The media and entertainment industry has seen much growth in the past few years, especially during the pandemic. From people spending more time on OTT platforms to developments like Unreal Engine 5 seeking to revolutionize gaming, it looks likely that this trend is going to continue.
Eliminate OTT Platform Flaws with Quality Engineering.pdfZoe Gilbert
OTT platforms or online media subscriptions are not new to anyone of us, everyone love to watch OTT content not for the sake of performance only, but for the seamless and great experience.
So, to be competitive, in this throat-cutting market of OTT platforms, providers need to identify the challenges like traffic overloads, and device compatibility, and how to overcome those all for every time quality seamless user experience.
Developing OTT Apps: Creating a Smooth User ExperienceWHMCS Smarters
Developing an OTT app that delivers a seamless user experience requires careful planning and execution. Here are some key considerations for developers:
Platform Compatibility
Intuitive Interface
Content Discovery
Streaming Quality
Security and Privacy
Analytics and Insights
OTT App Development_ Tips for Building a Successful Platform.Suganya Mathivanan
Over-the-top (OTT) app development has become increasingly popular in recent years, as more and more users turn to streaming services for their entertainment needs.
In fact, according to a report by Business Wire, the global OTT market is expected to grow at a CAGR of 14.3% from 2020 to 2028, reaching a value of $438.5 billion by 2028.
With such a promising market outlook, it's no surprise that many businesses are looking to build their own OTT platforms. However, developing a successful OTT app is no easy feat, as it requires a deep understanding of user behavior and preferences, as well as the technical expertise to create a seamless streaming experience.
In this article, we'll share some tips for creating a successful OTT platform, from defining your unique value proposition to creating a user-friendly interface and building a scalable infrastructure. By following these best practices, you'll be better equipped to create an OTT app that stands out in a crowded market and delivers an exceptional streaming experience to your users.
Mobile App Testing Strategy by RapidValue SolutionsRapidValue
There has been an increase in the adoption of smartphones, tablets and several mobile devices with the passage of time. And it has led to an enormous growth of mobile applications in recent years. Mobile device is considered to be the primary medium of interaction for the customers and also, businesses worldwide. And mobile applications are, actually, driving the communication.
People, generally, do not give much importance to mobile application testing because of its expensive nature. But it is very much essential to ensure that the consumers have a great experience, every time they use the application.
The aim of mobile application testing should be to acquire knowledge about the quality of the service that you are offering. Does it work properly or not? Will it provide services as per the expectation of the customer? These questions need to be answered to ensure that the customer comes back to you, for your service again. Mobile testing is becoming more and more complicated and complex with each passing day. Strategies are invented and used to simplify the mobile application testing.
This presentation primarily addresses, the strategy to be adopted in mobile app testing, the types of mobile app testing and the stages to be followed, before the application is set live.
Eliminate OTT Platform Flaws with Quality Engineering.pdfZoe Gilbert
OTT platforms or online media subscriptions are not new to anyone of us, everyone love to watch OTT content not for the sake of performance only, but for the seamless and great experience.
So, to be competitive, in this throat-cutting market of OTT platforms, providers need to identify the challenges like traffic overloads, and device compatibility, and how to overcome those all for every time quality seamless user experience.
Developing OTT Apps: Creating a Smooth User ExperienceWHMCS Smarters
Developing an OTT app that delivers a seamless user experience requires careful planning and execution. Here are some key considerations for developers:
Platform Compatibility
Intuitive Interface
Content Discovery
Streaming Quality
Security and Privacy
Analytics and Insights
OTT App Development_ Tips for Building a Successful Platform.Suganya Mathivanan
Over-the-top (OTT) app development has become increasingly popular in recent years, as more and more users turn to streaming services for their entertainment needs.
In fact, according to a report by Business Wire, the global OTT market is expected to grow at a CAGR of 14.3% from 2020 to 2028, reaching a value of $438.5 billion by 2028.
With such a promising market outlook, it's no surprise that many businesses are looking to build their own OTT platforms. However, developing a successful OTT app is no easy feat, as it requires a deep understanding of user behavior and preferences, as well as the technical expertise to create a seamless streaming experience.
In this article, we'll share some tips for creating a successful OTT platform, from defining your unique value proposition to creating a user-friendly interface and building a scalable infrastructure. By following these best practices, you'll be better equipped to create an OTT app that stands out in a crowded market and delivers an exceptional streaming experience to your users.
Mobile App Testing Strategy by RapidValue SolutionsRapidValue
There has been an increase in the adoption of smartphones, tablets and several mobile devices with the passage of time. And it has led to an enormous growth of mobile applications in recent years. Mobile device is considered to be the primary medium of interaction for the customers and also, businesses worldwide. And mobile applications are, actually, driving the communication.
People, generally, do not give much importance to mobile application testing because of its expensive nature. But it is very much essential to ensure that the consumers have a great experience, every time they use the application.
The aim of mobile application testing should be to acquire knowledge about the quality of the service that you are offering. Does it work properly or not? Will it provide services as per the expectation of the customer? These questions need to be answered to ensure that the customer comes back to you, for your service again. Mobile testing is becoming more and more complicated and complex with each passing day. Strategies are invented and used to simplify the mobile application testing.
This presentation primarily addresses, the strategy to be adopted in mobile app testing, the types of mobile app testing and the stages to be followed, before the application is set live.
There's a fix for that: Top 5 OTT challenges & how to resolve themBitmovin Inc
It's easy to come up with a list of challenges, but how about some answers? In Bitmovin's LIVE: IBC Edition webinar session Bitmovin's CTO and Head of Product discussed online broadcaster's top 5 OTT challenges from the 2020 Bitmovin Developer Report and delivered clear answers for how to address these challenges. View the slide-deck which tackled the top 5 challenges for OTT video providers with real-world examples of straightforward technical solutions to materially improve the long-term business outcomes for streaming operators like iFlix, ORF, and the National Rugby League
View the full webinar recording at the following link: https://bit.ly/3bYtb0W
Webomates cloud-based QA strategy ensures test coverage for the entire OTT pipeline. The state-of-the-art Media Testing services span Audio Testing, Video Testing, Over the Top (OTT), and STB testing. #Webomates #OTTTesting #OTTMediatesting #MediaTestingServices #Ottplatformtesting #USA #MediaTestingservices #SoftwareTestingService #QaTesting #Intelligenttestautomation
At Frugal Testing, we are a dynamic and comprehensive software testing company, renowned for our wide range of testing services that cater to diverse industry needs. With deep commitment to quality and efficiency, we have successfully completed over 400 projects, dedicating more than 350,000 hours to ensure the highest standards of testing.
Our expertise is not just limited to one area; we cover all spectrums of software testing, making us a versatile and reliable partner for 150+ companies worldwide. Our mission is to provide top-tier testing solutions, guaranteeing client satisfaction and technological innovation.
The new-age viewers desire the same level of quality for online streaming as they get with the conventional cable or satellite services. To overcome challenges in the OTT (Over-the-top content) environment, offering an outstanding quality of experience (QoE) has become crucial for the operators. They need to define and monitor a few metrics that revolve around the quality of experience for online video streaming.
One major challenge of OTT testing the streaming applications is creating an automated and scalable testing platform that includes a holistic approach due to the multiple stakeholders that are involved: broadcasters, content providers, and service providers.
It's of utmost importance to have an effective QA testing strategy for your OTT platform that covers various scenarios and major functionalities across the network, infrastructure, and application components
Webomates cloud-based QA strategy ensures test coverage for the entire OTT pipeline. The state-of-the-art Media Testing services span Audio Testing, Video Testing, Over the Top (OTT), and STB testing.
#Webomates #OTTTesting #OTTMediatesting #MediaTestingServices #Ottplatformtesting #USA #MediaTestingservices #SoftwareTestingService #QaTesting #Intelligenttestautomation #streamingtesting
Creating your own Over-The-Top (OTT) platform is a comprehensive and intricate endeavor that requires careful planning, dedication, and a deep understanding of the ever-evolving landscape of digital media consumption. OTT platforms have emerged as a disruptive force in the entertainment industry, changing the way people consume video and audio content by delivering it over the Internet and circumventing traditional cable and satellite TV services. To embark on this journey successfully, you need to go beyond the basics and delve into the multifaceted aspects of building and managing your OTT platform. In this comprehensive discussion, we will explore the critical steps, offer valuable tips, and examine the latest OTT statistics and industry trends to help you navigate this dynamic landscape of online content distribution.
How to Build Your OTT Platform in 2023_ A Step-By-Step Guide.pdfvideocryptsoft
Are you planning to enter the lucrative OTT market? This is the correct time to develop an OTT platform. In this digital age, the number of internet and smartphone users is dramatically increasing. At the same time, the demand for the perfect OTT platforms is also on the spike.
Tekom Netherlands | The evolving landscape of Simplified Technical English b...Shumin Chen
🦾 Simplified Technical English (STE) proves to be a vital and versatile standard for technical communication. Its well-balanced set of rules, extensive dictionary, and guidelines for terminology make it an essential tool for writers seeking greater control over their technical English communications.
This presentation is a summary of all the STE case studies presented by Shumin Chen where the concept of STE and its most practical applications were introduced at the first tekom Netherlands meeting this year.
OTT services embraces a wide range of activity, including offering web-based services direct to consumers and offering IP-based video delivery to tablets and smartphones as part of a wider pay TV or broadband subscription.
Metrics & Challenges for Testing Streaming Applications in 2019Sarah Elson
Streaming rich media has become an integral part of our daily lives. From watching tutorials on YouTube, Udemy etc. to playing RPGs(Role-Playing Games) on the internet, a major percentage of internet traffic nowadays spends their data on browsing through audio and video contents. With the data speed increasing day by day, media streaming has become the primary way of spreading information to the crowd.
Matan Trogan drills down into customer engagement and how to create opportunities through CE that will increase ARPU. More details into MobileTrends Report can be found here: http://bit.ly/1R8X64z
What’s happening in Banking World?
The entire landscape is very competitive and banks today are evolving. Banks are relying more and more on technology to reach customers and deliver services in short span of time. It is becoming important for them to be consistent and deliver quality customer services using technology to reach, expand and deliver faster and better services.
Adding additional services and transactions via technology, integrating with legacy systems and delivering using new delivery methods are becoming a norm. The banking industry is embracing newer technology to grow their market share. With technology, banks today are global players and no more local.
Challenges
Challenges in the multiple industries are similar but in Banking, there are specific challenges, which makes it unique, which are
• Frequently changing market and regulatory requirements
• High data confidentiality requirements
• Complex system landscapes including legacy systems
• Newer technologies such as mobile and web services
• Enterprise banking integration – Core banking, Corporate Banking and Retail Banking
• Application performance – Internal and External
Approaches to meet the challenges
It is very important that banks and financial establishments conduct regression tests over the entire application lifecycle for every release and also maintain test suites for each release using effective version control system linked to requirements, test cases, test scenarios and realistic test data. Based on this, an effective testing approach can be taken individually or by combination of the following to achieve the desired results:
• Risk-based testing
• Automation - Legacy, Web, Mobile
• Test data management
• Compliance / Statutory testing
• Performance and Capacity engineering
• Off-shoring
The Guide to Integrating Generative AI into Unified Continuous Testing Platfo...kalichargn70th171
Many specialized tools cater to distinct stages within the software development lifecycle (SDLC). These tools target various aspects of development, delivery, and operations, each with its unique strengths. Uniting these diverse testing needs into a single continuous testing platform presents several challenges. Such a platform must seamlessly integrate with various development tools and environments, accommodate different testing methodologies, and remain flexible to adapt to organizational processes and quality standards.
Digital content is becoming hot and growing crazy, which has undoubtedly been a source of disruption in premium cable channels. There is a steady transition from cable box to the over-the-top internet connection. Read more https://bit.ly/3vNFUxA
ICP - ANACOM wants to ensure that everyone is well informed about the performance of their broadband connections and takes full advantage of the contracted service.
Control Your Video App's Destiny: Managing your post-launch D2C strategyJoshua Shulman, MA
Creating a video distribution service/app is hard - managing and maintaining it is even harder. The official launch is just the beginning, ensuring that the app continues to run and your viewers stay happy & engaged is the true challenge. Bitmovin and Applicaster teamed up to explain the best practices to managing your video app once it's already launched, including but not limited to which metrics, services, and adjustments you need to be making to succeed in the long-term. Watch the full VOD Webinar here:
https://bit.ly/2TIGwTB
QA automation tools are software applications designed to automate software testing. They help execute test cases, compare actual outcomes with expected results, and report any discrepancies. These tools can automate repetitive tasks in the testing lifecycle, such as regression testing, unit testing, and integration testing, thereby saving time and reducing human error.
Top 5 Android testing frameworks you need to consider in 2024.pdfkalichargn70th171
In the last decade, the surge in smartphone usage has revolutionized how we interact with mobile applications, placing a premium on ensuring a consistent app experience across a myriad of devices. This imperative is particularly challenging in the Android ecosystem, characterized by a diverse array of original equipment manufacturers (OEMs), each offering their custom versions of the Android OS along with varying screen sizes.
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There's a fix for that: Top 5 OTT challenges & how to resolve themBitmovin Inc
It's easy to come up with a list of challenges, but how about some answers? In Bitmovin's LIVE: IBC Edition webinar session Bitmovin's CTO and Head of Product discussed online broadcaster's top 5 OTT challenges from the 2020 Bitmovin Developer Report and delivered clear answers for how to address these challenges. View the slide-deck which tackled the top 5 challenges for OTT video providers with real-world examples of straightforward technical solutions to materially improve the long-term business outcomes for streaming operators like iFlix, ORF, and the National Rugby League
View the full webinar recording at the following link: https://bit.ly/3bYtb0W
Webomates cloud-based QA strategy ensures test coverage for the entire OTT pipeline. The state-of-the-art Media Testing services span Audio Testing, Video Testing, Over the Top (OTT), and STB testing. #Webomates #OTTTesting #OTTMediatesting #MediaTestingServices #Ottplatformtesting #USA #MediaTestingservices #SoftwareTestingService #QaTesting #Intelligenttestautomation
At Frugal Testing, we are a dynamic and comprehensive software testing company, renowned for our wide range of testing services that cater to diverse industry needs. With deep commitment to quality and efficiency, we have successfully completed over 400 projects, dedicating more than 350,000 hours to ensure the highest standards of testing.
Our expertise is not just limited to one area; we cover all spectrums of software testing, making us a versatile and reliable partner for 150+ companies worldwide. Our mission is to provide top-tier testing solutions, guaranteeing client satisfaction and technological innovation.
The new-age viewers desire the same level of quality for online streaming as they get with the conventional cable or satellite services. To overcome challenges in the OTT (Over-the-top content) environment, offering an outstanding quality of experience (QoE) has become crucial for the operators. They need to define and monitor a few metrics that revolve around the quality of experience for online video streaming.
One major challenge of OTT testing the streaming applications is creating an automated and scalable testing platform that includes a holistic approach due to the multiple stakeholders that are involved: broadcasters, content providers, and service providers.
It's of utmost importance to have an effective QA testing strategy for your OTT platform that covers various scenarios and major functionalities across the network, infrastructure, and application components
Webomates cloud-based QA strategy ensures test coverage for the entire OTT pipeline. The state-of-the-art Media Testing services span Audio Testing, Video Testing, Over the Top (OTT), and STB testing.
#Webomates #OTTTesting #OTTMediatesting #MediaTestingServices #Ottplatformtesting #USA #MediaTestingservices #SoftwareTestingService #QaTesting #Intelligenttestautomation #streamingtesting
Creating your own Over-The-Top (OTT) platform is a comprehensive and intricate endeavor that requires careful planning, dedication, and a deep understanding of the ever-evolving landscape of digital media consumption. OTT platforms have emerged as a disruptive force in the entertainment industry, changing the way people consume video and audio content by delivering it over the Internet and circumventing traditional cable and satellite TV services. To embark on this journey successfully, you need to go beyond the basics and delve into the multifaceted aspects of building and managing your OTT platform. In this comprehensive discussion, we will explore the critical steps, offer valuable tips, and examine the latest OTT statistics and industry trends to help you navigate this dynamic landscape of online content distribution.
How to Build Your OTT Platform in 2023_ A Step-By-Step Guide.pdfvideocryptsoft
Are you planning to enter the lucrative OTT market? This is the correct time to develop an OTT platform. In this digital age, the number of internet and smartphone users is dramatically increasing. At the same time, the demand for the perfect OTT platforms is also on the spike.
Tekom Netherlands | The evolving landscape of Simplified Technical English b...Shumin Chen
🦾 Simplified Technical English (STE) proves to be a vital and versatile standard for technical communication. Its well-balanced set of rules, extensive dictionary, and guidelines for terminology make it an essential tool for writers seeking greater control over their technical English communications.
This presentation is a summary of all the STE case studies presented by Shumin Chen where the concept of STE and its most practical applications were introduced at the first tekom Netherlands meeting this year.
OTT services embraces a wide range of activity, including offering web-based services direct to consumers and offering IP-based video delivery to tablets and smartphones as part of a wider pay TV or broadband subscription.
Metrics & Challenges for Testing Streaming Applications in 2019Sarah Elson
Streaming rich media has become an integral part of our daily lives. From watching tutorials on YouTube, Udemy etc. to playing RPGs(Role-Playing Games) on the internet, a major percentage of internet traffic nowadays spends their data on browsing through audio and video contents. With the data speed increasing day by day, media streaming has become the primary way of spreading information to the crowd.
Matan Trogan drills down into customer engagement and how to create opportunities through CE that will increase ARPU. More details into MobileTrends Report can be found here: http://bit.ly/1R8X64z
What’s happening in Banking World?
The entire landscape is very competitive and banks today are evolving. Banks are relying more and more on technology to reach customers and deliver services in short span of time. It is becoming important for them to be consistent and deliver quality customer services using technology to reach, expand and deliver faster and better services.
Adding additional services and transactions via technology, integrating with legacy systems and delivering using new delivery methods are becoming a norm. The banking industry is embracing newer technology to grow their market share. With technology, banks today are global players and no more local.
Challenges
Challenges in the multiple industries are similar but in Banking, there are specific challenges, which makes it unique, which are
• Frequently changing market and regulatory requirements
• High data confidentiality requirements
• Complex system landscapes including legacy systems
• Newer technologies such as mobile and web services
• Enterprise banking integration – Core banking, Corporate Banking and Retail Banking
• Application performance – Internal and External
Approaches to meet the challenges
It is very important that banks and financial establishments conduct regression tests over the entire application lifecycle for every release and also maintain test suites for each release using effective version control system linked to requirements, test cases, test scenarios and realistic test data. Based on this, an effective testing approach can be taken individually or by combination of the following to achieve the desired results:
• Risk-based testing
• Automation - Legacy, Web, Mobile
• Test data management
• Compliance / Statutory testing
• Performance and Capacity engineering
• Off-shoring
The Guide to Integrating Generative AI into Unified Continuous Testing Platfo...kalichargn70th171
Many specialized tools cater to distinct stages within the software development lifecycle (SDLC). These tools target various aspects of development, delivery, and operations, each with its unique strengths. Uniting these diverse testing needs into a single continuous testing platform presents several challenges. Such a platform must seamlessly integrate with various development tools and environments, accommodate different testing methodologies, and remain flexible to adapt to organizational processes and quality standards.
Digital content is becoming hot and growing crazy, which has undoubtedly been a source of disruption in premium cable channels. There is a steady transition from cable box to the over-the-top internet connection. Read more https://bit.ly/3vNFUxA
ICP - ANACOM wants to ensure that everyone is well informed about the performance of their broadband connections and takes full advantage of the contracted service.
Control Your Video App's Destiny: Managing your post-launch D2C strategyJoshua Shulman, MA
Creating a video distribution service/app is hard - managing and maintaining it is even harder. The official launch is just the beginning, ensuring that the app continues to run and your viewers stay happy & engaged is the true challenge. Bitmovin and Applicaster teamed up to explain the best practices to managing your video app once it's already launched, including but not limited to which metrics, services, and adjustments you need to be making to succeed in the long-term. Watch the full VOD Webinar here:
https://bit.ly/2TIGwTB
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QA automation tools are software applications designed to automate software testing. They help execute test cases, compare actual outcomes with expected results, and report any discrepancies. These tools can automate repetitive tasks in the testing lifecycle, such as regression testing, unit testing, and integration testing, thereby saving time and reducing human error.
Top 5 Android testing frameworks you need to consider in 2024.pdfkalichargn70th171
In the last decade, the surge in smartphone usage has revolutionized how we interact with mobile applications, placing a premium on ensuring a consistent app experience across a myriad of devices. This imperative is particularly challenging in the Android ecosystem, characterized by a diverse array of original equipment manufacturers (OEMs), each offering their custom versions of the Android OS along with varying screen sizes.
8 Best Automated Android App Testing Tools and Framework in 2024.pdfkalichargn70th171
Regarding mobile operating systems, two major players dominate our thoughts: Android and iPhone. With Android leading the market, software development companies are focused on delivering apps compatible with this OS. Ensuring an app's functionality across various Android devices, OS versions, and hardware specifications is critical, making Android app testing essential. This type of testing evaluates an app's functionality, performance, security, and compatibility with diverse Android configurations.
Top Regression Testing Tools_ A Comprehensive Overview for 2024.pdfkalichargn70th171
In the dynamic world of software development, continuous changes are inevitable throughout the Software Development Life Cycle (SDLC). These alterations, whether aimed at fixing bugs or introducing new features, often have a profound impact on the functionality of software applications.
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In software development, testing is essential for ensuring that the software operates as intended and fulfills the needs of its users. However, testing can be time-consuming and susceptible to errors, potentially compromising software quality. Continuous Integration and Continuous Delivery (CI/CD) step in here.
A Comprehensive Look at Generative AI in Retail App Testing.pdfkalichargn70th171
Traditional software testing methods are being challenged in retail, where customer expectations and technological advancements continually shape the landscape. Enter generative AI—a transformative subset of artificial intelligence technologies poised to revolutionize software testing.
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In finance, the demand for high-performing applications is more critical than ever. Financial institutions and their clients rely on the seamless operation of these apps for many transactions, from everyday banking to complex investment strategies.
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In an increasingly digitized world where software applications shape our daily routines, the importance of their performance cannot be overstated. From browsing a website, and streaming content, to using an app for online shopping or banking - seamless, fast, and efficient operation is expected by end-users. Performance can be a make-or-break factor for the success of a software application, and therein lies the significance of performance testing.
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We describe the deployment and use of Globus Compute for remote computation. This content is aimed at researchers who wish to compute on remote resources using a unified programming interface, as well as system administrators who will deploy and operate Globus Compute services on their research computing infrastructure.
How to Position Your Globus Data Portal for Success Ten Good PracticesGlobus
Science gateways allow science and engineering communities to access shared data, software, computing services, and instruments. Science gateways have gained a lot of traction in the last twenty years, as evidenced by projects such as the Science Gateways Community Institute (SGCI) and the Center of Excellence on Science Gateways (SGX3) in the US, The Australian Research Data Commons (ARDC) and its platforms in Australia, and the projects around Virtual Research Environments in Europe. A few mature frameworks have evolved with their different strengths and foci and have been taken up by a larger community such as the Globus Data Portal, Hubzero, Tapis, and Galaxy. However, even when gateways are built on successful frameworks, they continue to face the challenges of ongoing maintenance costs and how to meet the ever-expanding needs of the community they serve with enhanced features. It is not uncommon that gateways with compelling use cases are nonetheless unable to get past the prototype phase and become a full production service, or if they do, they don't survive more than a couple of years. While there is no guaranteed pathway to success, it seems likely that for any gateway there is a need for a strong community and/or solid funding streams to create and sustain its success. With over twenty years of examples to draw from, this presentation goes into detail for ten factors common to successful and enduring gateways that effectively serve as best practices for any new or developing gateway.
Field Employee Tracking System| MiTrack App| Best Employee Tracking Solution|...informapgpstrackings
Keep tabs on your field staff effortlessly with Informap Technology Centre LLC. Real-time tracking, task assignment, and smart features for efficient management. Request a live demo today!
For more details, visit us : https://informapuae.com/field-staff-tracking/
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SOCRadar Research Team: Latest Activities of IntelBrokerSOCRadar
The European Union Agency for Law Enforcement Cooperation (Europol) has suffered an alleged data breach after a notorious threat actor claimed to have exfiltrated data from its systems. Infamous data leaker IntelBroker posted on the even more infamous BreachForums hacking forum, saying that Europol suffered a data breach this month.
The alleged breach affected Europol agencies CCSE, EC3, Europol Platform for Experts, Law Enforcement Forum, and SIRIUS. Infiltration of these entities can disrupt ongoing investigations and compromise sensitive intelligence shared among international law enforcement agencies.
However, this is neither the first nor the last activity of IntekBroker. We have compiled for you what happened in the last few days. To track such hacker activities on dark web sources like hacker forums, private Telegram channels, and other hidden platforms where cyber threats often originate, you can check SOCRadar’s Dark Web News.
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A Comprehensive Guide to OTT Testing_ Benefits, Challenges and Their Solutions.pdf
1. A Comprehensive Guide to OTT
Testing: Benefits, Challenges and Their
Solutions
The media and entertainment industry has seen much growth in the past few
years, especially during the pandemic. From people spending more time on
OTT platforms to developments like Unreal Engine 5 seeking to revolutionize
gaming, it looks likely that this trend is going to continue.
A report from Statista shows that, on average, consumers spend about 463
minutes daily with media. A report from PWC adds to this by showing us that
the OTT revenue in the US for 2021 hit $24.6bn.
The media and entertainment industry are competitive, and those who wish to
provide these services must cater to a massive prospective audience list.
2. Organizations must thoroughly research the latest trends to ensure their
product stands out and hire QA consultants to help brainstorm ideas.
However, OTT testing plays a crucial role in gaining a competitive advantage
and winning over users. A digital platform free of bugs and glitches will
improve the customer retention rate and bring in more customers. OTT testing
and entertainment app testing helps ensure your product performs its best
and is stable.
What is OTT Testing?
Over-the-top (OTT) testing evaluates the performance, functionality, and UX of
OTT platforms and services, which deliver content straight to users over the
Internet, avoiding traditional media distribution channels like cable or satellite
TV. This testing type is crucial when streaming services are becoming
increasingly popular, as it ensures that content is delivered smoothly, securely,
and with high quality to various devices. OTT testing encompasses a range of
tests, including but not limited to streaming quality, load handling,
compatibility across different devices and operating systems, user interface
and user experience assessments, and security evaluations. Ensuring a
seamless and engaging UX is paramount, as even minor disruptions can
significantly impact viewer satisfaction and retention.
Why is OTT Testing Important?
In the digital age, OTT platforms have become the cornerstone of
entertainment, offering content at our fingertips. But with great content comes
3. the responsibility of delivering an impeccable user experience. This is where
OTT testing steps into the limelight.
● Enhancing User Experience: At its core, OTT testing ensures viewers
enjoy seamless streaming without glitches. Imagine settling in to
watch your favorite show and being greeted with buffering screens or
sync issues. Frustrating, right? That's what OTT testing aims to
eliminate, ensuring that your platform's first impression is a hit, not a
miss.
● Ensuring Content Quality: Quality is the king of digital content. OTT
testing doesn't just check for technical snags; it ensures top video
and audio quality across various devices and internet speeds,
maintaining the content's integrity and viewer satisfaction.
● Compatibility Across Devices: In today's world, viewers watch
content on various devices—from smartphones to smart TVs. OTT
testing verifies that your content performs splendidly across all these
devices, ensuring that a viewer's experience is consistent, whether on
a tablet or a 65-inch TV.
● Boosting Viewer Retention: Viewer loyalty is gold in the competitive
OTT space. Effective OTT testing means fewer frustrations and more
enjoyment, a crucial factor in keeping viewers returning for more. It's
about creating a reliable and enjoyable user experience that turns
first-time viewers into loyal fans.
● Supporting Global Reach: With OTT platforms accessible worldwide,
testing ensures that content transcends borders effectively. It
4. involves checking for localization issues, subtitles accuracy, and
compliance with regional standards, making your content globally
relatable and accessible.
How to Perform OTT Testing
● Define Testing Scope: Start by outlining the specific aspects of the
OTT service you want to test, such as streaming performance, user
interface, compatibility, and security. This scope will guide your
testing strategy and help ensure comprehensive coverage.
● Test Environment Setup: Create a test environment that closely
mimics the real-world conditions in which the OTT service will
operate. This includes configuring the necessary hardware and
software and simulating various network conditions to test the
service under different scenarios.
● Streaming Quality Testing: Evaluate the quality of video and audio
streaming under various network conditions. This includes assessing
buffer times, resolution adjustments, latency, and overall stability of
the stream.
● Load Testing: Simulate different levels of user traffic to understand
how the service performs under stress. This helps identify potential
bottlenecks and scalability issues affecting user experience during
peak usage times.
● Compatibility Testing: Ensure the OTT service functions correctly
across various devices, operating systems, and browsers. This is
5. crucial for consistent UX regardless of how viewers access the
service.
● User Interface and Experience Testing: Evaluate the intuitiveness and
efficiency of the user interface, ensuring that users can easily
navigate the service and find the content they're interested in. This
also involves testing the responsiveness of the interface and
accessibility features.
● Security Testing: Assess the robustness of the service's security
measures to protect against potential threats. This includes testing
for data encryption, authentication processes, and protection against
various cyber attacks.
● Automated Testing: Implement automated testing tools where
applicable to streamline the testing process, especially for repetitive
tasks or scenarios that require extensive testing across multiple
devices or configurations.
● Continuous Monitoring and Feedback Integration: Establish a system
for continuous monitoring and feedback collection to identify and
address issues proactively. Integrating user feedback into the testing
process can provide valuable insights into user preferences.
● Documentation and Reporting: Thoroughly document the testing
process, results, and insights. This documentation should include
identified issues, test logs, and improvement recommendations,
serving as a valuable resource for the development and quality
assurance teams.
6. These steps can help you conduct comprehensive OTT testing to ensure that
your service delivers an exceptional user experience and meets the high
expectations of today's viewers.
Best Practices for Performing OTT
Testing
To ensure your OTT platform delivers top-notch quality and a seamless user
experience, adhering to best practices in OTT testing is essential. Here's a
breakdown of the key strategies:
Define Clear Testing Objectives
Establish specific goals for each testing phase. Whether it's load testing,
usability testing, or security testing, having clear objectives helps focus your
efforts and measure success effectively.
Simulate Real-User Scenarios
Use real-device testing to simulate actual user environments and interactions.
This approach helps identify performance issues that may not be evident in
lab settings.
Automate Where Possible
Implement automated testing for repetitive tasks to increase efficiency and
coverage. Automation tools can simulate multiple user interactions
simultaneously, providing a more robust testing environment.
7. Prioritize Cross-Platform Compatibility
Ensure your content performs well across all devices and platforms. Testing
on various devices and OS is crucial as it mirrors the diverse user base
accessing your content.
Integrate Continuous Testing in Development
Embed testing early and throughout the development cycle. Continuous
testing helps catch and resolve issues early, reducing costs and speeding up
time to market.
Leverage Analytics and Feedback
Analytic tools help track user behavior and provide feedback to help refine
your testing strategy. Understanding how users interact with your platform
provides invaluable insights that drive better decision-making.
Focus on Security and Compliance Testing
With increasing data privacy and security concerns, ensure your OTT platform
complies with relevant regulations and standards. Regular security
assessments and compliance checks should be integral to your testing
routine.
Test for Scale
8. Stress test your system to ensure it can handle high traffic loads, especially
during peak times. This is vital for maintaining quality of service during new
releases or live events.
Following these best practices can enhance your OTT service's reliability,
performance, and user experience, ultimately leading to better viewer
retention rates.
The Benefits of OTT Testing
1. Enhanced User Experience
OTT testing focuses on ensuring that the end-user experience is smooth and
enjoyable. By identifying and resolving issues related to video playback,
buffering, audio quality, and subtitles, testing helps maintain a high level of
user satisfaction. This, in turn, can lead to increased viewer engagement,
longer watch times and higher retention rates.
2. Cross-Platform Compatibility
With myriad devices available for content consumption—including
smartphones, tablets, smart TVs, and gaming consoles—ensuring
compatibility across all these platforms is a challenge. OTT testing verifies
that content streams flawlessly on various devices, operating systems, and
browsers, thereby broadening the reach and accessibility of the service.
3. Improved Content Quality
9. Testing helps maintain the integrity of content quality from the source to the
viewer's screen. OTT testing ensures that viewers receive the highest quality
content that their internet bandwidth and device can support by assessing
various aspects such as resolution, bitrate, and encoding settings.
4. Network and Bandwidth Optimization
OTT services depend heavily on the Internet, making them susceptible to
network variability and bandwidth constraints. Testing helps optimize
streaming performance under different network conditions, ensuring the
service can deliver content efficiently even under constrained bandwidth or
high network traffic scenarios.
5. Security and Compliance
With the increasing concerns around digital content piracy and data security,
OTT testing also encompasses security audits and compliance checks. This
ensures that the platform follows industry standards, protects data, and
prevents unauthorized access to content.
Apps in OTT Testing
OTT (Over-The-Top) testing involves evaluating various applications and
services delivered over the Internet, bypassing traditional distribution methods
like cable or satellite television.
OTT testing encompasses various applications to ensure users receive the
best streaming experience possible.
10. ● Audio Streaming Apps: These are tested for the clarity and richness
of audio output and for how quickly they can start playing music or
podcasts without long buffering times. The aim is to ensure seamless
listening experiences on various of devices, from smartphones to
home entertainment systems, under various network conditions.
● Video Streaming Platforms: The testing focus here extends to the
visual experience—sharpness, color accuracy, and smooth playback
are key metrics. Additionally, the ability to adjust video quality
dynamically based on the user's internet speed (adaptive streaming)
and ensuring that videos play well on different platforms and devices
are critical for user satisfaction.
● VoIP Services: For services that enable voice communication over
the Internet, the quality of the voice call, the stability of the
connection, and minimal delay (latency) are paramount. Testing
ensures that users enjoy clear and uninterrupted calls, even in areas
with less-than-ideal internet connectivity.
Each area requires detailed attention to different technical aspects to deliver
content that meets users' expectations for speed, quality, and reliability.
Testing in the OTT space focuses on ensuring these applications' quality of
service (QoS), quality of experience (QoE), content delivery, performance,
compatibility, and security. Here are some of the categories of apps involved
in OTT testing:
11. ● Streaming Video Services: This is the most common category of OTT
applications, including platforms like Netflix, Amazon Prime Video,
Hulu, Disney+, and HBO Max. Testing focuses on streaming quality,
buffering times, video resolution, audio sync, and cross-platform
compatibility.
● Audio Streaming Services: Platforms like Spotify, Apple Music,
Pandora, and Tidal fall into this category. Testing these apps involves
assessing audio quality, streaming efficiency, playlist management,
and app responsiveness.
● Live Broadcasting Services: These services, including Twitch,
YouTube Live, and Facebook Live, allow users to stream live content.
Testing involves evaluating latency, stream stability, quality under
varying network conditions, and interactive features like chat.
● Video on Demand (VOD) Services: Unlike streaming services that
offer a library of content, VOD services like Pay-Per-View offer
specific content to users on-demand—testing checks for transaction
security, content delivery, and playback quality.
OTT Testing Checklist
Content Delivery and Streaming Quality
● Adaptive Bitrate Testing: Verify that your streaming service adjusts
the video quality depending on the user's internet speed to ensure
smooth playback.
12. ● Buffer Health Metrics: Monitor buffer status to minimize loading
times and prevent buffering during playback.
● Latency Measurements: Ensure low latency for live streaming
content to provide real-time viewing experiences close to traditional
broadcast timings.
Device Compatibility
● Multi-Device Testing: Test your service across various devices,
including smartphones, tablets, smart TVs, and gaming consoles, to
ensure compatibility.
● Operating System and Browser Compatibility: Validate that your OTT
platform performs consistently across different operating systems
(iOS, Android, Windows, etc.) and web browsers (Chrome, Firefox,
Safari, etc.).
User Interface and User Experience (UI/UX)
● Navigation and Usability Testing: Ensure intuitive and easy
navigation of your platform—test for responsiveness and ease of
finding and playing content.
● Accessibility Testing: Make sure your service is accessible to users
with disabilities, complying with standards like the Web Content
Accessibility Guidelines (WCAG).
Performance and Scalability
13. ● Load Testing: Simulate high traffic to ensure your platform can
handle peak loads, especially during live events or premieres.
● Stress Testing: Determine the breaking point of your system and its
behavior under extreme conditions to identify potential bottlenecks.
Security and Compliance
● Data Protection and Privacy: Ensure robust encryption and data
protection measures are in place to safeguard user information and
comply with regulations like GDPR.
● Content Security: Implement DRM (Digital Rights Management)
solutions to protect your content from piracy.
The Challenges in the Media and
Entertainment Industry
Here are some challenges faced by the media and entertainment industry:
● Premium service providers offer great UX and support higher-quality
video.
● The number of devices that OTT platforms run on are increasing.
When device variety increases so does the need for testing these
devices.
● The competition is unparalleled because companies are launching
new streaming services regularly - increasing subscriber churn rates.
14. ● There is a massive amount of data collected in this industry.
Analyzing and using this data to make critical business decisions is
difficult.
● Another challenge is subscription fatigue - losing customer interest
over time due to exhaustion from keeping track of too many
subscriptions. A report from Deloitte says that 52% of users find it
hard to access content across the various services.
How HeadSpin’s OTT Testing Tool Helps
Since users connect to their OTT on various devices, the HeadSpin Audio
Video Platform is a great OTT testing tool and allows cross-browser and
device compatibility. So, you can use it to perform OTT testing on your OTT
services and other media applications like video conferences, gaming, and
more.
The HeadSpin Audio Visual Platform is accessible from diverse device
locations, allowing you to perform entertainment app testing over different
regions, compare the results, and find localization issues. It also lets them
compare KPIs against different situations or previous versions of their
applications.
Through the HeadSpin Platform, you will get insight into KPIs that media
companies prioritize. Video MOS is one of these. It allows you to track and
verify MOS scores and ensure it continues moving in the right direction. Other
KPIs include frame rate, blurriness, and downsampling index. Insight into all
these KPIs will help you maintain your subscription rate.
15.
Apart from Video MOS, the HeadSpin OTT testing platform also offers the
Netflix VMAF (Video Multi-Method Assessment Fusion). Our entertainment
app testing is framework agnostic and derives results based on KPI analysis.
Through its analysis tool, the HeadSpin Platform can also prove those tests
requiring OCR (optical character recognition), like closed captioning,
fast-forward, returning to video at the correct time, and rewind.
16.
Media and Entertainment App Testing:
How It Works
There are a vast majority of services in the entertainment and media industry.
Print media includes newspapers, magazines, books, and more. Broadcast
media has the television, and the internet media has social media. Apart from
these, you have photo and video editing apps, mobile games, virtual tours, and
many more.
Entertainment app testing will depend heavily on the product the QA team will
have to review. Here are some general aspects of how OTT and entertainment
app testing will work:
Types of Media Testing
17. Typically, running functional tests for entertainment and media is the best way
to start. Functional testing checks the product's features and functions,
helping QA specialists verify these against customer requirements. Functional
testing includes the following tests:
UI Media Testing
UI testing inspects the frontend elements that users use to interact with the
product; these enable functionality on the backend. The elements include
buttons, text inputs, checkboxes, forms, links, and more.
Feature Media Testing
Feature testing involves evaluating if the features described in the client
requirements are present, understanding their behavior, and identifying bugs.
API Testing
QA specialists run API tests to check integrations with databases, operating
systems, libraries, and third-party services.
Acceptance Media Testing
Acceptance tests are the final check to determine the product's functionality
before release. Organizations release the product to the users, who, in turn,
look at it from a new perspective and share feedback.
QA specialists use non-functional media testing to focus on other aspects of
the software behavior. They use it to understand how the product works by
18. evaluating its usability, accessibility, speed, and more. It helps them verify if
the product meets user expectations. Non-functional media testing includes
the following category of tests:
Compatibility Testing
Compatibility tests help verify if the product is compatible with various
devices and if it can run on devices with different operating systems, various
browser versions, and different hardware specifications.
Performance Testing
QA teams run performance tests to check the product's performance. It helps
estimate the product's ability to handle various user loads, observe its
behavior under heavy traffic, and understand its capacity to scale.
UX Testing
As the name suggests, UX tests help verify the product's design and
implemented logic. It allows QA teams to see if the product is easy to use and
appealing to the eyes.
Localization Testing
Localization tests involve testing the product's performance and capabilities
from the perspective of a specific audience. This audience usually resides in a
particular region, with a unique language and different cultures.
19. You can run tests either manually or through automation. With automation,
what is the best way to use it to track and optimize video quality?
Types of Testing Post Release
It is essential to remember that the QA activities for companies that offer
media and entertainment services continue well after they release the
product. Once they release the product, they must maintain and provide
software support. Most companies continue developing and updating their
product with new features, changing the design, adding more content, or even
entering a different market. While at this stage, here are the following tests
that they perform:
Regression Testing
Regression tests help the QA specialists identify bugs in new updates after
changes to the code. Regression testing involves many repetitions, so teams
usually prefer to automate it.
Smoke Testing
Smoke testing is a set of minimal tests that help identify the obvious errors
that come with bug fixes or updates to a new build.
QA Audit
Independent companies usually run QA audits. These audits are systematic
and help estimate the product's quality and performance.
20. Business Analysis
Business analysis involves working with user feedback and the latest trends
to estimate the product's performance and features. The information gathered
helps improve the product and its scale.
What You Should Focus On
Testing Core Functionality
Since every application and service comes with unique features, it is critical to
test their core functionality. Core functionalities usually include the highlights
or features of your product that make it memorable and attract users.
Checking Platform Performance
Performance is another aspect that needs constant focus. Performance
includes response time, loading speeds, and similar parameters. These are
crucial for all entertainment and media services.
Payment Functionality
When it comes to money, we're all extremely cautious. Focusing on ensuring
your payment gateway is secure is essential. Ensure you offer various
methods of payment and that your billing works seamlessly.
Smart Personalization
21. Personalization of services is critical to keep consumers happy. Ensure your
product works well in this regard and keeps track of user interests and
preferences. That way, they will be sure to get relevant content.
Privacy
Like security, privacy is a critical issue in today's digital world. Your users need
to feel that their privacy is in good hands. Since entertainment and media
providers deal with sensitive information, they must ensure security breaches
don't occur.
Conclusion
The number of users constantly using entertainment and media makes this
field so complex and essential to regularly perform OTT application testing.
Companies need to consider innovative approaches and leverage OTT testing
tools to test their entertainment and media services. They must test their
software before it goes live to avoid complications.
The HeadSpin Audio-Visual Platform allows you to test entertainment, media,
gaming, OTT media devices, DRM-protected content, and much more.
Article resource:
This article was originally published on:
https://www.headspin.io/blog/the-changing-landscape-of-media-ott-testing-and
-more