Abhishek Dixit is a Head of E-Commerce with over 4 years of experience in areas like product development, business development, supply chain management and digital marketing. He is currently leading the e-commerce operations of RedChief, managing their product portfolio on 15+ e-commerce platforms. Prior to this, he worked as a System Administrator for Rama Group where he handled IT infrastructure and operations. Abhishek has expertise in online marketing strategies, new product development, branding, and vendor management.

1. Abhishek Dixit
Village and post Ismailpur City Gursahaiganj  Kannauj (UP), 209722  Phone: +91- 8400098470 
abhidixit1@gmail.com
Head E-Commerce – RedChief
Designing, Sales and Buying professional with over 4 years of experience in functional areas ranging from
product development (SMU) to business Development.
A proven record of planning and coordinating Supply / Negotiation / drop shipping strategies that have achieved
budgeted sales, profitability, quality standards and corporate goals.
Expert in the technical, conceptual and content development of sales-driving collateral.
Skills
Online Marketing Strategies
New Product development
Product Positioning & Branding
Adaptability to changing demand and
conditions
Graphics Designing
Brand Management
Business Development
Identifying Potential brands
Vendor Management
Negotiation Skills
Branding
SEO,SEM,SMO
Consumer Satisfaction
Professional Experience
Company Location From – To (Date) Designation
Leayan Global Pvt. Ltd Kanpur Mar-2012 – Till
date
Head E-Commerce
Job Roles:
An E-commerce portal on Magento based platform for online sell of leather shoes. It can make available the
reliable software facility to record data of customers. . We can mould our software according to user’s and
company requirement. Through this Software we can endow with the Search Engine Optimization, Manage
Database with admin Panel and control all the functionality of shopping by the site. Customer Segmentation
Targeted Promotions & Merchandising Custom Coupons Product Suggestions Tools Ratings & Reviews.
Customer Rewards Points, Private Sales, Automated Email Reminders, Wish Lists, Gift Registry Gift Cards,
Store Credit
Business Head:
• Identifying new partners to enhance sales for footwear category.
• Managing RedChief product portfolio on around 15 top E-Retailers
• Negotiating and closing commercial terms with the Top E-Commerce brand for company’s interest.
• Sales and Vendor Management.
• Inventory management.
Notable achievements:
 Close business commercial with top E-Retailer and make sure the inventory and availability for the
same is managed well.
 Also initiated an additional warehouse at Noida and New Delhi for manage inventory for E-Commerce
business.

2. Company Location From – To (Date) Designation
Rama Group Kanpur Dec 08 – Feb 12 System Administrator
Job Roles:
System Administrator:
• Worked as System Administer for Rama Institute of Business Studies, Kanpur
• College Promotional Activities.
• Efficiently used and implement Domain Environment, Wireless Network, and all Admin Activities.
• Proactively provided online/offline assistance to the all employees.
• Working in college approval process for AICTE and GBTU.
• Designed and implemented Local Area Network (LAN) and WLAN infrastructure
• Inventory management.
Notable achievements:
• Involvement in college approval process from AICTE (All India Council for Technical Education ) and
GBTU (Gautam Buddha technical University )
• Create various promotion activities for College promotion
• Successfully organize yearly group fests, Seminars and Conferences.
Conferences and Seminars
• Attend Two Days conference on E-Retailing India Organised by Franchisee India in 2013 at Hotel
Claridges Surajkund Hariyana .
• Attend Two days seminar on Online Marketing at Bangalore organized by Digital Vidya.
• Attend Two Days conference on E-Commerce technologies in 2014 at Hotel Rajputana Jaipur
• Attend E-mail marketing workshop at new Delhi organized by NetCore solutions.
• Organize and attend on organizational Effectiveness In changing global Era: Issue and Challenges in
Technology
Software: Magento , Photoshop , Logic ERP , Navision , MS Office (Word, Excel, PowerPoint).
Education
No Institute Degree Specialization Year
1 Rama Institute of Business
Studies
PG Diploma In
Management
IT and Marketing 2011
2 CSJM University Bachelor of Arts Hindi and Sociology 2009

3. Certification
• MCTS (Microsoft Certified Technology Specialist) from Microsoft
• Two Year Diploma ADCHN (Advance Diploma in computer Hardware and Networking) from GT Institute,
Kanpur.
• O”level” Certificate from Doaecc Society.
PERSONAL DOSSIER
Father’s Name : Mr. Chandra Churn Dixit
Father’s Occupation : Agriculture
Date of Birth : 10th
July 1989
Language Skills : Hindi & English
Present Address : 120/157, Lajpat Nagar, Kanpur, UP
Permanent Address : Village and Post Ismailpur, District Kannauj, UP.
Gender : Male
Hobbies : Internet Surfing and listening to music
I (Abhishek dixit) hereby declare that all the above information is correct to the best of my knowledge and is
subject to verification.
Place: Kanpur
Date: (Signature)