Adding Audio to Microsoft PowerPoint Presentations:
Listen to the instructions and/or use the written explanation below.
http://www.screencast.com/t/7xgoS6b1
These are instructions for inserting audio into your Microsoft
PowerPoint presentations.
Step 1: Open up your PowerPoint presentation.
Step 2: Click on slide #1, then select your Insert tab at the top of your PowerPoint
presentation.
Step 3: Select audio on the far right. Then pull down to “record audio.”
Enter your slide name, then select “record” and click the stop button, then OK. Now you
see the audio icon is now on your slide.
If you want to redo it just record over it.
Step 4: Manual Playback: If you want your playback to be manual (each time
someone selects a slide) then follow these instructions: In order to play back
your presentation once your recorded audio is inserted for each slide, select the
slide show tab at the top, then on the far left select “start from the beginning.”
Hover over the audio speaker icon and select the play button.
OR
For Automatic Audio Playback: Select the speaker icon from your recording
on the first slide and select Audio Tools in top right hand corner and choose
“Playback” then go to Audio Options and Choose “start on click” and pull that
down to “automatically” and let go. Then go to Slide show on the top tabs then
choose “start at the beginning.” Your audio should now start automatically. If
you want each slide to playback automatically you will need to repeat this
process for each slide.
For more help, go to the question mark in the top right hand corner of your presentation
and enter the words “Add and play sound in a presentation” and information should
appear.
Make sure to save your Audio visual presentation in a place you will remember.
http://www.screencast.com/t/7xgoS6b1
That is all there is to it. Good luck!
MT220 UNIT 5 DISCUSSION
Respond to your Discussion topic after you have completed your reading
China and Mercantilism?
Reread The Country Focus: Is China a Neo-Mercantilist Nation on p. 156 and discuss the following:
a. Do you think China is pursuing an economic policy that can be characterized as neo-mercantilist?
b. What should the United States, and other countries, do about this?
Be sure to address the Discussion topic(s) in an initial post of at least 100 words no later than Saturday night Eastern Time. Be sure to respond to at least two others (not including the professor) and participate in the Discussion by posting on three different days of the unit.
Below is the reading from page 156.
COUNTRY FOCUS
Page 156Is China a Neo-Mercantilist Nation?
China’s rapid rise in economic power (it is now the world’s second largest economy) has been built on export-led growth. The country takes raw material imports and, using its cheap labor, converts them into products that it sells to developed nations. For years, the country’s e ...
Trade deficit tax losses violates constitutional law. This presentation has sound and provide and indepth overview of the trade deficit. It provides an understanding of equal trade as a corrective action. It also invites the reader to sign a petition at the website www.CitizensForEqualTrade.org.
In
te
rn
at
io
na
lt
op
ic
s
E
co
no
m
ic
s
Editor
Stefan Schneider
+49 69 910-31790
[email protected]
Technical Assistant
Pia Johnson
+49 69 910-31777
[email protected]
Deutsche Bank Research
Frankfurt am Main
Germany
Internet: www.dbresearch.com
E-mail: [email protected]
Fax: +49 69 910-31877
Managing Director
Norbert Walter
October 1, 2004 Current Issues
The U.S. balance of payments: wide-
spread misconceptions and exaggerated
worries
• The U.S. balance of payments is by far the most confusing and least
understood area of the U.S. economy. The confusion is centered around the
large and rapidly growing deficits. Indeed, the deficit on the current account of
the balance of payments rose to new records, both in absolute and relative
terms.
• These developments created worries and fears regarding the sustainability of
the external deficits. However, closer examination of the issue shows that the
worries and fears are exaggerated and, most importantly, there are no short-
and medium-term solutions because of a number of structural reasons.
Mieczyslaw Karczmar, +1 212 586-3397 ([email protected])
Economic Adviser to DB Research
Guest authors express their own opinions, which may not necessarily be those of Deutsche Bank
Research.
October 1, 2004 Current Issues
Economics 3
The U.S. balance of payments is by far the most confusing and least
understood area of the U.S. economy. The confusion is centered
around the large and rapidly growing deficits. Indeed, the deficit on
the current account of the balance of payments rose from USD 474
billion in 2002 to USD 531 billion in 2003 and is estimated to reach
over USD 600 billion in 2004 (see table 1). In relative terms, the
deficits amount to 4.5%, 4.9% and 5.3% of GDP, respectively, in
those years. Both in absolute and relative terms, these are all-time
records.
The sustainability of external deficits
Persistent and rising external deficits have attracted increasing at-
tention of politicians, economists and the media. Needless to say,
the deficits are generally viewed as highly negative for the U.S.
economy and U.S. financial conditions. The main points of concern
are:
• Rising foreign indebtedness that might create financial difficulties
over time.
• A potential massive dollar depreciation needed to rectify the
situation.
• In an extreme case, a financial crisis as foreigners refuse to fi-
nance U.S. deficits and switch their capital to other places.
The media, regardless of their political outlook, have been
commenting on the U.S. external deficits for quite some time,
spreading fear and predicting all sorts of calamities, which
apparently sells newspapers well. About five years ago, in the fall of
1999, The New York Times ran an article with a pointed headline:
“The United States sets a record for living beyond its means;” and a
Barron’s article talked about a current account crisis and a ticking
time bomb.
Had t.
NameStudent Number Spanish III Part I Midterm Exam.docxMARRY7
Name/Student Number:
Spanish III Part I Midterm Exam
Short Answer – Write your answers below each question. Use complete sentences. Answers
should be in Spanish.
1. ¿Qué es lo que más te gusta hacer en una excursión a un parque nacional? ¿Qué es lo que
menos te gusta?
2. ¿A qué eventos deportivos te gusta asistir?
3. ¿Por qué viajan muchos peregrinos a Santiago de Compostela hoy en día?
4. ¿Por qué se oyen ruidos a veces desde muy dentro del Popocatépetl?
5. ¿Qué obras de arte o de literatura influyen en tu vida?
6. ¿Cuál es tu opinión sobre las obras de Joan Miró?
7. ¿Qué hago para ponerme en forma?
8. ¿Qué me recomiendas para no sufrir de estrés?
9. ¿Cuándo te preocupas?
Una chica está hablando con su amiga sobre sus relaciones con gente de la escuela y su
familia. Le dice lo que piensa y su amiga le responde, expresando una opinión. Escribe las
respuestas de la amiga, usando la expresión entre paréntesis.
Modelo Algunas personas de nuestra escuela no guardan secretos. (Temo que)
Temo que algunas personas de nuestra escuela no guarden secretos.
10. José está enojado con Juan. (Siento que)
____________________________________________________________
11. En las carreras, ¿prefieres observar o participar? ¿Por qué?
12. En tu opinión, ¿cómo es la música de la salsa?
13. ¿Quién te aconseja cuando te sientes fatal?
14. ¿Qué le aconsejas a un amigo que come mucha comida mala para la salud?
15. ¿Cómo te reconcilias con tus padres después de una pelea?
16. ¿Adónde te gusta ir de cámping? ¿Por qué?
17. ¿Qué deportes jugabas cuando eras niño(a)?
18. ¿Qué obra de arte has visto que te ha impresionado más? ¿Por qué?
19. ¿Qué comes para seguir una dieta nutritiva?
20. ¿Cuáles son algunos temas que muchos poetas hispanos usan en sus poesías? Nombra 2 o
más temas, por lo menos.
Case StudiesCase Studies
INTERNATIONAL FINANCE
Case Study 20.1: The Big Mac Index
As you have already learned, the PPP theory predicts that in the long run the exchange rate between two cur-
rencies should move toward equalizing the cost in each country of an identical basket of internationally traded
goods. A light-hearted test of the theory has been developed by The Economist magazine, which compares prices
around the world for a “market basket” consisting simply of one McDonald’s Big Mac—a product that, though not
internationally traded, is essentially the same in more than 100 countries. The Economist begins with the price of a
Big Mac in the local currency and then converts that price into dollars based on the exchange rate prevailing at the
time. A comparison of the dollar price of Big Macs across countries offers a crude test of the PPP theory, which predicts that prices should be
roughly equal in the long run.
This chart lists the dollar
price of a Big Mac in March
2010, in 22 surveyed
countries plus the euro zone
average. By comparing th ...
Trade deficit tax losses violates constitutional law. This presentation has sound and provide and indepth overview of the trade deficit. It provides an understanding of equal trade as a corrective action. It also invites the reader to sign a petition at the website www.CitizensForEqualTrade.org.
In
te
rn
at
io
na
lt
op
ic
s
E
co
no
m
ic
s
Editor
Stefan Schneider
+49 69 910-31790
[email protected]
Technical Assistant
Pia Johnson
+49 69 910-31777
[email protected]
Deutsche Bank Research
Frankfurt am Main
Germany
Internet: www.dbresearch.com
E-mail: [email protected]
Fax: +49 69 910-31877
Managing Director
Norbert Walter
October 1, 2004 Current Issues
The U.S. balance of payments: wide-
spread misconceptions and exaggerated
worries
• The U.S. balance of payments is by far the most confusing and least
understood area of the U.S. economy. The confusion is centered around the
large and rapidly growing deficits. Indeed, the deficit on the current account of
the balance of payments rose to new records, both in absolute and relative
terms.
• These developments created worries and fears regarding the sustainability of
the external deficits. However, closer examination of the issue shows that the
worries and fears are exaggerated and, most importantly, there are no short-
and medium-term solutions because of a number of structural reasons.
Mieczyslaw Karczmar, +1 212 586-3397 ([email protected])
Economic Adviser to DB Research
Guest authors express their own opinions, which may not necessarily be those of Deutsche Bank
Research.
October 1, 2004 Current Issues
Economics 3
The U.S. balance of payments is by far the most confusing and least
understood area of the U.S. economy. The confusion is centered
around the large and rapidly growing deficits. Indeed, the deficit on
the current account of the balance of payments rose from USD 474
billion in 2002 to USD 531 billion in 2003 and is estimated to reach
over USD 600 billion in 2004 (see table 1). In relative terms, the
deficits amount to 4.5%, 4.9% and 5.3% of GDP, respectively, in
those years. Both in absolute and relative terms, these are all-time
records.
The sustainability of external deficits
Persistent and rising external deficits have attracted increasing at-
tention of politicians, economists and the media. Needless to say,
the deficits are generally viewed as highly negative for the U.S.
economy and U.S. financial conditions. The main points of concern
are:
• Rising foreign indebtedness that might create financial difficulties
over time.
• A potential massive dollar depreciation needed to rectify the
situation.
• In an extreme case, a financial crisis as foreigners refuse to fi-
nance U.S. deficits and switch their capital to other places.
The media, regardless of their political outlook, have been
commenting on the U.S. external deficits for quite some time,
spreading fear and predicting all sorts of calamities, which
apparently sells newspapers well. About five years ago, in the fall of
1999, The New York Times ran an article with a pointed headline:
“The United States sets a record for living beyond its means;” and a
Barron’s article talked about a current account crisis and a ticking
time bomb.
Had t.
NameStudent Number Spanish III Part I Midterm Exam.docxMARRY7
Name/Student Number:
Spanish III Part I Midterm Exam
Short Answer – Write your answers below each question. Use complete sentences. Answers
should be in Spanish.
1. ¿Qué es lo que más te gusta hacer en una excursión a un parque nacional? ¿Qué es lo que
menos te gusta?
2. ¿A qué eventos deportivos te gusta asistir?
3. ¿Por qué viajan muchos peregrinos a Santiago de Compostela hoy en día?
4. ¿Por qué se oyen ruidos a veces desde muy dentro del Popocatépetl?
5. ¿Qué obras de arte o de literatura influyen en tu vida?
6. ¿Cuál es tu opinión sobre las obras de Joan Miró?
7. ¿Qué hago para ponerme en forma?
8. ¿Qué me recomiendas para no sufrir de estrés?
9. ¿Cuándo te preocupas?
Una chica está hablando con su amiga sobre sus relaciones con gente de la escuela y su
familia. Le dice lo que piensa y su amiga le responde, expresando una opinión. Escribe las
respuestas de la amiga, usando la expresión entre paréntesis.
Modelo Algunas personas de nuestra escuela no guardan secretos. (Temo que)
Temo que algunas personas de nuestra escuela no guarden secretos.
10. José está enojado con Juan. (Siento que)
____________________________________________________________
11. En las carreras, ¿prefieres observar o participar? ¿Por qué?
12. En tu opinión, ¿cómo es la música de la salsa?
13. ¿Quién te aconseja cuando te sientes fatal?
14. ¿Qué le aconsejas a un amigo que come mucha comida mala para la salud?
15. ¿Cómo te reconcilias con tus padres después de una pelea?
16. ¿Adónde te gusta ir de cámping? ¿Por qué?
17. ¿Qué deportes jugabas cuando eras niño(a)?
18. ¿Qué obra de arte has visto que te ha impresionado más? ¿Por qué?
19. ¿Qué comes para seguir una dieta nutritiva?
20. ¿Cuáles son algunos temas que muchos poetas hispanos usan en sus poesías? Nombra 2 o
más temas, por lo menos.
Case StudiesCase Studies
INTERNATIONAL FINANCE
Case Study 20.1: The Big Mac Index
As you have already learned, the PPP theory predicts that in the long run the exchange rate between two cur-
rencies should move toward equalizing the cost in each country of an identical basket of internationally traded
goods. A light-hearted test of the theory has been developed by The Economist magazine, which compares prices
around the world for a “market basket” consisting simply of one McDonald’s Big Mac—a product that, though not
internationally traded, is essentially the same in more than 100 countries. The Economist begins with the price of a
Big Mac in the local currency and then converts that price into dollars based on the exchange rate prevailing at the
time. A comparison of the dollar price of Big Macs across countries offers a crude test of the PPP theory, which predicts that prices should be
roughly equal in the long run.
This chart lists the dollar
price of a Big Mac in March
2010, in 22 surveyed
countries plus the euro zone
average. By comparing th ...
Use the publicly-traded company you chose in M1 Assignment 3 and.docxbreaksdayle
Use the publicly-traded company you chose in
M1 Assignment 3
and imagine it has made a strategic decision to start doing business in China. Using the discussion on page 192 of your textbook as a model for the report you will write, prepare a report in which you:
Develop a brief country risk assessment.
Determine the political, economic, social, and capital risks associated with doing business in China. What are the most important factors to consider? Why?
After years of keeping the Yuan pegged to the US dollar, the Chinese have recently allowed it to float freely in international currency exchange rate markets. Many economists believe that keeping the Yuan pegged to the US dollar has caused it to be undervalued by 30 to 50 percent. Discuss what impact a revaluation of the Yuan might have on US multinationals doing business there, on China’s exports, and on Chinese citizens’ standard of living. What impact would a revaluation have on Chinese inflation and on purchasing power parity? Explain.
Your paper should be about 2,000 words.
Submission Details:
.
Use the publicly-traded company you chose in M1 Assignment 3 and.docxcargillfilberto
Use the publicly-traded company you chose in
M1 Assignment 3
and imagine it has made a strategic decision to start doing business in China. Using the discussion on page 192 of your textbook as a model for the report you will write, prepare a report in which you:
Develop a brief country risk assessment.
Determine the political, economic, social, and capital risks associated with doing business in China. What are the most important factors to consider? Why?
After years of keeping the Yuan pegged to the US dollar, the Chinese have recently allowed it to float freely in international currency exchange rate markets. Many economists believe that keeping the Yuan pegged to the US dollar has caused it to be undervalued by 30 to 50 percent. Discuss what impact a revaluation of the Yuan might have on US multinationals doing business there, on China’s exports, and on Chinese citizens’ standard of living. What impact would a revaluation have on Chinese inflation and on purchasing power parity? Explain.
Your paper should be about 2,000 words.
.
The ebb and flow of financial markets brings with it a shift in focus from one theme to another, often amplifying the different factors affecting the market. As discussed in our latest issues of Monthly Perspectives, risk has moved to the forefront for investors. Most recently, the unexpected outcome of the Brexit vote brought a wave of political uncertainty and with it, an increased focus on a broader theme: geopolitical risk.
TD Wealth - Monthly Perspectives - 2016-08 - The Politics of it AllNader Nasr, CFP®, CIM®
The ebb and flow of financial markets brings with it a shift in focus from one theme to another, often amplifying the different factors affecting the market. As discussed in our latest issues of Monthly Perspectives, risk has moved to the forefront for investors. Most recently, the unexpected outcome of the Brexit vote brought a wave of political uncertainty and with it, an increased focus on a broader theme: geopolitical risk.
The magnificent 7 and equity markets review 11Markets Beyond
2011 was a bumby year for financial markets and 2012 will be no less hectic. However the US economic picture is improving and as written in early 2011 no double dip to be expected but for FED policy folly.
Global imbalances remain, but the eurozone is where lies the deepest problems which have not been properly addressed.
Remain invested in high yielding equities / net cash companies with a strong franchise and look at strong brands in fast growing economies; stay clear from the bond market and financials.
Nonclassified DataIn order to maintain transparency and et.docxhallettfaustina
Nonclassified Data
In order to maintain transparency and ethical standards of research, researchers may file a Freedom of Information Act (FOIA) request to obtain all nonclassified data on a subject. Why is this legislation important? Do you think it is working? Why or why not.
Crime Mapping
Crime mapping has been used for
intelligence-led policing
: using data, analysis, and criminal theory to guide police allocation and decision making. Give some examples of ways this is used in your community. Explain if it is working. What are some other ways that you think it should be used in your Community? Give examples and how it would be effective in policing.
Importance of Reviewing Communications
Describe a situation when you may have sent something electronically (email) or turned something in when the lack of review or proofreading was brought to your attention by yourself or others. Discuss any repercussions you faced due to the communication not being reviewed. Explain the importance of reviewing any form of communication prior to disseminating it.
Who Reviews Your Work?
In our everyday life (school, work, or home) we use some form of communication. Who reviews your communication before it is sent, or do you review the communication of others and your own? Describe how you would ensure the communication is “good to go” or ready to disseminate to others.
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The ebb and flow of financial markets brings with it a shift in focus from one theme to another, often amplifying the different factors affecting the market. As discussed in our latest issues of Monthly Perspectives, risk has moved to the forefront for investors. Most recently, the unexpected outcome of the Brexit vote brought a wave of political uncertainty and with it, an increased focus on a broader theme: geopolitical risk.
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Leaders face many hurdles when leading in multiple countries. There are several examples of disastrous public relations fallout that have occurred when companies have outsourced work to other nations. When determining where to move offshore as a company, the leaders of the organization must make several decisions.
Using course theories and current multinational organizations that have locations in several countries, convey your own thoughts on the subject and address the following:
What leadership considerations must an organization weigh in selecting another country to open a location such as a manufacturing plant?
How might leaders need to change leadership styles to manage multinational locations?
What public relations issues might arise from such a decision?
How would you recommend such a company to demonstrate their social responsibility to their headquarters country as well as any offshore locations?
.
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Prejudice in Jest: When Racial and Gender Humor Harms
Author(s): David Benatar
Source: Public Affairs Quarterly, Vol. 13, No. 2 (Apr., 1999), pp. 191-203
Published by: University of Illinois Press on behalf of North American Philosophical
Publications
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Public Affairs Quarterly
Volume 13, Number 2, April 1999
PREJUDICE IN JEST: WHEN RACIAL AND
GENDER HUMOR HARMS
David Benatar
central questions in the sparse literature on the ethics of humor
are: 1) What makes a piece of humor racist or sexist? 2) Are jokes
that embody negative racial and gender stereotypes necessarily racist
and sexist? Because these issues have tended to be discussed separately
it has not been noted that some answers to the first question render the
second question moot. My answer to the first question does not have this
effect. It will draw on an account of humor ethics that I provide and
defend against rival views of racist (and sexist) humor. I shall then
proceed to answering the second question.
An Account of Humor Ethics
How can humor be immoral? Briefly, the answer is that it is immoral
where it is intended to harm people or where there are good grounds for
expecting it to harm people, and where the harm in question is wrong-
fully inflicted. Following Joel Feinberg, I understand harm in terms of
negative effects on people's interests. However, my understanding of
harm is, in two ways, broader than the one for which he opts in his work
about the moral limits of the criminal law.1 Firstly, because in the cur-
rent context I have a more expansive interpretation of what interests
are, my understanding of harm includes what he calls hurts, offenses
and other disliked states which are insufficiently severe to warrant be-
ing termed harms for his purposes. Because I am concerned with the
morality of humor rather than with the moral limits of legally restrict-
ing it, the inclusion of less severe though nonetheless disliked states is
more appropriate. Secondly, for Professor Feinberg, a harm is some-
thing that is wrongfully inflicted. That definition is th.
Non-governmental Organizations (NGOs) are essential as they fulfill .docxhallettfaustina
Non-governmental Organizations (NGOs) are essential as they fulfill a purpose that is traditionally addressed by a government (Balteanu & Marcu, 2014). In order for an NGO to be impactful and serve its purpose, it will require support and involvement from those it has been organized to help, as well as maintain financial and management autonomy, devoid of the governmental influence (Johnson & Stoskopf, 2010). Political and social instability has made it difficult for NGO's to fulfill their purpose to meet the needs of the communities they have pin pointed as their focus (Balteanu & Marcu). During unrest experienced by many countries, residents who need shelter, food, and medical care, benefit from what NGO's to provide (Balteanu & Marcu). Without the government, military, or religious backing of the NGO's purpose, the NGO will not be able to fulfill it's intent (Balteanu & Marcu).
Resident of unstable regions through out the world, are without food, shelter, and medical care due to the preoccupation with control, whether through the government, military, or religious factions. The unstable governments within these regions are either unwilling or unable to care for the needs of their citizens or have taken away their ability to care for themselves. NGO's have the ability to provide for the needs of the people and help them sustain, if allowed.
In general, what is the impact of political and social instability on non-government organizations?
.
Nonverbal CommunicationCOLLAPSEDescribe a scenario in which a .docxhallettfaustina
Nonverbal Communication
COLLAPSE
Describe a scenario in which a person's nonverbal language says something quite different from the same person's verbal language. In doing so, be sure to address how non-verbal communication differs from verbal communication. Describe how the speaker's message differs depending on the following elements of delivery: voice, volume, pitch, rate, pauses, variety, pronunciation, articulation, and dialect.
When replying to peers in this forum, comment on their ideas, and offer additional suggestions for consideration using your assigned readings.
NOTE: You may conduct research to complete any of these discussions (if you are still waiting on the book), using the Internet or other resources. Be certain to properly cite your sources and provide a bibliography in appropriate format. This information is also addressed in this week's audio lessons.
Remember that your discussion response must include the following:
A reflection on the concept we are discussing. Give us a summary of things you learned about this concept from your assigned chapter readings.
A thorough example/discussion to support your reflection.
A final statement that tells us what you take away from this week's lesson.
Properly formatted in-text citations and references.
Strong grammar, spelling, and mechanics.
In total your discussion should be at least 250 words.
.
No plagiarism Research paper should contains following content.docxhallettfaustina
No plagiarism
Research paper should contains following content
1) Abstract - Summarize the major elements of the paper
2) Introduction- provide context and rationale for the study
3)Materials- Describe the experimental design so it is reproducible
4) Methods -Describe the experimental procedures
5) Results-summarize the findings without interpretation
6)Discussion- interpret the findings of the study
7)Summary- summarize the findings
8)Acknowledge- give credits to those
9) References- list all scientific papers books and website that you cited
Paper should be in API Style
Requirements: 20 pages
.
NO PLAGIARISM MEET REQUIREMENTSCOMPLETE BY DEADLINE Wr.docxhallettfaustina
NO PLAGIARISM
MEET REQUIREMENTS
COMPLETE BY DEADLINE
Write 650 words (Questions NOT included in word count) answering the following questions in the case study. please format APA style.
3 SCHOLARLY REFERENCES.
Shell Oil in Nigeria
1. What are some of the factors explaining why corrup- tion and bribery are so high in Nigeria?
2. Was Shell involved in the execution of the poet Ken Saro-Wiwa?Whatimpactdidthepoet’sdeathhave CASE CREDIT
on Shell?
3. Was Shell taking advantage of weak local regulation?
4. What can a company do to ensure that it operates
ethically in societies with weak institutions?
case study is provided below
.
No plagiarism very important In a few short paragraphs, explain .docxhallettfaustina
No plagiarism very important
In a few short paragraphs, explain which cloud services you use (Google, Amazon, iCloud, Verizon, Microsoft One, Dropbox, etc) and what type of information you store (docs, photos, music, other files?). How much space do you have and what does this cost per month?
Need in word document with apa format with citations
.
No plagiarism very important Do you feel the benefits of cloud c.docxhallettfaustina
No plagiarism very important
Do you feel the benefits of cloud computing are worth the threats and vulnerabilities? Have we arrived at a point where we can trust external agencies to secure our most precious data? Please explain your answer.
Need responses to reply my teamates discusions
.
No plagiarism very important 5-CEHv9 Module 03 Scanning Networ.docxhallettfaustina
No plagiarism very important
5-CEHv9 Module 03 Scanning Networks.pdf
Select one network scanning software tool (there is a list in your required reading slides) and explain in detail how it works and how detects network vulnerabilities. Provide the site where you obtained your information and include that in your assignment write-up. (in word document).
Need citations
.
No plagiarism very importantNeed responses to my teamates discus.docxhallettfaustina
No plagiarism very important
Need responses to my teamates discussions
question:Social engineering is the art of manipulating people so they give up confidential information. The types of information these criminals are seeking can vary, but when individuals are targeted the criminals are usually trying to trick you into giving them your passwords or bank information, or access your computer to secretly install malicious software - that will give them access to your passwords and bank information as well as giving them control over your computer.
Explain a scenario where you or someone you know may have unknowingly given too much personal information to a stranger. How could this situation been avoided?
Reference Article Link:
https://www.webroot.com/us/en/resources/tips-articles/what-is-social-engineering
.
No More Backstabbing... A Faithful Scheduling Policy for Multi.docxhallettfaustina
No More Backstabbing... A Faithful Scheduling Policy for Multithreaded Programs
Kishore Kumar Pusukuri, Rajiv Gupta, Laxmi N. Bhuyan
Department of Computer Science and Engineering
University of California, Riverside
Riverside, USA 92521
[email protected], [email protected], [email protected]
Abstract—Efficient contention management is the key to
achieving scalable performance for multithreaded applications
running on multicore systems. However, contention manage-
ment policies provided by modern operating systems increase
context-switches and lead to performance degradation for
multithreaded applications under high loads. Moreover, this
problem is exacerbated by the interaction between contention
management policies and OS scheduling polices. Time Share
(TS) is the default scheduling policy in a modern OS such as
OpenSolaris and with TS policy, priorities of threads change
very frequently for balancing load and providing fairness in
scheduling. Due to the frequent ping-ponging of priorities,
threads of an application are often preempted by the threads
of the same application. This increases the frequency of
involuntary context-switches as wells as lock-holder thread
preemptions and leads to poor performance. This problem
becomes very serious under high loads.
To alleviate this problem, in this paper, we present a
scheduling policy called Faithful Scheduling (FF), which dra-
matically reduces context-switches as well as lock-holder thread
preemptions. We implemented FF on a 24-core Dell PowerEdge
R905 server running OpenSolaris.2009.06 and evaluated it
using 22 programs including the TATP database application,
SPECjbb2005, programs from PARSEC, SPEC OMP, and
some microbenchmarks. The experimental results show that FF
policy achieves high performance for both lightly and heavily
loaded systems. Moreover it does not require any changes to
the application source code or the OS kernel.
Keywords-Scheduling; priorities; contention; context-
switches
I. INTRODUCTION
The advent of multicore architectures provides an attractive
opportunity for achieving high performance for a wide
variety of multithreaded applications. However, exploiting
the system density, and the parallelism they offer, to improve
performance of multithreaded applications is a challenging
task. This is because multithreaded application performance is
sensitive to the implementations of synchronization primitives
and contention management policies. Therefore the key
to achieving high performance for multithreaded applica-
tions running on multicore systems is to use appropriate
synchronization primitives along with efficient contention
management policies. Contention management policies are
either based on spinning, or blocking, or a combination
of both. Spinning resolves contention by busy waiting,
therefore waiting threads respond to lock handoffs very
quickly. However, spinning threads can wastes CPU resources
and prevent the lock-holder thread from runnin.
No plagiarism very importantThere are many mobile platform vulne.docxhallettfaustina
No plagiarism very important
There are many mobile platform vulnerabilities listed in the readings from this week (slides 8, 9, and 10). Which do you feel is the greatest threat to users? Do you agree that people generally are not aware of the threats to their mobile devices?
Need responses to reply my teamattes and need references for all of them
.
No more than 10 slides, including title slide, providing executive s.docxhallettfaustina
No more than 10 slides, including title slide, providing executive summary of emergency response plan, actions taken prior to, during and post event.
This presentation is intended for high level executives of the company and should be brief but comprehensive.
See attachment for more information.
.
NO PLAGIARISM !Write 3 pages of descriptive essay about why you .docxhallettfaustina
NO PLAGIARISM !
Write 3 pages of descriptive essay about why you should visit and spend time in Denali National Park which is located in Alaska, USA.
Outline
1. Introduction
2. Reason 1 and explain, example
3. Reason 2 and explain, example
4. Reason 3 and explain, example
5. Reason 4 and explain, example
6. Reason 5 and explain, example
7. Conclusion
.
We all have good and bad thoughts from time to time and situation to situation. We are bombarded daily with spiraling thoughts(both negative and positive) creating all-consuming feel , making us difficult to manage with associated suffering. Good thoughts are like our Mob Signal (Positive thought) amidst noise(negative thought) in the atmosphere. Negative thoughts like noise outweigh positive thoughts. These thoughts often create unwanted confusion, trouble, stress and frustration in our mind as well as chaos in our physical world. Negative thoughts are also known as “distorted thinking”.
The Roman Empire A Historical Colossus.pdfkaushalkr1407
The Roman Empire, a vast and enduring power, stands as one of history's most remarkable civilizations, leaving an indelible imprint on the world. It emerged from the Roman Republic, transitioning into an imperial powerhouse under the leadership of Augustus Caesar in 27 BCE. This transformation marked the beginning of an era defined by unprecedented territorial expansion, architectural marvels, and profound cultural influence.
The empire's roots lie in the city of Rome, founded, according to legend, by Romulus in 753 BCE. Over centuries, Rome evolved from a small settlement to a formidable republic, characterized by a complex political system with elected officials and checks on power. However, internal strife, class conflicts, and military ambitions paved the way for the end of the Republic. Julius Caesar’s dictatorship and subsequent assassination in 44 BCE created a power vacuum, leading to a civil war. Octavian, later Augustus, emerged victorious, heralding the Roman Empire’s birth.
Under Augustus, the empire experienced the Pax Romana, a 200-year period of relative peace and stability. Augustus reformed the military, established efficient administrative systems, and initiated grand construction projects. The empire's borders expanded, encompassing territories from Britain to Egypt and from Spain to the Euphrates. Roman legions, renowned for their discipline and engineering prowess, secured and maintained these vast territories, building roads, fortifications, and cities that facilitated control and integration.
The Roman Empire’s society was hierarchical, with a rigid class system. At the top were the patricians, wealthy elites who held significant political power. Below them were the plebeians, free citizens with limited political influence, and the vast numbers of slaves who formed the backbone of the economy. The family unit was central, governed by the paterfamilias, the male head who held absolute authority.
Culturally, the Romans were eclectic, absorbing and adapting elements from the civilizations they encountered, particularly the Greeks. Roman art, literature, and philosophy reflected this synthesis, creating a rich cultural tapestry. Latin, the Roman language, became the lingua franca of the Western world, influencing numerous modern languages.
Roman architecture and engineering achievements were monumental. They perfected the arch, vault, and dome, constructing enduring structures like the Colosseum, Pantheon, and aqueducts. These engineering marvels not only showcased Roman ingenuity but also served practical purposes, from public entertainment to water supply.
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdfTechSoup
In this webinar you will learn how your organization can access TechSoup's wide variety of product discount and donation programs. From hardware to software, we'll give you a tour of the tools available to help your nonprofit with productivity, collaboration, financial management, donor tracking, security, and more.
How to Make a Field invisible in Odoo 17Celine George
It is possible to hide or invisible some fields in odoo. Commonly using “invisible” attribute in the field definition to invisible the fields. This slide will show how to make a field invisible in odoo 17.
Palestine last event orientationfvgnh .pptxRaedMohamed3
An EFL lesson about the current events in Palestine. It is intended to be for intermediate students who wish to increase their listening skills through a short lesson in power point.
How to Create Map Views in the Odoo 17 ERPCeline George
The map views are useful for providing a geographical representation of data. They allow users to visualize and analyze the data in a more intuitive manner.
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
Students, digital devices and success - Andreas Schleicher - 27 May 2024..pptxEduSkills OECD
Andreas Schleicher presents at the OECD webinar ‘Digital devices in schools: detrimental distraction or secret to success?’ on 27 May 2024. The presentation was based on findings from PISA 2022 results and the webinar helped launch the PISA in Focus ‘Managing screen time: How to protect and equip students against distraction’ https://www.oecd-ilibrary.org/education/managing-screen-time_7c225af4-en and the OECD Education Policy Perspective ‘Students, digital devices and success’ can be found here - https://oe.cd/il/5yV
Adding Audio to Microsoft PowerPoint Presentations .docx
1. Adding Audio to Microsoft PowerPoint Presentations:
Listen to the instructions and/or use the written explanation
below.
http://www.screencast.com/t/7xgoS6b1
These are instructions for inserting audio into your Microsoft
PowerPoint presentations.
Step 1: Open up your PowerPoint presentation.
Step 2: Click on slide #1, then select your Insert tab at the top
of your PowerPoint
presentation.
Step 3: Select audio on the far right. Then pull down to “record
audio.”
Enter your slide name, then select “record” and click the stop
button, then OK. Now you
see the audio icon is now on your slide.
If you want to redo it just record over it.
Step 4: Manual Playback: If you want your playback to be
manual (each time
2. someone selects a slide) then follow these instructions: In order
to play back
your presentation once your recorded audio is inserted for each
slide, select the
slide show tab at the top, then on the far left select “start from
the beginning.”
Hover over the audio speaker icon and select the play button.
OR
For Automatic Audio Playback: Select the speaker icon from
your recording
on the first slide and select Audio Tools in top right hand corner
and choose
“Playback” then go to Audio Options and Choose “start on
click” and pull that
down to “automatically” and let go. Then go to Slide show on
the top tabs then
choose “start at the beginning.” Your audio should now start
automatically. If
you want each slide to playback automatically you will need to
repeat this
process for each slide.
For more help, go to the question mark in the top right hand
corner of your presentation
and enter the words “Add and play sound in a presentation” and
information should
appear.
Make sure to save your Audio visual presentation in a place you
will remember.
3. http://www.screencast.com/t/7xgoS6b1
That is all there is to it. Good luck!
MT220 UNIT 5 DISCUSSION
Respond to your Discussion topic after you have completed
your reading
China and Mercantilism?
Reread The Country Focus: Is China a Neo-Mercantilist
Nation on p. 156 and discuss the following:
a. Do you think China is pursuing an economic policy that can
be characterized as neo-mercantilist?
b. What should the United States, and other countries, do about
this?
Be sure to address the Discussion topic(s) in an initial post of at
least 100 words no later than Saturday night Eastern Time. Be
sure to respond to at least two others (not including the
professor) and participate in the Discussion by posting on three
different days of the unit.
Below is the reading from page 156.
COUNTRY FOCUS
Page 156Is China a Neo-Mercantilist Nation?
China’s rapid rise in economic power (it is now the world’s
second largest economy) has been built on export-led growth.
4. The country takes raw material imports and, using its cheap
labor, converts them into products that it sells to developed
nations. For years, the country’s exports have been growing
faster than its imports, leading some critics to claim that China
is pursuing a neo-mercantilist policy, trying to amass record
trade surpluses and foreign currency that will give it economic
power over developed nations. This rhetoric reached new
heights in 2008 when China’s trade surplus hit a record $280
billion and its foreign exchange reserves exceeded $1.95
trillion, some 70 percent of which are held in U.S. dollars.
Observers worry that if China ever decides to sell its holdings
of U.S. currency, this could depress the value of the dollar
against other currencies and increase the price of imports into
America.
Throughout 2005–2008, China’s exports grew much faster than
its imports, leading some to argue that China was limiting
imports by pursuing an import substitution policy, encouraging
domestic investment in the production of products such as steel,
aluminum, and paper, which it had historically imported from
other nations. The trade deficit with America has been a
particular cause for concern. In 2011, this reached a record
$295 billion. At the same time, China has long resisted attempts
to let its currency float freely against the U.S. dollar. Many
claim that China’s currency is too cheap, and that this keeps the
prices of China’s goods artificially low, which fuels the
country’s exports.
So is China a neo-mercantilist nation that is deliberately
discouraging imports and encouraging exports in order to grow
its trade surplus and accumulate foreign exchange reserves,
which might give it economic power? The jury is out on this
issue. Skeptics suggest that going forward, the country will
have no choice but to increase its imports of commodities that it
lacks, such as oil. They also note that China did start allowing
the value of the yuan (China’s currency) to appreciate against
the dollar in July 2005, albeit at a slow pace. In July 2005 one
U.S. dollar purchased 8.11 yuan. By January 2012, the one
5. dollar purchased 6.38 yuan, a decline of 21 percent. As a result,
China’s trade surplus has started to contract as export growth
has slowed and imports have increased. In 2011, the surplus was
$155 billion, down substantially from the $290 billion in 2008.
While this suggests that China’s trade surplus may have peaked
for now, it is still a cause for concern in many developed
nations, and particularly the United States.
Sources: A. Browne, “China’s Wild Swings Can Roil the Global
Economy,” The Wall Street Journal, October 24, 2005, p. A2;
S.H. Hanke, “Stop the Mercantilists,” Forbes, June 20, 2005, p.
164; G. Dyer and A. Balls, “Dollar Threat as China Signals
Shift,” Financial Times, January 6, 2006, p. 1; Tim Annett,
“Righting the Balance,” The Wall Street Journal, January 10,
2007, p. 15; “China’s Trade Surplus Peaks,” Financial
Times, January 12, 2008, p. 1; W. Chong, “China’s Trade
Surplus to U.S. to Narrow,” China Daily, December 7, 2009; A.
Wang and K. Yao, “China’s Trade Surplus Dips, Taking Heat of
Yuan,” Reuters, January 9, 2011; and Aaron Back, “China’s
Trade Surplus Shrank in ‘11,” The Wall Street Journal, January
11, 2012.
Zero-Sum Game
A situation in which an economic gain by one country results in
an economic loss by another.
LEARNING OBJECTIVE 2
Summarize the different theories explaining trade flows
between nations.
The classical economist David Hume pointed out an inherent
inconsistency in the mercantilist doctrine in 1752. According to
Hume, if England had a balance-of-trade surplus with France (it
exported more than it imported) the resulting inflow of gold and
silver would swell the domestic money supply and generate
inflation in England. In France, however, the outflow of gold
and silver would have the opposite effect. France’s money
supply would contract, and its prices would fall. This change in
relative prices between France and England would encourage
the French to buy fewer English goods (because they were
6. becoming more expensive) and the English to buy more French
goods (because they were becoming cheaper). The result would
be a deterioration in the English balance of trade and an
improvement in France’s trade balance, until the English
surplus was eliminated. Hence, according to Hume, in the long
run no country could sustain a surplus on the balance of trade
and so accumulate gold and silver as the mercantilists had
envisaged.
The flaw with mercantilism was that it viewed trade as a zero-
sum game. (A zero-sum game is one in which a gain by one
country results in a loss by another.) It was left to Adam Smith
and David Ricardo to show the shortsightedness of this
approach and to demonstrate that trade is a positive-sum game,
or a situation in which all countries can benefit. Unfortunately,
the mercantilist doctrine is by no means dead. Neo-mercantilists
equate political power with economic power and economic
power with a balance-of-trade surplus. Critics argue that many
nations have adopted a neo-mercantilist strategy that is
designed to simultaneously boost exports and limit
imports.2 For example, critics charge that China is pursuing a
neo-mercantilist policy, deliberately keeping its currency value
low against the U.S. dollar in order to sell more goods to the
United States and other developed nations, and thus amass a
trade surplus and foreign exchange reserves (see the
accompanying Country Focus).
Assignment details
Assignment: Continue using your Zip-6 Scenario:
Zip-6 management has been approached with a proposition to
buy out a Venezuelan soft drink manufacturer and bottler. The
selling price appears to be slightly below book value for the
assets. You have been retained as a consultant to investigate the
legal, political, and economic climate in Venezuela and then
make a recommendation. This Assignment asks you to:
1. Go to the U.S. Central Intelligence Agency (C.I.A.)
7. website https://www.cia.gov/index.html and use their World
Factbook.
2. Develop an informative essay addressing the checklist items
below.
Checklist:
a. Describe the political risks and you have identified with this
offer.
b. Describe the economic risks and rewards you have identified
with this offer.
c. Recommend a decision for Zip-6 management and explain
your recommendation.
Draft your response addressing these points in 350 words or
more in APA format and citation style with a separate title and
reference page. All papers must hav e a proper cover page, be
written in informative essay form (paragraph) and be properly
cited. Label your file as:
FirstName_LastName_Assignment_Unit#.
Submit your completed file to the Dropbox before the end of the
unit.
MT219 UNIT 5 Assignment
Business Marketing
In the Discussion you shared your consumer buying decision
factors in line with your Chapter 6 Reading. In this Assignment
you will address what is commonly referred to as B2B
marketing (e.g., business to business) covered in your Chapter 7
Reading and the Learning Activity. An example of B2B
marketing would be: Your business markets a bolt used in a
bicycle manufacturer’s racing bikes which in turn are sold to
consumers.
In this Assignment, you will engage in the development of the
following professional competency:
· Verbal Communication
This competency also is critical to your success in most jobs.
Whether by phone, recorded presentation, in person, or via
8. video conferencing or chat, your ability to articulate a message
or piece of information in a clear, concise, and professional
manner can distinguish you from your peers and/or competition.
In this Assignment, you will create an audiovisual presentation
to verbally market a product to another business rather than to
consumers.
Click on the grading rubric below to see the full instructions
and grading rubric for this Assignment.
Rubric
Review the assignment instructions and grading rubric.
Tutorial
View before starting the assignment
Assignment 5: Business Marketing
In this Assignment, you will create an audiovisual presentation
to verbally market a product to
another business rather than to consumers.
According to Lamb et al. (2014), business marketing differs
from marketing to consumers only in
terms of the use of the products or services ─ leaving out the
consumer. Business marketing
entails marketing to persons and businesses who will then offer
it to consumers. These products
can include parts of goods or those that are used to manufacture
other products, or services
used by organizations to operate more efficiently or that are
9. later resold. To demonstrate your
comprehension of Business Marketing, read the following
scenario and follow the directions to
complete this Assignment.
Scenario:
You have just been hired as a new Business-to-Business (B2B)
marketing associate with ZMX
Global, inc., a national distributor of food, beverage, and
supplies to hospitality oriented
businesses. As part of your marketing training, you have been
tasked with finding new
marketing opportunities (Retailers, wholesalers, Internet,
institutions, etc.) for the distribution of
a new product called “Bon Vivant Organic Gourmet,” a high
quality organic frozen food product.
Read the BonVivant Business and Product Profile: Click here.
Your job as a B2B marketing associate is to build relationships
with reputable organizations that
will successfully represent ZMX Global, Inc. and the Bon
Vivant Organic Gourmet brand and
product with integrity.
Directions:
10. Using what you learn from reading Chapter 7 to inform your
work on this Assignment, build a
5- slide audio visual presentation using Microsoft PowerPoint
with audio covering the
characteristics that make Bon Vivant Organic Gourmet a
business product.
(This is where your microphone either built into your computer
in most cases or
alternatively your microphone headset you purchased, will be
used.)
Access a tutorial on how to add audio to a PowerPoint
presentation here.
Scroll down to see the checklist and grading rubric...
https://kapextmediassl-
a.akamaihd.net/business/AB219/1501B/U5/Unit5_BonVivant_O
rganic.pdf
https://kapextmediassl-
a.akamaihd.net/business/AB219/1501B/Audio_PPT.pdf
Checklist: Include the following information:
Slide 1: Title Slide. Include your name, date, title of the
presentation.
○ Oral narration: Introduce yourself and the topic of your
presentation.
○ Notes: Narration Script
11. Slide 2: Describe what type of business product ZMX Global,
Inc. offers in the Bon
Vivant Organic Gourmet frozen meal product line. Discuss why
it can be considered a
business product.
○ Oral Narration: Explain your decision.
○ Notes: Narration Script
Slide 3: Identify a business customer category (producer,
reseller, government, or
institutions) to focus relationship marketing and strategic
alliance efforts in the sale of
Bon Vivant Organic Gourmet frozen meals.
○ Oral Narration: Explain why you chose the business customer
category.
○ Notes: Narration Script
Slide 4: Outline how the Internet can assist in B2B marketing
efforts of the Bon Vivant
Organic Gourmet product line.
○ Oral Narration: Describe your ideas on this topic.
○ Notes: Narration Script
Slide 5: Discuss the business market characteristics (see starting
12. on page 117 in your
chapter Reading) of the Bon Vivant Organic Gourmet product
line. Identify a minimum of
three (3) business market characteristics on the slide.
○ Oral Narration: Briefly discuss the three (3) business market
characteristics.
○ Notes: Narration Script
Slide 6: References slide. Provide an APA style formatted
References for your
textbook.
○ Oral Narration: Concluding remarks and state the References
for your textbook.
○ Notes: Narration Script
Directions for Submitting this Assignment:
Review the grading rubric below before beginning this activity.
For additional help with
your writing and APA format and citation style, please visit the
Kaplan University Writing
Center accessed in the home area of this course. Compose your
Assignment as a
Microsoft PowerPoint with audio presentation and save it as
13. (Example: TAllen-MT219
Assignment-Unit 5.ppt). Submit your file by selecting the Unit
5: Assignment Dropbox by
the end of Unit 5.
Unit 5 Assignment:
Business Marketing
Percent
possible
Points
possible
Points
Earne
d
Comments
Content per Checklists 100% 50
Response provides
complete information
demonstrating analysis and
critical thinking. Note:
Highlighted areas denote
oral presentation
portion, each worth 3
14. points each.
80%
Slide 1: Provide title slide with
name, date and title of
presentation. Introduce yourself
and the topic of your
presentation.
Slide 2: Describe what type of
business product ZMX Global,
Inc. offers in the Bon Vivant
Organic Gourmet frozen meal
product line. Discuss why it can
be considered a business
product. Explain your decision.
Slide 3: Identify a business
customer category (producer,
reseller, government, or
institutions) to focus
relationship marketing and
strategic alliance efforts in the
sale of Bon Vivant Organic
Gourmet frozen meals.
Explain why you chose the
business customer category.
10% 5
14% 7
14% 7
Slide 4: Outline how the
Internet can assist in B2B
15. marketing efforts of the Bon
Vivant Organic Gourmet
product line. Describe your
ideas on this topic.
14% 7
Slide 5: Discuss the business
market characteristics (see
starting on page 117 in your
chapter Reading) of the Bon
Vivant Organic Gourmet
product line. Identify a minimum
of three (3) business market
characteristics on the slide.
Briefly discuss the three (3)
business market characteristics.
14% 7
Slide 6: Concluding remarks in
14% 7
oral narration and provide an
APA formatted reference slide
for your textbook.
Subtotal: 80% 40
Provides an audio visual
presentation consisting of at
least six slides with notes and
narration using correct
16. grammar, spelling, and APA
citation/format style.
20% 10
Percent Total
Points
possible
Your Assignment Score: 100% 50
Page 1
By: Sean Doyle & Martin McDermott
AB/MT219: Marketing
Business and Product Profile
Client Name: ZMX Global, Inc.
Brand: Bon Vivant: Organic Gourmet
SSEECCTTIIOONN II.. TTHHEE BBUUSSIINNEESSSS
Company Description
Headquartered in New York City, ZMX Global, Inc. is a large
global food company, operating in
17. over 51 countries around the world. Most commonly known as a
fine foods company, ZMX Global, Inc.
has an impressively unparalleled portfolio of brands and
products with an international appeal. The
marketing philosophy adopted by ZMX Global, Inc. is a market-
oriented approach, “meaning they
assume that a sale does not depend on an aggressive sales force,
but rather on a customer’s decision to
purchase a product” (Lamb, Hair, and McDaniel, 2012, pg. 6).
ZMX Global, Inc focuses on providing
exquisite culinary products to consumers by being the top
purveyor of premium quality ingredients to the
finest food retailers in the world. One renowned brand owned
by ZMX Global, Inc., known as Bon
Vivant, provides the highest quality frozen foods in the retail
marketplace. Bon Vivant produces frozen
entrées to meet the needs of consumers in the market for frozen
readymade meals. This marketing plan
will present a new idea for an Organic Gourmet product line as
an opportunity to fill a gap identified
within the Bon Vivant product mix.
Business Mission
According to the ZMX Global, Inc. (2012) website, the Business
18. Mission for the Bon Vivant
brand is on record as follows: “Our purpose is to expand the
culinary palette of Bon Vivant customers by
being the leading provider of exceptional frozen gourmet
products in the global marketplace” (p. 1).
Company Values
The ZMX Global, Inc. slogan is “Pure Wholesome Foods”
(ZMX Global, Inc., 2012, p. 1).
According to the ZMX Global, Inc. 2010 Annual Report (ZMX
Invest, 2012) the company meets ethical
and corporate social responsibilities as stated:
As a corporate member of the global community, we accept our
responsibility to sustain and
create social value for our stakeholders. We accomplish this
through a foundational business
culture of harmony that aligns our corporate values with nature
and humankind. We are
committed to producing only environmentally friendly products,
adhering to governing laws and
regulations, and making conscientious contributions to the
communities in which we serve.
Unique Selling Proposition
The Bon Vivant brand is already known for providing high
19. quality frozen foods to the
marketplace. This marketing plan presents a unique opportunity
for Bon Vivant to add an Organic
Gourmet product line to its mix of frozen food products (Lamb
et al., 2012). An opportunity exists in the
marketplace for a readymade, restaurant quality, Organic
Gourmet product line of entrées made from the
recipes of the finest chefs in the world. Each Bon Vivant
Organic Gourmet entrée will be made with pure
and wholesome ingredients indicative of old and new world
cuisine. To deliver the message of Bon
Vivant Organic Gourmet, famous chefs will be used in
promotional efforts. This product line is unique to
the marketplace in that it offers customers the benefit of eating
restaurant quality gourmet organic food
made from recipes of the best chefs in the world, right in the
comfort of their own home.
The current slogan for the entire Bon Vivant product mix is:
“Experience fine dining in the
comfort of your own home. We enhance lifestyles, one family at
a time.” The slogan for the proposed
Bon Vivant Organic Gourmet product line is: “Bringing to
families wholesome gourmet food from the
chef’s kitchen to your table.”
20. Global Vision
Wholesome, organically grown gourmet food from the chef’s
table is now affordable through the
Bon Vivant chefs’ Network. This partnership between Bon
Vivant and a group of world-renowned chefs
seeks to bridge the gap between wholesome, organic, restaurant
quality food and the family table. Our
goal is to make fresh, wholesome, premium quality meals
accessible to families across the globe.
Product
This marketing plan proposal is intended to align the idea for a
Bon Vivant Organic Gourmet
product line with the sales goals and global vision of ZMX
Global, Inc., and is consistent with the Bon
Vivant branding concept. This new product idea offers an
opportunity for Bon Vivant to further penetrate
the competitive gourmet frozen food market, and to attract new
customers to existing products. The idea
for a new organic gourmet product line offering by Bon Vivant
was identified by conducting primary
data collection using survey and ethnographic market research
techniques. An opportunity exists in the
21. marketplace for a readymade, restaurant quality, Organic
Gourmet product line of entrées made from the
recipes of the finest chefs in the world.
As indicated by Lamb et al. (2012), this new product idea can
differentiate the Bon Vivant brand
as a lasting competitive advantage in the marketplace. Each Bon
Vivant Organic Gourmet entrée will be
made with pure and wholesome ingredients indicative of old and
new world cuisine. This product line is
unique to the marketplace in that it offers customers the benefit
of eating restaurant quality gourmet
organic food made from recipes of the best chefs in the world,
right in the comfort of their own home. If
accepted and approved by Bon Vivant leadership, this new
product idea will advance to the idea
screening stage of the new product development process. As
suggested by Lamb et al., the organic
gourmet product line will undergo concept testing by the ZMX
Global, Inc. and Bon Vivant new-product
committee in order to “get consumer reactions to descriptions
and visual representations” of this new idea
(p. 174). If the organic gourmet product line passes the idea
screening process and is found viable, the
22. idea advances to the business analysis, development, test
marketing, and commercialization stages of the
new product development process.
Product description: The demand for organic food items is
intensifying as consumers in the USA desire
to live a healthier lifestyle (Natural News, 2012). The Bon
Vivant Organic Gourmet product line will
initially feature five readymade frozen entrées, which includes
the following:
Pan Seared Wild Atlantic Salmon with saffron risotto and
asparagus
Grilled Free Range Chicken Breast with wild mushrooms and
garlic mashed potatoes
Chateau Briand on a bed of steamed spinach with garlic-
rosemary roasted potatoes
Roasted Pork Tenderloin in a honey Dijon mustard sauce,
broccolini and wild rice
Grilled Top Sirloin with shallots, candy beets and mashed
Yukon Gold potatoes
A blend of classical and contemporary cooking techniques will
be applied by world renowned chefs to
prepare each of these dishes using top quality organic
ingredients.
Brand: The Bon Vivant brand is a trademark of ZMX Global,
23. Inc. The addition of the Organic Gourmet
product line to the Bon Vivant family brand compliments the
brand image by associating healthy and
wholesome organic foods as an enhancement to the premium
quality dishes already offered by Bon
Vivant in the marketplace. The Organic Gourmet product line
will build brand equity due to the
perceived quality of fresh and wholesome organic ingredients
used to satisfy the needs of those seeking a
healthier lifestyle. Customers that already purchase Bon Vivant
branded products will appreciate the
addition of an exclusive and healthy product line, which may
build brand loyalty, resulting in stronger
brand equity (Lamb et al., 2012). The Organic Gourmet product
line will be recognized by a unique chef
coat and toque graphic symbol that is under development for
review and consideration by the ZMX
Global, Inc. and Bon Vivant new-product development
committee.
Product classification: Bon Vivant Organic Gourmet entrées are
classified as a tangible good and will
be sold as a consumer product. This heterogeneous shopping
product is unique in the marketplace due to
24. pricing, quality, features and benefits, but can be compared
based on functionality, to other gourmet style
frozen food entrées in the marketplace.
Product features & benefits: Two features and benefits will
differentiate this new product idea in the
marketplace. The most unique and important feature of the Bon
Vivant Organic Gourmet product line is
the use of wholesome organic ingredients in all preparations.
According to PR Newswire, US (2012),
organic food is in high demand, and food companies must
embrace this growing trend to stay competitive
in the marketplace. The benefits of eating organic may have
positive health effects (Natural News, 2012).
Another important feature of the Organic Gourmet product line
is the convenience of a restaurant quality
readymade frozen meal. Each preparation is made from the
highest quality ingredients, and is prepared
using recipes and cooking techniques of world renowned chefs.
Customers benefit from having access to
restaurant quality organic food in the comfort of their own
home. These innovative features and benefits
of the Organic Gourmet product line will appeal to early
adopters and early majority adopters of new
25. products. The early adopters are an important group of
customers because they tend to be opinion leaders
on lifestyle trends within their communities. The early majority
adopters have credible reputations for
making sound shopping decisions and can spread the word about
this new product idea to the typically
sceptical late majority and laggard type adopters (Lamb et al.,
2012).
Packaging: The packaging for the new Bon Vivant Organic
Gourmet product line will also be an
important feature that will add to the allure and convenience
factor of the product. The outer layer of the
packaging will be colourful and attractive, each depicting a
picture of the world-renowned chef that
created the recipe presenting the bountiful meal in a fine dining
setting. The inner layer of the packaging
will be made of a non-stick aluminium bag that is designed to
cook the meal before opening. The
packaging design is a work in progress. Each package will
contain 24 ounces of Organic Gourmet
product.
MT219 UNIT 5 DISCUSSION
27. Step 3:Using research from Chapter 6 in your textbook, write
your response to the following questions pertaining to consumer
decision making:
1. Based on the information you gathered and alternatives
available on the company website you explored, which vehicle
offering seems to be the most relevant to your needs? Explain
why?
2. Using the results of the VALS survey, describe the accuracy
of results and relate them to your vehicle choice.
3. Select three (3) of the factors discussed in Chapter 6 (Exhibit
6.3) that affect consumer buying behavior and explain why they
would impact your decision to buy the vehicle most relevant to
your needs.
To obtain full credit for this Assignment, you must answer the
available topic as thoroughly as possible. Your answer should
be thoughtful and composed using complete sentences. Please
follow the Discussion guidelines as provided in your Syllabus.
Be sure to comment on at least two of your classmates' posts.
Your comments should be substantial and well-reasoned. Just
agreeing with comments of another student does not fulfill this
requirement.