The document provides an August 2016 update on Adobe's Digital Economy Project. Key points include:
- The Digital Price Index was expanded to the UK, showing stable prices in categories like groceries and electronics despite Brexit. US results also signal low inflation.
- There is a 60% correlation between the UK and US DPI for import-heavy goods, but only 20% for less import goods like groceries.
- Online job and housing seeking activity in the US declined or increased by around 15% compared to the previous year, indicating healthy job and housing markets.
Adobe Digital Economy Project: July 2016 UpdateAdobe
Adobe today released its monthly Digital Price Index (DPI) for July, which identifies new trends in online grocery shopping and the continued impact of Brexit on London flight and hotel prices. Prices across nearly all other categories the DPI tracks continued to decline. This month’s report focuses on the growth of online grocery shopping and in-store pickup , both of which hit record highs last month.
In the U.S., topline inflation is down across DPI categories for the fourth month in a row (-0.3% in the all-items index and -0.8% in the all-items less grocery index). This is the first month of deflation in the DPI following four straight months of inflation. Prices remain down year-over-year in the all-items index (-0.7%) and down for the all-items less grocery index (-2.0%). The Adobe DPI for July now includes jewelry, a category which includes men’s and women’s rings, necklaces, watches, and other accessories. The category is up 0.4% in July, consistent with seasonal price changes for this category in the past. Year-over-year, prices are down -1.9% from July 2016. Inflation in July in the U.S. affected travelers purchasing hotels domestically, where inflation is 0.6% month over month. Other categories showing inflation include auto parts (0.7%) and groceries (0.4%). In July, deflation was concentrated in domestic flights (-5.4% MoM) and tablets (-3.2% MoM), and apparel (-1.5%). The sharp decline in flight prices is consistent with the monthly seasonality of the summer travel season as domestic flight prices tend to drop in July. In grocery, inflation in July was driven by staples: in July MoM inflation was highest in dairy products other than cheese and milk (1.5%), breakfast cereals (0.9%), and cheese and related products (0.8%). Across the pond, consumers in the U.K. are facing continued price rises in grocery prices., where food prices are up 0.2% MoM in July and up 2.5% year-over-year for the twelve months ending in July. Twenty states in the U.S. show inflation in July, while 31 states and D.C. show deflation. Price declines for flights across states drove deflation for states that showed overall price declines, while price increases for hotels drove inflation for those states that showed price increases.
Adobe Digital Economy Project - December 2016Adobe
The Adobe Digital Economy Project’s Digital Price Index finds that the last month of 2016 shows several categories with MoM inflation between November and December, including televisions (7.8%), appliances (6.0%), tablets (5.4%), electronics (2.8%), and toys (2.7%). At the close of the holiday shopping season, prices increased between November and December for all categories (except toys) by a larger margin in 2016 than in 2015 (1.9% average increase in 2015 vs. 3.6% increase in 2016). Despite these large MoM increases, almost all categories show continued cumulative deflation year-over-year, especially in televisions (-19.8%), tablets (-16.1%), electronics (-9.7%), and toys (-6.9%)
The Adobe DPI also introduces three new categories this month: alcoholic beverages, auto parts, and tools & home improvement products. In the U.K., the Adobe DPI shows significant MoM inflation for computers (3.9%), slight inflation for groceries (0.4%) and slowing deflation (0.7%) for televisions. Across the pond, computer prices rose as they did in the U.S. while televisions bucked the U.S. trend and saw MoM price declines in December.
Report: Adobe Digital Economy Project June 2016Adobe
Adobe's fifth monthly installment of the Digital Economy Project (DEP) covers key trends in pricing of online goods, housing, and job search, incorporating pharmaceutical data for the first time.
The Adobe DPI shows March as the fourth consecutive month of inflation in the U.S. across DPI categories (0.3% in the all-items index and 0.5% in the all-items less grocery index). This is the first time in the 40-month history of the DEP to show four or more consecutive months of inflation. The all-items inflation figure is, however, lower in March than in February (0.4% in the all-items index in February) and prices in the U.S. remain down -0.7% YoY, led by year-over-year price declines in grocery and durable goods.
The latest report from Adobe Digital Insights (ADI) focuses on the digitization of Education websites, including K-12 and post-secondary schools. Key insights include year-round interest in education, especially for post-secondary schools and shifts in summer spending budgets as the Back-to-School timeframe approaches.
Adobe Digital Insights Advertising Demand Report 2016: North AmericaAdobe
Adobe Digital Insight’s latest report, the Advertising Demand Report 2016: North America, reveals new trends around internet saturation and the now competitive space that websites face. This report dives into which advertising channels have been most beneficial to websites and consumer sentiment regarding different forms of advertising within the United States, including thoughts around personalization and what consumers are most annoyed with when it comes to advertising.
Adobe Digital Economy Project: July 2016 UpdateAdobe
Adobe today released its monthly Digital Price Index (DPI) for July, which identifies new trends in online grocery shopping and the continued impact of Brexit on London flight and hotel prices. Prices across nearly all other categories the DPI tracks continued to decline. This month’s report focuses on the growth of online grocery shopping and in-store pickup , both of which hit record highs last month.
In the U.S., topline inflation is down across DPI categories for the fourth month in a row (-0.3% in the all-items index and -0.8% in the all-items less grocery index). This is the first month of deflation in the DPI following four straight months of inflation. Prices remain down year-over-year in the all-items index (-0.7%) and down for the all-items less grocery index (-2.0%). The Adobe DPI for July now includes jewelry, a category which includes men’s and women’s rings, necklaces, watches, and other accessories. The category is up 0.4% in July, consistent with seasonal price changes for this category in the past. Year-over-year, prices are down -1.9% from July 2016. Inflation in July in the U.S. affected travelers purchasing hotels domestically, where inflation is 0.6% month over month. Other categories showing inflation include auto parts (0.7%) and groceries (0.4%). In July, deflation was concentrated in domestic flights (-5.4% MoM) and tablets (-3.2% MoM), and apparel (-1.5%). The sharp decline in flight prices is consistent with the monthly seasonality of the summer travel season as domestic flight prices tend to drop in July. In grocery, inflation in July was driven by staples: in July MoM inflation was highest in dairy products other than cheese and milk (1.5%), breakfast cereals (0.9%), and cheese and related products (0.8%). Across the pond, consumers in the U.K. are facing continued price rises in grocery prices., where food prices are up 0.2% MoM in July and up 2.5% year-over-year for the twelve months ending in July. Twenty states in the U.S. show inflation in July, while 31 states and D.C. show deflation. Price declines for flights across states drove deflation for states that showed overall price declines, while price increases for hotels drove inflation for those states that showed price increases.
Adobe Digital Economy Project - December 2016Adobe
The Adobe Digital Economy Project’s Digital Price Index finds that the last month of 2016 shows several categories with MoM inflation between November and December, including televisions (7.8%), appliances (6.0%), tablets (5.4%), electronics (2.8%), and toys (2.7%). At the close of the holiday shopping season, prices increased between November and December for all categories (except toys) by a larger margin in 2016 than in 2015 (1.9% average increase in 2015 vs. 3.6% increase in 2016). Despite these large MoM increases, almost all categories show continued cumulative deflation year-over-year, especially in televisions (-19.8%), tablets (-16.1%), electronics (-9.7%), and toys (-6.9%)
The Adobe DPI also introduces three new categories this month: alcoholic beverages, auto parts, and tools & home improvement products. In the U.K., the Adobe DPI shows significant MoM inflation for computers (3.9%), slight inflation for groceries (0.4%) and slowing deflation (0.7%) for televisions. Across the pond, computer prices rose as they did in the U.S. while televisions bucked the U.S. trend and saw MoM price declines in December.
Report: Adobe Digital Economy Project June 2016Adobe
Adobe's fifth monthly installment of the Digital Economy Project (DEP) covers key trends in pricing of online goods, housing, and job search, incorporating pharmaceutical data for the first time.
The Adobe DPI shows March as the fourth consecutive month of inflation in the U.S. across DPI categories (0.3% in the all-items index and 0.5% in the all-items less grocery index). This is the first time in the 40-month history of the DEP to show four or more consecutive months of inflation. The all-items inflation figure is, however, lower in March than in February (0.4% in the all-items index in February) and prices in the U.S. remain down -0.7% YoY, led by year-over-year price declines in grocery and durable goods.
The latest report from Adobe Digital Insights (ADI) focuses on the digitization of Education websites, including K-12 and post-secondary schools. Key insights include year-round interest in education, especially for post-secondary schools and shifts in summer spending budgets as the Back-to-School timeframe approaches.
Adobe Digital Insights Advertising Demand Report 2016: North AmericaAdobe
Adobe Digital Insight’s latest report, the Advertising Demand Report 2016: North America, reveals new trends around internet saturation and the now competitive space that websites face. This report dives into which advertising channels have been most beneficial to websites and consumer sentiment regarding different forms of advertising within the United States, including thoughts around personalization and what consumers are most annoyed with when it comes to advertising.
Last month Adobe announced the Digital Economy Project (DEP), which aims to use the power of big data to provide insights on everything from online inflation to job search. This month the DEP released updated economic data for the month of March and also expanded the Digital Price Index (DPI) to include several new categories, including Appliances, Toys, and Furniture.
Report: Adobe Digital Economy Project May 2016Adobe
Adobe's fourth monthly installment of the Digital Economy Project (DEP) covers key trends in pricing of online goods, housing, and job search. In terms of price data, the latest Digital Price Index (DPI) for May incorporates which price points within product categories are driving changes in prices.
Adobe Digital Economy Project – November 2016Adobe
The Adobe Digital Economy Project finds that overall U.S. results signal a slight uptick in inflation, a strong labor market, and a stable housing market. Holiday season discounts resulted in steep deflation in November for categories such as televisions (-12.9% Month over Month), appliances (-6.7%), tablets (-6.2%), toys (-4.5%) and domestic hotels (-4.5%) . International flights saw a 1.9% MoM increase in November while flights to Europe saw 5.1% deflation driven by double-digit MoM deflation for flights to Madrid’s MAD (-10.3%) and Rome’s FCO (-11.6%). Groceries, a category that represents the largest share of consumer spending in the DPI showed 0.5% deflation MoM. In the U.K., the DPI shows the first MoM increase in the price index for computers (1.0%), an increase in the price of groceries (0.5%), and a slowing of deflation for TVs (-0.7%), suggesting that Brexit impacts on durable imports coupled with a strong U.S. dollar could be pushing prices upward.
Adobe Digital Economy Project - February 2017Adobe
In February, Adobe’s Digital Price Index (DPI)—a one-of-a-kind analysis of real-time consumer spending based on 15 billion website visits and 2.2 million product sales—detected a third consecutive month of inflation across the U.S. And, for the first time in any analysis of U.S. inflation, Adobe leverages its unique dataset to analyze prices state-by-state for all 50 states plus D.C., creating an unprecedented view of how inflation impacts different regions, and why details like discounts and grocery prices matter deeply on a local level.
Adobe Digital Economy Project - September 2016Adobe
In the wake of this summer’s Brexit vote, the U.K. appears to be an attractive destination for travelers. International flights to London Heathrow and London Gatwick are down 8.6% and 8.5% month over month, in contrast to 2.3% decrease in overall prices for all international flights. U.K. residents may soon be seeing prices increase, however: deflation is slowing across the U.K. in select DPI categories, revealing the first signs of inflationary pressures post-Brexit. In the U.S., Labor Day sales contributed to continued deflation for appliances, TVs, and tablets. Appliance prices are down 1.5% between August and September, while TV prices are down 1.0% and tablets 1.3%. TVs, computers, tablets, and electronics have seen double-digit YoY deflation.
The Adobe Digital Economy Project finds a slight uptick in inflation, a strong labor market and a stable housing market. Domestic and international flight prices are up in October from the previous month (1.6 and 1.3% respectively), signaling an end to the summer travel season and the beginning of holiday travel bookings. In the U.S., Tablets saw a 3.7 percent decline in prices month-over-month signaling that retailers are discounting tablets more than other electronics in advance of the holiday season. Holiday discounts are starting to appear for toys as well, where prices dropped 1.2% MoM. More categories this month in the DPI show inflation, likely an early indication of inflation increases in advance of the Fed’s probable interest rate hike in December. Weighted average inflation across categories (excluding groceries) is up 0.1% YoY in October to 0.2%.
The Adobe Digital Economy Project finds for June that in the U.S., topline inflation is down across DPI categories for the third month in a row (-0.2% in the all-items index and -0.5% in the all-items less grocery index). This is the third month of deflation in the DPI following four straight months of inflation. Prices remain down year-over-year in the all-items index (-0.9%) and down for the all-items less grocery index (-1.9%)
In the U.S., topline inflation is down across DPI categories for the fifth month in a row (-0.1% in the all-items index and -0.3% in the all-items less grocery index). Prices remain down year-over-year in the all-items index (-0.7%) and down for the all-items less grocery index (-2.2%).
In August, deflation was primarily in travel, consistent with the end of the summer travel season: international flights are down -3.8% month-over-month, while domestic flights and hotels are showing prices down -3.4% and -2.2%, respectively. On the retail side, tablets (-2.5% MoM), computers (-1.1% MoM), and televisions (-1.1% MoM) showed the largest levels of deflation in August.
For many people, getting a flat tire on the way to the dentist after having a fight with a significant other would constitute and very bad, terrible, horrible day. Filing taxes comes next, according to a new analysis by Adobe Digital Insights (ADI), which examined online financial- and tax-planning behaviors and perceptions. Consumers feel like the tax filing process remains difficult and mired in paper.
he Adobe DEP focuses on the U.K. this month, where the start of Brexit proceedings and the triggering of Article 50 appear to be dampening U.K. consumer confidence. After a few months of mostly normal economic activity post-vote, the first quarter of 2017 shows a -4.9% YoY decline in spending on select durables (computers and televisions) compared to the same category in the U.S. (13.9% YoY growth). Travel has remained unaffected, where revenue in domestic and international flight bookings in 2017Q1 in the U.K. is up 14.0% YoY
The Adobe DEP releases new estimates for pricing and online shopping behavior for apparel at the national level in the U.S. this month. In May, the DEP finds the following: Novelty fashion thrives online: revenue in apparel from new products makes up the largest share of spending (80.5%) among all categories tracked by the DPI. Novelty fashion targets the female economy: women’s clothes account for over half of spending in apparel online (53.9%) but only a third of apparel spending offline (36.3%). The DPI finds apparel prices show deflation YoY (-4.3%).
Adobe Digital Economy Project -- November 2017Adobe
In the U.S., topline inflation is down in November across DPI categories for the first time after two months of inflation (-0.9% in the all-items index and -1.1% in the all-items less grocery index). Prices are slightly up in the year-over-year in the all-items index (0.3%) and down for the all-items less grocery index (-1.1%).
In November, monthly deflation was driven by consumer products, consistent with the holiday shopping season: televisions (-9.4%), tablets (-6.9%), and appliances (-7.1%).
In the midst of the holiday travel booking season all flights showed 1.7% MoM inflation, while domestic flights increased 1.3% MoM. Consistent with typical travel patterns, international and domestic hotels showed month-over-month deflation (-1.1% and -4.6%, respectively).
In grocery, deflation in November (-0.5%) was driven by beverages materials including coffee and tea (-1.6%), ice cream and related products (-1.5%), fats and oils (-1.0%).
Across the pond, consumers in the U.K. are facing continued price rises in grocery prices., where food prices are up 0.4% MoM in November resulting in a 3.8% year-over-year for the twelve months ending in November
Contrary to last month where almost all states showed inflation, all states in November showed deflation consistent with nationwide holiday discounts.
Adobe Digital Price Index Reports Signs of Deflation in U.S. EconomyAdobe
Adobe’s April report for consumer goods prices shows month-over-month (MoM) deflation between 0.2 and 2.4 percent for all categories Adobe is currently tracking with the exception of hotel prices, which increased by 1.6 percent. Between March 2015 and March 2016 prices for TVs, computers, flights, appliances, toys, furniture, bedding, and sporting goods dropped between 2.2 and 19.8 percent. In comparison, the U.S. Bureau of Labor Statistics’ Consumer Price Index (CPI) reported between 1.1 and 16.6 percent price deflation for the same categories and time period. For sporting goods, the DPI showed three times more deflation than the CPI between March 2015 and March 2016 (4.7 versus 1.3 percent). The drop in airfares (0.9 percent MoM; 4.6 percent between April 2015 and April 2016) reveals that savings from lower jet fuel costs are getting passed on to consumers.
Online retailers see huge growth through smartphones, but consumer spending behavior on mobile devices could lead companies to miss out on some revenue growth. Learn the consequences in Adobe’s most recent study.
This last quarter, defined by the holidays craze, saw voice assistant sales double and wireless chargers sales triple. Wireless headphones outsold wired ones for the first time. This last quarter's total revenue was 14.7% larger than Q4 last year for online retailers focused on Consumer Electronics.
2016 Holiday Shopping Predictions: Europe And Asia-PacificAdobe
New analysis by Adobe Digital Insights finds that holiday spending will increase $15.8B year-over-year in 13 countries tracked. The main finding is that going online to shop is still about deals, but convenience factors are on the rise.
New analysis by Adobe Digital Insights finds that holiday spending will increase $15.8B year-over-year in 13 countries tracked. The main finding is that going online to shop is still about deals, but convenience factors are on the rise. Australia and New Zealand insights have now been added.
Subscribed World Tour: Paris Keynote 2015Zuora, Inc.
Tien Tzuo (Zuora CEO), Marc Diouane (President) and Guillaume Vives (SVP-Product) kick off Subscribed 2015 in Paris with a powerful keynote on the vision and strategy of
the new subscription economy with a demonstration of agile subscription management: from creation of offers to accounting processing and analytical management of subscriber data.
This will truly be an intimate forum to discuss market trends, metrics and benchmarks that resulted from the CFO Metrics Survey launched earlier this year.
Last month Adobe announced the Digital Economy Project (DEP), which aims to use the power of big data to provide insights on everything from online inflation to job search. This month the DEP released updated economic data for the month of March and also expanded the Digital Price Index (DPI) to include several new categories, including Appliances, Toys, and Furniture.
Report: Adobe Digital Economy Project May 2016Adobe
Adobe's fourth monthly installment of the Digital Economy Project (DEP) covers key trends in pricing of online goods, housing, and job search. In terms of price data, the latest Digital Price Index (DPI) for May incorporates which price points within product categories are driving changes in prices.
Adobe Digital Economy Project – November 2016Adobe
The Adobe Digital Economy Project finds that overall U.S. results signal a slight uptick in inflation, a strong labor market, and a stable housing market. Holiday season discounts resulted in steep deflation in November for categories such as televisions (-12.9% Month over Month), appliances (-6.7%), tablets (-6.2%), toys (-4.5%) and domestic hotels (-4.5%) . International flights saw a 1.9% MoM increase in November while flights to Europe saw 5.1% deflation driven by double-digit MoM deflation for flights to Madrid’s MAD (-10.3%) and Rome’s FCO (-11.6%). Groceries, a category that represents the largest share of consumer spending in the DPI showed 0.5% deflation MoM. In the U.K., the DPI shows the first MoM increase in the price index for computers (1.0%), an increase in the price of groceries (0.5%), and a slowing of deflation for TVs (-0.7%), suggesting that Brexit impacts on durable imports coupled with a strong U.S. dollar could be pushing prices upward.
Adobe Digital Economy Project - February 2017Adobe
In February, Adobe’s Digital Price Index (DPI)—a one-of-a-kind analysis of real-time consumer spending based on 15 billion website visits and 2.2 million product sales—detected a third consecutive month of inflation across the U.S. And, for the first time in any analysis of U.S. inflation, Adobe leverages its unique dataset to analyze prices state-by-state for all 50 states plus D.C., creating an unprecedented view of how inflation impacts different regions, and why details like discounts and grocery prices matter deeply on a local level.
Adobe Digital Economy Project - September 2016Adobe
In the wake of this summer’s Brexit vote, the U.K. appears to be an attractive destination for travelers. International flights to London Heathrow and London Gatwick are down 8.6% and 8.5% month over month, in contrast to 2.3% decrease in overall prices for all international flights. U.K. residents may soon be seeing prices increase, however: deflation is slowing across the U.K. in select DPI categories, revealing the first signs of inflationary pressures post-Brexit. In the U.S., Labor Day sales contributed to continued deflation for appliances, TVs, and tablets. Appliance prices are down 1.5% between August and September, while TV prices are down 1.0% and tablets 1.3%. TVs, computers, tablets, and electronics have seen double-digit YoY deflation.
The Adobe Digital Economy Project finds a slight uptick in inflation, a strong labor market and a stable housing market. Domestic and international flight prices are up in October from the previous month (1.6 and 1.3% respectively), signaling an end to the summer travel season and the beginning of holiday travel bookings. In the U.S., Tablets saw a 3.7 percent decline in prices month-over-month signaling that retailers are discounting tablets more than other electronics in advance of the holiday season. Holiday discounts are starting to appear for toys as well, where prices dropped 1.2% MoM. More categories this month in the DPI show inflation, likely an early indication of inflation increases in advance of the Fed’s probable interest rate hike in December. Weighted average inflation across categories (excluding groceries) is up 0.1% YoY in October to 0.2%.
The Adobe Digital Economy Project finds for June that in the U.S., topline inflation is down across DPI categories for the third month in a row (-0.2% in the all-items index and -0.5% in the all-items less grocery index). This is the third month of deflation in the DPI following four straight months of inflation. Prices remain down year-over-year in the all-items index (-0.9%) and down for the all-items less grocery index (-1.9%)
In the U.S., topline inflation is down across DPI categories for the fifth month in a row (-0.1% in the all-items index and -0.3% in the all-items less grocery index). Prices remain down year-over-year in the all-items index (-0.7%) and down for the all-items less grocery index (-2.2%).
In August, deflation was primarily in travel, consistent with the end of the summer travel season: international flights are down -3.8% month-over-month, while domestic flights and hotels are showing prices down -3.4% and -2.2%, respectively. On the retail side, tablets (-2.5% MoM), computers (-1.1% MoM), and televisions (-1.1% MoM) showed the largest levels of deflation in August.
For many people, getting a flat tire on the way to the dentist after having a fight with a significant other would constitute and very bad, terrible, horrible day. Filing taxes comes next, according to a new analysis by Adobe Digital Insights (ADI), which examined online financial- and tax-planning behaviors and perceptions. Consumers feel like the tax filing process remains difficult and mired in paper.
he Adobe DEP focuses on the U.K. this month, where the start of Brexit proceedings and the triggering of Article 50 appear to be dampening U.K. consumer confidence. After a few months of mostly normal economic activity post-vote, the first quarter of 2017 shows a -4.9% YoY decline in spending on select durables (computers and televisions) compared to the same category in the U.S. (13.9% YoY growth). Travel has remained unaffected, where revenue in domestic and international flight bookings in 2017Q1 in the U.K. is up 14.0% YoY
The Adobe DEP releases new estimates for pricing and online shopping behavior for apparel at the national level in the U.S. this month. In May, the DEP finds the following: Novelty fashion thrives online: revenue in apparel from new products makes up the largest share of spending (80.5%) among all categories tracked by the DPI. Novelty fashion targets the female economy: women’s clothes account for over half of spending in apparel online (53.9%) but only a third of apparel spending offline (36.3%). The DPI finds apparel prices show deflation YoY (-4.3%).
Adobe Digital Economy Project -- November 2017Adobe
In the U.S., topline inflation is down in November across DPI categories for the first time after two months of inflation (-0.9% in the all-items index and -1.1% in the all-items less grocery index). Prices are slightly up in the year-over-year in the all-items index (0.3%) and down for the all-items less grocery index (-1.1%).
In November, monthly deflation was driven by consumer products, consistent with the holiday shopping season: televisions (-9.4%), tablets (-6.9%), and appliances (-7.1%).
In the midst of the holiday travel booking season all flights showed 1.7% MoM inflation, while domestic flights increased 1.3% MoM. Consistent with typical travel patterns, international and domestic hotels showed month-over-month deflation (-1.1% and -4.6%, respectively).
In grocery, deflation in November (-0.5%) was driven by beverages materials including coffee and tea (-1.6%), ice cream and related products (-1.5%), fats and oils (-1.0%).
Across the pond, consumers in the U.K. are facing continued price rises in grocery prices., where food prices are up 0.4% MoM in November resulting in a 3.8% year-over-year for the twelve months ending in November
Contrary to last month where almost all states showed inflation, all states in November showed deflation consistent with nationwide holiday discounts.
Adobe Digital Price Index Reports Signs of Deflation in U.S. EconomyAdobe
Adobe’s April report for consumer goods prices shows month-over-month (MoM) deflation between 0.2 and 2.4 percent for all categories Adobe is currently tracking with the exception of hotel prices, which increased by 1.6 percent. Between March 2015 and March 2016 prices for TVs, computers, flights, appliances, toys, furniture, bedding, and sporting goods dropped between 2.2 and 19.8 percent. In comparison, the U.S. Bureau of Labor Statistics’ Consumer Price Index (CPI) reported between 1.1 and 16.6 percent price deflation for the same categories and time period. For sporting goods, the DPI showed three times more deflation than the CPI between March 2015 and March 2016 (4.7 versus 1.3 percent). The drop in airfares (0.9 percent MoM; 4.6 percent between April 2015 and April 2016) reveals that savings from lower jet fuel costs are getting passed on to consumers.
Online retailers see huge growth through smartphones, but consumer spending behavior on mobile devices could lead companies to miss out on some revenue growth. Learn the consequences in Adobe’s most recent study.
This last quarter, defined by the holidays craze, saw voice assistant sales double and wireless chargers sales triple. Wireless headphones outsold wired ones for the first time. This last quarter's total revenue was 14.7% larger than Q4 last year for online retailers focused on Consumer Electronics.
2016 Holiday Shopping Predictions: Europe And Asia-PacificAdobe
New analysis by Adobe Digital Insights finds that holiday spending will increase $15.8B year-over-year in 13 countries tracked. The main finding is that going online to shop is still about deals, but convenience factors are on the rise.
New analysis by Adobe Digital Insights finds that holiday spending will increase $15.8B year-over-year in 13 countries tracked. The main finding is that going online to shop is still about deals, but convenience factors are on the rise. Australia and New Zealand insights have now been added.
Subscribed World Tour: Paris Keynote 2015Zuora, Inc.
Tien Tzuo (Zuora CEO), Marc Diouane (President) and Guillaume Vives (SVP-Product) kick off Subscribed 2015 in Paris with a powerful keynote on the vision and strategy of
the new subscription economy with a demonstration of agile subscription management: from creation of offers to accounting processing and analytical management of subscriber data.
This will truly be an intimate forum to discuss market trends, metrics and benchmarks that resulted from the CFO Metrics Survey launched earlier this year.
Subscribed 2016: Integrating ERP with Systems of InnovationZuora, Inc.
There are multiple considerations enterprises face when assembling the right infrastructure that allows their business to innovate and remain agile. Senior IT leaders who have supplemented Oracle and SAP with agile systems to create an order-to-cash infrastructure that supports rapid business innovation share their strategies.
Check out Zuora Academy for more actionable advice for finance, marketing, tech, operations, product, and more. All the info you need to build and run an amazing subscription business: https://www.zuora.com/academy/
Subscribed 2015: Identity Fuels Your Subscriber JourneyZuora, Inc.
If your buyers are subscribers, then your marketing strategy should be about engaging them for a lifetime. How should you structure your teams, programs, processes and content to engage and delight subscribers from the very first touch, through to various stages of adoption and ultimately, evangelism. Hear from marketing leaders with fast growing subscriber bases that are taking a fresh look at the traditional role of marketing.
Subscribed 2016: Tackling the Growth Trifecta - Pricing Flexibility, New Mark...Zuora, Inc.
Vonage, an award winning VoIP service, shares how they were able to achieve the growth trifecta: delivering unmatched pricing flexibility, acquiring a new market segment, and massively growing their sales team.
Check out Zuora Academy for more actionable advice for finance, marketing, tech, operations, product, and more. All the info you need to build and run an amazing subscription business: https://www.zuora.com/academy/
Read the guide: bit.ly/iotguide
"By 2017, 90 million people will live in smart homes. By 2020, there will be 50 billion connected devices. The latest Gartner forecast predicts that by 2020 there will be $309 billion in incremental revenue opportunity for IoT suppliers, mostly in services. With numbers like these, it’s clear IoT is not just another trend. It’s the future of business."
Continue reading @ bit.ly/iotguide
Subscribed 2016: 6 Ways to Measure the Health of Your Subscription BusinessZuora, Inc.
What are the most common metrics that subscription businesses use to measure the performance and health of their businesses? Learn how to leverage Zuora's reporting capabilities to help you stay up-to-date on your net MRR trends, churn risk, usage trends, cash/AR, and revenue.
Check out Zuora Academy for more actionable advice for finance, marketing, tech, operations, product, and more. All the info you need to build and run an amazing subscription business: https://www.zuora.com/academy/
You’ve got a transformative idea, now how do you grow it into a billion-dollar enterprise? The key to reaching maturity is recognizing that it’s not a direct linear path, but rather a series of phases, each with their own challenges and opportunities. Founders aiming for enterprise run rates need to be able to stop at multiple inflection points, break from the past, and implement entirely new business plans. Hear Tien Tzuo analyze each distinct segment of Salesforce’s journey to success, and discuss how he’s applying those lessons learned to Zuora’s current ascent.
Adobe Digital Insights Holiday Recap Report 2016Adobe
The 2016 holiday season couldn’t have ended on a happier note, with retailers watching $91.7 billion in online revenue flow in, for an 11% increase year-over-year. Search came through as a good driver of online sales, while mobile missed the mark from a transaction perspective. Read more in the Holiday Recap Report.
Subscribed 2016: A Peek Under the Hood at Zuora's Subscription Automation EngineZuora, Inc.
Learn how Zuora can help streamline your subscription billing, payments, and AR settlement. From complex calculations and tax rules to payment collection and refunds, we have you covered!
Check out Zuora Academy for more actionable advice for finance, marketing, tech, operations, product, and more. All the info you need to build and run an amazing subscription business: https://www.zuora.com/academy/
Subscribed 2016: Configure, Price, and Quote with Zuora for SalesforceZuora, Inc.
The initial sale is just the beginning. Subscription sales is an ongoing journey with your customers. Flexible tools and the right data make all the difference. Find out how Zuora for Salesforce can help reduce your time to quote!
Check out Zuora Academy for more actionable advice for finance, marketing, tech, operations, product, and more. All the info you need to build and run an amazing subscription business: https://www.zuora.com/academy/
Sydney Subscribed 2016: Monetising Subscription ServicesZuora, Inc.
How can you monetise subscriber relationships? Learn how to align market demands, organisational goals, and customer experience requirements to drive your pricing and packaging strategy.
Lane Russell, Senior CSM APAC, Zuora, Hannah Zambrano, Senior Partner, Mindvalley & Andrew Porter, Director Customer & Subscriptions, Fairfax Media
Sydney Subscribed 2016: Metrics that Matter - An Operational Framework for Ru...Zuora, Inc.
Unlike traditional financial metrics, subscription metrics are forward-looking metrics that give insight into your customer’s success as well as the health of your business. From ARR to churn, learn from best-in-class companies how your metrics can drive growth.
Iain Hassall, VP Finance, Zuora & John Burke, CFO, Siteminder
Adobe Digital Insights reveals its latest report, based on over 1.7 trillion visits to 16,000+ websites from January 2014 to January 2017, around the state of digital advertising, including the cost of digital channels compared to traditional channels, growth of digital channels, and the blend of technology and creative required to meet the customer’s expectation around personalization and advertising.
Zuora CEO, Tien Tzuo, kicks off Subscribed 2015 with a powerful keynote addressing the global impact Subscriptions are making on businesses, consumers and technology. He sites leaders in the industry as Disruptors (Box), Mavericks (Xplornet), Change-Agents (Fairfax Media), and Reinventors (Adobe). And lastly, a focus on the Industry that is the poster-child for digital transformation, IoT.
In celebration of International Women's Day, we dug into some of our most interesting interviews with women in marketing and have put together the following slideshow highlighting some words of wisdom. Happy Women's Day!
A snapshot of internet, social media, and mobile use in every country in the world. This report is part of a suite of reports brought to you by We Are Social and Hootsuite - read the other reports for free at http://www.slideshare.net/wearesocialsg/presentations
Adobe Digital Economy Project -- October 2017Adobe
In the U.S., topline inflation is up across DPI categories for the second consecutive month after five straight months of deflation (0.5% in the all-items index and 0.4% in the all-items less grocery index). Prices remain down year-over-year in the all-items index (-0.2%) and down for the all-items less grocery index (-1.8%).
In October, inflation outside of travel was primarily in pet products (1.3% MoM inflation), appliances (1.0%), and grocery, alcohol, and apparel (all 0.7% MoM inflation).
In the midst of the holiday travel booking season all flights showed 2.6% MoM inflation, while domestic flights increased 2.9% MoM. Consistent with typical travel patterns, international and domestic hotels showed month-over-month deflation (-3.7% and -2.1%, respectively).
Deflation in October outside of travel occurred in tablets (-3.6% MoM), televisions (-1.6%), and toys (-1.1%).
In grocery, inflation in October (0.7%) was driven by fruits and vegetables (1.4%), beverage materials including coffee and tea (1.3%), and juice and non-alcoholic beverages (1.2%)
Across the pond, consumers in the U.K. are facing continued price rises in grocery prices., where food prices are up 0.7% MoM in October, resulting in a 3.5% year-over-year for the twelve months ending in October.
Inflation is widespread across the U.S. in September with nearly all states (49) showing inflation in October (or near-zero positive inflation) with only 2 states showing deflation month-over-month.
Adobe Digital Economy Project -- September 2017Adobe
In the U.S., topline inflation is up across DPI categories for the first time in after five months of deflation (0.5% in the all-items index and 0.5% in the all-items less grocery index). Prices remain down year-over-year in the all-items index (-0.6%) and down for the all-items less grocery index (-2.2%).
In September, inflation was primarily in travel, consistent with the beginning of the holiday travel booking season: domestic flights are up 1.5% month-over-month, while domestic hotels are showing prices up 1.6%. On the retail side, tablets (2.8% MoM), apparel (1.1% MoM), and toys (1.1% MoM) showed the largest levels of inflation in September.
Deflation in September was concentrated in int’l flights (-4.0% MoM), televisions (-1.5% MoM), and appliances (-0.8%).
In grocery, inflation in September (0.4%) was driven by dairy products other than milk (other dairy products are showing 1.4% inflation MoM, ice cream at 0.9%), eggs (0.8%) and flour (0.7%).
Across the pond, consumers in the U.K. are facing continued price rises in grocery prices., where food prices are up 0.1% MoM in August and up 3.0% year-over-year for the twelve months ending in September.
Inflation is widespread across the U.S. in September with 42 states showing inflation in September (or near-zero positive inflation) with only 9 states showing deflation month-over-month. Inflation in general is driven by price increases in hotels and flights.
Online Grocery prices have been following a similar pattern as the offline ones, with online prices rising slightly faster over the last 5 years cumulatively. Steel and Aluminum tariffs affected Appliances both online and offline. While the CPI rose after the March 2018 tariff implementation, the DPI showed a tampering in the deflation.
Computers shows a slightly steeper decline in prices online vs offline. For some categories the online and offline worlds are starting to blur into one. The CPI and DPI for TVs is remarkably similar. The online prices for Toys have started to exhibit a slower deflation in the last few years, diverging from the CPI. Sporting Goods show a much quicker deflation online, possibly caused by a quicker product turnover online.
United States Transformation - Trump Era of Government Beginspaul young cpa, cga
This presentation looks a issues facing the United States. The presentation will include key stats as reference point as United States changes from a Democratic led government to Republican government in November 2016.
The evolving COVID-19 pandemic landscape demands new insights to track the digital economy. This Slideshare from Adobe shares how Adobe’s analytics can help marketers make sense of this complicated moment.
Adobe Digital Insights Digital Dollar Q1 2018Adobe
Leveraging Adobe Analytics Cloud data, the Digital Dollar Report for the first quarter of 2018 is the first release of a new quarterly series of reports focusing on retail and economics. Like the ADI Holiday, Digital Economy Project, and retail reports, this report uses aggregate and anonoymized data from the Adobe An-alytics Cloud to develop insights on online retail and economic trends. Releases feature updates on general trends in e-commerce and predictions and summaries of quarterly online retail, updates on pricing via the Digital Price Index, and features focusing on product insights and trends.
COVID-19 // Media Consumption Report Vol.2 // Havas Media UK POVHavas
UK media consumption has continued to rise in the last two weeks, with huge gains across live TV, video, social media, and video streaming, according to the latest Havas Media Group COVID-19 Media Behaviours Report.
The fifth iteration of Havas Media Group’s COVID-19 Media Behaviours Report, a research study into consumer behavior and media consumption based on a survey of 1,487 UK respondents, shows that 64% of people claim to be watching more live TV than they did prior to the coronavirus outbreak (a net increase of 15% versus the first set of findings two weeks ago).
Tarama is a futurist with love of data and passion for marketing results. In 2012, her company Adobe started actively mining its wealth of data, to discover trends and perspectives of interest to marketers, most of whom were (and still are) struggling to get ahead of what is happening in the digital marketplace. They wondered: Is there anything that would better prepare marketers for this very challenging and ever-changing new world? Tamara Gaffney will show some of her findings and explain how every company can do marketing that is useful and how marketers can do better.
Don't miss our report on the main factors driving media inflation in China 2018. This report includes a both a brief summary and the national media inflation forecasts.
COVID-19 // Media Consumption Report Vol.6 // Havas Media UK POVHavas
UK media consumption has continued to rise in the last two weeks, with huge gains across live TV, video, social media, and video streaming, according to the latest Havas Media Group COVID-19 Media Behaviours Report.
The sixth iteration of Havas Media Group’s COVID-19 Media Behaviours Report, a research study into consumer behavior and media consumption based on a survey of 1,487 UK respondents, shows that 64% of people claim to be watching more live TV than they did prior to the coronavirus outbreak (a net increase of 15% versus the first set of findings two weeks ago).
DESIGN:RETAIL FORUM: In-Store Technology As Retailtainment: Bright Shiny Obje...Deborah Weinswig
Retailers have invested in a variety of digital store technologies ranging from interactive displays and virtual dressing rooms to in-store customization and smart shelves. As consumers increasingly turn to e-commerce, retailers must create a unique in-store experience to maintain footfall. This presentation will address the following questions: What will be the overall potential impact of implementing these technologies? What are the challenges of implementing such technologies? And what is the impact on customer experiences in both the short and long term?
IAB internet advertising revenue report - 2016Romain Fonnier
IAB internet advertising revenue report 2016 full year highlights
Internet advertising revenues (“revenues”) in the United States totaled $72.5 billion for the full year of 2016, with Q4 2016 accounting for approximately $21.6 billion and Q3 2016 accounting for approximately $18.2 billion. Revenues for the full year of 2016 increased 21.8% over 2015.
Key trends underlying Full-Year (FY) 2016 results
Revenues increase 21.8% in FY 2016 — Internet advertising revenues in the United States totaled $21.6 billion in the fourth quarter of 2016, an increase of 18.9% from the 2016 third-quarter total of $18.2 billion and an increase of 24.3% from the 2015 fourth-quarter total of $17.4 billion. 2016 full year internet advertising revenues totaled $72.5 billion, up 21.8% from the $59.6 billion reported in 2015.
“Mobile fueled the internet economy in 2016, with advertisers showing their confidence in digital to achieve their marketing goals. This increasing commitment is a reflection of brands’ ongoing marketing shift from ‘mobile-first’ to ‘mobile-only’ in order to keep pace with today’s on-the-go consumers.”
Explore the work behind eight boundary-defying Asian and Pacific Islander artists who flip the script on the all-too-common question, “where are you from?” to lay claim to the myriad identities that inspire their work.
The Inaugural Cohort of Women at Sundance | Adobe Fellowship Adobe
Sundance Institute announces the 11 artists selected for the first-ever Women at Sundance | Adobe Fellowship, designed to meaningfully support women artists creating bold new work across diverse disciplines, particularly filmmakers from underrepresented communities. The fellowship includes a $5,000 cash grant, skill-building workshops, and year-round mentorship from Sundance Institute staff and Adobe executives. Fellows were selected by Adobe from Sundance Institute’s community of supported artists.
Adobe COVID-19 Productivity Study: Say ‘buh-bye’ to WFH StigmaAdobe
New research from Adobe, which surveyed more than 1,000 workers in the U.S., has found that working from home due to COVID-19 has, in fact, impacted work habits and productivity — but positively.
Adobe Personalization 2020 Survey of Consumers and MarketersAdobe
In January and February 2020, Adobe surveyed over 400 digital marketers and 1,000 adult consumers on topics related to digital experience personalization. Questions cover the priority of personalization, budget allocation, use cases, benefits seen including return on investment, and consumer relationships with brands and personalization across a variety of devices.
The Obstacles and Opportunities of Digital TransformationAdobe
Is your organization struggling with digital transformation (DX)? Don’t worry — you’re not alone. A recent report by IDC, Mind the Gap on Your DX Journey, reveals the top challenges facing companies as they undergo DX, as well as reasons why it’s more than worth the effort.
Sundance Ignite Fellow alums share their Sundance Ignite program experience. Filmmakers Charlotte Regan, Carol Nguyen, and Lance Oppenheim talk mentorship, community and opportunity.
The Total Economic Impact of Adobe Document CloudAdobe
Digitally transform every department in your organization while delivering standout customer experiences with Adobe Document Cloud. Through interviews with Adobe enterprise customers, Forrester concluded that Adobe Document Cloud (including Adobe Acrobat DC and Adobe Sign) has the following three-year impact, helping organizations save time, costs, and improve employee efficiency.
Adobe Digital Insights just released its 2019 online Holiday shopping recap.From record breaking shopping days, to the battle between big and small retailers, this report has it all.
Technology is a conduit for new experiences at any age, income, or level of tech savviness. Each year at the Consumer Electronics Show we get a glimpse into the future, and Adobe is in a unique space to see how consumers are adopting and utilizing this technology in their day to day lives.
Five Ways to Accelerate the Sales Cycle and Close Deals FasterAdobe
These are the five key areas of a digitized sales process that sales leaders should be implementing to speed up their cycle times and close deals faster.
We surveyed 1,000 seasonal employees and 250 HR hiring managers to understand the impact that onboarding new staff to teams has on stress levels during the holidays, and how the process could be improved through smarter use of technology. Read more on the Adobe blog: https://adobe.ly/37C8t4m
Adobe Analytics’ survey of key decision makers at 403 U.S. retailers reveal valuable insights about how they plan to engage consumers this holiday shopping season.
The online shopping season is upon us, and it's shaping up to be the biggest year yet. Adobe is predicting over $143B in online spend. Consumers will be relying heavily on their smartphones, spending $14B more this season.
With eCommerce growth expected to slow, down 13% from 14.3% in 2018 to 12.4% this year we wanted to determine if there were regional/demographic/behavioral differences.
Digital, and mobile specifically, has had a massive impact on how consumers manage their finances—that’s for sure. However, while digital and mobile bank self-service offerings are most popular, new research finds that physical bank branches remain an important touch point.
As we becomes ever more connected to the digital world, the cars we drive are no exception. With the rise in demand for hybrid/electric cars, consumers are looking for more ways to elevate their driving experiences (ie. voice assistants, WiFi capabilities, self-driving)
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
Capstone Project: Luxury Handloom Saree Brand
As part of my college project, I applied my learning in brand strategy to create a comprehensive project for a luxury handloom saree brand. Key aspects of this project included:
- *Competitor Analysis:* Conducted in-depth competitor analysis to identify market position and differentiation opportunities.
- *Target Audience:* Defined and segmented the target audience to tailor brand messages effectively.
- *Brand Strategy:* Developed a detailed brand strategy to enhance market presence and appeal.
- *Brand Perception:* Analyzed and shaped the brand perception to align with luxury and heritage values.
- *Brand Ladder:* Created a brand ladder to outline the brand's core values, benefits, and attributes.
- *Brand Architecture:* Established a cohesive brand architecture to ensure consistency across all brand touchpoints.
This project helped me gain practical experience in brand strategy, from research and analysis to strategic planning and implementation.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Digital Marketing Training In BangaloreHoney385968
https://nidmindia.com/
Landing page optimization is the strategic process of methodically enhancing the various elements and components of a web page with the primary goal of increasing its effectiveness at converting visitors into leads or customers.
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
janani Digital Marketer|Digital Marketing consultant|Marketing Promotion|Coim...janudm24
Myself Janani Digital marketing consultant located in coimbatore I offer all kinds of digital marketing services for your business requirements such as SEO SMO SMM SMO CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Janani Digital Marketer
Coimbatore,Tamilnadu.
Gokila digital marketing| consultant| Coimbatoredmgokila
Myself Gokila digital marketing consultant located in Coimbatore other various types of digital marketing services such as SEM
SEO SMO SMM CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Gokila digital marketer
Coimbatore
In the digital age, businesses are inundated with tools promising to streamline operations, enhance creativity, and boost productivity. Yet, the true key to digital transformation lies not in the accumulation of tools but in strategically integrating the right AI solutions to revolutionize workflows. Join Jordache, an experienced entrepreneur, tech strategist and AI consultant, as he explores essential AI tools across three critical categories—Ideation, Creation, and Operations—that can reshape the way your business creates, operates, and scales.This talk will guide you through the practicalities of selecting and effectively using AI tools that go beyond the basics of today’s popular tools like ChatGPT, Claude, Gemini, Midjourney, or Dall-E. For each category of tools, Jordache will address three crucial questions: What is each tool? Why is each one valuable to you as a business leader? How can you start using it in your workflow? This approach will not only clarify the role of these tools but also highlight their strategic value, making it perfect for business leaders ready to make informed decisions about integrating AI into their workflows.
Key Takeaways:
>> Strategic Selection and Integration: Understand how to select AI tools that align with your business goals and how to conceptually integrate them into your workflows to enhance efficiency and innovation.
>> Understanding AI Tool Categories: Gain a deeper understanding of how AI tools can be leveraged in the areas of ideation, creation, and operation—transforming each aspect of your business.
>> Practical Starting Points: Learn how you can start using these tools in your business with practical tips on initial steps and integration ideas.
>> Future-Proofing Your Business: Discover how staying informed about and utilizing the latest AI tools and strategies can keep your business competitive in a rapidly evolving digital landscape.
Checkout Abandonment - CRO School by Mailmodosaba771143
Fear of abandonment’ means a whole different thing in eCommerce.
Because the loss is tangible. And felt right in your pocket.
But that also means there are real things you could fix.
One of the final stages of shopping abandonment occurs is the checkout page.
Which means it impacts your bottom line directly.
So here’s a rundown of:
→ Reasons shoppers abandon the checkout process
→ How other brands cope with these issues
→ Actionables to fix your checkout flow
Do it right, and you’ll feel the change in your revenue.
This is a part of our CRO School series - to help you fix the revenue leaks in your eCommerce store.
Sign up for CRO School and get these insights right in your inbox
(Visit the link to enroll ->https://www.mailmodo.com/cro-school/?utm_source=cro-school&utm_medium=slideshare )
#ecommerce
#cro
#cart
#abandonement
#checkout
#email
#course
#conversion
Dive deep into the cutting-edge strategies we're employing to revolutionize our web presence in the age of AI-driven search. As Gen Z reshapes the digital realm, discover how we can bridge the generational divide. Unlock the synergistic power of PPC, social media, and SEO, driving unparalleled revenues for our projects.
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
Google Ads Vs Social Media Ads-A comparative analysisakashrawdot
Explore the differences, advantages, and strategies of using Google Ads vs Social Media Ads for online advertising. This presentation will provide insights into how each platform operates, their unique features, and how they can be leveraged to achieve marketing goals.
First Things First: Building and Effective Marketing Strategy
Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. I’ll walk you through the methods and tools we use with our clients to ensure campaign success.
Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
-Receive templates and guides for developing a marketing strategy
Mastering Dynamic Web Designing A Comprehensive Guide.pdfIbrandizer
Dynamic Web Designing involves creating interactive and adaptable web pages that respond to user input and change dynamically, enhancing user experience with real-time data, animations, and personalized content tailored to individual preferences.