The document proposes including accessibility criteria in the publishing workflow of images in biomedical academic articles. It discusses how visual content is important but often inaccessible. It then outlines a behavior change wheel model to intervene at different points in the submission process, such as educating authors, improving tools, and introducing validation steps. Checklists are provided to help make figures accessible by including detailed descriptions and explanations for labels, colors, adjustments, scales, and more. The overall goal is to ensure images are born digitally accessible.