SlideShare a Scribd company logo
Decoding Online
Real Estate and
The Social Media
Facade
https://youtu.be/0EFHbruKEmw
3
Hello!
Nice to meet you
4
Nicole Cowley is a national speaker, trainer and
consultant for chiropractors wanting to learn
what works with social media marketing.
Creator and mastermind behind The Ultimate
Chiropractic Social Media Strategy Vault
Find me at:
▪ https://chirosocialtech.com/
▪ nicole@chirosocialtech.com
▪ @chirosocialtech / @purduenicole
▪ (415) 529-4338
Understanding Online
Real Estate Opportunities
and building a beautiful
Facade for Chiropractic
1. Community
2. Buildings
3. Appliances and Decor
4. People
5
6
1.
Community
7
“
Your legacy is being written by
yourself. Make the right decisions.
Gary Vaynerchuck
8https://www.youtube.com/watch?v=8LqqVfPduTs&index=2&t=0s&list=PL0TZQOLBCRY_dDRsEk9EmgFHejDRrQrh_
“
9
10
2.
Buildings
(Platforms)
11
https://www.nytimes.com/guides/business/so
cial-media-for-career-and-business
Where
to
Live?
12
Google Business Listing
Facebook Page
Facebook Group(s)
Instagram Business Page
Instagram Personal Page
YouTube Channel
Linkedin Personal Profile
Linkedin Company Page
Twitter Profile
Snapchat Account
Pinterest Profile
Website- Mobile optimized
Yelp
Email Marketing
Snapchat Maps
Podcast Sites (iTunes, Stitcher, Soundcloud, Google Play)
Slideshare
Anchor
Medium
Groupon
The
Chiro
Social
Tech
Way
▪ Buy your land and build foundation
▪ How many locations in your online community do you want to be found
on?
▪ Diversification is good in most all things
▪ How many rooms (big) will each building be?
▪ What will you choose for your appliances and decor.
13
Distribute Re-PurposeCreate
14
If you
build
it, they
will
come.
15
16
Create
a
Notepad
3.
Appliances
and Decor
17
A
picture
is worth
a
thousand
words
18
Want big impact? Create big impact.
19
20
You have
the
potential
to make
beautiful
things,
yes you!
Content
Ideas
21
4.
The People
22
Find
your
Audience
23
#FollowLocal
24
Follow
Local
Snapchat
Instagram
YouTube
Twitter
Linkedin
#Indianapolis
25
Phone
Project
Who do you follow now?
Follow 10 local accounts
across each of your social
media platforms.
On Facebook, send 10
local friend requests.
Follow
A
Process Share
26
EngageCreate
27
Thank you very much
for your time
28
If you have any questions, please do connect
with me afterwards.
▪ https://chirosocialtech.com/vault
Questions ?
Content Ads Engagement
29
Connect Target Audience Community

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ACE 18- Decoding online real estate and the social media facade

Editor's Notes

  1. Understand and leverage your local online community using social media effectively.