The document acknowledges those who helped and supported the author during their internship and project work at Britannia Industries LTD. The author thanks their manager for providing the opportunity, two other officials for guidance and encouragement, and staff members at Britannia for their help during the project. The author also thanks the director of their institute for allowing them to undertake the project.

1. ACKNOWLEDGEMENT
I wish to express my sincere gratitude to Mr. Vishal Jain, Sales Operational
Manager for providing me an opportunity to do my internship and project
work in “BRITANNIA INDUSTRIES LTD.”
I sincerely thank Mr. Sushant Gadekar & Mr. Rohit Bhatt for their guidance
and encouragement in carrying out this project work. I also wish to express
my gratitude to the officials and other staff members of Britannia Industries
LTD who rendered their help during the period of my project work.
I also thank the Director of Bharti Vidyapeeth’s Institute of Management
Studies and Research Dr. D. Y. Patil for providing me the opportunity to
embark on this project.