’s most recent study.
The Internet of Things is becoming entrenched in consumers’ daily habits, according to Adobe Digital Index's (ADI) "Digital Trends Report." Indeed, IoT’s growth is evolving the way consumers browse and navigate online, due, in large part, to use of smartphones to access content. This opens up new opportunities for marketers in location-based marketing and their use of search advertising.
Adobe Digital Insights Advertising Demand Report 2016: North AmericaAdobe
Adobe Digital Insight’s latest report, the Advertising Demand Report 2016: North America, reveals new trends around internet saturation and the now competitive space that websites face. This report dives into which advertising channels have been most beneficial to websites and consumer sentiment regarding different forms of advertising within the United States, including thoughts around personalization and what consumers are most annoyed with when it comes to advertising.
Last month Adobe announced the Digital Economy Project (DEP), which aims to use the power of big data to provide insights on everything from online inflation to job search. This month the DEP released updated economic data for the month of March and also expanded the Digital Price Index (DPI) to include several new categories, including Appliances, Toys, and Furniture.
The latest report from Adobe Digital Insights (ADI) focuses on the digitization of Education websites, including K-12 and post-secondary schools. Key insights include year-round interest in education, especially for post-secondary schools and shifts in summer spending budgets as the Back-to-School timeframe approaches.
Adobe Digital Index: Europe's Best Of The BestAdobe
Adobe Digital Index's “Best Of The Best” research compares the average performance of companies in five industry sectors across website metrics such as stickiness, consumption, and conversion rates, with the average performance of companies in the top quintile, giving marketers a set of benchmarks for their own performance.
For the first time, Adobe released online sales and pricing data for TVs, computers and groceries in the U.K. Prices across categories declined and online sales for durable goods like computers and TVs dropped sharply year over year (YoY). While demand in both categories was up in May and June YoY - 33.0 and 28.0 percent respectively - growth in July slowed to 16.0 percent and turned negative in August with a 10.0 percent YoY decrease in sales likely due to Brexit and other factors driving uncertainty in Europe. Demand in the U.S. in the same categories saw strong growth in July and August with 33.7 and 30.2 percent respectively.
Adobe Digital Price Index Reports Signs of Deflation in U.S. EconomyAdobe
Adobe’s April report for consumer goods prices shows month-over-month (MoM) deflation between 0.2 and 2.4 percent for all categories Adobe is currently tracking with the exception of hotel prices, which increased by 1.6 percent. Between March 2015 and March 2016 prices for TVs, computers, flights, appliances, toys, furniture, bedding, and sporting goods dropped between 2.2 and 19.8 percent. In comparison, the U.S. Bureau of Labor Statistics’ Consumer Price Index (CPI) reported between 1.1 and 16.6 percent price deflation for the same categories and time period. For sporting goods, the DPI showed three times more deflation than the CPI between March 2015 and March 2016 (4.7 versus 1.3 percent). The drop in airfares (0.9 percent MoM; 4.6 percent between April 2015 and April 2016) reveals that savings from lower jet fuel costs are getting passed on to consumers.
Online retailers see huge growth through smartphones, but consumer spending behavior on mobile devices could lead companies to miss out on some revenue growth. Learn the consequences in Adobe’s most recent study.
The Internet of Things is becoming entrenched in consumers’ daily habits, according to Adobe Digital Index's (ADI) "Digital Trends Report." Indeed, IoT’s growth is evolving the way consumers browse and navigate online, due, in large part, to use of smartphones to access content. This opens up new opportunities for marketers in location-based marketing and their use of search advertising.
Adobe Digital Insights Advertising Demand Report 2016: North AmericaAdobe
Adobe Digital Insight’s latest report, the Advertising Demand Report 2016: North America, reveals new trends around internet saturation and the now competitive space that websites face. This report dives into which advertising channels have been most beneficial to websites and consumer sentiment regarding different forms of advertising within the United States, including thoughts around personalization and what consumers are most annoyed with when it comes to advertising.
Report: Adobe Digital Economy Project May 2016Adobe
Adobe's fourth monthly installment of the Digital Economy Project (DEP) covers key trends in pricing of online goods, housing, and job search. In terms of price data, the latest Digital Price Index (DPI) for May incorporates which price points within product categories are driving changes in prices.
Adobe Digital Economy Project: July 2016 UpdateAdobe
Adobe today released its monthly Digital Price Index (DPI) for July, which identifies new trends in online grocery shopping and the continued impact of Brexit on London flight and hotel prices. Prices across nearly all other categories the DPI tracks continued to decline. This month’s report focuses on the growth of online grocery shopping and in-store pickup , both of which hit record highs last month.
Report: Adobe Digital Economy Project June 2016Adobe
Adobe's fifth monthly installment of the Digital Economy Project (DEP) covers key trends in pricing of online goods, housing, and job search, incorporating pharmaceutical data for the first time.
Adobe Digital Economy Project – November 2016Adobe
The Adobe Digital Economy Project finds that overall U.S. results signal a slight uptick in inflation, a strong labor market, and a stable housing market. Holiday season discounts resulted in steep deflation in November for categories such as televisions (-12.9% Month over Month), appliances (-6.7%), tablets (-6.2%), toys (-4.5%) and domestic hotels (-4.5%) . International flights saw a 1.9% MoM increase in November while flights to Europe saw 5.1% deflation driven by double-digit MoM deflation for flights to Madrid’s MAD (-10.3%) and Rome’s FCO (-11.6%). Groceries, a category that represents the largest share of consumer spending in the DPI showed 0.5% deflation MoM. In the U.K., the DPI shows the first MoM increase in the price index for computers (1.0%), an increase in the price of groceries (0.5%), and a slowing of deflation for TVs (-0.7%), suggesting that Brexit impacts on durable imports coupled with a strong U.S. dollar could be pushing prices upward.
Adobe Digital Economy Project - February 2017Adobe
In February, Adobe’s Digital Price Index (DPI)—a one-of-a-kind analysis of real-time consumer spending based on 15 billion website visits and 2.2 million product sales—detected a third consecutive month of inflation across the U.S. And, for the first time in any analysis of U.S. inflation, Adobe leverages its unique dataset to analyze prices state-by-state for all 50 states plus D.C., creating an unprecedented view of how inflation impacts different regions, and why details like discounts and grocery prices matter deeply on a local level.
For many people, getting a flat tire on the way to the dentist after having a fight with a significant other would constitute and very bad, terrible, horrible day. Filing taxes comes next, according to a new analysis by Adobe Digital Insights (ADI), which examined online financial- and tax-planning behaviors and perceptions. Consumers feel like the tax filing process remains difficult and mired in paper.
The Adobe Digital Economy Project finds a slight uptick in inflation, a strong labor market and a stable housing market. Domestic and international flight prices are up in October from the previous month (1.6 and 1.3% respectively), signaling an end to the summer travel season and the beginning of holiday travel bookings. In the U.S., Tablets saw a 3.7 percent decline in prices month-over-month signaling that retailers are discounting tablets more than other electronics in advance of the holiday season. Holiday discounts are starting to appear for toys as well, where prices dropped 1.2% MoM. More categories this month in the DPI show inflation, likely an early indication of inflation increases in advance of the Fed’s probable interest rate hike in December. Weighted average inflation across categories (excluding groceries) is up 0.1% YoY in October to 0.2%.
Adobe Digital Insights explores countries and industries in its annual Best of the Best Report for Europe. The report explores overall traffic from smartphone and desktop devices, overall website engagement metrics and conversion metrics across devices. In addition, it provides the average performance for each country and industry, as well as a comparison of the Top 20% of performers, revealing benchmarking insights to marketers. The report also looks at how European consumers are using their devices, the major frustrations during mobile experiences, and even how many connected devices they own.
New analysis by Adobe Digital Insights finds that holiday spending will increase $15.8B year-over-year in 13 countries tracked. The main finding is that going online to shop is still about deals, but convenience factors are on the rise. Australia and New Zealand insights have now been added.
Adobe Digital Economy Project - September 2016Adobe
In the wake of this summer’s Brexit vote, the U.K. appears to be an attractive destination for travelers. International flights to London Heathrow and London Gatwick are down 8.6% and 8.5% month over month, in contrast to 2.3% decrease in overall prices for all international flights. U.K. residents may soon be seeing prices increase, however: deflation is slowing across the U.K. in select DPI categories, revealing the first signs of inflationary pressures post-Brexit. In the U.S., Labor Day sales contributed to continued deflation for appliances, TVs, and tablets. Appliance prices are down 1.5% between August and September, while TV prices are down 1.0% and tablets 1.3%. TVs, computers, tablets, and electronics have seen double-digit YoY deflation.
2016 Holiday Shopping Predictions: Europe And Asia-PacificAdobe
New analysis by Adobe Digital Insights finds that holiday spending will increase $15.8B year-over-year in 13 countries tracked. The main finding is that going online to shop is still about deals, but convenience factors are on the rise.
Adobe Digital Economy Project - December 2016Adobe
The Adobe Digital Economy Project’s Digital Price Index finds that the last month of 2016 shows several categories with MoM inflation between November and December, including televisions (7.8%), appliances (6.0%), tablets (5.4%), electronics (2.8%), and toys (2.7%). At the close of the holiday shopping season, prices increased between November and December for all categories (except toys) by a larger margin in 2016 than in 2015 (1.9% average increase in 2015 vs. 3.6% increase in 2016). Despite these large MoM increases, almost all categories show continued cumulative deflation year-over-year, especially in televisions (-19.8%), tablets (-16.1%), electronics (-9.7%), and toys (-6.9%)
The Adobe DPI also introduces three new categories this month: alcoholic beverages, auto parts, and tools & home improvement products. In the U.K., the Adobe DPI shows significant MoM inflation for computers (3.9%), slight inflation for groceries (0.4%) and slowing deflation (0.7%) for televisions. Across the pond, computer prices rose as they did in the U.S. while televisions bucked the U.S. trend and saw MoM price declines in December.
The Adobe DPI shows March as the fourth consecutive month of inflation in the U.S. across DPI categories (0.3% in the all-items index and 0.5% in the all-items less grocery index). This is the first time in the 40-month history of the DEP to show four or more consecutive months of inflation. The all-items inflation figure is, however, lower in March than in February (0.4% in the all-items index in February) and prices in the U.S. remain down -0.7% YoY, led by year-over-year price declines in grocery and durable goods.
Adobe’s new Retail Industry Report for Q2 2017 is based on aggregated and anonymized consumer data from online retailer websites. It analyzes over 50+ billion visits since January 2015. Learn the latest trends for online retailers with some specific insights into the Consumer Electronics and Apparel sub-verticals.
Adobe Digital Economy Project -- September 2017Adobe
In the U.S., topline inflation is up across DPI categories for the first time in after five months of deflation (0.5% in the all-items index and 0.5% in the all-items less grocery index). Prices remain down year-over-year in the all-items index (-0.6%) and down for the all-items less grocery index (-2.2%).
In September, inflation was primarily in travel, consistent with the beginning of the holiday travel booking season: domestic flights are up 1.5% month-over-month, while domestic hotels are showing prices up 1.6%. On the retail side, tablets (2.8% MoM), apparel (1.1% MoM), and toys (1.1% MoM) showed the largest levels of inflation in September.
Deflation in September was concentrated in int’l flights (-4.0% MoM), televisions (-1.5% MoM), and appliances (-0.8%).
In grocery, inflation in September (0.4%) was driven by dairy products other than milk (other dairy products are showing 1.4% inflation MoM, ice cream at 0.9%), eggs (0.8%) and flour (0.7%).
Across the pond, consumers in the U.K. are facing continued price rises in grocery prices., where food prices are up 0.1% MoM in August and up 3.0% year-over-year for the twelve months ending in September.
Inflation is widespread across the U.S. in September with 42 states showing inflation in September (or near-zero positive inflation) with only 9 states showing deflation month-over-month. Inflation in general is driven by price increases in hotels and flights.
European holiday makers will be spending more on their summer holidays and city breaks in 2016, according to the latest report from Adobe Digital Index (ADI). Summer online travel bookings are set to rise by 6.8% year on year, with a total spend of almost €67million on hotels and flights this June, July and August. And European spend on their holidays is growing faster than the US.
This last quarter, defined by the holidays craze, saw voice assistant sales double and wireless chargers sales triple. Wireless headphones outsold wired ones for the first time. This last quarter's total revenue was 14.7% larger than Q4 last year for online retailers focused on Consumer Electronics.
In the U.S., topline inflation is down across DPI categories for the fourth month in a row (-0.3% in the all-items index and -0.8% in the all-items less grocery index). This is the first month of deflation in the DPI following four straight months of inflation. Prices remain down year-over-year in the all-items index (-0.7%) and down for the all-items less grocery index (-2.0%). The Adobe DPI for July now includes jewelry, a category which includes men’s and women’s rings, necklaces, watches, and other accessories. The category is up 0.4% in July, consistent with seasonal price changes for this category in the past. Year-over-year, prices are down -1.9% from July 2016. Inflation in July in the U.S. affected travelers purchasing hotels domestically, where inflation is 0.6% month over month. Other categories showing inflation include auto parts (0.7%) and groceries (0.4%). In July, deflation was concentrated in domestic flights (-5.4% MoM) and tablets (-3.2% MoM), and apparel (-1.5%). The sharp decline in flight prices is consistent with the monthly seasonality of the summer travel season as domestic flight prices tend to drop in July. In grocery, inflation in July was driven by staples: in July MoM inflation was highest in dairy products other than cheese and milk (1.5%), breakfast cereals (0.9%), and cheese and related products (0.8%). Across the pond, consumers in the U.K. are facing continued price rises in grocery prices., where food prices are up 0.2% MoM in July and up 2.5% year-over-year for the twelve months ending in July. Twenty states in the U.S. show inflation in July, while 31 states and D.C. show deflation. Price declines for flights across states drove deflation for states that showed overall price declines, while price increases for hotels drove inflation for those states that showed price increases.
ADI: Super Bowl 50 Will Be Tipping Point For Ad IndustryAdobe
With more than one in three consumers watching live sports today on a device other than a traditional television set, Super Bowl 50 is likely to see some major shifts in how consumers watch the big game, according to new analysis by Adobe Digital Index (ADI).
Report: Adobe Digital Economy Project May 2016Adobe
Adobe's fourth monthly installment of the Digital Economy Project (DEP) covers key trends in pricing of online goods, housing, and job search. In terms of price data, the latest Digital Price Index (DPI) for May incorporates which price points within product categories are driving changes in prices.
Adobe Digital Economy Project: July 2016 UpdateAdobe
Adobe today released its monthly Digital Price Index (DPI) for July, which identifies new trends in online grocery shopping and the continued impact of Brexit on London flight and hotel prices. Prices across nearly all other categories the DPI tracks continued to decline. This month’s report focuses on the growth of online grocery shopping and in-store pickup , both of which hit record highs last month.
Report: Adobe Digital Economy Project June 2016Adobe
Adobe's fifth monthly installment of the Digital Economy Project (DEP) covers key trends in pricing of online goods, housing, and job search, incorporating pharmaceutical data for the first time.
Adobe Digital Economy Project – November 2016Adobe
The Adobe Digital Economy Project finds that overall U.S. results signal a slight uptick in inflation, a strong labor market, and a stable housing market. Holiday season discounts resulted in steep deflation in November for categories such as televisions (-12.9% Month over Month), appliances (-6.7%), tablets (-6.2%), toys (-4.5%) and domestic hotels (-4.5%) . International flights saw a 1.9% MoM increase in November while flights to Europe saw 5.1% deflation driven by double-digit MoM deflation for flights to Madrid’s MAD (-10.3%) and Rome’s FCO (-11.6%). Groceries, a category that represents the largest share of consumer spending in the DPI showed 0.5% deflation MoM. In the U.K., the DPI shows the first MoM increase in the price index for computers (1.0%), an increase in the price of groceries (0.5%), and a slowing of deflation for TVs (-0.7%), suggesting that Brexit impacts on durable imports coupled with a strong U.S. dollar could be pushing prices upward.
Adobe Digital Economy Project - February 2017Adobe
In February, Adobe’s Digital Price Index (DPI)—a one-of-a-kind analysis of real-time consumer spending based on 15 billion website visits and 2.2 million product sales—detected a third consecutive month of inflation across the U.S. And, for the first time in any analysis of U.S. inflation, Adobe leverages its unique dataset to analyze prices state-by-state for all 50 states plus D.C., creating an unprecedented view of how inflation impacts different regions, and why details like discounts and grocery prices matter deeply on a local level.
For many people, getting a flat tire on the way to the dentist after having a fight with a significant other would constitute and very bad, terrible, horrible day. Filing taxes comes next, according to a new analysis by Adobe Digital Insights (ADI), which examined online financial- and tax-planning behaviors and perceptions. Consumers feel like the tax filing process remains difficult and mired in paper.
The Adobe Digital Economy Project finds a slight uptick in inflation, a strong labor market and a stable housing market. Domestic and international flight prices are up in October from the previous month (1.6 and 1.3% respectively), signaling an end to the summer travel season and the beginning of holiday travel bookings. In the U.S., Tablets saw a 3.7 percent decline in prices month-over-month signaling that retailers are discounting tablets more than other electronics in advance of the holiday season. Holiday discounts are starting to appear for toys as well, where prices dropped 1.2% MoM. More categories this month in the DPI show inflation, likely an early indication of inflation increases in advance of the Fed’s probable interest rate hike in December. Weighted average inflation across categories (excluding groceries) is up 0.1% YoY in October to 0.2%.
Adobe Digital Insights explores countries and industries in its annual Best of the Best Report for Europe. The report explores overall traffic from smartphone and desktop devices, overall website engagement metrics and conversion metrics across devices. In addition, it provides the average performance for each country and industry, as well as a comparison of the Top 20% of performers, revealing benchmarking insights to marketers. The report also looks at how European consumers are using their devices, the major frustrations during mobile experiences, and even how many connected devices they own.
New analysis by Adobe Digital Insights finds that holiday spending will increase $15.8B year-over-year in 13 countries tracked. The main finding is that going online to shop is still about deals, but convenience factors are on the rise. Australia and New Zealand insights have now been added.
Adobe Digital Economy Project - September 2016Adobe
In the wake of this summer’s Brexit vote, the U.K. appears to be an attractive destination for travelers. International flights to London Heathrow and London Gatwick are down 8.6% and 8.5% month over month, in contrast to 2.3% decrease in overall prices for all international flights. U.K. residents may soon be seeing prices increase, however: deflation is slowing across the U.K. in select DPI categories, revealing the first signs of inflationary pressures post-Brexit. In the U.S., Labor Day sales contributed to continued deflation for appliances, TVs, and tablets. Appliance prices are down 1.5% between August and September, while TV prices are down 1.0% and tablets 1.3%. TVs, computers, tablets, and electronics have seen double-digit YoY deflation.
2016 Holiday Shopping Predictions: Europe And Asia-PacificAdobe
New analysis by Adobe Digital Insights finds that holiday spending will increase $15.8B year-over-year in 13 countries tracked. The main finding is that going online to shop is still about deals, but convenience factors are on the rise.
Adobe Digital Economy Project - December 2016Adobe
The Adobe Digital Economy Project’s Digital Price Index finds that the last month of 2016 shows several categories with MoM inflation between November and December, including televisions (7.8%), appliances (6.0%), tablets (5.4%), electronics (2.8%), and toys (2.7%). At the close of the holiday shopping season, prices increased between November and December for all categories (except toys) by a larger margin in 2016 than in 2015 (1.9% average increase in 2015 vs. 3.6% increase in 2016). Despite these large MoM increases, almost all categories show continued cumulative deflation year-over-year, especially in televisions (-19.8%), tablets (-16.1%), electronics (-9.7%), and toys (-6.9%)
The Adobe DPI also introduces three new categories this month: alcoholic beverages, auto parts, and tools & home improvement products. In the U.K., the Adobe DPI shows significant MoM inflation for computers (3.9%), slight inflation for groceries (0.4%) and slowing deflation (0.7%) for televisions. Across the pond, computer prices rose as they did in the U.S. while televisions bucked the U.S. trend and saw MoM price declines in December.
The Adobe DPI shows March as the fourth consecutive month of inflation in the U.S. across DPI categories (0.3% in the all-items index and 0.5% in the all-items less grocery index). This is the first time in the 40-month history of the DEP to show four or more consecutive months of inflation. The all-items inflation figure is, however, lower in March than in February (0.4% in the all-items index in February) and prices in the U.S. remain down -0.7% YoY, led by year-over-year price declines in grocery and durable goods.
Adobe’s new Retail Industry Report for Q2 2017 is based on aggregated and anonymized consumer data from online retailer websites. It analyzes over 50+ billion visits since January 2015. Learn the latest trends for online retailers with some specific insights into the Consumer Electronics and Apparel sub-verticals.
Adobe Digital Economy Project -- September 2017Adobe
In the U.S., topline inflation is up across DPI categories for the first time in after five months of deflation (0.5% in the all-items index and 0.5% in the all-items less grocery index). Prices remain down year-over-year in the all-items index (-0.6%) and down for the all-items less grocery index (-2.2%).
In September, inflation was primarily in travel, consistent with the beginning of the holiday travel booking season: domestic flights are up 1.5% month-over-month, while domestic hotels are showing prices up 1.6%. On the retail side, tablets (2.8% MoM), apparel (1.1% MoM), and toys (1.1% MoM) showed the largest levels of inflation in September.
Deflation in September was concentrated in int’l flights (-4.0% MoM), televisions (-1.5% MoM), and appliances (-0.8%).
In grocery, inflation in September (0.4%) was driven by dairy products other than milk (other dairy products are showing 1.4% inflation MoM, ice cream at 0.9%), eggs (0.8%) and flour (0.7%).
Across the pond, consumers in the U.K. are facing continued price rises in grocery prices., where food prices are up 0.1% MoM in August and up 3.0% year-over-year for the twelve months ending in September.
Inflation is widespread across the U.S. in September with 42 states showing inflation in September (or near-zero positive inflation) with only 9 states showing deflation month-over-month. Inflation in general is driven by price increases in hotels and flights.
European holiday makers will be spending more on their summer holidays and city breaks in 2016, according to the latest report from Adobe Digital Index (ADI). Summer online travel bookings are set to rise by 6.8% year on year, with a total spend of almost €67million on hotels and flights this June, July and August. And European spend on their holidays is growing faster than the US.
This last quarter, defined by the holidays craze, saw voice assistant sales double and wireless chargers sales triple. Wireless headphones outsold wired ones for the first time. This last quarter's total revenue was 14.7% larger than Q4 last year for online retailers focused on Consumer Electronics.
In the U.S., topline inflation is down across DPI categories for the fourth month in a row (-0.3% in the all-items index and -0.8% in the all-items less grocery index). This is the first month of deflation in the DPI following four straight months of inflation. Prices remain down year-over-year in the all-items index (-0.7%) and down for the all-items less grocery index (-2.0%). The Adobe DPI for July now includes jewelry, a category which includes men’s and women’s rings, necklaces, watches, and other accessories. The category is up 0.4% in July, consistent with seasonal price changes for this category in the past. Year-over-year, prices are down -1.9% from July 2016. Inflation in July in the U.S. affected travelers purchasing hotels domestically, where inflation is 0.6% month over month. Other categories showing inflation include auto parts (0.7%) and groceries (0.4%). In July, deflation was concentrated in domestic flights (-5.4% MoM) and tablets (-3.2% MoM), and apparel (-1.5%). The sharp decline in flight prices is consistent with the monthly seasonality of the summer travel season as domestic flight prices tend to drop in July. In grocery, inflation in July was driven by staples: in July MoM inflation was highest in dairy products other than cheese and milk (1.5%), breakfast cereals (0.9%), and cheese and related products (0.8%). Across the pond, consumers in the U.K. are facing continued price rises in grocery prices., where food prices are up 0.2% MoM in July and up 2.5% year-over-year for the twelve months ending in July. Twenty states in the U.S. show inflation in July, while 31 states and D.C. show deflation. Price declines for flights across states drove deflation for states that showed overall price declines, while price increases for hotels drove inflation for those states that showed price increases.
ADI: Super Bowl 50 Will Be Tipping Point For Ad IndustryAdobe
With more than one in three consumers watching live sports today on a device other than a traditional television set, Super Bowl 50 is likely to see some major shifts in how consumers watch the big game, according to new analysis by Adobe Digital Index (ADI).
Consumers spent $83 billion online during the 2015 holiday season, 12.7% more than they spent in 2014, according to data from Adobe Digital Index (ADI). What’s more, between November 22 and December 22, there were 31 days of at least $1 billion in online sales, a drastic increase in billion-dollar days over years past. Also, the biggest growth year-over-year (YoY) in online sales, according to ADI, occurred the week before Christmas.
Today’s the day. Twenty-six years ago, Marty McFly made his famous
trip into the future and landed on October 21, 2015. We’ve compared
and scored today’s technology based on the predictions made in
Back to the Future Part II. Take a look to see how far we’ve come.
ADI: Disney Taps Into The Force For ‘Star Wars’ MarketingAdobe
With the first new “Star Wars” movie in 16 years landing in theaters Dec. 18, we can spend the next couple of weeks watching Disney execute the culmination of its “very deliberate” rollout for the much-anticipated film.
Adobe Digital Index’s report looks at the effect social media has on brands from a paid, owned, and earned perspective.
The analysis is based on 260 billion Facebook ad impressions, 226 billion Facebook post impressions, 17 billion referred visits from social networking sites, and 7 billion brand post interactions, including comments, likes, and shares.
How Accurate Was 'Back To The Future II’ From A Technology Standpoint?Adobe
Bob Gale, writer of “Back To The Future II,” certainly has an eye for spotting future trends. After all, a lot of the technology depicted in the 1989 film has made its way into the daily lives of consumers today. In the 1989 flick, Marty McFly and his friend Doc Brown travel through time to October 21, 2015, where they are exposed to how people live in the future and the technology they use. Here’s a breakdown of some of the technology in the movie that actually exists today.
The explosive growth of TV connected devices is driving rapid change for the TV industry. ADI found that TV connected device (TVCD) sales are up 143% year over year (YoY). In addition, TVE time spent viewing on connected devices is up 149% YoY.
Adobe Digital Insights Big Game 2017 AnalysisAdobe
To get a better understanding of what to expect during the big game this year, Adobe’s Digital Insights (ADI) team took a look at massive amounts of aggregated, anonymous data around social engagements, advertising performance, and web site visits from championships past.
Adobe Digital Insights Holiday Recap Report 2016Adobe
The 2016 holiday season couldn’t have ended on a happier note, with retailers watching $91.7 billion in online revenue flow in, for an 11% increase year-over-year. Search came through as a good driver of online sales, while mobile missed the mark from a transaction perspective. Read more in the Holiday Recap Report.
A new report by Adobe Digital Insights (ADI) has a critical takeaway for automotive marketers: Consumers now turn to digital channels for buying information and are visiting third-party sites more than dealership sites.
Social media and video advertising are the fastest growing digital advertising segments worldwide. There are plenty of studies that cover one or another of these segments. However, there is no study that looks at social and video advertising as a whole.
At Mediahead, we did some research in order to bring you the first comprehensive study about the DACH market that looks into social media and video advertising combined.
Key Findings
- The DACH market for digital video and social media will grow strongly and constantly in the next 5 years
- Today, most digital video ads are still run on desktop, whereas social media ads are mostly run on mobile
- The share of ads on mobile is growing steadily on both digital video and social media
- Since most Social Video ads are run on mobile already, the prospect for an exponential growth of this product is very promising
For more details:
https://www.mediahead.com/blog/social-video-advertising-in-the-dach-region
Fitness, Wearables & Sport Challengers - Presentation by Lucas von Cranach, Founder & CEO of Onefootball at the NOAH 2015 Conference in Berlin, Tempodrom on the 10th of June 2015.
Executive Summary
This year’s key developments will centre on online video, mobile apps and further moves towards
distributed content. Mounting problems around online display advertising will lead to a burst of
innovation around journalism business models.
More specifically …
· Facebook/Google/Apple battle intensifies over the future of mobile and the discovery of content
· Messaging apps continue to drive the next phase of the social revolution
· Mobile browsing speeds up thanks to initiatives by platforms and publishers
· Ad-blocker/publisher wars move to mobile - they rage through 2016
· Fraud and fake traffic further undermine faith in online advertising
· Renewed focus on paid content of different flavours (given above) including crowd funding,
membership and micropayment
· Explosion of 360° video, auto-play video and vertical video (get used to it!)
· Growth of identified web (sign in and registration will be critical to delivering cross platform
personal content and notifications)
· Breakthrough year for Robo-journalism– strikes in newsrooms over job losses
· Another year of spectacular cyber attacks and privacy breaches
· More measurement of attention/impact, less measurement of clicks
· Messaging apps go mainstream at work (eg Slack, Hipchat, FB at work)
· Scheduled TV viewing on the slide as more viewing shifts to on-demand
· Rebirth of audio driven by internet delivery to mobile devices
Technology to watch for
· Virtual Reality (VR) hype goes into overdrive; leaves non-gamers cold
· Artificial intelligence (AI) and messaging bots
· Bendy and flexible phones; wireless charging finally takes off
· Drones go mainstream with registration required in most countries
· Smart mirrors just one example of growing visibility of the Internet of Things
Everywhere we will see the growth of analytics and data-informed decision-making in technology,
marketing and even publishing. In a few years’ time, it will seem extraordinary how uninformed we once
were.
Reuters Institute e Digital News Report 2016 Media, Journalism and Technology Predictions 2016 - This year’s key developments will centre on online video, mobile apps and further moves towards distributed content. Mounting problems around online display advertising will lead to a burst of innovation around journalism business models.
THOMSON REUTERS FOUNDATION
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Technology is a conduit for new experiences at any age, income, or level of tech savviness. Each year at the Consumer Electronics Show we get a glimpse into the future, and Adobe is in a unique space to see how consumers are adopting and utilizing this technology in their day to day lives.
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With eCommerce growth expected to slow, down 13% from 14.3% in 2018 to 12.4% this year we wanted to determine if there were regional/demographic/behavioral differences.
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Narrated Business Proposal for the Philadelphia Eaglescamrynascott12
Slide 1:
Welcome, and thank you for joining me today. We will explore a strategic proposal to enhance parking and traffic management at Lincoln Financial Field, aiming to improve the overall fan experience and operational efficiency. This comprehensive plan addresses existing challenges and leverages innovative solutions to create a smoother and more enjoyable experience for our fans.
Slide 2:
Picture this: It’s a crisp fall afternoon, driving towards Lincoln Financial Field. The atmosphere is electric—tailgaters grilling, fans in Eagles jerseys creating a sea of green and white. The air buzzes with camaraderie and anticipation. You park, join the throng, and make your way to your seat. The stadium roars as the Eagles take the field, sending chills down your spine. Each play is a thrilling dance of strategy and skill. This is what being an Eagles fan is all about—the joy, the pride, and the shared experience.
Slide 3:
But now, the day is marred by frustration. The excitement wanes as you struggle to find a parking spot. The congestion is overwhelming, and tempers flare. The delays mean you miss the pre-game excitement, the tailgate camaraderie, and even the opening kick-off. After the game, the joy of victory or the shared solace of defeat is overshadowed by the stress of navigating out of the parking lot. The gridlock, honking horns, and endless waiting drain the energy and joy from what should have been an unforgettable experience.
Our proposal aims to eliminate these frustrations, ensuring that from arrival to departure, your experience is extraordinary. Efficient parking and smooth traffic flow are key to maintaining the high spirits and excitement that make game days special.
Slide 4:
The Philadelphia Eagles are not just a premier NFL team; they are an integral part of the community, hosting games, concerts, and various events at Lincoln Financial Field. Our state-of-the-art stadium is designed to provide a world-class experience for every attendee. Whether it's the thrill of game day, the excitement of a live concert, or the camaraderie of community events, we pride ourselves on delivering a fan-first experience and maintaining operational excellence across all our activities. Our commitment to our fans and community is unwavering, and we continuously strive to enhance every aspect of their experience, ensuring they leave with unforgettable memories.
Slide 5:
Recent trends show an increasing demand for efficient event logistics. Our customer feedback has consistently highlighted frustrations with parking and traffic. Surveys indicate that a significant number of fans are dissatisfied with the current parking situation. Comparisons with other venues like Citizens Bank Park and Wells Fargo Center reveal that we lag in terms of parking efficiency and convenience. These insights underscore the urgent need for innovation to meet and exceed fan expectations.
Slide 6:
As we delve into the intricacies of our operations, one glaring issue emer
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"Of course, you prefer to take players who are fully fit, but that's okay. We want to wait and be patient for some players even if they cannot play in those first matches," he told a press conference. The 37-year-old Vertonghen, Belgium’s Euro Cup 2024 most-capped international with 154 appearances, is struggling to shake off a groin injury.
"He will be there normally. This also applies to Youri Tielemans and Arthur Theate. The latter's position is very sensitive. We don't have many choices at left back. "It will only change if it turns out that they will only be available when, say, the final of the Euro 2024 Championship comes around. That's too long to wait. "However, I am confident that the injured boys are on track for the Euros.
Belgium vs Romania: Radu Dragusin Prepares for Crucial Role in Euro Cup Germany
Some of them have taken not one but two steps forward in their rehabilitation," he said. None of the injured players will feature in this week’s warm-up friendlies against Montenegro and Luxembourg. Romania centre-back Radu Dragusin found chances limited at Tottenham Hotspur in the second half of the 2023-24 season.
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2. 2
Table of contents
03 Key insights
04 Sporting events are now truly a global ecosystem
05 Online sports viewing via mobile continues to grow
06 UEFA advertisers will see 30% jump in mobile visits
on First Kick
07 Germany’s national team is favored to win on social
09 UEFA consumers will switch devices frequently,
causing additional challenges for marketers
10 Marketers are not shifting dollars to mobile fast enough
ADOBE DIGITAL INDEX | UEFA EURO 2016 Report
12 Methodology
3. • Sporting events are truly global, with large and engaged audiences emerging from outside
the event’s home country.
• UEFA advertisers will see mobile visits increase by 30% at First Kick.
• Online video viewing and device switching continues to climb, pointing towards the need to
optimize mobile and cross-device experiences.
• Leading up to UEFA EURO 2016, Germany is the fan favorite to win, and Germany’s Mesut
Ozil is currently the top player UEFA EURO social fans are talking about.
Key insights
3ADOBE DIGITAL INDEX | UEFA EURO 2016 Report
4. Sporting events are truly a global ecosystem
4
• Sporting events continue to show
strong engagement outside of the
home country, especially due to
event accessibility on the internet
(TVE, online video, social media).
• UEFA EURO 2016 is just one of
many examples how sporting
events are becoming increasingly
global, and marketers need to scale
their strategy to talk to audiences
that are actively engaged.
ADOBE DIGITAL INDEX | UEFA EURO 2016 Report
5. 5
• Looking back at another global sporting
event, the NFL Playoffs.
– Mobile video viewing grew 12% season
over season.
Online Sports video viewership via mobile will
continue to grow
ADOBE DIGITAL INDEX | UEFA EURO 2016 Report
6. 6
• First Kick (which was on a
Thursday) increased mobile visits
to World Cup advertiser sites by
21% above the average day.
• Based on past events and the
increase in mobile digital traffic
UEFA EURO first kick should
create an increase of 30%
mobile traffic to advertiser sites.
UEFA advertisers will see 30% jump in mobile visits on
First Kick
ADOBE DIGITAL INDEX | UEFA EURO 2016 Report
7. Germany’s national team is favored to win on social
7
Social media is favoring Germany,
England second, and Spain third.
ADOBE DIGITAL INDEX | UEFA EURO 2016 Report
8. Germany’s national team is favored to win on social
8
Germany’s Mesut Ozil is drawing
the most attention on social media
among these top UEFA players.
ADOBE DIGITAL INDEX | UEFA EURO 2016 Report
9. 9
• Nearly 48% of European consumers
report frequently device switching during
video and streaming activity
UEFA consumers will switch devices frequently, causing
additional challenges for marketers
ADOBE DIGITAL INDEX | UEFA EURO 2016 Report
• As UEFA EURO 2016 will be heavily mobile, it will also
be impacted by device switching, UEFA will be
utilizing Periscope, Snapchat, and Facebook live
pushing consumers to mobile experiences.
10. Marketers are not shifting dollars to mobile fast enough
10
• Consumer smartphone impressions
in EMEA have increased 59% YoY.
• Traffic continues to shift mobile, yet
investments in digital strategies lag
behind actual behavior.
ADOBE DIGITAL INDEX | UEFA EURO 2016 Report
11. Marketers are not shifting dollars to mobile fast enough
11
Globally, publishers have invested 43% more
year-over-year for paid ads mobile devices.
ADOBE DIGITAL INDEX | UEFA EURO 2016 Report